Top Freshsuccess Alternatives

FROGED is an innovative platform designed to enhance product success by assisting businesses in refining their onboarding processes, delivering proactive customer support, and boosting retention rates. Created specifically for SaaS companies, it nurtures users throughout their journey, leading to decreased churn and improved user engagement. By leveraging customer behavior segmentation, businesses can tailor experiences through various tools such as product flows, knowledge bases, email marketing, in-app notifications, custom widgets, live chat, and more. Additionally, features like A/B testing, NPS surveys, and retargeting campaigns are at your disposal for further optimization. Empower your customer success team and agents by allowing them to oversee customer interactions, behavior, and attributes all from a centralized platform. Our flexible technology stack supports over 2,000 integrations with popular services such as WhatsApp, Jira, Google, Zapier, Segment, Twilio, and Facebook Messenger, among others. Discover the endless opportunities that FROGED offers by signing up for a 7-day FREE TRIAL today and witness the transformation in your customer engagement strategies.

Our collaborative partnership and innovative platform enhance and expedite every element of the subscription lifecycle, including plans, pricing strategies, promotional offers, subscriber management, payment optimization, recurring billing, churn reduction, and revenue recognition. Recurly offers: - Scalability: Designed for growth, our platform seamlessly adjusts to your changing requirements, enabling you to enter new markets and expand operations without disruption. - Subscription Insights: Leverage data-driven analytics to understand subscriber behaviors and preferences, empowering you to make informed decisions that strengthen your financial performance. - Subscriber Retention: We excel in retention strategies through tailored personalization that boosts customer engagement and effective churn management solutions. - Profitable Growth: Our technology goes beyond mere sustainability; it actively accelerates growth by promoting operational efficiency and nurturing innovation, ensuring your business not only survives but thrives in a competitive landscape.

ZapScale is recognized as the leading platform for Customer Success due to its exceptional user-friendly design. It empowers Customer Success teams to effectively manage and interact with their clients. Utilizing 150 data points from a variety of six sources, ZapScale offers a customer health score that is based on factual evidence, eliminating guesswork and ensuring dependability. Additionally, the platform includes automatic alerts and predictive churn analysis, allowing you to proactively tackle and mitigate customer issues with ease and efficiency. Our goal is to ensure that your customers continually receive value from your services, which enhances their satisfaction and builds lasting loyalty. By prioritizing customer success, we aim to strengthen the relationships between businesses and their clients over time.

Custify serves as a platform tailored for customer success in B2B SaaS enterprises. It empowers users to effectively address customer requirements, minimize churn rates, and enhance customer lifetime value. Beyond offering insights into in-product usage, the platform integrates data from various sources such as CRM, support, billing, and other systems to provide a comprehensive view. Users can access a dashboard that showcases key performance indicators alongside client interactions. Furthermore, Custify identifies clients who may encounter difficulties during the onboarding process, those whose trial periods are nearing completion, and those showing a decline in usage. This proactive approach enables customer success managers to engage with clients before issues arise. Additionally, the platform features a robust automation engine designed to facilitate low-touch workflows, streamlining customer interactions and improving overall efficiency. By leveraging these capabilities, businesses can foster stronger relationships with their clients.

involve.ai presents a straightforward, no-code platform that effectively centralizes your disparate customer data into an all-encompassing early warning dashboard. This innovative solution empowers businesses to scale successfully without the necessity of hiring multiple Customer Success Managers or data analysts. By integrating all your disconnected information, you achieve total transparency into customer interactions, which in turn allows for an improved customer experience as you grow. The system also offers personalized action recommendations throughout the customer journey, guiding you in prioritizing which clients to engage with daily for a more proactive strategy. In addition, its sentiment analysis feature delivers accurate insights into customer well-being, helping to identify churn risks and potential upsell or cross-sell opportunities well in advance. Moreover, by utilizing historical data, the platform facilitates the creation of suggested segmentation and benchmarking practices, which are essential for pinpointing key leading indicators crucial to your business's prosperity. This holistic approach not only fosters a deeper understanding of customer needs but also positions your business for sustained success in a competitive landscape. Ultimately, harnessing this tool can significantly enhance your ability to meet and exceed customer expectations.

Customerscore.io is a software-as-a-service platform designed to anticipate customer churn, identify upsell possibilities, and enhance revenue growth. This tool enables automatic management of customer segments, utilizing triggered communications that are based on health scores. The platform is user-friendly and comes with pre-integrated data, allowing businesses to witness immediate results. Through the application of machine learning, it assesses churn risks and uncovers opportunities for upselling. Additionally, smart alerts keep users updated on significant changes within their customer base. Key functionalities such as customer segmentation, automated outreach, and ongoing health monitoring contribute to more impactful customer engagement. By concentrating on the most effective strategies, Customerscore.io empowers businesses to take decisive actions that not only foster growth but also minimize the risk of losing customers over time. Ultimately, this tool is a vital asset for any business aiming to enhance its customer relationship management.

CustomerGauge empowers B2B companies to harness customer insights and behaviors, facilitating the alignment of business strategies while enhancing account retention rates. Additionally, it drives revenue growth by enabling effective up-sells and cross-sells. The CustomerGauge Account Experience™ platform enables businesses to track account engagement and gather valuable feedback from important stakeholders. It features the ability to segment real-time data into personalized dashboards and correlate feedback with alterations in NPS scores and overall revenue. With the use of custom and native integrations, users can monitor engagement levels, including the frequency with which key stakeholders respond to surveys, submit support requests, and interact with marketing communications. Furthermore, the CustomerGauge Account Expert™ platform allows users to establish KPI targets, effectively closing the feedback loop, pinpointing accounts that are at a higher risk of churn, and predicting the potential revenue impact resulting from changes in NPS scores. This comprehensive approach ensures that businesses can proactively manage their customer relationships and drive sustainable growth. Don’t miss out—schedule a demo today to see how CustomerGauge can transform your business strategy.

Staircase AI stands at the forefront of Customer Relationship Intelligence, leveraging advanced AI to sift through vast numbers of customer interactions and convert them into actionable insights that often go unnoticed. Businesses utilize Staircase AI to eliminate distractions, enhance their net revenue retention (NRR), and boost their overall profitability. The platform reveals profound human signals, enabling the identification of customer health, sentiment, key moments in their journey, and potential risks. Our innovative technology meticulously examines all forms of customer engagement, such as emails, chats, Slack communications, and video conferencing. By integrating these human signals, it generates relationship-centric insights that highlight changes in stakeholders, trends in sentiment—both positive and negative—issues that may arise, and much more. When paired with existing product analytics, our human analytics offer a crucial perspective needed for a comprehensive understanding of customers, ultimately fueling growth on a larger scale. Furthermore, this holistic approach empowers companies to make data-driven decisions that resonate with their clientele.

Ackee enhances your customer success strategies, allowing you to proactively identify and mitigate customer churn. Utilizing Ackee, your team can extract vital insights that facilitate positive experiences throughout the customer journey. Powered by our advanced data science platform, Ackee offers intuitive tools that provide the metrics necessary to deliver outstanding customer value. By consolidating your data with Ackee, you can access detailed health metrics, forecast customer churn, and review comprehensive account information all in one dashboard. Eliminate the chaos of spreadsheets and the annoyance of sifting through customer data. Receive critical metrics and real-time notifications that keep your team updated on important changes in customer engagement, enabling you to implement proactive measures to improve retention and drive adoption rates. Additionally, Ackee smartly categorizes your most vulnerable and highly engaged clients based on genuine customer actions, allowing you to develop scalable workflows that prioritize those who require immediate focus, ultimately leading to enhanced results for your organization. This method not only boosts operational efficiency but also nurtures deeper connections with your clientele, ensuring long-term loyalty and satisfaction. By utilizing these insights effectively, your business can achieve a more sustainable growth trajectory.

ChurnZero is a dynamic platform designed to enhance customer success for subscription-based companies by addressing the issue of customer churn. Through its innovative software solutions, businesses gain insights into customer interactions with their products, enabling them to evaluate customer satisfaction and engagement levels effectively. This understanding fosters improved product adoption, ultimately leading to higher renewal rates. Additionally, companies can tailor their customer experiences by offering timely and pertinent communication, ensuring that they meet the unique needs of each customer while strengthening relationships over time. By leveraging these tools, businesses can create a more proactive approach to customer success.

Butter is revolutionizing the payment recovery process for direct-to-consumer and SaaS subscription brands by swiftly and effectively addressing failed payments and subscriber retention, resulting in over 5% growth in annual recurring revenue. This innovative approach not only enhances customer satisfaction but also strengthens brand loyalty in an increasingly competitive market.

inSided stands out as the leading Community Platform tailored for Customer Success and Support. By utilizing our Community, Knowledge Base, and In-Product Support offerings, you can effectively minimize customer churn, decrease call volumes, and enhance your product development process. These tools empower businesses to foster deeper connections with their customers while addressing their needs more efficiently.

RetentionEngine provides a cancellation workflow designed to collect important insights into why customers leave, focusing on retaining them and identifying engagement trends with your service. Understanding the perspectives of dissatisfied customers is vital for improvement—key aspects include identifying what went wrong, who faced issues, and what might entice them to stay. These crucial inquiries are what RetentionEngine helps address and fine-tune. Remarkably, a significant 80% of customers believe that there were steps a business could have taken to prevent their departure. Moreover, your current customers can act as influential advocates, and adverse cancellation experiences can rapidly disseminate among prospective clients. As churn rates rise, RetentionEngine proves invaluable in saving time and preserving your revenue. Our dedication allows you to concentrate on what truly counts! With a simple integration into your subscription model, you can quickly begin leveraging our platform. RetentionEngine is uniquely positioned as the only no-code, AI-powered offboarding tool specifically designed to enhance customer retention, save time, and increase revenue while also improving overall customer satisfaction. Furthermore, using our platform will equip you with a richer understanding of customer behaviors, informing your future strategies for greater effectiveness. This comprehensive approach not only benefits your business but also fosters a more loyal customer base.

Churn poses a significant threat to businesses, acting as a subtle yet destructive force that can diminish your customer base and impact profitability. Fortunately, there is a powerful tool available: ChurnFree. What exactly is ChurnFree? ChurnFree is designed to combat churn by enhancing customer retention efforts. It enables you to develop tailored retention strategies that keep your customers engaged and encourages them to return. If customers do happen to leave, ChurnFree offers targeted re-engagement flows to entice them back into your fold. Don't allow churn to undermine your business success; leverage the remarkable capabilities of ChurnFree to take proactive measures today! 1. Build Customized Retention Flows 2. Access a Real-Time Analytics Dashboard 3. Tailor Offers to Individual Preferences 4. Actively Seek Client Feedback 5. Provide the Option to Pause Instead of Cancelling 6. Support Multiple Products So why delay? Begin your free trial now and start transforming your customer relationships!

Skalin provides B2B SaaS companies with the tools they need to optimize customer onboarding, engagement, and growth through an all-encompassing 360° view that leverages AI-based Health Scores and advanced automation functionalities. By integrating fluidly with the tools you already utilize, such as your SaaS platform, CRM, and collaborative workspaces, Skalin effortlessly gathers customer data, enabling rapid assessments of customer health, tracking of product usage, monitoring of email interactions, management of support requests, review of meetings, and evaluation of revenue in a centralized location. Our intelligent algorithms continuously analyze customer data, autonomously detecting potential risks without requiring any manual effort, which transforms your approach to customer management. Departing from the outdated "if-then" logic present in prior systems, our integrated AI begins its work immediately, needing no setup time whatsoever. This allows for easy identification of customers who may require assistance, thereby minimizing the time spent in uncertainty and maximizing customer support availability. With a range of customizable templates, workflows can be tailored to your specific needs, preventing duplicated efforts among team members and ensuring that essential tasks are handled promptly and effectively. This organized methodology not only boosts operational efficiency but also greatly enhances overall customer satisfaction and retention rates, making it a vital asset for any growing business. In this way, Skalin stands out as a transformative solution for companies aiming to elevate their customer experience.

Utilize Relativity6 to uncover valuable insights into customer behavior, enabling you to make well-informed predictions. It is crucial to recognize and keep your most significant customers, while also strategically applying cross-selling and upselling methods at the right times. Implementing these approaches can lead to a reduction in monthly churn rates by as much as 0.5 to 1%. Central to Relativity6 is its Knowledge Graph, a comprehensive database that contextualizes customer behavior beyond the limitations of your internal metrics. This Knowledge Graph relies on a graph database with over 1.5TB of contextual data points, effectively addressing challenges like data sparsity and inconsistent sampling. Thanks to Relativity6’s powerful and flexible infrastructure, your team can swiftly conduct experiments and extract insights without facing heavy initial costs. Patterns and insights become evident quickly as our algorithms harness GPUs to process large datasets efficiently. Unlike many players in the AI and Machine Learning industry that keep their methods under wraps with "proprietary" labels, we recognize that you have the best understanding of your business. Hence, we created Marvin as an open platform to facilitate smooth collaboration between your team and data science experts. This initiative empowers you to make data-driven decisions confidently and accurately, ensuring your strategies align with customer needs. In doing so, you not only enhance customer satisfaction but also foster long-term loyalty and engagement.

Gather all customer data from different technological platforms to achieve a complete perspective on important metrics for each client, including risk factors, likelihood of churn, and user behavior patterns. By merging your information, you can create an all-encompassing view of your customers' health and the trends that are developing. Utilize the insights from Churned to implement a proactive approach to reducing churn, clearly outlining the actions needed to keep your customers engaged. Take advantage of AI-generated health scores to identify crucial elements that lead to churn and formulate the most effective responses. Receive timely alerts when a customer is at risk or when fresh opportunities arise, ensuring that you are always one step ahead. The results are presented in an easily understandable format, specifically designed for various customer segments, which allows for precise engagement strategies. It is essential to be ready to engage with customers who exhibit signs of declining health and to capitalize on growth opportunities with your most important clients. Strengthen your business growth with Churned’s automated suggestions for the next optimal product and customized communication methods for every customer. This thorough strategy not only supports customer retention efforts but also enhances potential revenue growth across your entire client base, ensuring that you are equipped for long-term success. By adopting this comprehensive approach, you can transform customer interactions into opportunities for sustained relationships and increased profitability.

Churn360 is a customer success platform powered by AI that aids SaaS companies in minimizing churn and enhancing customer lifetime value. By consolidating customer information from various SaaS tools, including CRM, Helpdesk, and Billing software, Churn360 presents all this data in a single, user-friendly dashboard tailored for customer success managers. This comprehensive view allows them to effectively understand customer interactions. The platform includes functionalities like playbook automation, customer mapping and tracking, surveys, and streamlined customer onboarding processes. These features are designed to assist clients in diverse scenarios, ultimately fostering increased customer retention and lowering churn rates. With its robust capabilities, Churn360 not only supports businesses but also empowers them to build stronger relationships with their customers.

Established in 2014, UserIQ aims to enable companies to fully harness the advantages of customer success. By offering essential product intelligence and customer insights, it equips teams to combat churn effectively and expand their accounts. Additionally, it fosters alignment within the organization, centering on the requirements of the users. UserIQ empowers customer success teams to prioritize user objectives while integrating their efforts across all departments. Moreover, our platform transforms customer success into a holistic business approach rather than merely a departmental function. This shift encourages a culture where every team member contributes to the overall success of the customer experience.

Planhat serves as an intuitive Customer Success Platform that simplifies the journey of managing customer relationships. Its elegant design and user-friendly interface empower businesses to lower churn rates, enhance upselling opportunities, boost user engagement, and ultimately increase the lifetime value of their customers. Catering to a diverse audience, from Customer Success representatives to executives, Planhat encompasses all the essential functionalities typically found in contemporary Customer Success tools. What sets it apart is not only its ease of use but also the straightforward implementation process that allows teams to start benefiting immediately. This combination of accessibility and robust features makes Planhat a standout choice for organizations aiming to elevate their customer success strategies.

Harness a variety of indicators, including product performance, user behavior, and customer relationship management metrics, to refine your sales, customer success, and marketing initiatives, which will not only broaden your sales pipelines but also boost net dollar retention rates. Our users have reported substantial increases in revenue due to these enhancements. By examining and drawing insights from billions of data points from a diverse range of businesses and users worldwide, our platform is designed to enable teams to expand their customer base, elevate retention rates, and increase the conversion of new signups. Receive alerts when there is a potential for expansion and pinpoint opportunities by scrutinizing factors such as department, job title, and engagement level. Swiftly convert customers demonstrating strong purchasing intent while also extending support to those who might be experiencing hurdles. Uncover the motivations that lead to customer conversions and identify specific factors that may dissuade others from purchasing. Upollo processes your data in real-time, offering actionable insights within minutes, thus empowering your teams to significantly enhance metrics like Net Dollar Retention, Annual Recurring Revenue, and Lifetime Value. In essence, our solution not only simplifies your operational processes but also ensures that you seize every available growth opportunity, thereby driving comprehensive business success. Moreover, by continuously adapting to market changes, your strategies remain relevant and effective in achieving long-term objectives.

Raaft helps software-as-a-service (SaaS) businesses minimize customer churn while enhancing the feedback they receive from their users. The platform offers a no-code retention mechanism that activates when subscribers choose to cancel, allowing you to engage them by asking for their reasons for leaving and offering tailored responses. By gathering more insightful feedback, companies can make informed decisions to improve their products, ultimately leading to a more satisfied customer base and prolonged subscription durations. Additionally, this approach fosters a deeper understanding of customer needs and expectations.

The Customer Success and actionable data platform utilizes advanced technology to cultivate trustworthy relationships between your business and its customers. By implementing intricate techniques to evaluate vast data collections, we offer a unique viewpoint on customer experiences, producing insights that allow your organization to respond with increased foresight and accuracy. Acknowledging the distinct characteristics of every business, SenseScore is completely customized to align with your individual circumstances and operational needs. We analyze essential metrics to assess your clients' satisfaction, enabling you to anticipate potential challenges and identify avenues for expansion. The SenseData platform effortlessly synchronizes with your current digital tools and data repositories. Through our exclusive API, SenseConnect, we enable connections to over 70 applications, along with databases and spreadsheets, quickly and securely. This guarantees that you have access to all relevant information critical to your operations. Our committed team of professionals is ready to help you tackle any issues related to data management, ensuring you maximize the advantages of your data assets. In the end, our goal is to empower your organization to make well-informed decisions rooted in dependable insights, ultimately enhancing your overall business strategy. Additionally, we believe that a proactive approach to customer engagement can significantly elevate your brand's reputation in the marketplace.

SuccessGuardian is an AI-powered Customer Success Platform (CSP) designed for growing SaaS businesses to scale their customer success efforts efficiently. Launched in 2023 and based in India, it offers an end-to-end solution tailored for Customer Success Managers (CSMs), success leaders, and revenue teams. The platform provides a unified 360° view of each customer by integrating data from multiple sources such as CRMs, support tools, and billing systems. This centralization enables teams to calculate dynamic health scores, track risks, and uncover upsell or renewal opportunities. SuccessGuardian also offers AI-driven survey tools for customer feedback and sentiment analysis, which help improve satisfaction and loyalty.

Reef offers a comprehensive customer revenue platform aimed at helping businesses consistently boost revenue from their existing clients while optimizing net retention metrics. The market has undergone significant changes, with diminishing new sales and increasing difficulties in upselling, which complicates the management of net retention rates (NRR). As a result, many companies find themselves ill-equipped to navigate this shifting landscape, resulting in considerable revenue losses. Startups, in particular, often procrastinate on building a robust NRR foundation, which hampers their growth and widens the revenue gap. It is essential for these organizations to focus their investments on initiatives that promote swift and sustainable growth. By creating board-ready analytics that integrate both present and past data on net retention—including renewals, upsells, and cross-sells—businesses can derive crucial insights. Additionally, visualizing market territories will facilitate the rapid identification of growth opportunities and churn risks, taking into account various elements such as engagement levels, product usage, consumption rates, health scores, and Net Promoter Scores (NPS). Moreover, translating these insights into practical strategies through focused targeting and effective workflows will guarantee that companies maintain consistent follow-through, ultimately resulting in improved execution and enhanced outcomes. This proactive approach can help businesses not only to survive but thrive in a competitive environment.

InboxCRM by AppEQ is a powerful Customer Success platform designed to operate natively within Gmail, helping CS teams stay organized, proactive, and efficient without leaving their inbox. The platform enables users to import accounts seamlessly from Gmail and Google Calendar, while automatically logging all email and meeting touchpoints to create a unified, real-time overview of account health, usage metrics, and renewal risks. InboxCRM’s intuitive dashboards deliver actionable insights into at-risk customers, engagement trends, and expansion opportunities, all accessible without the need to toggle between different applications. Integration with leading CRMs such as Salesforce, HubSpot, and Zoho, along with analytics, helpdesk, and collaboration tools, ensures a smooth and cohesive data ecosystem. The platform’s smart filtering and role-based access control personalize each team member’s view, focusing attention on the most relevant information. Automated alerts notify teams of critical events, while personalized email templates streamline communication. Additionally, InboxCRM offers one-click generation of quarterly business review (QBR) decks, significantly reducing preparation time. By centralizing all customer success activities within Gmail, the tool enhances team productivity and responsiveness. This unified approach empowers customer success teams to boost retention, uncover upsell opportunities, and deliver superior customer experiences. In sum, InboxCRM by AppEQ transforms customer success management by integrating seamlessly into daily workflows and making data-driven decisions effortless.

Reduce customer attrition and recover lost revenue effortlessly with ProsperStack, an innovative cancellation solution that automatically curtails churn rates. By leveraging tailored offers, you can maintain customer loyalty while collecting invaluable feedback that shapes your strategies for product improvements, pricing changes, and remarketing initiatives. The ProsperStack offboarding experience is not only aesthetically pleasing but also designed to honor the customer's journey, aligning with your business goals. Easily integrate it into your application with minimal coding and personalize every feature of ProsperStack without the need for a developer's expertise. Transform your cancellation process into a powerful churn-reduction tool by providing unique deals tailored to customer segments and their motivations for leaving. Engage in A/B testing of different offers, analyze the results, and adapt your strategy in real-time to find the most effective messaging for your audience. ProsperStack provides you with critical insights to effectively reclaim lost income while also assisting you in making important choices regarding your product strategy, pricing structures, customer support, and overall service. This all-encompassing tool not only boosts customer retention but also fosters sustainable growth for your business, ensuring that you remain competitive in an ever-evolving market landscape. By focusing on a seamless user experience, ProsperStack aims to create a win-win situation for both your customers and your organization.

Various businesses across diverse sectors can utilize zenloop to gather, categorize, and assess customer feedback obtained from multiple sources. By analyzing this feedback, the experience management platform creates customized strategies aimed at both retaining happy customers and recapturing those who are at risk of leaving. In addition, zenloop assists organizations in pinpointing both growth opportunities and obstacles within the customer journey, enabling them to transform content customers into loyal brand ambassadors while simultaneously reducing potential revenue losses from clients who may churn. Ultimately, this comprehensive approach fosters a more engaged and loyal customer base.

SatisMeter is capable of detecting dissatisfied customers through various channels such as email, mobile applications, and websites. This innovative multi-channel solution enhances customer loyalty by gathering in-app feedback, utilizing methodologies like the Net Promoter System (NPS), Customer Effort Scores (CES), and Customer Satisfaction (CSAT) measurements. It serves as an essential resource for web and mobile application developers, growth strategists, marketers, and mobile app proprietors. With an impressive average response rate of up to 35%, the unobtrusive and lightweight survey pop-up effectively engages users. Its primary purpose is to identify unhappy customers, mitigate churn, harness the influence of customer advocates, and confirm product development priorities. Integrating the survey into your existing application is made seamless with Segment.com, which takes care of all the targeting requirements for you. By simplifying the process, SatisMeter ensures that businesses can swiftly adapt to customer feedback and enhance their offerings.

A customer intelligence solution aimed at helping brands analyze and anticipate user behavior across multiple channels. Quickly evaluate your data to identify critical patterns and trends in customer actions, allowing you to make informed decisions with the help of sophisticated AI and ML technologies. B2Metric effortlessly integrates with a wide range of data sources, including your most essential databases. Improve your retention tactics by predicting customer churn and taking proactive measures to mitigate it. Categorize customers into distinct groups based on their behaviors, characteristics, and preferences to create more impactful marketing campaigns. Leverage data-driven insights to refine your marketing approaches, enhancing performance, targeting, personalization, and budget allocation. Provide outstanding customer experiences by optimizing interactions and tailoring marketing efforts accordingly. With AI-enhanced marketing analytics, you can minimize user attrition and encourage growth. Identify customers who may be likely to leave and develop proactive retention plans using state-of-the-art ML algorithms to maintain engagement and loyalty. In addition, this platform empowers brands to gain a competitive edge by utilizing extensive customer insights, ensuring they remain relevant in a fast-evolving market environment. Ultimately, the comprehensive analysis and understanding of customer behavior offered by this platform can significantly influence a brand's success.