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What is optilyz?

Elevate your direct mail initiatives as a leading marketer by leveraging our software to effortlessly integrate letters, postcards, and additional materials into your multi-channel marketing approach. Shift away from broad, generic mailings and develop targeted, high-yield campaigns that boost customer interaction. By merging direct mail with your all-encompassing marketing system, you can construct cohesive customer experiences. Become part of a growing number of Europe's largest businesses that benefit from our powerful scalability, flexibility, and security capabilities. Link optilyz to your current Marketing Automation framework to simplify the oversight of all your marketing avenues from one central hub. Our intuitive dashboard allows you to efficiently prepare your mailings for optimal distribution across Europe. Tailor your physical mail just as you would your digital content, ensuring you maximize the effectiveness of your data. Harness insights from customer behavior to design personalized mailings and set ideal triggers for various situations, guaranteeing the highest performance and outcomes. By adopting this forward-thinking strategy, you can revolutionize the way your company engages with clients, ultimately resulting in enhanced satisfaction and increased loyalty, which are vital for long-term success. This innovative method not only transforms interactions but also positions your brand as a responsive and customer-centric leader in the market.

What is RRD Direct Mail?

RRD Direct Mail Services stands out with an unparalleled array of resources dedicated to print marketing. We have led the way in enhancing production efficiencies and harnessing automated processing along with advanced customization technologies. Our deep expertise and strong analytical abilities allow us to create compelling communications tailored for audiences of all sizes. We craft marketing strategies that not only draw in new customers but also develop critical business communications that enhance and amplify brand visibility. By focusing on our clients' most urgent challenges, we deliver the most extensive range of capabilities available in the market. Our personalized solutions have equipped clients to tackle the unique hurdles they face, and the results speak volumes about our success. In the intricate journey of today’s buyers, effectively turning potential customers into loyal partners and advocates requires a nuanced strategy. This commitment to outstanding service ensures that we consistently not only meet but surpass our clients’ expectations, fostering long-lasting relationships built on trust and satisfaction. Ultimately, our goal is to empower our clients to thrive in a competitive landscape.

Media

Media

Integrations Supported

Apteco Orbit
Bloomreach
CrossEngage
Emarsys
Mapp Marketing Cloud
Salesforce

Integrations Supported

Apteco Orbit
Bloomreach
CrossEngage
Emarsys
Mapp Marketing Cloud
Salesforce

API Availability

Has API

API Availability

Has API

Pricing Information

$950 per month
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

optilyz

Date Founded

2015

Company Location

Germany

Company Website

www.optilyz.com

Company Facts

Organization Name

R.R. Donnelley & Sons

Date Founded

1864

Company Location

United States

Company Website

www.rrd.com

Categories and Features

Direct Mail Automation

A/B Testing
Analytics/Reporting
Campaign Management
Data Import/Export
Delivery Tracking
Design Management
Event Triggered Mailings
List Scrubbing
Mailing List Purchasing
Mailing Services Integration
Pre-made Templates
Printing Services Integration
Response Alerts

Categories and Features

Direct Mail Automation

A/B Testing
Analytics/Reporting
Campaign Management
Data Import/Export
Delivery Tracking
Design Management
Event Triggered Mailings
List Scrubbing
Mailing List Purchasing
Mailing Services Integration
Pre-made Templates
Printing Services Integration
Response Alerts

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