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What is iGaming Audience Platform?

The iGaming Audience Platform integrates a Data Management Platform (DMP), a Demand-Side Platform (DSP), and an Ad Server, creating a holistic ecosystem for media buyers to efficiently strategize, acquire, and track advertising in real-time. By utilizing extensive datasets and sophisticated machine learning algorithms, we facilitate the rapid communication of information to the DSP, enabling accurate targeting and effective management of campaigns. Delta Big Data significantly enhances the reporting capabilities of our Ad Server, allowing clients to verify that their campaigns have successfully reached the desired demographic segments for the first time. Additionally, the Delta Projects Audience Station (DMP) equips users with the tools to precisely identify and manage their target audiences. By accurately segmenting these groups, advertisers can dramatically boost their campaign effectiveness. The Audience Station also offers valuable insights into ideal targeting tactics and timing, empowering marketers to analyze iGaming customer behavior, monitor spending trends, assess purchase intentions, evaluate product desirability, and measure audience performance. As a result, this powerful platform fosters a more insightful and impactful advertising strategy, ultimately leading to improved return on investment for clients. Furthermore, the continuous evolution of the platform ensures that users remain at the forefront of advertising innovation.

What is AdOcean?

The internet's evolution is increasingly favoring video formats, moving away from traditional text and images towards a richer multimedia experience. Our innovative video ad delivery system is crafted to address a diverse array of requirements in this ever-changing landscape. We take pride in partnering with some of the biggest television networks, who depend on AdOcean to efficiently manage video advertising across their digital channels. To consistently improve our services, we work hand-in-hand with our clients, fine-tuning our video module to meet the expectations of both advertisers and publishers. AdOcean has introduced a unique solution that permits the simultaneous use of advertising space from multiple demand-side platforms (DSP), allowing for the direct sale of the same advertising slot. This arrangement not only simplifies the operational process but also maximizes revenue potential for each advertising space. As internet usage patterns shift rapidly, the once prevalent method of web access through computers has become increasingly obsolete. The growing popularity of mobile and smart devices indicates that this trend towards diverse media consumption is likely to continue accelerating in the years to come, shaping the future of online engagement.

Media

Media

Integrations Supported

Additional information not provided

Integrations Supported

Additional information not provided

API Availability

API Availability

Has API

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
On-Site Training

Training Options

Documentation Hub
On-Site Training

Company Facts

Organization Name

Delta Projects

Date Founded

2002

Company Location

Sweden

Company Website

igamingaudience.com/full-stack-platform/

Company Facts

Organization Name

AdOcean

Date Founded

2004

Company Location

Poland

Company Website

adocean-global.com/en/

Categories and Features

Ad Server

Not specified

Display Advertising

Not specified

Game Monetization

Not specified

Mobile Advertising

Not specified

Video Advertising

Not specified

Categories and Features

Ad Server

Not specified

Video Advertising

Not specified

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