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What is upstageX?

upstageX serves as a robust platform designed for influencer marketing and collaboration with creators, specifically catering to the needs of the Indian market. It offers an integrated workflow that enables brands, agencies, and creators to efficiently manage their campaigns from the initial discovery stage through to the final payment process. Brands have the ability to find creators by focusing on particular niches, audience demographics, and engagement statistics, while also benefiting from features like automatic contract generation and secure funding through escrow in INR, which allows for payment releases contingent on the approval of each specified milestone. This efficient system supports both influencer marketing campaigns and initiatives that involve user-generated content (UGC). The platform's built-in AI, known as stageX, helps users in drafting briefs, organizing deliverables, and effectively aligning creators with the needs outlined in each brief. Every financial transaction is conducted with a contract-first mindset, backed by escrow services and an unchangeable audit log, guaranteeing that brands remit payment only after approval, while creators can focus on their work without the hassle of following up on invoices. Among its many features are tools for discovering creators, automated contract creation, escrow payment options in INR with milestone-based releases, deliverable tracking, UGC workflow management, the capabilities of the stageX AI, and in-depth campaign analytics. Notably, a free tier is offered for users who wish to sample the platform's functionalities. Ultimately, upstageX seeks to transform and simplify the influencer marketing environment in India, making it more accessible and efficient for all participants.

What is Kofluence?

Kofluence is an innovative AI-driven influencer marketing platform aimed at helping brands and creators, especially in India, to swiftly launch, manage, and scale their influencer marketing campaigns with exceptional clarity and efficiency. This state-of-the-art marketplace connects brands with an extensive network of over 600,000 registered creators, streamlining various processes such as influencer discovery, persona profiling, negotiation, content review, and campaign execution, all facilitated through a single SaaS interface that dramatically shortens campaign turnaround times from several weeks to merely one day. By replacing outdated manual tools, Kofluence provides automated, real-time analytics, competitive pricing, and robust risk and fraud detection, all displayed on a comprehensive dashboard that enhances visibility into vital performance metrics, including reach, engagement, and conversions. Its versatility has made Kofluence a favored choice across diverse sectors, including product launches, small businesses, real estate, luxury brands, fintech, D2C, and gaming, with numerous campaigns achieving millions of views while substantially increasing app downloads and user engagement. Moreover, Kofluence distinguishes itself by fostering effective collaboration between brands and creators, allowing them to amplify their campaign impacts in an ever-evolving digital landscape, thereby positioning itself as an essential tool for modern marketing strategies. As the digital market continues to evolve, Kofluence is poised to adapt and enhance its offerings, ensuring sustained relevance and effectiveness for its users.

Media

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Media

Integrations Supported

AppsFlyer
Branch
Shopify
Singular
WooCommerce

Integrations Supported

AppsFlyer
Branch
Shopify
Singular
WooCommerce

API Availability

Has API

API Availability

Has API

Pricing Information

Free
Free Trial Offered?
Free Version

Pricing Information

Free
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

upstageX

Date Founded

2026

Company Location

India

Company Website

www.upstagex.com

Company Facts

Organization Name

Kofluence

Date Founded

2019

Company Location

India

Company Website

www.kofluence.com

Categories and Features

Influencer Marketing

CRM
Campaign Management
Faceted Search / Filtering
Influencer Discovery
Payment Tracking
ROI Tracking
Social Media Monitoring

Categories and Features

Influencer Marketing

CRM
Campaign Management
Faceted Search / Filtering
Influencer Discovery
Payment Tracking
ROI Tracking
Social Media Monitoring

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