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What is partnrUP?

partnrUP is a cutting-edge platform that harnesses the power of artificial intelligence to optimize the influencer and creator marketing process, allowing brands to effectively expand their creator-led initiatives while minimizing manual efforts and enhancing outcomes. It leverages intelligent agents to identify and onboard influencers who match specific campaign goals by analyzing genuine social media data and audience demographics. The platform streamlines personalized communication and outreach, merging critical campaign management elements—such as content briefs, deliverable tracking, messaging, and approval workflows—into a cohesive and intuitive dashboard. Moreover, it automates the payment process to creators once the content meets the established criteria, and provides interactive dashboards that deliver real-time insights on engagement metrics, impressions, clicks, conversions, and budget distributions across individual posts, creators, and the entire campaign. This holistic methodology empowers teams to effectively track and evaluate performance without resorting to cumbersome spreadsheets, thus significantly enhancing their marketing initiatives. Ultimately, partnrUP aspires to revolutionize how brands collaborate with creators, ensuring that the partnership process is not only more efficient but also more impactful than ever before. By doing so, it positions itself as a key player in the evolving landscape of digital marketing.

What is PlutoBa?

PlutoBa is a sophisticated platform that harnesses the power of artificial intelligence to assess influencers on behalf of direct-to-consumer brands and agencies. Users can simply input a creator's handle from platforms like TikTok, Instagram, or YouTube to obtain a Partnership Score that ranges from 0 to 100, derived from an evaluation of seven critical metrics including the identification of fake followers, brand safety assessment, engagement quality, comment authenticity, view consistency, audience authenticity, and overall content excellence. Through its Deep Assessments feature, the platform employs AI technology to analyze 100 posts and 300 comments, pinpointing potential financial risks prior to any monetary investments. Furthermore, the rate benchmarking tool allows for a comparison of creator pricing against 536 validated data points spanning various tiers, platforms, niches, and audience characteristics. In addition to these features, PlutoBa provides a Creator CRM and campaign management tools, which include AI-generated outreach messages customized based on the creators' genuine content. Subscriptions start at $69 per month, and new users can enjoy a free 7-day trial without the requirement of providing credit card details. With its robust array of tools and insights, PlutoBa empowers brands to make well-informed decisions when selecting their influencer partnerships, thereby enhancing the likelihood of successful collaborations. This innovative approach represents a significant evolution in how brands engage with social media influencers.

Media

Media

Integrations Supported

Airtable
Google Drive
Instagram
Mailchimp
Microsoft Excel
Microsoft Outlook
Notion
OpenAI
PayPal
Stripe
TikTok
monday AI work platform

Integrations Supported

Airtable
Google Drive
Instagram
Mailchimp
Microsoft Excel
Microsoft Outlook
Notion
OpenAI
PayPal
Stripe
TikTok
monday AI work platform

API Availability

Has API

API Availability

Has API

Pricing Information

$99 per month
Free Trial Offered?
Free Version

Pricing Information

$69/month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

partnrUP

Company Location

United States

Company Website

partnrup.ai/

Company Facts

Organization Name

PlutoBa

Date Founded

2025

Company Location

United Kingdom

Company Website

plutoba.com

Categories and Features

Influencer Marketing

CRM
Campaign Management
Faceted Search / Filtering
Influencer Discovery
Payment Tracking
ROI Tracking
Social Media Monitoring

Categories and Features

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