What is Amplitude?

Developing products that deliver impressive results is crucial. Amplitude acts as a product intelligence platform tailored to support teams in effectively converting, engaging, and retaining their customer base. Digital product development teams utilize Amplitude to understand user behavior, refine experiences, and boost customer retention rates. By analyzing customer interactions with your digital products, teams can speed up their release cycles, evaluate their impact, and clearly visualize user journeys. Customizing product experiences can significantly enhance engagement, increase conversion rates, and strengthen customer loyalty. Through product intelligence, teams gather vital data and insights necessary for creating outstanding product experiences on a large scale. Employ self-service analytics to gain insights into performance, understand the underlying reasons, and explore avenues for product improvements. Furthermore, align decision-making processes while integrating seamlessly with your existing workflows and technology stack to implement swift changes, ensuring your products adapt in response to customer demands. This comprehensive approach not only drives immediate results but also nurtures a culture of continuous improvement and innovation within your organization, paving the way for sustained success.

Pricing

Free Version:
Free Version available.

Integrations

Offers API?:
Yes, Amplitude provides an API

Screenshots and Video

Company Facts

Company Name:
Amplitude
Date Founded:
2012
Company Location:
United States
Company Website:
amplitude.com

Product Details

Deployment
SaaS
Support
Web-Based Support

Product Details

Target Company Sizes
Individual
1-10
11-50
51-200
201-500
501-1000
1001-5000
5001-10000
10001+
Target Organization Types
Mid Size Business
Small Business
Enterprise
Freelance
Nonprofit
Government
Startup
Supported Languages
English

Amplitude Categories and Features

Web Analytics Software

Campaign Management
Conversion Tracking
Form Analytics
Goal Tracking
Keyword Tracking
Multiple Site Management
Pageview Tracking
Referral Source Tracking
Site Search Tracking
Time on Site Tracking
User Interaction Tracking

Product Analytics Software

Attribution
Automatic Data Capture
Churn Reporting
Customer Feedback Collection
Customer Guidance
Customer Journey Analytics
Data Export
Data History Retention
Data Labeling
Product Engagement Scoring
Real-Time Data Analysis
Touchpoint Analytics
User Segmentation

Mobile App Analytics Tool

A/B Testing
Channel Attribution
Cohort Analysis
Funnel Analysis
In-App Events Tracking
Push Notifications
Retention Tracking
Revenue Tracking
Uninstall Tracking

Data Analysis Software

Data Discovery
Data Visualization
High Volume Processing
Predictive Analytics
Regression Analysis
Sentiment Analysis
Statistical Modeling
Text Analytics

Customer Journey Mapping Tools

Action Management
Attribution Modeling
Behavioral Analytics
Collaboration
Customer Profiles
Data Import / Export
Predictive Analytics
Surveys & Feedback
Templates

Business Intelligence Software

Ad Hoc Reports
Benchmarking
Budgeting & Forecasting
Dashboard
Data Analysis
Key Performance Indicators
Natural Language Generation (NLG)
Performance Metrics
Predictive Analytics
Profitability Analysis
Strategic Planning
Trend / Problem Indicators
Visual Analytics

More Amplitude Categories

Amplitude Customer Reviews

Write a Review
  • Reviewer Name: Juliana A.
    Position: Chief Executive Officer
    Has used product for: 1-2 Years
    Uses the product: Daily
    Org Size (# of Employees): 1 - 25
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Real-time insights

    Date: Jan 15 2023
    Summary

    Thanks to Amplitude, we have been able to see the improvement of our analytics and see them change over the time that we have been using it, it is an incredible and powerful software with the capacity to change the movement of a campaign if it is not in the right path, and show us the right way in order to improve our performance in different areas of our business, it has helped us create meaningful campaigns and get insights in real time on how they are doing. With Amplitude, the general experience has been more than wonderful, and it has had a big impact in the way we create things now, it is always done with customers in mind, and what they like best, this way, we are able to generate better engagement. It has also saved us so much time thanks to their great technology and intelligence, it provides faster insights and reports.

    Positive

    With Amplitude, I like that it is a software that is capable to bring out all the possible analytics about the products. It has many different settings and options for analytics and it is possible to get insights in different depths, I like the tool to analyze behavior as it interacts with many aspects to come to a conclusion, such as clicks, views, and more, it goes beyond the basic things and it gains insights that allow us to know which are our most important customers, the demographic and what we can do to improve and increase our leads. Additionally, with Amplitude, I like that we are able to study and measure the engagement of our customers, knowing which customers are more loyal and are happy with our products, knowing exactly the way they interact with us and figure out what aspects of our products or social media is driving down engagement, or driving it up. Amplitude is an innovative, intuitive software that provides good graphs in real time and it is totally customizable thanks to the technology that powers it, it is a software with a lot of intelligence that allows the user to build a set of rules and next steps once the insights have been delivered, in order to start improving the areas that are lacking, it helps optimize the customer engagement and provide the needed help to understand what is going on behind the scenes.

    Negative

    What I do not like about Amplitude is the way that the software feels like the first times, it is an incredible software but it lacks the needed and important guides in order to learn be able to fully implement it in a short amount of time. In order to implement it, we needed a lot of help in order to figure out how the software can be used at its most capacity, thankfully, the support was incredibly helpful and was able to attend our questions in a timely manner, and we were able to set everything up. But when it comes to self-assistance, Amplitude does not have this tool implemented very well.

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