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What is Luna?

ironSource Luna stands out as the pioneering cross-channel application marketing platform that features automated creative production. Its primary offerings empower app marketing teams, regardless of their size or sector, to generate data-driven interactive creatives on a large scale, disseminate them across prominent marketing channels, and enhance their effectiveness using extensive analytics and automation tools, all centralized in a single platform. By integrating the functionalities of Luna Labs and Bidalgo, both of which ironSource acquired in 2021, Luna provides a comprehensive solution for modern app marketers. This integration streamlines the creative process and facilitates better decision-making based on real-time insights.

What is GPT-6 Luna?

GPT-6 Luna is OpenAI’s efficiency-focused GPT-6 model for developers and users who need capable reasoning, coding, computer use, and agentic workflows at very low inference cost. It is positioned below GPT-6 Sol and GPT-6 Astra in the model family while bringing many of the GPT-6 generation’s improvements to applications that prioritize scale and affordability. The model supports configurable reasoning effort so developers can allocate additional computation to complex tasks while keeping simpler interactions fast and economical. GPT-6 Luna can power business automation across applications used for sales, marketing, finance, operations, customer support, and human resources. Its coding capabilities support work on real software repositories, including multi-step engineering tasks that require analysis, modification, testing, and iteration. Luna can also operate in computer-use environments, allowing agents to navigate graphical interfaces and complete extended workflows across software applications. OpenAI reports that GPT-6 Luna substantially improves factual reliability compared with GPT-5.6 Luna and can approach the capabilities of more expensive models on some tasks when used at higher reasoning levels. The model also benefits from GPT-6’s improved collaboration style, with clearer technical communication, less unnecessary jargon, and fewer low-value details. Enhanced prompt caching allows applications to reuse previously processed context at a discount while preserving cache reuse when reasoning effort or available tools change. These efficiency improvements make Luna suitable for high-volume agents, coding assistants, automated workflows, customer-facing applications, and other systems where per-request cost is important. GPT-6 Luna is available through the OpenAI API as gpt-6-luna, as well as through ChatGPT Work, Codex, and supported ChatGPT desktop experiences.

Media

Media

Integrations Supported

Agentforce Vibes
Astra for Law
Brokk
ChatGPT
ChatGPT Health
Databricks
FastRouter
Flowise
Higgsfield Supercomputer
Java
JetBrains AI Assistant
Kotlin
Microsoft 365 Copilot
Microsoft 365 Copilot Chat
Microsoft SharePoint
Muse
Pi Agent
PrivatClaw
React
SimpleClaw

Integrations Supported

Agentforce Vibes
Astra for Law
Brokk
ChatGPT
ChatGPT Health
Databricks
FastRouter
Flowise
Higgsfield Supercomputer
Java
JetBrains AI Assistant
Kotlin
Microsoft 365 Copilot
Microsoft 365 Copilot Chat
Microsoft SharePoint
Muse
Pi Agent
PrivatClaw
React
SimpleClaw

API Availability

Has API

API Availability

Has API

Pricing Information

Contact us for pricing details
Free Version
Free Trial Offered?

Pricing Information

$0.10 per 1M tokens (input)
Input: $0.10 per 1 million tokens
Output: $0.50 per 1 million tokens
Free Version
Free Trial Offered?

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

ironSource Luna

Date Founded

2010

Company Location

Israel

Company Website

luna.is.com

Company Facts

Organization Name

OpenAI

Date Founded

2015

Company Location

United States

Company Website

openai.com

Categories and Features

Social Media Advertising

Ad Buying
Ad Creation
Bulk Advertising
Campaign Management
Collaboration Tools
Comment / Reply Moderation
Digital Asset Management
Reporting / Analytics
Retargeting
Roles / Permissions

Social Media Marketing

Analytics
Automated Publishing
Contact Management
Content Management
Conversion Tracking
Customer Targeting
Keyword Filtering
Multi-Account Management
Post Scheduling

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