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What is vi?

Create memorable video experiences that captivate users, encouraging longer engagement, improving user satisfaction, and paving the way for revenue opportunities. By seamlessly incorporating contextually relevant video content into your editorial approach, we enhance user interaction while creating additional video inventory. Our emphasis is on producing compelling video moments that resonate deeply with viewers. We carefully position brands like yours at the forefront, connecting contextual video opportunities with specific audience segments. Make an impactful statement with content that is genuinely significant. Your intentional videos will be featured on leading, credible platforms and within articles that share similar themes. By adding your content to our video library, you tap into the full power of our contextual matching technology. Additionally, you will receive insights on the effectiveness of your videos through comprehensive performance reports, helping you optimize their impact. This comprehensive strategy not only captivates viewers but also fosters meaningful connections between brands and their target audiences, ultimately driving engagement and loyalty. In an ever-evolving digital landscape, it's essential to remain adaptable and innovative in your approach to video content.

What is Genesis SSP?

The Genesis SSP, driven by Page Intelligence, significantly improves outstream video effectiveness. It intelligently tests and selects from a range of formats based on real-time user consumption behaviors, ensuring that the most responsive ad format is employed for each specific page. This strategy not only enhances the advertising experience for users but also elevates overall performance metrics. Users are provided with intuitive performance analytics that deliver profound insights into ad efficacy. Moreover, the system integrates third-party data to assess the quality of a publisher's inventory, while also implementing measures to filter out fraud, thereby protecting publishers and fostering trust among advertisers. With features for real-time bidding, private marketplace (PMP) transactions, and deal ID management, all operations can be efficiently conducted from a single platform. It also accommodates multi-device video advertising, maximizing reach across desktop, mobile, and over-the-top (OTT) platforms. Techniques for optimizing page-level yield are utilized to enhance revenue, while the system gathers detailed user behavior and attention metrics for each individual page (URLs) instead of merely aggregating data at the domain level. This collected data is employed to formulate comprehensive indexes that evaluate page attention, pinpoint trending content, and forecast ad performance, thus providing an all-encompassing view of user interaction with advertisements. In doing so, it empowers advertisers with actionable insights, enabling them to refine their strategies for better targeting and engagement.

Media

Media

Integrations Supported

ASTRAD DSP

Integrations Supported

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Not specified

Training Options

Online Training

Company Facts

Organization Name

video intelligence AG

Date Founded

2017

Company Location

Switzerland

Company Website

www.vi.ai/

Company Facts

Organization Name

Genesis Media

Date Founded

2010

Company Location

United States

Company Website

genesismedia.com/platform/

Categories and Features

Video Advertising

Not specified

Categories and Features

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