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What is mFaaS?

Discover mobile ad fraud prevention with mFaaS, leveraging cutting-edge machine learning techniques to identify fraudulent behaviors in real-time across more than 15 unique reason codes. This technology provides an in-depth view of your mobile traffic while revealing potential fraud sources through exceptional behavioral analysis and pattern recognition capabilities. The platform features customizable dashboards that deliver detailed visual insights, empowering users to make informed decisions swiftly. Backed by over seven patent applications, our core technology ensures comprehensive quality evaluations across multiple campaigns, delivering effective fraud detection consistently. mFaaS is a powerful solution for mobile ad fraud detection, capable of swiftly identifying a variety of fraudulent traffic types. By implementing mFaaS, you can enhance the security and efficiency of your mobile advertising initiatives, paving the way for improved campaign performance and trust. With this innovative platform, stakeholders can expect a proactive approach to safeguarding their advertising investments.

What is AdMetr?

AdMetr serves as a digital ad verification tool tailored for advertisers seeking to oversee their marketing initiatives across multiple platforms, including websites, mobile apps, and connected television. The platform collects information on impressions, clicks, and conversions via campaign pixels or optional creative integrations, classifying this data into traffic categories such as CLEAN, SIVT, or GIVT. With a user-friendly interface, AdMetr provides real-time reporting, enabling users to analyze detailed metrics segmented by campaign, domain, placement, environment, and other pertinent criteria, while also offering data export capabilities in CSV format. Furthermore, it evaluates crucial performance indicators, including viewability, reach, frequency, video completion rates, clicks, conversions, and post-view conversions. By employing behavioral analysis alongside sophisticated machine-learning algorithms, the platform proficiently identifies automated traffic, fraudulent activities, click injection, domain spoofing, ghost sites, and various other anomalies in traffic. Advertisers can commence their journey by integrating a pixel into an ongoing campaign, with the possibility of advancing their configurations through more complex creative or JavaScript integrations as their requirements change. This adaptability allows advertisers to align their verification strategies with the evolving challenges of contemporary digital advertising, ensuring they are well-equipped to navigate the intricacies of the advertising ecosystem. As a result, AdMetr empowers advertisers to maintain transparency and trust in their digital campaigns.

Media

Media

No images available

Integrations Supported

Additional information not provided

Integrations Supported

Additional information not provided

API Availability

API Availability

Pricing Information

Pricing not provided
Free Trial Offered?

Pricing Information

Pricing depends on campaign scope and integration level. A pilot is included in the contracted service price and is not sold separately.

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Not specified

Training Options

Documentation Hub
Online Training
On-Site Training

Training Options

Documentation Hub

Company Facts

Organization Name

mTraction

Date Founded

2018

Company Location

India

Company Website

mfaas.com

Company Facts

Organization Name

TRAFFIC JAM

Date Founded

2025

Company Location

Armenia

Company Website

admetr.io

Categories and Features

Ad Fraud Detection

Not specified

Click Fraud

Not specified

Categories and Features

Ad Fraud Detection

Not specified

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