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What is impact.com?

impact.com is a comprehensive partnership management and performance marketing platform that helps businesses build, manage, and scale revenue-generating relationships with affiliates, influencers, publishers, customers, and strategic partners. The software combines affiliate marketing, creator management, customer referral programs, and retail media capabilities within a centralized platform. Its partner discovery tools provide access to a marketplace of more than 250,000 vetted partners, allowing brands to identify publishers, creators, and other businesses that align with their target audiences and marketing objectives. AI-powered influencer discovery enables marketers to search millions of creator profiles using audience demographics, engagement rates, content characteristics, and brand affinity. Partner onboarding and contracting capabilities allow organizations to establish customized agreements, commission structures, promotional requirements, and performance expectations for different partnership types. The platform provides cross-device tracking, cookieless attribution, promotional code measurement, and conversion tracking to help businesses understand how individual partners contribute to customer acquisition and revenue. Its advanced attribution capabilities support full-funnel measurement, cross-channel deduplication, and analysis of incremental partner contributions beyond traditional last-click reporting. Automated commission management calculates partner earnings using configurable rules based on sales, new customer acquisition, product margins, subscriptions, and other business outcomes, with payment support in more than 70 currencies. Fraud prevention and brand safety tools help organizations detect suspicious transactions, monitor partner activity, and reduce exposure to fraudulent or noncompliant marketing practices.

What is PartnerBoard?

PartnerBoard functions as an all-encompassing platform dedicated to managing and enhancing partnership and referral programs by integrating every aspect of partners, referrals, and incentives into an interactive board that updates in real time. It creates a clear "source of truth" for referrals, allowing partners to collaboratively access a single board while enabling the program owner to have full visibility over the process, which promotes automatic updates for partners and clarity regarding incentives. Users can effectively track both incoming and outgoing referrals, pinpoint their origins, assess the performance of top partners, and explore analytical dashboards that showcase successful tactics and highlight potential growth opportunities. The system ensures a smooth referral process, where each entry specifies key criteria, contacts, and initial steps, allowing users to send qualified referrals in just a few minutes; partners can also tailor their views to display pertinent information, thereby reducing friction and improving coordination. Additionally, real-time alerts and seamless integrations with a variety of tools, including email, CRM systems, and webhooks, keep teams updated whenever a referral is submitted or altered, contributing to a more productive workflow. This comprehensive strategy not only enhances communication but also fortifies partnership connections, ultimately leading to superior outcomes for all parties involved while promoting a culture of collaboration and transparency.

Media

Media

Integrations Supported

Adobe Commerce
BigCommerce
Canopy
FreshStore
Impact Advocate
Model Context Protocol (MCP)
Payouts.com
Shopify
UTMCAP
WooCommerce
wecantrack

Integrations Supported

HubSpot CRM
Salesforce

API Availability

Has API

API Availability

Pricing Information

Pricing not provided

Pricing Information

Free
Free Version

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Not specified

Training Options

Documentation Hub

Company Facts

Organization Name

impact.com

Date Founded

2008

Company Location

United States

Company Website

impact.com

Company Facts

Organization Name

PartnerBoard

Company Location

United States

Company Website

www.partnerboard.io

Categories and Features

Affiliate

Affiliate Management
Affiliate Tracking
Commission Management

Customer Advocacy

Not specified

Influencer Marketing

Not specified

Loyalty Management

Not specified

Marketing Analytics

Not specified

Marketing Attribution

Not specified

Performance Marketing

Not specified

Referral

Not specified

Social Listening

Not specified

Categories and Features

Affiliate

Not specified

Referral

Not specified

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