Top Integral Ad Science Alternatives

TrafficGuard eliminates the anxiety associated with harmful traffic affecting the success of your advertising campaigns. Our cutting-edge technology, powered by machine learning and artificial intelligence, detects and prevents both straightforward and intricate fraudulent traffic in real time, guaranteeing that your advertising budget focuses on authentic, high-quality clicks and conversions. This not only results in improved campaign performance but also boosts your return on ad spend (ROAS). With this comprehensive solution, every dollar of your advertising investment is protected, enabling you to focus on achieving your marketing goals without worry. Allow TrafficGuard to manage ad fraud protection, empowering you to oversee your Google Search (PPC) campaigns, mobile user acquisition initiatives, affiliate expenditures, and social media promotions with ease. Moreover, we offer expert campaign management and outstanding customer support, solidifying our position as a trustworthy ally for all your ad fraud protection requirements. By choosing TrafficGuard, you also gain access to insightful analytics that can further inform your marketing strategy.

Fraud Blocker is a top-tier online platform dedicated to helping advertisers conserve their budgets by stopping them from incurring costs due to fraudulent clicks from sources such as bots, click farms, and competitors. Based in the United States, Fraud Blocker has been enhancing lead quality and saving money for its clients since its establishment in 2019, making it a valuable resource in the advertising industry. Over the years, the service has built a strong reputation for its effectiveness and reliability.

Established in 2011 as a pioneer among mobile measurement partners, Kochava now facilitates campaign tracking across all devices, channels, and audience segments. Leverage advanced multi-touch attribution, innovative marketing mix modeling, and continuous incremental measurement techniques to cultivate growth strategies that are both data-driven and respectful of privacy. Gain insights into which cross-channel methods effectively enhance customer acquisition and retention. The platform boasts essential features such as comprehensive app attribution and analytics, cost and return on investment assessments, deep linking capabilities, marketing data management, ETL support, ad fraud detection, and a suite of strategic services. Kochava’s extensive library of software development kits (SDKs) ensures seamless measurement support across mobile applications, connected TVs, websites, and various other devices. With integrated solutions, clients can effortlessly activate and evaluate their campaigns on platforms like Google Ads, Meta, Apple Search Ads, X, Snap, Roku, LG Ads, Amazon Ads, NBCUniversal, TikTok for Business, Yahoo, and a multitude of additional ad networks, CTV platforms, and major publishers. Adopt a privacy-centric measurement approach with comprehensive support for Apple’s SKAdNetwork on iOS, Google’s Privacy Sandbox on Android, and a forward-thinking marketing mix modeling platform that safeguards your measurement capabilities for the future. This commitment to privacy not only enhances data integrity but also builds trust with users, ensuring sustainable growth in an ever-evolving digital landscape.

Adloox is recognized as the leading independent ad verification platform in Europe, dedicated to safeguarding advertisers, agencies, and various buy-side services from complex ad fraud while ensuring that ads are both viewable and placed in secure brand environments. The platform offers a comprehensive suite of features designed to optimize programmatic advertising campaigns, including fraud protection, brand safety measures, attention measurement, and detailed analytics. Adloox seamlessly integrates with major Demand-Side Platforms (DSPs), Supply-Side Platforms (SSPs), and social media channels, such as Google Display & Video 360, Meta, Microsoft Xandr, and The Trade Desk. Its services cater specifically to the requirements of advertisers, agencies, and publishers, providing them with crucial resources to safeguard their media investments, overcome media buying challenges, and protect their online assets for sustained monetization. The company’s commitment to transparency and operational efficiency is underscored by its educational center, which offers indispensable resources for navigating the intricacies of programmatic ad fraud. Furthermore, Adloox's continuous adaptation to emerging challenges in the digital advertising realm solidifies its reputation as a reliable ally in the industry, ensuring clients remain ahead of the curve. This proactive approach not only enhances client trust but also fosters a more secure advertising ecosystem overall.

Clixtell is a SaaS provider that offers cutting-edge solutions aimed at businesses and digital marketing firms. * Software for Detecting, Preventing, and Protecting Against Click Fraud * Call Tracking and Analytical Tools * Website Video Recording Software Renowned for its innovative tools that cater to the demands of online advertising in today's digital landscape, Clixtell has built a strong global reputation for continuous growth and improvement. The company is dedicated to ensuring a secure and transparent advertising environment for all enterprises. By aiding businesses in optimizing and safeguarding their PPC campaigns, tracking incoming calls, boosting sales and profits, and enhancing customer loyalty, Clixtell plays a crucial role in their clients’ success. We provide tailored solutions for both digital marketing agencies and small businesses worldwide, offering flexible and budget-friendly plans that can be adjusted to meet each client's unique requirements and expertise. Our commitment to customization ensures that every customer finds the right fit for their needs.

We help you fight against fraud and protect the brands you represent by ensuring that high-quality advertising inventory reaches real individuals across all channels and formats. By leveraging cutting-edge detection techniques, hacker intelligence, and collaborative measures across the internet, HUMAN effectively identifies and mitigates bot attacks and fraudulent activities with unmatched speed, scale, and precision. With the actionable insights that are exclusive to HUMAN, we can ensure that only genuine users interact with your digital advertising strategies. Protecting your customers, safeguarding revenue, and maintaining operational efficiency across all platforms is crucial, and our enforcement actions are designed to keep disruptive bots away. By ensuring your digital advertising efforts are shielded from sophisticated bot threats, you can maintain the integrity of your initiatives. Starting with a clean ad inventory allows you to reduce inefficiencies and operational costs associated with fighting fraud. Furthermore, you can protect your current revenue from demand partners while simultaneously attracting new revenue opportunities, thus creating a strong and secure advertising ecosystem for your business. This approach not only enhances your brand's reputation but also builds trust with your audience, ensuring a lasting relationship with them. Ultimately, our commitment to quality and authenticity strengthens the entire digital advertising landscape.

HUMAN's Ad Fraud Sensor for Platforms provides prompt and thorough analysis of sampled impressions, enabling your platform to eliminate sources of fraud effectively. By disrupting the tactics used by fraudsters, particularly those utilizing sophisticated bots in the programmatic environment, this tool helps maintain the integrity of your inventory, improve your platform's standing, and protect your revenue. It provides clear insights into supply sources that generate invalid traffic, ensuring transparency and accountability. Capable of identifying invalid traffic (IVT) across a range of formats such as desktop, mobile web, mobile in-app, audio, and connected TV, it enhances the performance and value of your inventory in the digital marketplace. Moreover, the HUMAN Ad Fraud Sensor is part of an all-encompassing Advertising Protection Package designed to safeguard your inventory. This tailored solution not only delivers real-time data but also strengthens your platform against the continuously changing threats found in the digital advertising landscape, thus ensuring long-term sustainability and trust for your clients. Ultimately, integrating this tool can lead to a more reliable advertising ecosystem for all stakeholders.

VeraViews represents a groundbreaking advertising ecosystem that leverages blockchain technology, built around its distinctive Proof of View (PoV) system designed to combat ad fraud. By harnessing the power of AI and machine learning for real-time fraud detection, the platform effectively identifies invalid impressions and non-human traffic instantaneously, employing predictive analytics and anomaly detection to protect advertising campaigns. The infrastructure guarantees that every ad impression is logged on a secure distributed ledger, creating an immutable and auditable trail that delivers transparent and trustworthy campaign data for both advertisers and publishers. In addition, VeraViews is engineered for smooth integration with top video platforms such as Brightcove and offers a comprehensive advertising solution that includes a Supply-Side Platform (SSP) and ad exchange. Recently launched in the UAE as part of the NextGen FDI initiative, this innovative platform enables brands to engage with fully verified human audiences through real-time bidding, which not only ensures the integrity and efficacy of their advertising strategies but also nurtures trust within the digital advertising landscape. Consequently, VeraViews not only boosts campaign success rates but also champions accountability and ethical practices in the advertising realm, making it a transformative player in the industry.

Pixalate is recognized as the leading platform dedicated to preventing fraud, improving privacy, and ensuring compliance analytics across connected TV (CTV), mobile apps, and websites. The programmatic supply chain poses significant trust and safety challenges for both advertisers and publishers alike. To address these issues, Pixalate has implemented a pre-bid blocking mechanism that successfully reduces invalid traffic (IVT) throughout CTV, mobile apps, and websites, leveraging a substantial network that includes over 5 million apps, 80 million domains, and 300 million OTT devices. The platform offers valuable analytics aimed at detecting fraud, protecting brands, and ensuring ad visibility while actively monitoring the expansive network of apps and domains to recognize more than 40 distinct types of IVT. Additionally, Pixalate has introduced Supply Path Quality (SPQ), marking the first analytics platform focused on optimizing supply paths regarding ad fraud and inventory quality, which is driven by a thorough examination of the Supply Chain Object (SCO) from the bitstream. The platform also features sophisticated technology designed to assess child-focused applications found in Google and Apple app stores, significantly broadening its array of tools. This pioneering strategy not only safeguards users but also contributes to creating a more transparent and trustworthy advertising environment, ultimately benefiting all stakeholders involved. Furthermore, by continuously innovating and adapting to new challenges, Pixalate reinforces its commitment to enhancing the integrity of digital advertising.

mFilterIt stands at the forefront of delivering innovative and analytical solutions designed to safeguard your brand’s online reputation across various platforms. This international company harnesses the power of artificial intelligence, machine learning, and data science to offer precise and timely information, enhancing transparency within the digital landscape. By leveraging advanced technology, they ensure that brands can confidently navigate the complexities of the digital world.

Ad Lightning was founded with a distinct mission: to improve the advertising technology sector while being a trustworthy partner for our clients. We take this commitment very seriously. Our cutting-edge technology delivers proactive defense against harmful advertisements, conducts real-time website assessments, and provides essential insights into advertising networks, enabling publishers and exchanges to take control of their programmatic advertising strategies. Utilizing our patented site scanning technology, we generate synthetic audiences that mimic human behavior, which helps us collect vital information on ad quality and trace the sources of problematic ads. Our ad-blocking solution seamlessly fits into your existing advertising framework, overseeing every impression and effectively reducing risks from an array of potential threats. Our extensive blocklist tackles malware and other challenges that could jeopardize customer experience, result in data breaches, or conflict with your established standards. We protect all of your inventory with minimal impact on performance while ensuring a real-time update system that quickly detects and addresses new threats, thereby fostering a more secure advertising environment for every user. Furthermore, our dedication to continuous improvement ensures that we remain at the forefront of ad tech innovations, constantly adapting to the evolving landscape of digital advertising.

ClickCease offers a dedicated solution for identifying and preventing click fraud, with the goal of maintaining the effectiveness of your online advertising by eliminating invalid traffic. Through advanced algorithms, ClickCease accurately detects and removes fraudulent clicks from prominent ad platforms such as Google Ads and Microsoft Ads, ensuring that your marketing spend reaches genuine potential customers. The service automatically identifies and blocks fraudulent IP addresses, protecting your budget from bots, competitors, and other malicious actors. In addition, ClickCease features visitor analytics, session recordings, and adjustable detection settings, providing a comprehensive analysis of your ad traffic and enhancing campaign performance. Securing legitimate traffic is crucial for driving conversions, as filtering out fake clicks not only improves audience quality but also boosts conversion rates. Setting up ClickCease is a straightforward process that can be completed in just minutes, making it a convenient choice for safeguarding your own website or any platform you regularly utilize. With ClickCease, you can invest in your advertising campaigns with peace of mind, assured that your budget is shielded from dishonest clicks and that you're maximizing your return on investment. By choosing ClickCease, you take an important step towards ensuring the success of your online marketing endeavors.

Shielding users from a variety of clickbait scams requires proactive measures, including the prohibition of certain advertisements for multiple valid reasons. It is essential to create automated content filtering guidelines and personalized rules for individual accounts to enhance user experience. Users should also be encouraged to report misleading ads while having the option to tailor their ad filtering preferences to better suit their interests. Publishers around the globe rely on our services to rid their platforms of harmful and subpar advertisements. By doing so, we assist them in boosting their advertising revenue while simultaneously tackling quality concerns, preserving their brand reputation, and cultivating lasting user loyalty. Our solutions enable platforms to oversee all advertisements distributed through their networks, effectively barring harmful or inappropriate ads from reaching their publishers and supply partners. This functionality not only paves the way for fresh revenue streams but also guarantees a satisfying user experience. Since its establishment in 2010, GeoEdge has stood out as a dependable ally in cybersecurity and advertisement quality within the digital advertising landscape. Armed with exceptional insights into user risks thanks to our team’s background in military intelligence, GeoEdge is exceptionally equipped to confront the complexities of online advertising. Our steadfast dedication to excellence guarantees that our clients can rely on us to uphold a secure and efficient advertising ecosystem, ultimately reinforcing the trust between users and the platforms they engage with.

Ad fraud accounts for a staggering 20% of the worldwide advertising expenditure. With our user-friendly fraud detection tool, you can focus on enhancing your campaigns rather than combating fraudulent activities. Effectively eliminate ad fraud from your network traffic or campaign initiatives by pinpointing and preventing it. Secure your brand and your financial health. Our intuitive dashboard evaluates your processes and provides actionable recommendations. Discover the origins of your data and uncover potential sources of fraud. Safeguard your brand against deceitful practices and ensure your advertising investments yield genuine results.

Each day, you might unknowingly be acquiring non-human traffic, which could lead to unforeseen consequences and substantial expenses for you. Overlooking this matter can result in significant financial repercussions! It's vital for media buyers to oversee the traffic sources they employ, as they bear the responsibility of ensuring that the quality of traffic reaches their advertisers. By implementing the secure integration solutions offered by Botman, which can be completed in less than five minutes, you can successfully mitigate rogue sources by blocking their traffic, either partially or fully, thereby enhancing the overall quality. It's your responsibility to tackle this issue. Are you currently facing unwanted programs that create unsolicited traffic? Is this the kind of traffic you wish to associate with your branding and performance initiatives? Additionally, are you aware that your traffic and conversions might be coming from regions you never intended to target? A segment of the GIVT, Data Center, and NHT (Non-Human Traffic) is made up of software programs and botnets that generate this kind of traffic. Is your website or app becoming sluggish due to an influx of clicks bombarding it every second? This scenario can drastically affect user experience and campaign success. Taking proactive measures to resolve these challenges is crucial for sustaining a successful online presence, and staying informed about traffic sources is a key part of that strategy.

FraudScore is a comprehensive anti-fraud solution crafted by a diverse team of data scientists, digital marketers, and ad fraud specialists. Since its inception in 2016, it has gained the trust of numerous leaders in the industry. The platform is designed to safeguard both desktop and mobile traffic, effectively combating various types of ad fraud. Employing a unique "fraud score" system, FraudScore evaluates the likelihood of fraud for each install, conversion, traffic source, and offer by assigning them a specific score. This system not only assesses the severity of potential fraud but also provides insights into various fraud patterns. Consequently, clients can establish robust cases against fraudulent activities, articulate their stance regarding each specific incident, and engage in informed negotiations. Furthermore, FraudScore serves as an all-encompassing platform that identifies ad fraud at every phase of the advertising funnel, ranging from pre-bid requests to the analysis of impressions, clicks, and ultimately scoring installs and conversions. This holistic approach ensures that clients receive thorough protection and can effectively manage their advertising investments.

The ScroogeFrog™ service has been specially designed to tackle the issue of click fraud, guaranteeing that advertisers receive real traffic for their expenditures. By blocking ad impressions from deceptive sources and eliminating sites that produce inappropriate traffic, ScroogeFrog plays a critical role in maximizing your advertising budget. It employs more than 20 different user attributes to effectively recognize individuals, preserving this identification even if a user changes their IP address, browser, or clears their cookies. Furthermore, ScroogeFrog™ monitors user engagement on the site after a click by assessing unique devices through evercookies, which serve as digital identifiers. As a result, advertisers can focus their spending on authentic clicks and impressions, ensuring that their ads are seen only by legitimate users instead of competitors or bots that aim to squander resources. This proactive strategy greatly reduces advertising expenses by lessening the risk of fraudulent clicks and unwanted traffic. In the end, ScroogeFrog™ not only safeguards your advertising investments but also significantly boosts the effectiveness of your overall marketing efforts, leading to improved returns. This leads to a more transparent and reliable advertising environment for all stakeholders involved.

ClickSambo offers an advanced system designed to identify and thwart click fraud, thereby safeguarding digital marketing initiatives from dishonest tactics. By leveraging innovative technologies, including machine learning algorithms, continuous real-time monitoring, and thorough analytics, ClickSambo enables advertisers to refine their spending on ads by removing illegitimate clicks and fraudulent actions, which significantly improves the effectiveness of their marketing campaigns. This all-encompassing strategy not only protects financial investments but also increases the likelihood of authentic interactions with intended audiences, ultimately leading to better outcomes for advertisers. Furthermore, the proactive measures implemented by ClickSambo ensure that advertisers can focus on reaching their goals without the worry of being undermined by deceptive practices.

HUMAN's Ad Fraud Defense system takes a forward-thinking stance by analyzing bid requests prior to their submission, effectively preventing invalid traffic from infiltrating your inventory. This proactive measure not only cultivates a safer environment for transactions but also bolsters your brand's image, safeguards revenue streams, and amplifies partner demand. Functioning as a protective barrier against fraud across key inventory categories—such as desktop, mobile, connected TV (CTV), and audio—this system ultimately enhances ad performance. By prioritizing transparency and minimizing invalid traffic, the defense mechanism elevates the overall worth of your inventory while providing advanced fraud protection. Through thorough pre-bid analysis, HUMAN proficiently stops invalid traffic from undermining your inventory, thereby improving your market position and drawing in more partners. Furthermore, HUMAN's capability to identify and combat ad fraud across diverse platforms ensures optimal pre-bid fraud mitigation solutions are in place. This extensive strategy not only secures your inventory but also builds trust and reliability in the advertising environment, encouraging a more robust marketplace. In a rapidly evolving digital landscape, maintaining such protective measures is vital for long-term success and sustainability.

Opticks emerges as a distinctive cybersecurity platform specifically designed for MVAS, Affiliate Networks, and Direct Advertisers, leveraging relentless artificial intelligence to maintain continuous surveillance. Its advanced and customizable analytics tools effectively detect various threats, including fraudulent subscriptions, automated bots, iFrames, malicious APKs, MSISDN, proxy traffic, harmful applications, and unsafe IP addresses. The seamless onboarding experience makes Opticks a top choice for forward-thinking companies around the world. This solution not only obstructs but also tracks complex forms of ad fraud in real-time, empowering users to swiftly recognize which traffic sources are poised to yield revenue while proactively preventing fraud. By supplying your growth teams with precise acquisition data, Opticks streamlines the fight against sophisticated online ad fraud, allowing you to confidently boost revenue. Our state-of-the-art technology is adept at revealing the most advanced fraud methodologies, with its adaptive machine learning features ensuring it remains ahead of malicious entities. Prepare to scrutinize the actual quality of your traffic, identify possible threats, and make well-informed decisions instantly, which will ultimately revolutionize your online advertising strategy. This innovative approach not only enhances security but also maximizes the effectiveness of your advertising efforts.

At Confiant, we prioritize transparency in our data, maintain current research, and offer a highly customizable anti-Malvertising platform, empowering you to choose your level of involvement and control. You can utilize the most advanced ad quality and security solutions, complete with the essential data and actionable threat intelligence to enhance your digital safety. Additionally, our platform features sophisticated ad tech integrations, ensuring you enjoy unmatched visibility across all demand sources for publishers and ad platforms, as well as mobile app publishers through our SDK. Since our inception in 2013, we have dedicated ourselves to safeguarding online users and organizations of every size. Clients such as Microsoft, Insider, and IBM place their trust in Confiant, backed by our team's collective experience of over a century in online security. Moreover, we have developed the industry's first and only Malvertising Attack Matrix, which details the tactics, techniques, and procedures currently employed in malvertising, allowing you to remain proactive. Our platform processes trillions of ad transactions and identifies millions of malicious incidents each month, continually improving to ensure optimal protection for our users. We are committed to evolving our solutions to meet the ever-changing landscape of digital threats.

Effectively monitor, assess, and improve your digital marketing strategies. Over 7,000 marketers have turned to Improvely to track their results and detect fraudulent activities. This platform reveals the source of every registration and transaction, whether stemming from a promotional campaign or other sources. Equipped with powerful monitoring capabilities, it analyzes each click for indications of possible fraud. You will receive instant notifications regarding potential click fraud, helping you protect your advertising budget. Improvely also offers detailed profiles for each visitor, giving insight into the authentic users interacting with your site. By identifying your most valuable customers, you can more effectively target similar demographics. Whether you're working independently, with a team, or managing clients, Improvely includes features like team access, customized client reports, and various export options designed for your organization’s requirements. Moreover, the platform maps user journeys toward conversion and pinpoints where sales opportunities may be lost, while funnel reports illustrate user navigation through different stages on your website to boost overall performance. This all-encompassing approach ensures you are well-equipped to make informed marketing choices that can greatly enhance your return on investment, ultimately leading to more successful campaigns. By leveraging these insights, your marketing efforts can be more precise and impactful.

Click Fraud Free stands as your ultimate defense against pay-per-click (PPC) fraud, ensuring that your advertising initiatives are secure, impactful, and cost-effective. Our advanced security measures are designed to detect and prevent fraudulent clicks, helping to protect your advertising budget while enhancing the effectiveness of your campaigns. What Makes Click Fraud Free the Right Choice? ✅ PPC Fraud Prevention – Safeguard your advertising investments from bots, click farms, and competitors aiming to drain your resources. ✅ Real-Time Threat Detection – Our system continuously monitors for suspicious activities, allowing for prompt action against any threats. ✅ Budget Protection – Ensure that all your funds are directed towards genuine, high-quality traffic sources. ✅ Seamless Google Ads Integration – Benefit from automatic IP blocking and improved search term optimization for more precise targeting. ✅ Comprehensive Reporting – Access in-depth analytics to better understand your campaign performance and refine your marketing strategies. ✅ Ongoing Support – Our dedicated team is always ready to assist you with any questions or concerns, ensuring you get the most out of your advertising investments.

Kaminari Click is a cutting-edge anti-fraud solution designed to shield websites from harmful traffic, such as bots and fraudulent clicks, which is essential for preserving the integrity and boosting the profitability of online businesses. By utilizing sophisticated algorithms and tools, Kaminari Click delivers all-encompassing solutions that guarantee high levels of real-time security for its users. The standout feature of Kaminari Click lies in its dual capability to not only eliminate harmful traffic but also supply valuable analytical insights that aid in understanding threats and preempting future attacks. Companies that partner with Kaminari Click gain an invaluable ally in their quest for online safety. Its holistic strategy to web protection not only guards against deceitful and damaging activities but also enhances overall operational efficiency. In an ever-evolving digital landscape, having Kaminari Click on your side is essential for sustaining a secure online presence.

Centrifuge Analytics™ is an innovative big data discovery platform that enables users to seamlessly connect, visualize, and collaborate without requiring intricate data integration processes or a background in data science. By merging sophisticated link-analysis capabilities, dynamic visualizations, and intuitive discovery functionalities, it significantly enhances the ease of identifying data patterns and relationships. - This comprehensive solution empowers analysts to operate independently of IT assistance. - It features advanced link-analysis tools that facilitate pattern recognition, smart bundling, and other distinctive interactive visual elements. - With a completely browser-based architecture, there is no local data storage needed, which streamlines security measures and client management. - Its patent-pending server-side rendering engine supports highly scalable network graphs for enhanced performance. - The platform offers agile data integration, eliminating the necessity for a rigid ontology for storing, staging, or applying data. - Additionally, model-based analytics allow users to set up once and leverage their configurations repeatedly, benefiting from the expertise of seasoned analysts while fostering an environment of continuous learning and improvement.

Campaign attribution across web and mobile platforms emphasizes metrics that are centered on users, providing complete visibility over all channels and devices. Featuring tools for integrated measurement and campaign evaluation, this system allows users to customize their dashboard to display a wide range of measurement metrics. Airbridge facilitates in-depth assessments of marketing activities by analyzing several performance indicators, including user engagement, retention rates, uninstall percentages, impressions, costs, and generated revenue. The platform guarantees that conversions are properly linked to the relevant media, devices, and platforms. By employing both last-click attribution and advanced statistical multi-touch models, Airbridge enables marketers to navigate intricate, non-linear customer journeys, offering a nuanced analysis of how each campaign, channel, platform, and search term contributes to conversion rates. Users can define their own detection parameters with validation rules to ensure accurate measurements. Additionally, Airbridge effectively addresses the problem of excessive advertising costs due to ad fraud, allowing for more efficient allocation of marketing budgets. Overall, this all-encompassing strategy empowers marketers to base their decisions on data, ultimately improving the success of their campaigns and fostering growth within their businesses. By leveraging these insights, businesses can adapt their strategies to respond to market changes more effectively.

ClickPatrol's PPC protection solution can assist you in reducing your advertising costs by as much as 20% by combating click fraud and invalid traffic. Its advanced AI technology effectively identifies, blocks, and anticipates fraudulent clicks, ensuring you don’t lose money to deceptive practices. This means you can allocate your budget more efficiently and focus on genuine engagement.

Discover mobile ad fraud prevention with mFaaS, leveraging cutting-edge machine learning techniques to identify fraudulent behaviors in real-time across more than 15 unique reason codes. This technology provides an in-depth view of your mobile traffic while revealing potential fraud sources through exceptional behavioral analysis and pattern recognition capabilities. The platform features customizable dashboards that deliver detailed visual insights, empowering users to make informed decisions swiftly. Backed by over seven patent applications, our core technology ensures comprehensive quality evaluations across multiple campaigns, delivering effective fraud detection consistently. mFaaS is a powerful solution for mobile ad fraud detection, capable of swiftly identifying a variety of fraudulent traffic types. By implementing mFaaS, you can enhance the security and efficiency of your mobile advertising initiatives, paving the way for improved campaign performance and trust. With this innovative platform, stakeholders can expect a proactive approach to safeguarding their advertising investments.

Anura was established by the entrepreneurial duo Rich and Beth Kahn, who have a strong background in business ventures. This innovative platform serves as a solution to combat ad fraud, revealing the presence of bots, malware, and human deception, ultimately enhancing campaign efficiency. The Kahns, who have previously seen their enterprise recognized on the Inc. 5000 List for five consecutive years, have a proven track record in entrepreneurship, highlighted by receiving the Ernst & Young Entrepreneur Award in technology. By minimizing ad fraud, Anura enables advertisers to allocate more resources toward expanding their businesses effectively. The platform's approach ensures that visitors are only classified as fraudulent when there is absolute certainty regarding their inauthenticity, thereby eliminating false positives. Anura's technology is validated against genuine conversion data, and it offers an advanced analytics dashboard that comprehensively demonstrates instances of fraud. Utilizing machine learning alongside the expertise of skilled engineers, Anura is capable of identifying even the most intricate fraud strategies in real time, ensuring advertisers can trust their metrics and focus on growth without the worry of deception. Furthermore, this dual approach of technology and human oversight guarantees a robust defense against evolving threats in the advertising landscape.

HUMAN is redefining cybersecurity by helping organizations maintain confidence in a rapidly evolving digital world. We validate that every interaction and transaction online is human, not malicious automation. Our Human Defense Platform delivers advanced protection across the entire customer experience—identifying and stopping bots, fraud attempts, and sophisticated cyber threats. With over 20 trillion digital signals analyzed weekly, we provide unmatched insight and response speed. As a recognized G2 Leader, HUMAN continues to set the pace in cyber defense.