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What is Luna?

ironSource Luna stands out as the pioneering cross-channel application marketing platform that features automated creative production. Its primary offerings empower app marketing teams, regardless of their size or sector, to generate data-driven interactive creatives on a large scale, disseminate them across prominent marketing channels, and enhance their effectiveness using extensive analytics and automation tools, all centralized in a single platform. By integrating the functionalities of Luna Labs and Bidalgo, both of which ironSource acquired in 2021, Luna provides a comprehensive solution for modern app marketers. This integration streamlines the creative process and facilitates better decision-making based on real-time insights.

What is IBM Concert?

IBM Concert enables you to take control of your operations, fostering a more efficient and optimized strategy that emphasizes ongoing improvement of client interactions while boosting productivity for developers and Site Reliability Engineers (SREs). By leveraging generative AI insights, IBM Concert enhances your understanding of the application ecosystem, helping to pinpoint connections, dependencies, gaps, and opportunities within your architecture. With the advanced capabilities of watsonx, Concert seamlessly integrates with your existing environment and toolsets, providing real-time data and dependency mapping that illuminates operational challenges, identifies root causes, and allows for the anticipation of potential issues before they develop. This proactive strategy empowers you to tackle concerns with recommended actions and automation, ensuring effective management of applications across any platform and toolset. Furthermore, Concert consolidates various data streams from multiple underlying tools, offering a holistic view of your applications and enabling you to make well-informed, outcome-focused business decisions that drive future growth. Ultimately, this comprehensive approach not only enhances operational efficiency but also helps in fostering a culture of continuous improvement and innovation.

Media

Media

Integrations Supported

IBM watsonx

Integrations Supported

IBM watsonx

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

ironSource Luna

Date Founded

2010

Company Location

Israel

Company Website

luna.is.com

Company Facts

Organization Name

IBM

Date Founded

1911

Company Location

United States

Company Website

www.ibm.com/products/concert

Categories and Features

Social Media Advertising

Ad Buying
Ad Creation
Bulk Advertising
Campaign Management
Collaboration Tools
Comment / Reply Moderation
Digital Asset Management
Reporting / Analytics
Retargeting
Roles / Permissions

Social Media Marketing

Analytics
Automated Publishing
Contact Management
Content Management
Conversion Tracking
Customer Targeting
Keyword Filtering
Multi-Account Management
Post Scheduling

Categories and Features

SaaS Management

License Management
Onboarding
Renewal Management
SaaS Operations Management
Shadow IT Detection
Spend Management
Subscription Management
Usage Tracking / Analytics
Vendor Management

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