Folks
Most HR software is built for the US market and adapted for Canada as an afterthought — missing native payroll compliance, storing data on American servers, and offering no French-language support. Folks is different. A Canadian-owned platform designed from day one for the way Canadian businesses actually run.
Folks handles CRA-compliant payroll natively: automatic T4 and RL-1 generation, ROE filing to Service Canada, CPP/QPP/CPP2 and EI deductions, multi-province tax calculations, WSIB/WCB, Ontario EHT, and direct deposit — no third-party payroll provider needed. The platform also covers HRIS, applicant tracking with AI-powered candidate matching and integrations with Indeed, LinkedIn, Jobillico, and Talent.com, plus performance management with 360° evaluations.
SOC 2 Type 2 certified, with all data hosted exclusively in Canada — governed by PIPEDA and provincial privacy laws, not the US CLOUD Act. Fully bilingual in English and French. Plans start at $6/employee/month. 1,200+ Canadian SMBs across manufacturing, construction, healthcare, non-profit, and professional services already made the switch.
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Extole
Extole is a platform utilized by retailers, financial service providers, and consumer brands to transform their customers into passionate advocates. The enterprise-level service includes a team of specialists dedicated to developing advocacy, referral, and engagement initiatives that empower brands to leverage customer enthusiasm and sharing, ultimately boosting revenue. By using Extole, marketers can actively connect with thousands of customers, enhance brand loyalty, and amplify word-of-mouth efforts to attract new clientele. This innovative approach not only fosters a sense of community among customers but also drives sustainable growth for businesses.
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Employee Advocacy by Sprout Social
Sprout Social’s Employee Advocacy platform enables organizations to amplify their social media presence by empowering employees to share branded content quickly and confidently, all while maintaining compliance with pre-approved messaging. This tool helps companies increase organic reach and brand awareness significantly, saving considerable advertising costs by harnessing earned media value generated through employee networks. Employees can share content effortlessly across major social platforms such as LinkedIn, X (formerly Twitter), Facebook, and Instagram using intuitive desktop and mobile applications. The platform allows organizations to draft message ideas, send targeted communications via newsletters or integrated workspaces like Microsoft Teams and Slack, and enable employees to explore relevant topics in their preferred languages. Gamification features boost engagement by rewarding participation, making advocacy fun and motivating. Employers gain access to detailed analytics that track shares, reach, earned media value, and connections to leads, web traffic, and event sign-ups, proving the ROI of advocacy efforts. Sprout Social supports flexible workflows and multilingual capabilities, accommodating the needs of global organizations. Backed by industry studies, the platform demonstrates how brand consistency through employee advocacy can increase revenue and talent pipeline growth. It is an essential solution for companies looking to turn their workforce into authentic brand ambassadors who can drive marketing impact organically. Overall, Sprout Social’s Employee Advocacy bridges the gap between internal communications and external brand promotion effectively and securely.
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SocialLadder
Unlock the Potential of SocialLadder: The Premier Platform for Managing Ambassadors.
Effortlessly enhance your word-of-mouth marketing strategies. Effectively identify, monitor, reward, and engage with your brand's community. Automate your ambassador programs so you can prioritize cultivating relationships with your most enthusiastic supporters.
Renowned by leading ambassador teams globally, SocialLadder provides a cohesive environment to expand your team and foster a dedicated community. Oversee recruitment, onboarding, task assignments, and payments all from a single, integrated platform.
Utilize machine learning to pinpoint your top customers and influencers for optimal results. Features such as chat, push notifications, and dynamic message boards offer ambassador managers a tailored approach to distribute content and engage with the community on a larger scale. Assign tasks both online and offline to individuals or specific user groups.
Begin marketing through your customers rather than merely targeting them. By joining SocialLadder, you'll harness the full power of word-of-mouth marketing, empowering your ambassadors to drive remarkable growth for your brand. With this platform, the possibilities for community engagement are limitless.
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