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What is inClick Ad Server?

The inClick Ad Server is designed specifically for website owners and advertising networks, facilitating the efficient sale and management of ad space through a user-friendly self-service platform. Understanding that different implementations may have unique requirements, the core architecture of the inClick Ad Server is founded on a flexible object model that can be tailored to suit individual specifications. In conjunction with its API, this adaptability empowers users to modify, customize, and enhance the ad server to fit their specific needs. To combat the threat of fraudulent activities that often infiltrate advertising networks through seemingly genuine clicks generated by misleading methods, we have introduced a unique feature to the inClick Ad Server called the Click Definition Service. Operating similarly to anti-virus software, this service meticulously analyzes each click against a set of established criteria to detect and prevent potential fraud. Not only does this proactive mechanism bolster the authenticity of advertising campaigns, but it also instills confidence in users regarding their advertising initiatives. Additionally, this innovative approach ensures that advertisers can focus on their campaigns without the constant worry of fraudulent activity undermining their efforts.

What is Equativ?

Equativ emerges as a leading independent entity in the advertising technology field, delivering a comprehensive suite of solutions designed for both advertisers and publishers. Founded in 2001 and headquartered in Paris, France, with a significant presence in New York, Equativ boasts an all-encompassing platform that includes an ad server, supply-side platform (SSP), and demand-side platform (DSP). This integrated approach enables clients to effectively manage and optimize their digital advertising activities across various channels and formats. In June 2024, a strategic partnership with Sharethrough was established, creating one of the largest independent advertising platforms in the world and greatly enhancing its market influence. Committed to core values of transparency, privacy, and sustainability, Equativ continually pushes the limits of innovation within the digital advertising industry. This dedication not only empowers clients to achieve remarkable outcomes but also ensures that consumer rights are upheld throughout the process. The transformation of Equativ is a testament to its ability to respond proactively to the evolving landscape of the advertising sector, ensuring relevance in a rapidly changing environment. Through its ongoing growth and development, the company aims to lead the charge in shaping the future of advertising technology.

Media

Media

Integrations Supported

Commanders Act
DV Publisher Suite
FuseCommander
Illuma
MINT
Madyourself
ParkAve
TrustCommander

Integrations Supported

Commanders Act
DV Publisher Suite
FuseCommander
Illuma
MINT
Madyourself
ParkAve
TrustCommander

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

inMotion Group

Date Founded

1999

Company Location

United States

Company Website

www.inmotiongroup.com

Company Facts

Organization Name

Equativ

Date Founded

2001

Company Location

France

Company Website

www.equativ.com

Categories and Features

Ad Server

A/B Testing
Ad Inventory Management
Ad Optimization
Banner Management
Conversion Tracking
Mobile Ad Serving
Native Ad Serving
Newsletter / Email Ad Serving
Referrals / Affiliates
Rich Media Ad Serving
Video Ad Serving

Categories and Features

Ad Server

A/B Testing
Ad Inventory Management
Ad Optimization
Banner Management
Conversion Tracking
Mobile Ad Serving
Native Ad Serving
Newsletter / Email Ad Serving
Referrals / Affiliates
Rich Media Ad Serving
Video Ad Serving

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