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What is impact.com?

impact.com is a comprehensive partnership management and performance marketing platform that helps businesses build, manage, and scale revenue-generating relationships with affiliates, influencers, publishers, customers, and strategic partners. The software combines affiliate marketing, creator management, customer referral programs, and retail media capabilities within a centralized platform. Its partner discovery tools provide access to a marketplace of more than 250,000 vetted partners, allowing brands to identify publishers, creators, and other businesses that align with their target audiences and marketing objectives. AI-powered influencer discovery enables marketers to search millions of creator profiles using audience demographics, engagement rates, content characteristics, and brand affinity. Partner onboarding and contracting capabilities allow organizations to establish customized agreements, commission structures, promotional requirements, and performance expectations for different partnership types. The platform provides cross-device tracking, cookieless attribution, promotional code measurement, and conversion tracking to help businesses understand how individual partners contribute to customer acquisition and revenue. Its advanced attribution capabilities support full-funnel measurement, cross-channel deduplication, and analysis of incremental partner contributions beyond traditional last-click reporting. Automated commission management calculates partner earnings using configurable rules based on sales, new customer acquisition, product margins, subscriptions, and other business outcomes, with payment support in more than 70 currencies. Fraud prevention and brand safety tools help organizations detect suspicious transactions, monitor partner activity, and reduce exposure to fraudulent or noncompliant marketing practices.

What is Alfie?

Alfie is a cloud-based solution specifically designed for managing affiliate recruitment and workflows, targeting brands, affiliate managers, and agencies involved in partnership initiatives. The platform actively seeks out potential affiliate partners online, builds comprehensive profiles for prospects, and assesses candidates based on distinct campaign criteria. Users can efficiently analyze partner research, pinpoint prospective contacts, keep thorough contact records, and create personalized outreach messages complete with scheduled follow-ups. A shared pipeline within the system meticulously monitors prospects from the initial discovery stage through to outreach, activation, and production phases, ensuring that partner histories are consistently documented across different campaigns. Unlike traditional affiliate networks that often handle tracking and payouts, Alfie focuses on recruitment and partner engagement, positioning itself as a valuable complementary tool. Furthermore, it assists teams in launching new programs and provides support to agencies managing client campaigns, with customizable plan limits based on the specific needs of brands, campaigns, and the number of partners involved. This holistic approach not only streamlines workflows but also significantly boosts collaboration and overall effectiveness in affiliate marketing strategies, making it an indispensable resource in the industry. As a result, users can maximize their outreach efforts and establish more productive partnerships.

Media

Media

Integrations Supported

Adobe Commerce
BigCommerce
Canopy
FreshStore
Impact Advocate
Model Context Protocol (MCP)
Payouts.com
Shopify
UTMCAP
WooCommerce
wecantrack

Integrations Supported

API Availability

Has API

API Availability

Pricing Information

Pricing not provided

Pricing Information

$99/month
Starter is $99 per month with monthly billing, or $79 per month with annual billing (20% savings). It includes one brand, three campaigns at a time, and up to 450 partners per month. The 14-day trial includes one brand and three campaigns; no credit card is required. Paid plans include a 30-day money-back guarantee.
Free Trial Offered?

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

24 Hour Support
Web-Based Support

Training Options

Not specified

Training Options

Documentation Hub
Webinars

Company Facts

Organization Name

impact.com

Date Founded

2008

Company Location

United States

Company Website

impact.com

Company Facts

Organization Name

Alfie

Date Founded

2025

Company Location

United States

Company Website

www.alfie.io

Categories and Features

Affiliate

Affiliate Management
Affiliate Tracking
Commission Management

Customer Advocacy

Not specified

Influencer Marketing

Not specified

Loyalty Management

Not specified

Marketing Analytics

Not specified

Marketing Attribution

Not specified

Performance Marketing

Not specified

Referral

Not specified

Social Listening

Not specified

Categories and Features

Affiliate

Not specified

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