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What is Nexoya?

Digital marketers can now delegate tedious operational tasks to Nexoya, allowing them to focus more on crucial areas like strategy, creativity, and team collaboration. Nexoya seamlessly integrates all your marketing tools and channels into a single platform, maximizing performance through the use of aggregated data. By leveraging advanced AI algorithms, it is possible to enhance monthly performance by up to 30% through optimal budget allocation for advertising efforts. Additionally, to further minimize operational burdens and free up time for strategic and tactical initiatives, the allocation of resources across various marketing channels can be completely automated, ensuring a more efficient workflow for your team. This automation not only streamlines processes but also empowers teams to innovate and collaborate more effectively.

What is OptiMine Insight?

Intent and OptiMine Insight collaborate to assess the value and impact of each campaign, subsequently directing you towards an optimized media plan and budget that enhances your marketing effectiveness. This allows for a swift identification of which advertisements and campaigns yield the highest and lowest contributions, enabling immediate adjustments to boost performance. Additionally, this process is significantly quicker than traditional methods such as Multi-Touch attribution, Marketing Mix Modelling, and "Unified" solutions. Optimize offers rapid and actionable cross-channel measurement for both digital and traditional marketing, applicable to any conversion point, whether online or offline. The integration of Optimize Insight and Intent serves not only to evaluate the contributions of all campaigns but also to inform a strategic media plan that maximizes overall marketing success, ensuring that every budget dollar is effectively utilized.

Media

Media

Integrations Supported

Adobe Analytics
App Store
BL.INK
Criteo
Facebook Ads
Google Analytics
Google Display & Video 360
Google Pay
HubSpot CRM
LinkedIn
Mailgun
MediaMath
Meta Ads
Outbrain
Pinterest
Pipedrive
SAP Marketing Cloud
Salesforce
Shopify
Taboola

Integrations Supported

API Availability

API Availability

Pricing Information

€ 600 per month
We offer "Starter" and "Premium" packages.
The prices depend on your package, your contract duration and your monthly ad spend.

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support

Customer Service / Support

Not specified

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Not specified

Company Facts

Organization Name

Nexoya

Date Founded

2018

Company Location

Switzerland

Company Website

www.nexoya.com

Company Facts

Organization Name

OptiMine Software

Company Location

United States

Company Website

optimine.com

Categories and Features

Advertising

Not specified

Campaign Management

Not specified

Channel Management

Campaign Management

Market Intelligence

Not specified

Marketing Analytics

Campaign Management
Channel Attribution
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics

Marketing Automation

A/B Testing
Artificial Intelligence

Predictive Analytics

AI / Machine Learning
Modeling & Simulation

Categories and Features

Marketing Automation

Analytics / ROI Tracking
Customizable CTAs
Drip Campaigns
Dynamic Content
Sales Intelligence

Media Planning

Not specified

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