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Total 0 out of 5 stars
ease 0 out of 5 stars
features 0 out of 5 stars
design 0 out of 5 stars
support 0 out of 5 stars

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Ratings and Reviews 2 Ratings

Total 5 out of 5 stars
ease 5 out of 5 stars
features 5 out of 5 stars
design 5 out of 5 stars
support 5 out of 5 stars

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What is impact.com?

impact.com is a comprehensive partnership management and performance marketing platform that helps businesses build, manage, and scale revenue-generating relationships with affiliates, influencers, publishers, customers, and strategic partners. The software combines affiliate marketing, creator management, customer referral programs, and retail media capabilities within a centralized platform. Its partner discovery tools provide access to a marketplace of more than 250,000 vetted partners, allowing brands to identify publishers, creators, and other businesses that align with their target audiences and marketing objectives. AI-powered influencer discovery enables marketers to search millions of creator profiles using audience demographics, engagement rates, content characteristics, and brand affinity. Partner onboarding and contracting capabilities allow organizations to establish customized agreements, commission structures, promotional requirements, and performance expectations for different partnership types. The platform provides cross-device tracking, cookieless attribution, promotional code measurement, and conversion tracking to help businesses understand how individual partners contribute to customer acquisition and revenue. Its advanced attribution capabilities support full-funnel measurement, cross-channel deduplication, and analysis of incremental partner contributions beyond traditional last-click reporting. Automated commission management calculates partner earnings using configurable rules based on sales, new customer acquisition, product margins, subscriptions, and other business outcomes, with payment support in more than 70 currencies. Fraud prevention and brand safety tools help organizations detect suspicious transactions, monitor partner activity, and reduce exposure to fraudulent or noncompliant marketing practices.

What is CPV Lab Pro?

Optimize, monitor, and analyze your marketing efforts using a single tool: CPV Lab. This ad tracking software is designed to assist affiliate marketers and media buyers in evaluating their marketing effectiveness across various channels. Experience effortless integration with well-known advertising platforms like Google Ads, Facebook Ads, TikTok Ads, Microsoft Ads, CJ, and Clickbank, all made possible through API connections. Additionally, enjoy smooth server-to-server (S2S) integrations with more than 200 affiliate networks and traffic sources, including Taboola, PropellerAds, MaxWeb, Mgid, and more. Make the most of CPV Lab's affiliate link tracker to streamline your marketing processes by gathering all campaign data into an intuitive dashboard for convenient access. Execute split tests on your offers and landing pages, while also utilizing multivariate testing for your landing pages through MV Lab. Gain quick access to cost and conversion data in one centralized location, and take advantage of cookieless tracking methods to enhance privacy. Harness the power of data analytics to fine-tune your campaigns for maximum return on investment (ROI), while effectively detecting and filtering out fraudulent activities with specialized Bot and Proxy filtering. With the flexibility to choose between a self-hosted or cloud-based tracker, CPV Lab offers the comprehensive tools you need to elevate your marketing strategy. Furthermore, this platform allows for easy scalability, ensuring that as your business grows, your marketing capabilities can adapt accordingly.

Media

Media

Integrations Supported

Shopify
Adobe Commerce
BigCommerce
FreshStore
Impact Advocate
Model Context Protocol (MCP)
UTMCAP
WooCommerce
wecantrack

Integrations Supported

Shopify
Adsterra
Advertise.com
Google Ads
Meta Ads
Microsoft Advertising
Mondiad
MyLead
PropellerAds
Revcontent
Taboola
TikTok Ads

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided

Pricing Information

$47 per month
Monthly plans start at $47/mo.
Yearly plans are available, with a big discount (pay only 10 months out of 12).
Also, there is a lifetime plan available.
Free Trial Offered?

Supported Platforms

SaaS

Supported Platforms

SaaS
On-Prem

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Not specified

Training Options

Documentation Hub
Webinars

Company Facts

Organization Name

impact.com

Date Founded

2008

Company Location

United States

Company Website

impact.com

Company Facts

Organization Name

CPV Lab Pro

Date Founded

2018

Company Location

Romania

Company Website

cpvlab.pro/

Categories and Features

Affiliate

Affiliate Management
Affiliate Tracking
Commission Management

Customer Advocacy

Not specified

Influencer Marketing

Not specified

Loyalty Management

Not specified

Marketing Analytics

Not specified

Marketing Attribution

Not specified

Performance Marketing

Not specified

Referral

Not specified

Social Listening

Not specified

Categories and Features

AB Testing

Campaign Segmentation
Funnel Analysis
Heatmaps
Landing Pages / Web Forms
Multivariate Testing
Split Testing
Statistical Relevance Analysis
Surveys

Affiliate

Affiliate Tracking
Commission Management
Coupon Management
Fraud Detection

Campaign Management

Channel Management
Event Triggered Actions
Lead Management
Multi-Campaign

Marketing Analytics

A/B Testing
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
ROI Tracking
Social Media Metrics

Marketing Attribution

Attribution Modeling
Conversion Tracking
Cross-Channel Attribution
ROI Tracking

Performance Marketing

Not specified

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