
Bullseye stands out as an innovative dealer and store locator platform that effectively attracts a larger client base. Unlike typical locators, Bullseye empowers businesses to interact with customers through localized content, enhance lead generation, and boost foot traffic. Additionally, it fosters strong connections between companies and their agents, dealers, and other partners.
Partners appreciate Bullseye for its SEO-optimized landing pages and its automated system for managing leads in real time. The platform allows for seamless integration of partner pages into your website, showcasing their work and establishing customer trust.
With two decades of expertise, Bullseye encompasses all the essential features one would anticipate from a contemporary locator service. These features include intuitive search interfaces, a robust API, detailed reporting, third-party integrations, and comprehensive tools for managing users, categories, locations, custom data fields, and location oversight. Overall, it serves as a thorough solution for organizing all location-related information and guiding customers to dealers, agents, stores, and other sites, ultimately driving business success. Furthermore, the platform continually evolves to meet the changing needs of its users, ensuring sustained relevance in a competitive market.
Learn more

Vehicle Acquisition Network (VAN) is a purpose-built vehicle sourcing platform that enables car dealerships to acquire high-margin, fast-turning used vehicles directly from private sellers—bypassing auctions, reducing acquisition costs, and accelerating inventory turn.
Today’s automotive market is more competitive than ever. Wholesale prices are climbing, auction fees are rising, and reconditioning delays eat into profitability. VAN solves this by giving dealers the tools and talent they need to target, engage, and acquire for-sale-by-owner (FSBO) vehicles in their local market with speed and efficiency.
With VAN, dealers can:
Access thousands of local private-party listings in real time
Use AI-powered filters to find the most profitable cars
Automate personalized outreach and follow-up with sellers
Track communications, tasks, and acquisition progress in one unified CRM
Eliminate auction fees, transport delays, and wholesale surprises
For stores that lack time or staff to do this work in-house, VAN also offers a Managed Buyer program—a turnkey service where VAN’s expert acquisition team works on your behalf to find, contact, and negotiate with private sellers. It’s like hiring a full-time buyer without the overhead.
Whether you're a single rooftop looking for more control or a large group scaling a private-party acquisition strategy, VAN adapts to your dealership's workflow and goals. Dealers using VAN regularly see faster turn times, higher front-end grosses, and more predictable inventory pipelines.
Trusted by over 250 rooftops across the U.S. and Canada, VAN is how modern dealers compete with Carvana, CarMax, and other direct-to-consumer disruptors—by sourcing smarter, not just spending more.
Learn more
Online Shopper
Over the years, the evolution of digital retail has equipped us with crucial insights that empower us to support numerous dealers in creating a consumer-centric experience. This deep understanding has led to the creation of two distinct digital retailing solutions, each designed to fit the specific sales strategies of individual dealers. Our advanced digital retailing tool allows consumers to customize and assess payment options for a variety of vehicles, enabling them to make well-informed decisions about their purchases from your inventory. In addition, our automated digital retailing system boosts both the quantity and quality of leads sourced from your website, functioning effectively without requiring any extra tools, training, or changes to existing procedures. By collaborating with local banks of your choosing, online shoppers can generate personalized offers that reflect the actual rates available, ensuring that the attractive payment plans presented online align with the agreements they will finalize in person. This holistic strategy not only streamlines the journey from online inquiry to in-store commitment but also fosters stronger connections between dealers and consumers, ultimately enhancing overall satisfaction. Thus, we are committed to revolutionizing the digital retail landscape for dealers and buyers alike.
Learn more
PrecisePrice
Welcome to the forefront of digital automotive sales! As more consumers show interest in beginning their vehicle purchasing journey online, PrecisePrice provides an efficient method to translate those digital interactions into actual visits at your dealership. This revolutionary platform is unique in that it seamlessly integrates with DealerSocket Desking, allowing for the smooth transfer of deals to your DMS. Its user-friendly design enables online shoppers to easily tailor their payment options for their desired vehicle and transition their negotiated agreements to the showroom without hassle. The experience is made even easier with customized shortcodes that assist in converting PrecisePrice users into in-person visitors. Utilizing VIN-specific F&I menus powered by F&I Express ensures that transparency and accuracy are prioritized during the deal construction process. Additionally, PrecisePrice automatically updates deals with Desking, which means customers do not have to re-input their details. They can expect consistent pricing whether they are exploring options from home or engaging directly at your dealership. This integration not only enriches the customer experience but also refines dealership workflows, leading to a more effective sales process. Ultimately, PrecisePrice stands as a pivotal tool in modernizing the automotive retail landscape.
Learn more