List of the Best mFaaS Alternatives in 2025
Explore the best alternatives to mFaaS available in 2025. Compare user ratings, reviews, pricing, and features of these alternatives. Top Business Software highlights the best options in the market that provide products comparable to mFaaS. Browse through the alternatives listed below to find the perfect fit for your requirements.
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TrafficGuard eliminates the anxiety associated with harmful traffic affecting the success of your advertising campaigns. Our cutting-edge technology, powered by machine learning and artificial intelligence, detects and prevents both straightforward and intricate fraudulent traffic in real time, guaranteeing that your advertising budget focuses on authentic, high-quality clicks and conversions. This not only results in improved campaign performance but also boosts your return on ad spend (ROAS). With this comprehensive solution, every dollar of your advertising investment is protected, enabling you to focus on achieving your marketing goals without worry. Allow TrafficGuard to manage ad fraud protection, empowering you to oversee your Google Search (PPC) campaigns, mobile user acquisition initiatives, affiliate expenditures, and social media promotions with ease. Moreover, we offer expert campaign management and outstanding customer support, solidifying our position as a trustworthy ally for all your ad fraud protection requirements. By choosing TrafficGuard, you also gain access to insightful analytics that can further inform your marketing strategy.
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Fraud.net
Fraud.net, Inc.
Best-in-class, Fraud.Net offers an AI-driven platform that empowers enterprises to combat fraud, streamline compliance, and manage risk at scale—all in real-time. Our cutting-edge technology detects threats before they impact your operations, providing highly accurate risk scoring that adapts to evolving fraud patterns through billions of analyzed transactions. Our unified platform delivers complete protection through three proprietary capabilities: instant AI-powered risk scoring, continuous monitoring for proactive threat detection, and precision fraud prevention across payment types and channels. Additionally, Fraud.Net centralizes your fraud and risk management strategy while delivering advanced analytics that provide unmatched visibility and significantly reduce false positives and operational inefficiencies. Trusted by payments companies, financial services, fintech, and commerce leaders worldwide, Fraud.Net tracks over a billion identities and protects against 600+ fraud methodologies, helping clients reduce fraud by 80% and false positives by 97%. Our no-code/low-code architecture ensures customizable workflows that scale with your business, and our Data Hub of dozens of 3rd party data integrations and Global Anti-Fraud Network ensures unparalleled accuracy. Fraud is complex, but prevention shouldn't be. With FraudNet, you can build resilience today for tomorrow's opportunities. Request a demo today. -
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CHEQ Essentials, which was previously known as ClickCease, is designed to eliminate unnecessary expenditures in Google Ads and Facebook Ads, ensuring that your advertising budget is allocated solely to genuine visitors. This highly regarded software specializes in detecting and preventing click fraud and ad fraud, enabling advertisers and brands to conserve their funds in pay-per-click campaigns by blocking fraudulent clicks. The platform offers round-the-clock campaign monitoring, automated real-time IP blocking, and the exclusion of phony audiences, alongside features like on-site session recording, customizable detection rules, and comprehensive reporting. With its robust capabilities, CHEQ Essentials stands out as the premier ad-protection solution globally and has gained the trust of more than 10,000 advertising agencies dedicated to safeguarding their marketing initiatives. As a result, businesses can focus on reaching their target audiences without the fear of financial loss from fraudulent activity.
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Kochava
Kochava
Empowering data-driven growth with privacy-centric measurement solutions.Established in 2011 as a pioneer among mobile measurement partners, Kochava now facilitates campaign tracking across all devices, channels, and audience segments. Leverage advanced multi-touch attribution, innovative marketing mix modeling, and continuous incremental measurement techniques to cultivate growth strategies that are both data-driven and respectful of privacy. Gain insights into which cross-channel methods effectively enhance customer acquisition and retention. The platform boasts essential features such as comprehensive app attribution and analytics, cost and return on investment assessments, deep linking capabilities, marketing data management, ETL support, ad fraud detection, and a suite of strategic services. Kochava’s extensive library of software development kits (SDKs) ensures seamless measurement support across mobile applications, connected TVs, websites, and various other devices. With integrated solutions, clients can effortlessly activate and evaluate their campaigns on platforms like Google Ads, Meta, Apple Search Ads, X, Snap, Roku, LG Ads, Amazon Ads, NBCUniversal, TikTok for Business, Yahoo, and a multitude of additional ad networks, CTV platforms, and major publishers. Adopt a privacy-centric measurement approach with comprehensive support for Apple’s SKAdNetwork on iOS, Google’s Privacy Sandbox on Android, and a forward-thinking marketing mix modeling platform that safeguards your measurement capabilities for the future. This commitment to privacy not only enhances data integrity but also builds trust with users, ensuring sustainable growth in an ever-evolving digital landscape. -
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Fraudlogix
Fraudlogix
Fraudlogix: Real-Time IP Scoring and Bot Detection to Stop Ad Fraud, Fake Signups, and High-Risk TraFraudlogix offers innovative solutions for detecting and preventing fraud, specifically designed to protect online platforms while ensuring the integrity of traffic. Their services cater to various sectors such as Affiliate Marketing, Ad Tech, E-commerce, Cybersecurity, and Banking, leveraging real-time behavioral intelligence sourced from over 300 million URLs and applications worldwide. The company's main offering, the IP Risk API, enables organizations to identify and counteract bots, proxies, VPNs, high-risk users, and other fraudulent activities with remarkable precision and speed. Fraudlogix helps combat invalid traffic (IVT), click fraud, fraudulent registrations, account breaches, and payment fraud, promoting secure and reliable business practices. Key Features & Advantages: - Free Tier Access: Initiate your journey with 1,000 IP lookups every month at no charge. - Real-Time Insights: Instantly identify fraud to reduce potential risks. - Flexible Integration: Options available for single API calls or detailed pixel-level tracking. - Scalability: Suitable for all business sizes, from budding startups to large enterprises. - Enterprise-Grade Security: Safeguard sensitive information with comprehensive and secure solutions. By staying ahead of the ever-changing landscape of fraudulent tactics, Fraudlogix delivers unmatched fraud prevention services that prioritize flexibility and user-friendliness. Start enhancing your security measures today! -
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SHIELD
SHIELD
Empower your security with real-time device intelligence insights.Prioritizing device-based fraud prevention through immediate intelligence and identification is essential. With SHIELD's Device Intelligence, you can recognize which devices, users, and accounts are reliable while identifying those that pose a risk. Ensure that fraudsters cannot deceive you—utilizing the globally recognized SHIELD DeviceID allows for accurate assessments of device reliability. Gain an in-depth understanding of every user with live device signals and an ongoing risk assessment to eliminate blind spots, enhancing user experiences and driving growth. Enjoy immediate insights without the hassle of extra codes, obtaining intelligence while safeguarding personal information. You can also customize risk thresholds independently, as we offer comprehensive data and beyond. Our transparent intelligence equips you with an all-encompassing perspective, helping you stay ahead of evolving fraud tactics. Additionally, we synchronize real-time attack patterns on a global scale to ensure that you are always informed of the latest threats. -
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ClickSambo
ClickSambo
Protect your advertising investment with advanced click fraud detection.ClickSambo offers an advanced system designed to identify and thwart click fraud, thereby safeguarding digital marketing initiatives from dishonest tactics. By leveraging innovative technologies, including machine learning algorithms, continuous real-time monitoring, and thorough analytics, ClickSambo enables advertisers to refine their spending on ads by removing illegitimate clicks and fraudulent actions, which significantly improves the effectiveness of their marketing campaigns. This all-encompassing strategy not only protects financial investments but also increases the likelihood of authentic interactions with intended audiences, ultimately leading to better outcomes for advertisers. Furthermore, the proactive measures implemented by ClickSambo ensure that advertisers can focus on reaching their goals without the worry of being undermined by deceptive practices. -
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HUMAN Ad Fraud Sensor
HUMAN
Eliminate ad fraud, protect revenue, ensure digital integrity.HUMAN's Ad Fraud Sensor for Platforms provides prompt and thorough analysis of sampled impressions, enabling your platform to eliminate sources of fraud effectively. By disrupting the tactics used by fraudsters, particularly those utilizing sophisticated bots in the programmatic environment, this tool helps maintain the integrity of your inventory, improve your platform's standing, and protect your revenue. It provides clear insights into supply sources that generate invalid traffic, ensuring transparency and accountability. Capable of identifying invalid traffic (IVT) across a range of formats such as desktop, mobile web, mobile in-app, audio, and connected TV, it enhances the performance and value of your inventory in the digital marketplace. Moreover, the HUMAN Ad Fraud Sensor is part of an all-encompassing Advertising Protection Package designed to safeguard your inventory. This tailored solution not only delivers real-time data but also strengthens your platform against the continuously changing threats found in the digital advertising landscape, thus ensuring long-term sustainability and trust for your clients. Ultimately, integrating this tool can lead to a more reliable advertising ecosystem for all stakeholders. -
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Click Fraud Free
GalGom Solutions S.L.
Protect your PPC budget with advanced fraud prevention solutions.Click Fraud Free stands as your ultimate defense against pay-per-click (PPC) fraud, ensuring that your advertising initiatives are secure, impactful, and cost-effective. Our advanced security measures are designed to detect and prevent fraudulent clicks, helping to protect your advertising budget while enhancing the effectiveness of your campaigns. What Makes Click Fraud Free the Right Choice? ✅ PPC Fraud Prevention – Safeguard your advertising investments from bots, click farms, and competitors aiming to drain your resources. ✅ Real-Time Threat Detection – Our system continuously monitors for suspicious activities, allowing for prompt action against any threats. ✅ Budget Protection – Ensure that all your funds are directed towards genuine, high-quality traffic sources. ✅ Seamless Google Ads Integration – Benefit from automatic IP blocking and improved search term optimization for more precise targeting. ✅ Comprehensive Reporting – Access in-depth analytics to better understand your campaign performance and refine your marketing strategies. ✅ Ongoing Support – Our dedicated team is always ready to assist you with any questions or concerns, ensuring you get the most out of your advertising investments. -
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fraud0
fraud0
Transform your advertising with powerful fraud detection solutions.Fraud0 is an advanced platform designed to help businesses swiftly identify and mitigate invalid traffic and bot interactions, thereby improving the effectiveness of advertising campaigns and ensuring that marketing resources are allocated wisely. Utilizing AI-driven analytics, it proficiently uncovers and prevents fraudulent activities, offering users a thorough understanding of traffic sources while pinpointing the most affected marketing channels. The platform includes features such as onsite intelligence and in-ad measurement, allowing users to track where their advertisements are displayed, identify fraudulent domains, and make strategic decisions by removing ineffective placements. Furthermore, Fraud0 enables businesses to optimize their advertising budgets, protect data from automated threats, and enhance campaign performance by focusing on genuine human traffic, which cultivates a more trustworthy advertising landscape. By taking advantage of these capabilities, companies can not only refine their marketing strategies but also realize improved returns on their investments, leading to sustained growth and success in an increasingly competitive market. Ultimately, the use of Fraud0 can transform the way businesses approach their advertising efforts, ensuring they remain ahead of potential threats and inefficiencies. -
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VeraViews
VeraViews
Revolutionizing advertising with transparent, fraud-free campaign solutions.VeraViews represents a groundbreaking advertising ecosystem that leverages blockchain technology, built around its distinctive Proof of View (PoV) system designed to combat ad fraud. By harnessing the power of AI and machine learning for real-time fraud detection, the platform effectively identifies invalid impressions and non-human traffic instantaneously, employing predictive analytics and anomaly detection to protect advertising campaigns. The infrastructure guarantees that every ad impression is logged on a secure distributed ledger, creating an immutable and auditable trail that delivers transparent and trustworthy campaign data for both advertisers and publishers. In addition, VeraViews is engineered for smooth integration with top video platforms such as Brightcove and offers a comprehensive advertising solution that includes a Supply-Side Platform (SSP) and ad exchange. Recently launched in the UAE as part of the NextGen FDI initiative, this innovative platform enables brands to engage with fully verified human audiences through real-time bidding, which not only ensures the integrity and efficacy of their advertising strategies but also nurtures trust within the digital advertising landscape. Consequently, VeraViews not only boosts campaign success rates but also champions accountability and ethical practices in the advertising realm, making it a transformative player in the industry. -
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Opticks
Opticks
Revolutionize your advertising strategy with advanced fraud detection.Opticks emerges as a distinctive cybersecurity platform specifically designed for MVAS, Affiliate Networks, and Direct Advertisers, leveraging relentless artificial intelligence to maintain continuous surveillance. Its advanced and customizable analytics tools effectively detect various threats, including fraudulent subscriptions, automated bots, iFrames, malicious APKs, MSISDN, proxy traffic, harmful applications, and unsafe IP addresses. The seamless onboarding experience makes Opticks a top choice for forward-thinking companies around the world. This solution not only obstructs but also tracks complex forms of ad fraud in real-time, empowering users to swiftly recognize which traffic sources are poised to yield revenue while proactively preventing fraud. By supplying your growth teams with precise acquisition data, Opticks streamlines the fight against sophisticated online ad fraud, allowing you to confidently boost revenue. Our state-of-the-art technology is adept at revealing the most advanced fraud methodologies, with its adaptive machine learning features ensuring it remains ahead of malicious entities. Prepare to scrutinize the actual quality of your traffic, identify possible threats, and make well-informed decisions instantly, which will ultimately revolutionize your online advertising strategy. This innovative approach not only enhances security but also maximizes the effectiveness of your advertising efforts. -
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Anura.io
Anura Solutions, LLC
"Empower your advertising: eliminate fraud, enhance efficiency."Anura was established by the entrepreneurial duo Rich and Beth Kahn, who have a strong background in business ventures. This innovative platform serves as a solution to combat ad fraud, revealing the presence of bots, malware, and human deception, ultimately enhancing campaign efficiency. The Kahns, who have previously seen their enterprise recognized on the Inc. 5000 List for five consecutive years, have a proven track record in entrepreneurship, highlighted by receiving the Ernst & Young Entrepreneur Award in technology. By minimizing ad fraud, Anura enables advertisers to allocate more resources toward expanding their businesses effectively. The platform's approach ensures that visitors are only classified as fraudulent when there is absolute certainty regarding their inauthenticity, thereby eliminating false positives. Anura's technology is validated against genuine conversion data, and it offers an advanced analytics dashboard that comprehensively demonstrates instances of fraud. Utilizing machine learning alongside the expertise of skilled engineers, Anura is capable of identifying even the most intricate fraud strategies in real time, ensuring advertisers can trust their metrics and focus on growth without the worry of deception. Furthermore, this dual approach of technology and human oversight guarantees a robust defense against evolving threats in the advertising landscape. -
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Spider AF
Spider Labs
Eliminate ad fraud effortlessly, protecting your advertising investments.Ad fraud accounts for a staggering 20% of the worldwide advertising expenditure. With our user-friendly fraud detection tool, you can focus on enhancing your campaigns rather than combating fraudulent activities. Effectively eliminate ad fraud from your network traffic or campaign initiatives by pinpointing and preventing it. Secure your brand and your financial health. Our intuitive dashboard evaluates your processes and provides actionable recommendations. Discover the origins of your data and uncover potential sources of fraud. Safeguard your brand against deceitful practices and ensure your advertising investments yield genuine results. -
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Scalarr
Scalarr
Revolutionizing mobile advertising with advanced fraud detection solutions.Scalarr presents an innovative solution for detecting mobile ad fraud by leveraging state-of-the-art Machine Learning technology. To address the most pressing issues in mobile advertising, Scalarr implements a dual-layered strategy featuring next-generation algorithms that boast an outstanding accuracy rate of up to 97% in recognizing various types of in-app fraud. Users can take advantage of Scalarr’s offerings by delving into its capabilities to monitor, assess, and prevent mobile app install ad fraud through its unsupervised machine learning functionalities before any damage occurs. The platform effectively employs both unsupervised and semi-supervised machine learning methods to autonomously identify and comprehend fraud patterns within extensive datasets. By analyzing numerous clicks, installs, and post-install event variables, Scalarr greatly reduces the occurrence of both false positives and false negatives in its detection framework. With a sophisticated model designed to prioritize accuracy and thoroughness, Scalarr emerges as a powerful tool that delivers actionable insights at the individual conversion level, enabling advertisers to make well-informed decisions about their ad campaigns. This holistic methodology not only fortifies the integrity of mobile advertising efforts but also empowers marketers to optimize their strategies for better performance and outcomes. Ultimately, Scalarr’s commitment to innovation ensures a safer advertising environment for all stakeholders involved. -
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ClickCease
CHEQ Essentials
Protect your ad budget and maximize genuine customer engagement!ClickCease offers a dedicated solution for identifying and preventing click fraud, with the goal of maintaining the effectiveness of your online advertising by eliminating invalid traffic. Through advanced algorithms, ClickCease accurately detects and removes fraudulent clicks from prominent ad platforms such as Google Ads and Microsoft Ads, ensuring that your marketing spend reaches genuine potential customers. The service automatically identifies and blocks fraudulent IP addresses, protecting your budget from bots, competitors, and other malicious actors. In addition, ClickCease features visitor analytics, session recordings, and adjustable detection settings, providing a comprehensive analysis of your ad traffic and enhancing campaign performance. Securing legitimate traffic is crucial for driving conversions, as filtering out fake clicks not only improves audience quality but also boosts conversion rates. Setting up ClickCease is a straightforward process that can be completed in just minutes, making it a convenient choice for safeguarding your own website or any platform you regularly utilize. With ClickCease, you can invest in your advertising campaigns with peace of mind, assured that your budget is shielded from dishonest clicks and that you're maximizing your return on investment. By choosing ClickCease, you take an important step towards ensuring the success of your online marketing endeavors. -
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Tapper
Tapper
Protect your ads with AI, maximize your marketing success!Tapper is an innovative platform that utilizes advanced artificial intelligence to protect your digital marketing initiatives from invalid traffic and advertisement fraud. Our state-of-the-art algorithms conduct real-time analysis of each click on your Google and Meta Ads, effectively differentiating between genuine users and deceptive sources like bots or click farms. Remarkably, in less than three seconds, Tapper can automatically add identified fraudulent IP addresses to your Google Ads exclusion list, ensuring that harmful traffic is blocked while still allowing authentic customers to engage. Moreover, our platform captures session recordings for each click, giving you valuable insights into how both visitors and bots interact with your site. By significantly reducing waste in your advertising efforts, Tapper converts lost ad spending into revenue growth, thus optimizing your marketing budget's effectiveness. Operating with zero latency, our system monitors every click on your paid ads and employs machine learning techniques to categorize interactions as invalid, suspicious, or legitimate. Additionally, Tapper presents all click data as first-party data, empowering you to extract accurate campaign insights and achieve reliable outcomes. This all-encompassing strategy not only bolsters the integrity of your advertising campaigns but also paves the way for sustained growth and long-term success for your business. By using Tapper, you can rest assured that your marketing efforts are safeguarded against the myriad of challenges posed by digital fraud. -
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Kaminari Click
Kaminari Click
Shield your website with cutting-edge fraud protection today!Kaminari Click is a cutting-edge anti-fraud solution designed to shield websites from harmful traffic, such as bots and fraudulent clicks, which is essential for preserving the integrity and boosting the profitability of online businesses. By utilizing sophisticated algorithms and tools, Kaminari Click delivers all-encompassing solutions that guarantee high levels of real-time security for its users. The standout feature of Kaminari Click lies in its dual capability to not only eliminate harmful traffic but also supply valuable analytical insights that aid in understanding threats and preempting future attacks. Companies that partner with Kaminari Click gain an invaluable ally in their quest for online safety. Its holistic strategy to web protection not only guards against deceitful and damaging activities but also enhances overall operational efficiency. In an ever-evolving digital landscape, having Kaminari Click on your side is essential for sustaining a secure online presence. -
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FraudScore
FraudScore
Comprehensive protection against ad fraud, empowering informed decisions.FraudScore is a comprehensive anti-fraud solution crafted by a diverse team of data scientists, digital marketers, and ad fraud specialists. Since its inception in 2016, it has gained the trust of numerous leaders in the industry. The platform is designed to safeguard both desktop and mobile traffic, effectively combating various types of ad fraud. Employing a unique "fraud score" system, FraudScore evaluates the likelihood of fraud for each install, conversion, traffic source, and offer by assigning them a specific score. This system not only assesses the severity of potential fraud but also provides insights into various fraud patterns. Consequently, clients can establish robust cases against fraudulent activities, articulate their stance regarding each specific incident, and engage in informed negotiations. Furthermore, FraudScore serves as an all-encompassing platform that identifies ad fraud at every phase of the advertising funnel, ranging from pre-bid requests to the analysis of impressions, clicks, and ultimately scoring installs and conversions. This holistic approach ensures that clients receive thorough protection and can effectively manage their advertising investments. -
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AdTector
AdTector
"Protect your marketing investments with cutting-edge fraud detection."AdTector utilizes an advanced algorithm based on state-of-the-art machine learning methodologies. Our system is designed to learn and adapt continuously, increasing its ability to detect irregular click and traffic patterns every single day. By monitoring trillions of events across millions of devices each year, AdTector's relentless technology works to identify and block harmful IP addresses that could negatively impact your marketing efforts, employing metrics such as blacklisted IPs, device identifiers, and user agents, among various others. Functioning seamlessly around the clock, the AdTector Algorithm provides ongoing oversight of these activities, allowing us to rapidly assess and classify any unusual traffic anomalies. Envision a situation where AdTector's innovative algorithm not only identifies but also prevents fraudulent clicks on your PPC campaigns before they even occur. With our technology, you can finally eliminate the persistent stress and complications that come with fraudulent clicks: we are committed to ensuring your costs are solely attributed to legitimate clicks from genuine prospects. Our solution empowers you to concentrate on expanding your business without the burden of click fraud concerns, enabling greater peace of mind and strategic focus. -
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Lunio
Lunio
"Protecting your clicks, preserving the planet sustainably."Lunio, formerly known as PPC Protect, specializes in automating the defense against click fraud. By analyzing traffic patterns from various acquisition sources, we ensure that our evaluations are utilized to effectively protect those channels. This guarantees that you are only billed for clicks that are likely to lead to conversions, as we filter out fraudulent or invalid traffic. Employing cutting-edge cybersecurity techniques, we closely examine traffic behaviors across all networks and leverage the insights to bolster protection on every platform. Each month, we also engage in environmental initiatives by planting thousands of trees in support of our users, contributing to efforts aimed at combating climate change. With a strong focus on privacy, we ensure compliance with both current and future privacy regulations across all networks. Our dedicated team of cybersecurity experts and data scientists evaluates the threat level of traffic to your paid acquisition channels by scrutinizing both location and behavioral data. The insights derived from one channel can be seamlessly applied across all channels, offering a comprehensive and adaptive layer of ad protection that continuously evolves. This not only secures your advertising investments but also reinforces our commitment to sustainability, demonstrating that protecting your interests and the planet can go hand in hand. In our pursuit of excellence, we strive to innovate and enhance our services, ensuring that our clients receive the best possible protection against click fraud. -
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HUMAN Ad Fraud Defense
HUMAN
Protect your inventory with proactive ad fraud defense solutions.HUMAN's Ad Fraud Defense system takes a forward-thinking stance by analyzing bid requests prior to their submission, effectively preventing invalid traffic from infiltrating your inventory. This proactive measure not only cultivates a safer environment for transactions but also bolsters your brand's image, safeguards revenue streams, and amplifies partner demand. Functioning as a protective barrier against fraud across key inventory categories—such as desktop, mobile, connected TV (CTV), and audio—this system ultimately enhances ad performance. By prioritizing transparency and minimizing invalid traffic, the defense mechanism elevates the overall worth of your inventory while providing advanced fraud protection. Through thorough pre-bid analysis, HUMAN proficiently stops invalid traffic from undermining your inventory, thereby improving your market position and drawing in more partners. Furthermore, HUMAN's capability to identify and combat ad fraud across diverse platforms ensures optimal pre-bid fraud mitigation solutions are in place. This extensive strategy not only secures your inventory but also builds trust and reliability in the advertising environment, encouraging a more robust marketplace. In a rapidly evolving digital landscape, maintaining such protective measures is vital for long-term success and sustainability. -
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Pixalate
Pixalate
Empowering advertisers with fraud prevention and compliance analytics.Pixalate is recognized as the leading platform dedicated to preventing fraud, improving privacy, and ensuring compliance analytics across connected TV (CTV), mobile apps, and websites. The programmatic supply chain poses significant trust and safety challenges for both advertisers and publishers alike. To address these issues, Pixalate has implemented a pre-bid blocking mechanism that successfully reduces invalid traffic (IVT) throughout CTV, mobile apps, and websites, leveraging a substantial network that includes over 5 million apps, 80 million domains, and 300 million OTT devices. The platform offers valuable analytics aimed at detecting fraud, protecting brands, and ensuring ad visibility while actively monitoring the expansive network of apps and domains to recognize more than 40 distinct types of IVT. Additionally, Pixalate has introduced Supply Path Quality (SPQ), marking the first analytics platform focused on optimizing supply paths regarding ad fraud and inventory quality, which is driven by a thorough examination of the Supply Chain Object (SCO) from the bitstream. The platform also features sophisticated technology designed to assess child-focused applications found in Google and Apple app stores, significantly broadening its array of tools. This pioneering strategy not only safeguards users but also contributes to creating a more transparent and trustworthy advertising environment, ultimately benefiting all stakeholders involved. Furthermore, by continuously innovating and adapting to new challenges, Pixalate reinforces its commitment to enhancing the integrity of digital advertising. -
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ScroogeFrog
ScroogeFrog
Maximize ad spend with genuine traffic, eliminate fraud.The ScroogeFrog™ service has been specially designed to tackle the issue of click fraud, guaranteeing that advertisers receive real traffic for their expenditures. By blocking ad impressions from deceptive sources and eliminating sites that produce inappropriate traffic, ScroogeFrog plays a critical role in maximizing your advertising budget. It employs more than 20 different user attributes to effectively recognize individuals, preserving this identification even if a user changes their IP address, browser, or clears their cookies. Furthermore, ScroogeFrog™ monitors user engagement on the site after a click by assessing unique devices through evercookies, which serve as digital identifiers. As a result, advertisers can focus their spending on authentic clicks and impressions, ensuring that their ads are seen only by legitimate users instead of competitors or bots that aim to squander resources. This proactive strategy greatly reduces advertising expenses by lessening the risk of fraudulent clicks and unwanted traffic. In the end, ScroogeFrog™ not only safeguards your advertising investments but also significantly boosts the effectiveness of your overall marketing efforts, leading to improved returns. This leads to a more transparent and reliable advertising environment for all stakeholders involved. -
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MediaGuard
HUMAN
Protect your brand with unmatched fraud detection solutions.We help you fight against fraud and protect the brands you represent by ensuring that high-quality advertising inventory reaches real individuals across all channels and formats. By leveraging cutting-edge detection techniques, hacker intelligence, and collaborative measures across the internet, HUMAN effectively identifies and mitigates bot attacks and fraudulent activities with unmatched speed, scale, and precision. With the actionable insights that are exclusive to HUMAN, we can ensure that only genuine users interact with your digital advertising strategies. Protecting your customers, safeguarding revenue, and maintaining operational efficiency across all platforms is crucial, and our enforcement actions are designed to keep disruptive bots away. By ensuring your digital advertising efforts are shielded from sophisticated bot threats, you can maintain the integrity of your initiatives. Starting with a clean ad inventory allows you to reduce inefficiencies and operational costs associated with fighting fraud. Furthermore, you can protect your current revenue from demand partners while simultaneously attracting new revenue opportunities, thus creating a strong and secure advertising ecosystem for your business. This approach not only enhances your brand's reputation but also builds trust with your audience, ensuring a lasting relationship with them. Ultimately, our commitment to quality and authenticity strengthens the entire digital advertising landscape. -
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Click Guardian
Click Guardian
Protect your ads with advanced, proactive click fraud defense.Our advanced technology not only identifies click fraud but also takes proactive measures to prevent it. By analyzing the digital fingerprints of visitors, we can effectively block users who attempt to alter their IP addresses. You have the flexibility to tailor rules that cater specifically to your business requirements. Furthermore, you can establish as many as five unique rules to combat excessive clicking. We also prevent individuals from using anonymizers to click on your ads. Each interaction with your advertisements is carefully monitored, enabling us to gather essential data and insights about user engagement. Our sophisticated algorithms are designed to differentiate between genuine prospects and fraudulent entities, including automated bots. When a fraudulent click is detected, the corresponding ad will be hidden from the perpetrator, eliminating unwanted clicks from your campaigns. Once you register, a welcome email will be sent with comprehensive instructions; all that's required is for you to insert a tracking code snippet into your website and share your Google Ads Customer ID, giving you peace of mind that click fraud is being efficiently addressed! Our systems support both traditional IPv4 and the more recent IPv6 addressing protocol, significantly enhancing Click Guardian's accuracy. With these powerful features, you can concentrate on growing your business while we protect your advertising investments. This allows you to allocate more time and energy towards strategic initiatives rather than worrying about click fraud. -
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Airbridge
AB180
Empower your marketing decisions with precise, actionable insights.Campaign attribution across web and mobile platforms emphasizes metrics that are centered on users, providing complete visibility over all channels and devices. Featuring tools for integrated measurement and campaign evaluation, this system allows users to customize their dashboard to display a wide range of measurement metrics. Airbridge facilitates in-depth assessments of marketing activities by analyzing several performance indicators, including user engagement, retention rates, uninstall percentages, impressions, costs, and generated revenue. The platform guarantees that conversions are properly linked to the relevant media, devices, and platforms. By employing both last-click attribution and advanced statistical multi-touch models, Airbridge enables marketers to navigate intricate, non-linear customer journeys, offering a nuanced analysis of how each campaign, channel, platform, and search term contributes to conversion rates. Users can define their own detection parameters with validation rules to ensure accurate measurements. Additionally, Airbridge effectively addresses the problem of excessive advertising costs due to ad fraud, allowing for more efficient allocation of marketing budgets. Overall, this all-encompassing strategy empowers marketers to base their decisions on data, ultimately improving the success of their campaigns and fostering growth within their businesses. By leveraging these insights, businesses can adapt their strategies to respond to market changes more effectively. -
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E-HAWK
E-HAWK
Safeguard your business with real-time fraud detection solutions.Combat fraudulent registrations and counterfeit leads through our cloud API, which proficiently identifies phishers, bots, spammers, and other high-risk individuals while correlating lead quality with marketing effectiveness. E-HAWK performs multiple real-time risk evaluations, equipping you with detailed insights and actionable information that bolster your fraud prevention framework and enhance your ability to detect cybercrime. Although free trials and sign-ups can effectively attract genuine users to your digital platform, they also lure in numerous deceitful actors engaged in phishing, spamming, identity theft, and various forms of fraud. By implementing E-HAWK, you can systematically eliminate these harmful entities, enabling you to focus on fostering relationships with authentic clients and expanding your business. Valid leads are crucial for success, whereas unreliable or fraudulent ones are typically unreachable and often result in wasted resources. To protect your marketing investments and sales strategies, consider employing our established tests that assess several factors, such as email addresses, geographical locations, IP addresses, phone numbers, and domain names, to uncover potential threats before allocating your resources. This proactive methodology not only conserves time but also refines your entire marketing strategy, ensuring a more efficient approach to reaching your target audience and maximizing returns. By integrating these practices, your business can thrive in a competitive environment while minimizing the risks associated with fraudulent activities. -
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Integral Ad Science
Integral Ad Science
Empowering brands with data-driven solutions for advertising success.Integral Ad Science (IAS) leads the way in ensuring digital media quality worldwide, offering solutions that help advertisers and publishers confirm their ads reach real audiences in safe and appropriate environments while maintaining the right contextual alignment for each advertisement. Their extensive services encompass strategies for identifying ad fraud, ensuring brand safety and relevance, targeting contextually, and measuring viewability across various platforms, including CTV, video, programmatic, mobile, and digital audio. By collaborating with numerous media companies, tech enterprises, and social media platforms, IAS drives innovation and develops comprehensive solutions tailored to the specific challenges of their clients. Providing actionable insights and data, IAS empowers brands, agencies, publishers, and platforms with essential tools to refine their digital advertising strategies, enhance media quality, and achieve exceptional results. Committed to transparency and ethical standards, IAS ensures that clients only invest in impactful impressions that lead to meaningful outcomes. This commitment not only boosts campaign effectiveness but also cultivates trust in the digital advertising ecosystem, reinforcing the importance of integrity in media practices. Ultimately, IAS plays a pivotal role in shaping a more credible and effective advertising landscape. -
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CHEQ
CHEQ AI Technologies
Maximize your marketing budget with advanced click-fraud protection.CHEQ FOR PPC Cut down on unnecessary ad expenditures and lower your cost per acquisition across various leading PPC advertising platforms with the ultimate click-fraud prevention tool designed specifically for marketers. PROTECT YOUR ENTIRE MARKETING BUDGET This is the only solution that integrates all your paid search and paid social advertising channels into one efficient platform. FILTER OUT BOTS FROM YOUR TARGET AUDIENCES Our distinctive solution proficiently eliminates invalid traffic, protecting your remarketing initiatives and lookalike audiences from ineffective interactions. ENSURE REAL CUSTOMERS ARE CONSISTENTLY WELCOMED Leveraging our cutting-edge, real-time technology, you can block harmful traffic without impeding genuine customers from engaging with your brand. By opting for our platform, you not only enhance your advertising strategy but also ensure that every dollar spent is driving tangible results. This strategic approach will ultimately lead to improved overall campaign performance and increased return on investment.