List of the Best Kohort Alternatives in 2025
Explore the best alternatives to Kohort available in 2025. Compare user ratings, reviews, pricing, and features of these alternatives. Top Business Software highlights the best options in the market that provide products comparable to Kohort. Browse through the alternatives listed below to find the perfect fit for your requirements.
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Pragma
Pragma
Empower your game with seamless multiplayer and endless engagement.Pragma serves as an exceptionally powerful backend game engine designed specifically for live-service gaming, featuring a robust online infrastructure. It simplifies cross-platform account management, allowing players to easily connect and interact with others across diverse gaming platforms. By promoting social engagement, the engine includes functionalities like friend systems, guilds, and in-game events that enhance the overall gaming experience. In the realm of multiplayer functionality, Pragma efficiently handles party systems, matchmaking, and server distribution to guarantee seamless gameplay. Moreover, it provides sophisticated player data management, encompassing the tracking of inventories, progression systems, and battle passes, along with tools for adjusting in-game content, shops, and meta-game features. The engine also boasts built-in capabilities for live operations, monetization, telemetry, and extensive customization, empowering developers with essential resources to craft scalable and captivating online experiences. Due to its flexible nature, Pragma is an essential resource for developers who aspire to create immersive and engaging live-service games that keep players coming back for more. In today’s competitive gaming landscape, having such a versatile engine can significantly enhance a game's success and longevity. -
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DemandScience is a business-to-business demand generation firm that simplifies marketing and sales processes by helping companies identify suitable prospects more quickly and focus on buyers who are ready to purchase. Utilizing advanced technologies, the DemandScience Live Data Factory provides precise data enriched with relevant intent signals, effectively streamlining the buyers' journey from initial interest to final conversion. Established in 2012, DemandScience has successfully supported over 1,500 clients across the globe with its products, data, and lead generation services. With a workforce exceeding 800 employees and offices in seven different countries, the company has earned the distinction of being ranked #5 on Fortune Magazine’s list of top workplaces in the advertising and marketing sector. Among the solutions DemandScience offers are PureSyndication, which supplies high-quality opt-in leads tailored for your marketing campaigns; PureABM, designed to boost your growth through targeted advertising aimed at your ideal accounts; and PurePush, which connects you with mid and bottom funnel prospects who are nearing the decision-making stage. Each of these solutions is crafted to enhance your efforts in capturing and converting potential customers effectively.
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Yodo1
Yodo1 Games
Transform your gaming vision with expert guidance and connections.Integrate iconic personalities from the realms of entertainment and media into your gaming experiences through exclusive, limited-time features, or if you have a unique intellectual property, our skilled team will help determine the perfect game for your next crossover initiative. Your game deserves the support of a premier team combined with the most accurate data insights to encourage its development. Enhance your revenue opportunities and get ready to either launch or grow independently with our growth accelerator program. If your mobile game is already operational and set for success, we are dedicated to partnering with you to unveil your titles in exciting new markets like China, while aiding you in securing top chart positions. Together, we will innovate strategies specifically designed to boost your game’s visibility and profitability, ensuring it reaches its full potential in the gaming landscape. Embrace the chance to transform your gaming vision into a reality with our expert guidance and industry connections. -
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You have dedicated considerable time and energy to the creation of your application. AdMob streamlines the revenue generation process through in-app advertisements, providing actionable insights and a robust set of user-friendly tools aimed at boosting your app's commercial viability. As one of the leading global advertising networks, AdMob can cater to your ad requests from nearly any corner of the world. By leveraging advanced monetization technologies, you can enhance the worth of every impression across your platforms. Keep your audience engaged and foster their loyalty with our innovative ad formats. Through the seamless integration of native, rewarded, banner, video, and interstitial ads, you can customize the user experience while simultaneously increasing your revenue streams. Make strategic decisions that will not only improve your mobile app earnings but also enhance the overall experience for your users. AdMob offers extensive reporting and analytics features that provide crucial insights into how users interact with both your app and its advertisements. Additionally, by integrating Google Analytics for Firebase with AdMob, you can gain access to even deeper insights into user behavior and preferences, which allows you to refine your strategies effectively. This powerful integration ultimately empowers you to optimize your app's growth potential and achieve better results over time. By harnessing these tools, you position your application for long-term success in a competitive market.
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The leading platform tailored for crafting captivating, real-time content is here. It allows for the swift development of 2D, 3D, and VR games and applications through an extensive array of tools that meet all your creative and functional requirements. From resources aimed at artists to comprehensive live operations, every element needed to bring your creative visions to life is easily accessible. This integrated solution empowers industry professionals to design and oversee remarkable applications, providing immersive experiences across multiple industries. You can personalize your splash screen or choose to remove it entirely, giving you complete control over your presentation. Gain valuable insights into your game's performance with instant analytics on crashes, exceptions, and player feedback, which help inform your next steps. Additionally, minimize downtime by accessing professional technical support whenever obstacles arise, available for purchase through a Unity representative. Unity Gaming Services also provides backend and LiveOps solutions that are essential for leading studios managing multiplayer and live games of any scale, compatible with various engines and technology stacks. By utilizing these services, developers can concentrate on innovation, ensuring a strong foundation for their gaming experiences while pushing the boundaries of creativity.
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AppBrain
AppBrain
Maximize app success with insightful data and advertising solutions.The AppBrain SDK provides a user-friendly platform for showcasing app installation advertisements, available in both interstitial and banner formats. Our high-quality ads not only improve the user experience but also present remarkable monetization prospects. With our free analytics tool, you can assess your app's market position and gain valuable insights about your audience. We convert the data collected from your app into practical insights that help enhance both user acquisition and retention. AppBrain App Intelligence offers extensive data on all applications listed on Google Play, allowing you to search for your own apps or any others to check their ranking history and technical details. Additionally, you can navigate through various apps to discover the latest and most captivating offerings. Established by AppTornado GmbH, a startup operating in Switzerland and the Netherlands, AppBrain is driven by two former Google engineers who began their journey as app developers. After successfully publishing apps and games that achieved over a hundred million downloads, we identified a critical lack of accessible app information, which inspired the development of AppBrain. Our ongoing mission is to equip developers with the necessary tools and insights to succeed in a competitive environment, ensuring they can maximize their potential in the ever-evolving app landscape. With a commitment to innovation and support, we strive to continually enhance our services for developers everywhere. -
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GumGum
GumGum
Unlock precision advertising with cutting-edge contextual intelligence solutions.GumGum, an international media and technology firm, focuses on contextual intelligence, leveraging over ten years of machine learning expertise to derive insights from digital content within the advertising and sports sectors. They offer a range of cutting-edge, future-ready solutions tailored for advertisers. Their flagship platform, Verity™, analyzes the semantics of images, text, and video across the internet, enabling marketers to strategically place ads in environments where audiences are most engaged and receptive. By integrating contextual targeting with brand safety measures and unique high-impact ad formats, GumGum ensures superior levels of accuracy, efficiency, and performance in advertising. Additionally, their in-game advertisements empower brands to tap into the vast engagement potential of a global audience, enhancing connection and interaction with consumers. This approach not only elevates brand visibility but also enriches consumer experience through relevant content. -
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Admix
Admix
Transform gameplay into profit with seamless, engaging ads!In-Play delivers a fluid monetization strategy tailored for gaming and digital platforms, focusing primarily on the enjoyment of players. The advertisements embedded within the gameplay aim to maintain user engagement while ensuring a smooth and unobtrusive experience. This adaptable model protects the player experience's integrity, facilitating simple customization of In-Play ads using drag-and-drop options, shaders, and lighting, which helps them harmonize with the overall game design instead of distracting players. With advanced ad rendering technology, we maximize the worth of each impression, creating a consistent revenue stream. Our specialized dashboard allows you to efficiently oversee and analyze real-time performance indicators, making certain that your monetization tactics are perpetually refined. By leveraging this pioneering solution, developers can successfully balance performance with profitability, ultimately leading to a better gaming experience for users. Additionally, this approach fosters a sustainable ecosystem where both players and developers can thrive together. -
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Aghanim
Aghanim
Optimize mobile gaming with seamless monetization and engagement.Aghanim is an all-in-one solution that integrates commerce, LiveOps automation, community engagement, and payment processing specifically designed for mobile gaming developers. It enables these developers to optimize their monetization tactics with various offerings such as currency packs, loot boxes, items, passes, and subscription options, thereby maximizing lifetime value by effectively targeting the right audience at peak times. The platform also boasts automated marketing features that include email campaigns, browser notifications, and in-app push alerts, along with sophisticated predictive analytics that utilize real-time sales data and local event reminders to enhance revenue generation. Furthermore, Aghanim provides developers with resources to organize giveaways that increase player interaction both in-game and beyond, streamlines the management of content creator initiatives with easy-to-use tags, and offers attractive incentives for affiliates while handling the necessary legal and administrative tasks. To keep players engaged, the platform includes a wide array of elements such as news updates, event notifications, leaderboards, guides, chat options, and various metagame experiences, which contribute to a lively community atmosphere. Additionally, the comprehensive nature of Aghanim's services not only elevates the gaming experience but also fosters a robust ecosystem that benefits both developers and their player base. This holistic approach ensures that all aspects of mobile gaming are addressed, creating a seamless connection between development and player engagement. -
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Balancy
Balancy
Empower your game with seamless updates and personalized experiences.Streamline the management of your game's content and implement updates without requiring app releases, thereby reducing the burden on your development team. Game designers benefit from a secure and intuitive platform, complete with a built-in data validation mechanism. Establish a strong monetization strategy that can adapt to changing needs over time. The importance of personalization in enhancing lifetime value (LTV) is significant, and Balancy makes it easy for monetization managers to tailor shops, special promotions, and advertisements to fit different player profiles. To further engage players, you can introduce limited-time and seasonal events that motivate them to return frequently. Balancy acts as a centralized control center, allowing you to effortlessly launch new events and monitor their success. This leads to rapid growth as you customize player interactions with ease. Moreover, our cutting-edge visual scripting tool enables product teams to create and A/B test new monetization and engagement approaches without overburdening the development staff, promoting a spirit of collaboration. This methodology not only boosts player satisfaction but also cultivates sustained success for your game while fostering an innovative atmosphere for your team to thrive. Embracing these strategies positions your game for ongoing improvement and player retention. -
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iGaming Audience Platform
Delta Projects
Revolutionizing advertising strategies with data-driven insights and precision.The iGaming Audience Platform integrates a Data Management Platform (DMP), a Demand-Side Platform (DSP), and an Ad Server, creating a holistic ecosystem for media buyers to efficiently strategize, acquire, and track advertising in real-time. By utilizing extensive datasets and sophisticated machine learning algorithms, we facilitate the rapid communication of information to the DSP, enabling accurate targeting and effective management of campaigns. Delta Big Data significantly enhances the reporting capabilities of our Ad Server, allowing clients to verify that their campaigns have successfully reached the desired demographic segments for the first time. Additionally, the Delta Projects Audience Station (DMP) equips users with the tools to precisely identify and manage their target audiences. By accurately segmenting these groups, advertisers can dramatically boost their campaign effectiveness. The Audience Station also offers valuable insights into ideal targeting tactics and timing, empowering marketers to analyze iGaming customer behavior, monitor spending trends, assess purchase intentions, evaluate product desirability, and measure audience performance. As a result, this powerful platform fosters a more insightful and impactful advertising strategy, ultimately leading to improved return on investment for clients. Furthermore, the continuous evolution of the platform ensures that users remain at the forefront of advertising innovation. -
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Segwise
Segwise
Effortless data monitoring and insights for optimized campaigns.The system diligently tracks and monitors all data points within your MMP on a daily basis. Users receive daily alerts regarding any campaigns and creatives that impact their ROAS or show signs of unusual activity. It carefully oversees the metrics of campaigns and creatives, issuing notifications whenever these metrics surpass established thresholds. No matter where your data is stored, Segwise provides an effortless, no-code integration with all data sources. Key features of the platform include anomaly detection, alerting capabilities, and monitoring of cost-per-custom-event, all of which work together to deliver comprehensive insights into campaign performance. Furthermore, Segwise assesses the impact of product updates and LiveOps changes—such as new app versions, tests, and promotional campaigns—allowing for a holistic understanding of both revenue and retention metrics. Users can take advantage of a 14-day free trial that requires no credit card or engineering resources, enabling them to set up the platform in a mere two minutes. With its seamless integration across various data sources, Segwise guarantees a user-friendly, no-code experience that removes the need for technical assistance, thus empowering users to enhance their campaigns effectively. This level of accessibility and ease of use makes Segwise an appealing choice for anyone looking to optimize their marketing efforts. -
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Unity Ads
Unity
Maximize revenue and user acquisition with engaging ads.Unity Ads is a robust platform tailored to empower mobile app developers in maximizing their revenue opportunities and user acquisition via diverse advertising strategies and engaging ad formats. It encompasses a wide range of solutions, including campaigns focused on Return on Ad Spend (ROAS), event-driven marketing, and creative testing, all designed to draw in high-quality users while emphasizing retention and value optimization. With various monetization avenues like rewarded video ads, interstitials, and banner ads, alongside features such as real-time bidding and access to premium demand sources, it delivers comprehensive analytics to enhance ad performance. The platform simplifies campaign management and reporting processes, enabling seamless integration through a single SDK, which is a significant advantage for developers. By utilizing Unity Ads, developers can tap into extensive audiences while ensuring a lucrative advertising return. Whether they generate revenue through advertising, in-app purchases, or a mix of both, the ROAS campaigns provided by Unity Ads play a crucial role in attracting high-caliber users to applications. Additionally, through the optimization of retention strategies, developers can effectively target users who are most likely to download and engage with their apps, ultimately improving the app's overall value proposition throughout its lifespan. This multifaceted approach makes Unity Ads an indispensable asset for developers looking to enhance and complement their monetization strategies while building a loyal user base. -
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Venatus
Venatus
"Elevate your revenue with innovative gaming advertising solutions."Venatus distinguishes itself as the leading advertising partner for publishers in the realms of gaming and entertainment. We work closely with our publishers to boost their revenue through premium advertisements, innovative technological solutions, and creative enhancements. With a focus on in-game advertising and a deep understanding of ad monetization, we thrive on assisting advertisers in building meaningful relationships with fresh audiences. Our unique access to exclusive gaming inventory gives us a competitive edge in the market. Moreover, for web and app publishers seeking to maximize their monetization potential, our advanced technology and dedicated teams are devoted to cultivating successful and sustainable partnerships that can adapt to the ever-changing market landscape. This commitment to collaboration and innovation positions us as a key player in the advertising industry. -
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Advertisers are able to obtain premium direct traffic, which enhances their reach and return on investment. Meanwhile, publishers benefit from high-performing advertisements that assist in effectively monetizing their websites. We pride ourselves on offering complete flexibility and supporting all ad formats for users around the globe. Our platform ensures the provision of high-quality direct traffic to any desired country. It is meticulously designed for campaign optimization, aiming to secure the desired ROI for advertisers while simultaneously driving substantial revenue for publishers. Our dedicated support team is accessible around the clock to help you meet your revenue and performance objectives. Publishers enjoy attractive ECPM rates and significant earnings, all while preserving an excellent user experience. This achievement is made possible by our advanced optimization tools and a vast array of direct advertisers. Our ad placements vary from native push notifications to immersive full-screen ads, ensuring versatility in advertising strategies. Getting your advertisement set up and ready to launch takes only five minutes, allowing for a quick start to your campaign. Furthermore, our commitment to innovation ensures we continuously adapt to market trends, providing a competitive edge for all our partners.
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Elevatix
Elevatix
Revolutionize mobile game monetization with AI-driven solutions.Elevatix offers an AI-powered engine designed specifically for enhancing monetization in mobile games. Our advanced live operations technology guarantees exceptional performance in optimizing offer value while consistently maintaining revenue channels. By tailoring in-app purchases to each user, our innovative engine ensures maximum lifetime value (LTV) for every player. Our mission focuses on transforming casual players into paying customers, thereby fully harnessing the financial potential of each individual user. The secret lies in our AI engine's ability to automatically produce live offers that present the ideal bundle at the ideal price and location for every player. Among our impressive features are real-time dynamic segmentation powered by AI, fully automated in-app purchases, and an intuitive Software Development Kit that simplifies integration. Elevatix is not just a tool; it represents the future landscape of game monetization, paving the way for unprecedented revenue opportunities. With our technology, developers can expect to see substantial increases in engagement and profitability. -
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Tapjoy
Tapjoy
Maximize engagement and revenue with innovative mobile advertising strategies.We streamline the way advertisers connect with distinct audiences across the most popular mobile games and apps. Our mobile advertising solutions, combined with market research and app monetization strategies, not only encourage growth but also motivate mobile users through various incentives. Advertisers can define specific goals for in-app actions, incurring costs only when users accomplish set tasks like completing a game tutorial or advancing through a level. A vital aspect of mobile monetization is the rewarded video format, which engages users with video ads at key moments during gameplay, granting them virtual currency that enriches their overall experience. Interstitial videos cover the full screen during seamless transitions within apps or games, complete with a timer and an optional skip feature to enhance user convenience. Additionally, an offerwall integrates a variety of rewarded advertising options in one location within the app, allowing users to choose offers in exchange for virtual currency. This adaptable format can be tailored to suit any application that operates within a virtual economy, thus boosting user interaction and overall satisfaction. By leveraging these innovative advertising strategies, developers not only enhance the user experience but also gain valuable insights and revenue streams, fostering a mutually beneficial ecosystem for both users and creators. Ultimately, this synergistic approach leads to a more engaging digital environment for everyone involved. -
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Xsolla
Xsolla
Empowering game developers to optimize, connect, and thrive.Xsolla is a specialized ecommerce platform tailored for the video game sector, seamlessly combining its Transaction Engine and Business Engine to aid developers and publishers in promoting, selling, connecting, and optimizing their games on a worldwide scale. By concentrating exclusively on gaming, Xsolla adeptly tackles the complexities of distribution, marketing, and monetization, thereby enabling creators, publishers, and platform partners to expand their audience, increase sales, and improve revenue streams. With a robust suite of tools accessible on a unified platform, Xsolla allows you to market, sell, connect, and optimize your game with ease. Our all-encompassing solutions draw upon our diverse products, strong industry connections, and in-depth expertise to meet the distinct needs of your business. Notably, outstanding games can originate from any corner of the globe, and Xsolla is dedicated to ensuring that the most groundbreaking concepts are nurtured, acknowledged, and celebrated. To facilitate this, we have developed a variety of products aimed at removing barriers between creators and the crucial support they need, thus fostering a vibrant ecosystem for game development. By collaborating together, we can turn remarkable ideas into unforgettable gaming adventures while continually adapting to the evolving landscape of the industry. -
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Zalance
Zalance
Empowering game developers to monetize their creative visions!Zalance emerges as the premier choice for independent game developers aiming to generate revenue from their creations. Our platform provides essential services like payment processing, in-game purchases, and subscription models to enhance your game's financial success. With user-friendly tools at your fingertips, you can easily establish in-game shops and manage your product offerings. Regardless of whether you're starting from your own website, a browser-based game, or a PC application, you have the flexibility to create your game in any setting while monetizing it on multiple platforms. Take the first step toward your game development journey today without any initial costs, and unlock new possibilities for your creative ventures! -
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ironSource
ironSource
Empowering developers with innovative tools for gaming success.To enhance the gaming industry, ironSource provides vital resources that enable developers to enhance their games, featuring the largest in-app video advertising network available, an extensive mobile ad mediation service, and a data-driven user acquisition platform. Prominent game developers depend on ironSource to foster their growth, as our all-encompassing platform offers all the tools required for success in a challenging gaming environment. This confidence stems from our dedication to innovation and high performance, positioning us as an essential ally for developers looking to excel in their projects. Our ongoing efforts to adapt and improve ensure that we remain at the forefront of industry advancements, continually supporting our partners in achieving their goals. -
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Kontrol
Kontrol
Empower your gaming journey with seamless, transformative solutions.Discover a platform that prioritizes transparency and gives you the reins to direct your game toward its highest potential with unwavering confidence. Connect with a global community of gamers and enhance your gaming experience through the Kontrol platform, which features a customizable solution that grants you direct access to essential banking services, payment processing, content creators, development SDKs, and distribution options, all for a mere 5% above interchange fees. Kontrol offers a comprehensive application that seamlessly integrates with your existing game engine, equipping you with unmatched business management resources and financial services supported by J.P. Morgan. Furthermore, you will gain access to an outstanding distribution network that functions through our exclusive white-labeled launcher or can be easily integrated with your current platforms, leading to significantly reduced costs and improved operational efficiency. This forward-thinking model not only empowers developers to broaden their reach but also revolutionizes the way gaming ventures are managed and executed, unlocking unparalleled opportunities for success. Ultimately, Kontrol is reshaping the gaming landscape, allowing you to achieve your dreams in ways previously thought impossible. -
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wappier
wappier
Transforming player engagement into revenue with personalized strategies.It is essential to embrace an advanced AI-driven system for revenue optimization that goes beyond conventional mobile app monetization techniques. By utilizing wappier’s cutting-edge machine learning capabilities, you can refine your pricing strategies, improve player retention, and offer personalized deals in real-time. By presenting the right price at the right moment and in the right context, you can transform a larger number of players into paying customers. Furthermore, incorporating gamification elements and effective retention techniques will promote ongoing engagement from players. Strategic pricing optimization and identifying the next best action can significantly increase both lifetime value and revenue. The Promotional Pricing feature harnesses machine learning to evaluate each player's sensitivity to price changes and their probability of making a purchase, ensuring price adjustments are made at the most advantageous times for in-game offerings. In addition, the Next Best Action component customizes the ideal promotional offer, messaging style, tone, and design, crafting a personalized experience that notably boosts conversion rates. This comprehensive strategy not only drives revenue growth but also cultivates a dedicated player community, enhancing overall satisfaction and loyalty. Ultimately, the integration of these advanced features can lead to a more sustainable business model in the competitive landscape of mobile gaming. -
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Apptopia
Apptopia
Unlock growth with mobile intelligence for strategic success!Enhance your decision-making processes with the power of mobile intelligence. Utilize mobile insights to shape your marketing strategies, product innovation, sales approaches, and investment choices. Take advantage of a unified platform that allows you to track the extensive mobile presence of your competitors. This information acts as a predictive measurement for evaluating company success. Gain access to a comprehensive solution that offers organic, paid, and competitive search intelligence, helping to elevate your app's visibility and effectively increase downloads. Steer clear of the common mistakes associated with chasing unqualified leads. Employ robust tools and insights to grow your sales pipeline efficiently. Engage in data-driven exploration of potential deals to maintain your competitive advantage. Use mobile data to identify your next prospective portfolio company. By diligently observing your market and competitors, you can make more knowledgeable decisions. Enrich your sales funnel and nurture existing leads with insightful mobile data. Extract mobile signals to project company performance with greater accuracy. Seamlessly identify, monitor, and evaluate potential investment opportunities. With our innovative solutions, clients consistently outpace their competitors in the market. Embracing mobile intelligence not only enhances your business strategy but also positions you for ongoing growth and success in an ever-evolving landscape. In this fast-paced environment, adapting to mobile trends will be crucial for staying relevant and competitive. -
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AdPumb
AdPumb
Boost ad revenue and performance with cutting-edge optimization.With the Ad Mediation SDK, publishers have the ability to manage their eCPM, fill rates, and additional metrics effectively. This tool enables publishers to potentially boost their eCPM by as much as 30-50% while also achieving an impressive fill rate of 99.9%. By leveraging this technology, publishers can optimize their ad revenue and maximize their overall advertising performance. -
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Sightly
Sightly
Elevate your brand with data-driven insights and adaptability.We leverage the strengths of data science, sophisticated predictive algorithms, and the expertise of industry veterans to improve your results and quickly align your Brand Mentality™ with upcoming challenges. Our cutting-edge and adaptable approach to media planning, purchasing, and optimization encompasses a wide range of platforms, including YouTube, TikTok, Connected TV & OTT, Live Streaming video, as well as all premium publishers and networks. As audience behaviors shift unpredictably in response to fast-changing environments, our comprehensive analytics, paired with extensive data access through initiatives like the YouTube Measurement Program and other valuable resources, empower us to adjust your messaging in line with evolving trends and your unique objectives. Moreover, our innovative GoodNews Algorithm and TrendGuard™ technologies are crafted to identify and even foresee cultural shifts, guaranteeing that your brand stays aligned with the times. The Outcome Intelligence platform offered by Sightly brings together a full array of software and services that we employ to efficiently plan, execute, and enhance your results, ensuring you remain ahead of the competition. By utilizing our deep knowledge and advanced tools, we not only help you navigate changes but also enable you to flourish in the face of them, making your brand resilient and future-ready. -
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Junction AI
Junction AI
Revolutionize merchandising with AI-driven insights and automation.Junction AI presents a sophisticated AI and machine learning platform designed for smart product merchandising, complete with 40 crucial prebuilt insights for everyday application. Our AI/ML offering, delivered as a service, utilizes state-of-the-art natural language processing and computer vision technologies, combined with strong data integrations, to provide actionable insights tailored to your needs. We take care of the integration, configuration, modeling, and technological aspects, allowing you to focus seamlessly on your primary business functions. As the challenges of product marketing, merchandising, and sales forecasting have intensified due to the proliferation of customer channels, complex inventory requirements, intricate distribution systems, and increased competition, the role of AI/ML has become vital for enhancing automation, scalability, and growth. Our cutting-edge AI/ML functionalities empower you to refine your operations and craft effective product merchandising strategies. With our unique data transformation platform presenting a simple "as a service" solution, you can concentrate on the essential elements of your business. Utilizing AI/ML enables you to generate more scalable, automated, and accurate sales forecasts that support both physical stores and eCommerce platforms, ensuring your enterprise remains competitive. By harnessing these advanced insights, you will not only optimize your operational workflows but also improve decision-making processes throughout your entire organization, ultimately leading to greater success and efficiency. In this way, you position your company to adapt quickly to market changes while maintaining a strategic advantage. -
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DeepIntent
DeepIntent
Transforming healthcare advertising with data-driven precision and insight.DeepIntent is recognized as a premier solution in healthcare advertising, equipping marketers with the tools necessary to strategically design, implement, and evaluate campaigns aimed at both patients and healthcare professionals across diverse channels. Our tailored platform improves pharmaceutical results by utilizing real-world health data for enhanced planning, allowing users to gauge the potential reach among healthcare providers and patients by various channels and data sources before launching their campaigns. By enabling cohesive outreach strategies for both HCPs and patients, we offer essential insights into the combined impact of these initiatives. Moreover, our platform continuously refines campaigns in real time, with the goal of boosting script lift and optimizing audience quality across multiple platforms. DeepIntent Outcomes is a distinctive measurement tool created with a focus on transparency, boasting the fastest clinical data refresh rate in the industry. Built by professionals in healthcare data and marketing, DeepIntent has a notable track record of innovation and boasts a client retention rate that exceeds 98%. Our dedication to achieving exceptional results not only distinguishes us from our competitors but also reinforces our position as a trusted partner in healthcare advertising. As we continue to evolve, we remain committed to pushing the boundaries of what is possible in this dynamic field. -
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AdAstra
1 Trillion Club
Revolutionize your e-commerce advertising with intelligent, data-driven solutions.Introducing AdAstra, the premier solution tailored for enhancing e-commerce advertising specifically within the modern digital marketplace. This groundbreaking platform embodies a blend of cutting-edge technology and deep industry expertise, carefully designed to address the various challenges faced by e-commerce brands today. At its core, AdAstra consolidates advertising data from multiple e-commerce sources, offering businesses a thorough perspective on their marketing campaigns that is easily accessible. Employing advanced AI algorithms, our platform not only compiles data but also provides intelligent recommendations, automating bid adjustments and placements to maximize return on investment effectively. Moreover, the platform boasts real-time reporting features that enable brands to swiftly evaluate ad performance, cost-effectiveness, and sales figures, promoting prompt decision-making. In addition, the predictive analytics capabilities of AdAstra assist in anticipating emerging market trends, empowering businesses to sustain a competitive advantage. As a further highlight, AdAstra is designed to continuously evolve, adapting to the rapidly changing e-commerce environment and equipping users with essential tools for success in their advertising efforts. With its commitment to innovation, AdAstra represents a vital ally for any e-commerce brand looking to excel in today’s dynamic online marketplace. -
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Nielsen Media Impact
Nielsen
Maximize audience engagement with powerful, data-driven media planning.Nielsen Media Impact is a comprehensive tool designed for media planning that assists agencies, advertisers, and publishers in making cost-effective decisions regarding audience interaction with both content and advertising. It features two primary components: the insights module, which allows users to explore in-depth data about consumer media behaviors and identify the best platforms for audience engagement, and the planning module, which aids in refining media strategies and creating a range of planning scenarios to effectively allocate GRP flights, weights, and budgets. One of its standout features includes the ability to analyze historical campaign data to understand audience engagement levels, evaluate budget adjustments and media placements to improve performance, and review schedules while testing various scenarios to boost impression counts and optimize flight patterns. Furthermore, users can set customizable KPIs to tailor their marketing approaches toward achieving specific goals. This platform not only promotes a data-driven strategy for media planning but also empowers users to make insightful decisions that are directly aligned with their overall marketing aspirations, thereby enhancing the effectiveness of their campaigns. -
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Salesforce Audience Studio
Salesforce
Unlock powerful insights for personalized marketing success today!Formerly recognized as Salesforce DMP, Audience Studio provides in-depth insights by merging and integrating your data, which significantly improves customer interactions at every touchpoint through a powerful data management platform. By combining data from multiple sources, it allows for the creation of more customized marketing experiences. Take advantage of the only DMP that not only collects and retains data but also integrates it beyond traditional advertising channels. Employ machine learning and artificial intelligence to effectively pinpoint and interact with your desired audience. Utilize an advanced device graph to understand a customer's unique presence across various contact points, facilitating the delivery of timely, personalized, and relevant communications. By bringing together diverse data sources, you can gain a more holistic view of your target demographic. Stay responsive to new data signals and sources to uncover fresh audience segments. Use AI to analyze billions of data signals related to customer traits and actions, enabling you to construct and refine new target audiences, ultimately enhancing your marketing strategies. This all-encompassing approach not only boosts audience engagement but also fosters more strategic decision-making in your marketing initiatives. As a result, your campaigns will become increasingly effective, leading to better returns on investment. -
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TransUnion TruEmpower
TransUnion
Empower your organization with centralized, insightful identity data.TransUnion TruEmpower enables organizations to centralize, enhance, and oversee all identity data from a single, reliable source. By seamlessly merging first-, second-, and third-party data, it integrates media signals with consumer traits and behaviors. This unified identity data repository empowers marketers to craft more sophisticated audience segments, provide more relevant experiences, and generate valuable metrics that aid in the ongoing refinement of their strategies, executions, and overall effectiveness. Recognizing the essential need for control and ownership over data, TransUnion TruEmpower features the IDMP, which provides direct access to raw, event-level identity data within your organization’s data science architecture. This identity extract not only allows for the integration of household and individual identities with supplementary data sources but also promotes the discovery of deeper insights and the identification of new pathways for growth and engagement. Consequently, organizations are better equipped to make informed decisions based on a holistic understanding of their audience, ultimately driving strategic success and fostering deeper connections with consumers. -
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Adobe Mix Modeler
Adobe
Maximize ROI with swift insights and strategic media planning.Boost your marketing return on investment by blending media planning with swift data insights. Adobe Mix Modeler empowers marketing teams to quickly and effectively pinpoint the most profitable investment opportunities that drive business growth and contribute additional value. As marketers face increasing demands to illustrate their business impact, this tool enables faster and more insightful measurement along with strategic planning. You can adeptly manage your marketing mix, modify campaign budgets in real-time, and produce data-driven recommendations essential for your organization, all supported by AI-driven incrementality scores that ensure reliable outcomes. Achieve a thorough and integrated approach to ROI measurement by aligning marketing performance, spending, conversion metrics, and other critical business components. Moreover, bolster confidence and assurance through strong data governance tools, which guarantee transparency regarding the quality and results of your models. This all-encompassing strategy not only clarifies complex data but also converts it into actionable insights that can be utilized for future campaigns, while fostering a culture of data-driven decision-making within your team. Ultimately, this approach can lead to more effective marketing strategies and improved business performance over time. -
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MixRank
MixRank
Unlock opportunities with real-time insights for growth.MixRank monitors your clientele to ensure you seize every opportunity. Mobile App & SDK insights: Our extensive database encompasses a vast array of mobile applications, developers, and SDKs. Hundreds of leading mobile technology and service providers rely on us to boost sales, respond to competitive pressures, devise market strategies, and retain their customer base. Web Tags and Advertising Insights: We persistently explore the web to uncover tags, advertising campaigns, technologies, SaaS offerings, social media integrations, and more. By leveraging thousands of data points, we can identify potential customers and forecast their purchasing tendencies, market compatibility, and financial capacity. Contacts & Corporate Insights: Our LiveScan Contacts Engine diligently searches for new contacts from various companies and key decision-makers, validating this information in real time. This allows you to proceed with confidence, knowing that you are utilizing the most current and accurate data available. By maintaining a pulse on evolving dynamics in these areas, businesses can make informed decisions that drive growth and success. -
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Upwave
Upwave
Transform your brand campaigns with unparalleled data-driven insights.Leverage advanced predictive analytics, supported by the largest consumer dataset available, to evaluate brand campaigns across multiple channels effectively. Experience brand lift measurements that redefine industry benchmarks. Gain access to insights on Linear, Addressable, CTV, and Digital advertising through an all-in-one on-demand dashboard, benefiting from unparalleled data scale. Eliminate any doubts about your campaign's success in meeting specific behavioral goals; instead, analyze actual delivery metrics categorized by publisher or audience. Upwave not only designs and evaluates but also optimizes brand marketing initiatives. Our unmatched digital network enables rapid and precise data gathering from millions of everyday consumers, offering real-time dashboards that deliver the most relevant and accurate brand insights, all within a single, user-friendly platform. The effortless integration with DSPs and social media networks enhances bid optimization and audience targeting, significantly boosting marketing efficiency. Our extensive client base includes industries such as consumer packaged goods (CPG), technology, and financial services, as well as some of the world's leading advertising agencies, demonstrating the wide-ranging applicability and influence of our services. Each campaign presents a valuable chance to refine strategies and achieve outstanding outcomes, further solidifying the importance of data-driven decision-making in modern marketing practices. -
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Rocketium
Rocketium
Transform your creative process with automated, data-driven efficiency.Rocketium's platform for creative operations empowers marketing and creative teams to enhance their speed, produce a larger volume of content, and execute more successful campaigns, all while managing expenses effectively. This is achieved by facilitating content creation through creative automation, ensuring brand safety through AI-driven checks, and providing analytics to support informed creative choices. Major brands, including Amazon, Colgate-Palmolive, and Walmart, trust Rocketium to fuel their growth. The platform's unique generative AI engine utilizes the strengths of leading LLMs, customizes them with your brand's content and insights, and generates content and recommendations specifically designed for your needs. Additionally, it includes layers of brand safety and data protection, positioning Rocketium as the ideal partner for enterprise-level CreativeOps. By optimizing CreativeOps, Rocketium not only fosters creativity but also enhances organizational efficiency, allowing teams to launch their initiatives more swiftly. Ultimately, this integration of technology and creativity transforms the way brands approach content creation and marketing strategies. -
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CitizenNet
CitizenNet
Transforming social advertising through data-driven automation and insights.CitizenNet has established itself as a frontrunner in the realm of social advertising strategies and procurement, offering a comprehensive suite of software and services. As a key marketing ally for major platforms such as Facebook and Twitter, CitizenNet specializes in streamlining media buying operations through automation. The firm partners with a wide array of brands and agencies, regardless of size, to deliver impressive results via its sophisticated optimization tools. Advertisers gain exclusive access to the highly engaged audiences of Conde Nast, significantly boosting their campaign performance. Furthermore, CitizenNet empowers publishers and content creators with valuable sales intelligence, helping them to connect with advertisers and close lucrative deals. Its data-driven insights provide solid reasoning for cultivating successful partnerships. Through strategic media activation, CitizenNet ensures that content enjoys the visibility and outreach it deserves. The company collaborates with leading brands and agencies in various industries, including eCommerce, education, entertainment, consumer packaged goods, and retail. Acting as a technology enabler, CitizenNet offers both Software as a Service (SaaS) options and fully managed services to meet diverse client needs. By harnessing the power of data science and automation, every element of social advertising is refined for optimal results, allowing clients to effectively manage the intricacies of digital marketing. This steadfast dedication to innovation not only enhances CitizenNet's reputation but also solidifies its crucial role in the rapidly changing landscape of social media advertising. Ultimately, the multifaceted approach of CitizenNet ensures that clients are well-equipped to thrive in an increasingly competitive marketplace. -
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FreeWheel SupplySuite
FreeWheel
Streamline sales, amplify inventory value, and drive growth.Our supplier technology offers an integrated platform that facilitates effortless access to demand and efficient distribution across multiple endpoints. Utilize our technology to forge direct relationships with buyers, reduce fragmentation, and leverage both first- and third-party data sources. FreeWheel provides extensive capabilities that streamline the entire sales process, from strategic planning through to outcome assessment. Amplify the value of your inventory by employing advanced data enablement solutions. With a focus on centralized inventory management, you can strategically plan and forecast targeted campaigns while utilizing both first- and third-party data. Increase revenue by harnessing aggregated API connections to current buyers as well as new demand partners. Manage your inventory effectively across all devices with workflows that guarantee seamless system-to-system transaction delivery for orders, adjustments, and makegoods. Unify your inventory and advertising decision-making across all screens and platforms, unlocking additional revenue potential. Assess the effectiveness of your campaigns and leverage insights to inform your future strategies. This comprehensive approach not only keeps you competitive but also positions you for sustained growth in an evolving marketplace. By continuously adapting to changes and utilizing data-driven insights, you can ensure long-term success. -
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MediaRadar
MediaRadar
Transforming advertising data into actionable insights for success.MediaRadar stands out as a prominent advertising intelligence platform designed to serve both media sellers and buyers, making it an essential tool for anyone engaged in the advertising landscape. This all-encompassing solution simplifies the intricate data of multimedia advertising, transforming it into actionable insights that are critical for achieving successful media sales, regardless of whether the focus is on broadcast, B2B, or digital advertising. Users can easily pinpoint ideal prospects, examine their advertising tactics, develop compelling pitches, and secure a competitive advantage within the industry. Additionally, MediaRadar provides invaluable insights that B2B advertising sales professionals utilize to improve their outreach efforts across various media channels and sponsorship opportunities. By delivering accurate and actionable advertising intelligence, MediaRadar empowers marketers to fine-tune their advertising investments, ensuring that every dollar spent translates into significant impact within their campaigns. Ultimately, this platform not only enhances efficiency but also supports the strategic decision-making processes of its users. -
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Be Addy
Be-Addy!
Master your multi-channel strategy with effortless planning and insights.Be Addy offers an intuitive dashboard tailored for your multi-channel media strategy, highlighting the necessity of focusing on your comprehensive strategy rather than just individual campaigns. Our platform aids you in crafting a strategy that incorporates multiple marketing layers, enabling you to allocate budgets across various channels while establishing key performance indicators (KPIs). This method not only grants you control over your scheduling but also provides insights into the most effective media mix, as we partner with your digital team to maximize your return on investment (ROI) for every media plan. You can effortlessly develop your multi-channel media strategy, manage budget distributions, and create campaigns using Be Addy. This efficient dashboard allows you to plan your online media activities throughout the year, ensuring effective budget allocation and accurate spending forecasts. Moreover, you can save your media plan as a template for future endeavors, which promotes both efficiency and consistency in your marketing initiatives. With Be Addy, you can confidently take charge of your media strategy, optimize your outcomes, and continually refine your approach to achieve unprecedented results. The versatile nature of our platform ensures that you remain adaptable in a fast-paced digital landscape. -
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Strike Social
Strike Exchange
Elevate your advertising strategy with cutting-edge audience insights.Strike Social has created a sophisticated online platform for audience targeting and planning, drawing on extensive real-world machine learning experiences from a multitude of successful social advertising efforts led by industry experts. By merging invaluable historical insights with state-of-the-art technology, we provide enterprise-level solutions that enable our clients to excel in advertising across YouTube and Connected TV. Our exclusive technology improves media planning by forecasting and monitoring results through comprehensive machine learning, audience insights, and data analytics. With a deep-rooted focus on YouTube advertising, Strike Social's Campaign Lab embodies the expertise gained from thousands of meticulously managed and optimized campaigns, supported by a team of adept media buyers focused on achieving the best outcomes. This powerful platform guarantees that our clients are equipped with the necessary resources to effectively navigate the challenges inherent in digital advertising, ensuring they remain competitive and innovative in a rapidly evolving market. -
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Appodeal
Appodeal
Empowering mobile developers with data-driven growth solutions.Transforming the realm of app monetization, analytics, and user acquisition, this innovative platform caters specifically to mobile app developers. It offers an all-encompassing dashboard that merges user acquisition, monetization strategies, and product analytics, enabling developers to craft customized user cohorts, refine product enhancements, and optimize user acquisition events with a keen focus on predicting lifetime value. By facilitating rapid and informed decision-making, the platform promotes effective growth and marketing of applications. Streamlining user acquisition tactics and managing creative analyses across diverse applications, advertising networks, regions, and performance metrics tied to site IDs is made simple. With automated bid management, developers can swiftly turn off underperforming campaigns that yield low returns on ad spend or launch new initiatives aimed at optimizing specific events. Moreover, the platform incorporates creative management automation, allowing for the testing of thousands of creatives weekly to ensure that only the most impactful ones are chosen to drive growth. Notably, Appodeal’s top-tier monetization product seamlessly integrates with business intelligence, providing substantial support for BI data. Furthermore, conducting A/B tests helps maintain alignment between monetization efforts and product performance metrics, guaranteeing optimized results across your app's lifecycle. This comprehensive strategy not only boosts app performance but also fosters a data-centric environment conducive to ongoing growth, ultimately setting mobile app developers on a path toward long-term success. In an era where data-driven decisions are paramount, this platform stands out as an essential tool for maximizing potential. -
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Jepto
Jepto
Unify your marketing data for proactive insights and success.To effectively monitor performance, streamline processes, and derive valuable insights, it's essential to unify your channels and teams. Jepto consolidates marketing data from various sources into a single platform, allowing you to keep an eye on KPIs, identify anomalies, manage your budget, and extract insights efficiently. Instead of logging into multiple tools to analyze your marketing performance, you can access everything you need in one place. With reliable predictions about your KPIs, you can anticipate future trends and outcomes. By leveraging the latest Machine Learning algorithms, you can consistently meet your KPI targets. While many Key Performance Indicators (KPI) are typically assessed at the end of a defined period, Jepto simplifies the process of tracking and forecasting them. Rather than waiting until the month's conclusion to discover whether you've met your targets, proactive insights can help you stay ahead. Remember, predictions alone do not guarantee success; it's the implementation of those insights that drives results. Embrace the power of data to enhance your marketing strategy continually. -
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Active Agent DSP
Virtual Minds
Streamlining your media buying with innovative, data-driven solutions.Active Agent operates as a robust omnichannel demand-side platform that delivers innovative marketing technology focused on enabling automated, value-driven, and data-informed media buying. It supports a variety of formats including display, mobile, native, video, digital out-of-home, cinema, digital audio, and both linear and programmatic television. By streamlining the planning, purchasing, and optimization of programmatic advertising across these various channels, Active Agent simplifies the entire process for marketers. The platform emphasizes the importance of data protection by adhering to IAB standards and EU regulations through intuitive campaign setups that guarantee compliance. Moreover, it ensures brand safety with pre-bid integrations that provide automated quality control during media purchases, thereby securing placements that align with the brand’s values. Additionally, Active Agent offers centralized management for all traditional deal types, featuring forecasting, comprehensive reporting, and a wide array of exclusive always-on deals across different channels. As the digital landscape constantly evolves, Active Agent remains dedicated to adapting its offerings to fulfill the changing needs of marketers effectively. This commitment to innovation ensures that clients are always equipped with the best tools at their disposal. -
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Incivus
Incivus
Empower your marketing with predictive insights for success.Incivus, the GenAI AdTech platform by C5i, empowers digital marketers to forecast the performance of their advertisements prior to their launch. By assisting forward-thinking marketing teams in assessing the potential impact of their digital ads ahead of time, we enable them to enhance their return on investment and expedite the campaign rollout process. With our innovative tools, marketers can make informed decisions that lead to more successful advertising strategies. -
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360 Marketing Tool
360 Marketing Tool
Transform your marketing with a powerful all-in-one solution!Revamp your marketing strategy with a comprehensive digital marketing solution that promises exceptional campaign successes and outcomes. Harness the complete potential of your marketing initiatives with our all-in-one 360 Marketing Tool! 🚀 Elevate your strategies with: Holistic SEO: Boost your visibility online and conquer search engine results! 🌐 PPC Mastery: Command the digital advertising space with intuitive marketing software tailored for small enterprises! 💼 Social Media Cohesion: Effortlessly manage and integrate your social media efforts like never before! 📱 Competitive Analysis: Secure an advantage by scrutinizing your competitors' tactics! 🔍 Budget Optimization: Maximize your ROI with efficient management of your advertising spend, driven by insightful analytics! 💰 Effective Lead Generation: Easily nurture top-quality leads using the premier marketing platform for success! 🌱 Efficient Client Reporting: Streamline your reporting and presentation processes for optimal productivity! 📊 Flawless CRM Integration: Cultivate stronger customer connections effortlessly, taking your marketing initiatives to unprecedented levels! With these tools at your disposal, you can transform your business's outreach and engagement like never before. -
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Adelphic
Viant
Transform audience insights into impactful marketing strategies effortlessly.Adelphic combines your customer insights with Viant's first and third-party data, offering marketers a detailed and thorough perspective on their audience profiles, which leads to more informed media strategies and investment choices. By integrating your customer information with a robust network of 250 million registered users, you can swiftly identify, manage, and engage new audience segments. These segments can be characterized by various identity attributes, such as demographics, purchasing habits, and online behaviors, while also improving campaign reach with sophisticated lookalike modeling techniques. The platform guarantees that customer identities remain intact through a fully integrated system that links devices and offline actions to real individuals, allowing for smooth execution and measurement of campaigns. With our self-service demand-side platform (DSP), advertisers can execute their programmatic media efforts seamlessly across multiple devices, confident in the integrity of their data and modeling techniques. Unlike many other DSPs, Adelphic uses first-party data to provide the accuracy of targeting that genuinely connects with audiences. This cutting-edge approach empowers marketers to continuously refine their strategies to align with evolving consumer behaviors and preferences, ensuring that they remain competitive in a dynamic market landscape. As a result, businesses can achieve more effective outreach and engagement through tailored marketing efforts. -
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Appranking
Appranking
Empower your app growth with data-driven intelligence solutions.Appranking has rebranded itself as Foxdata, introducing a fresh identity along with enhanced features. This newly named platform merges extensive data with dependable analysis to deliver expert market intelligence focused on app optimization strategies, specifically ASO and ASA, aimed at increasing app traffic. Foxdata serves as a robust, data-centric support system, leveraging a vast array of first-party data and trustworthy analytics to empower clients to make informed and logical choices, ultimately driving better outcomes for app growth. Committed to maximizing the effectiveness of your app marketing initiatives, Foxdata strives to ensure optimal return on investment and improved performance through its innovative, data-driven intelligence solutions. With this transformation, Foxdata is set to redefine how apps achieve success in a competitive marketplace. -
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OUTFRONT
OUTFRONT
Elevate your brand with dynamic, location-driven advertising solutions.We leverage the power of location-specific insights, creative innovation, and smart audience data to establish impactful connections between brands and their desired consumers through out-of-home advertising. Welcome to America’s leading and most vibrant OOH media network. Engage with audiences as they navigate their daily lives, whether they are at work, enjoying leisure time, or spending moments with loved ones. Digital out-of-home (DOOH) advertising provides brands with the exceptional ability to tailor content dynamically based on various triggers such as time, location, traffic, weather, or even live sports events. Moreover, DOOH allows marketers to execute campaigns more swiftly than traditional billboard methods, utilizing both direct and programmatic buying options. The attractiveness of DOOH is amplified by its robust measurement and attribution tools, which enable advertisers to analyze a broad spectrum of metrics ranging from brand visibility to customer traffic in stores, leading to a more impactful advertising approach. By incorporating these cutting-edge features, brands can significantly boost their outreach and engagement, staying ahead in a highly competitive landscape, thus ensuring their messages resonate effectively with their target audiences. -
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GrowByData
GrowByData
Empower your eCommerce with comprehensive, insightful marketing intelligence.GrowByData provides Marketing Intelligence designed to enhance eCommerce efficiency and consolidate insights throughout the entire shopper journey. Our offerings include Search Intelligence, Product Intelligence, Marketplace Intelligence, Ad Intelligence, Price Intelligence, MAP Monitoring, and Product Feeds applications, all tailored to give our clients a strategic advantage in the market. Trusted by over 100 of the largest agencies, brands, and retailers globally, our solutions are available as either software-as-a-service (SaaS) or data-as-a-service (DaaS), ensuring that our customers receive maximum flexibility and value from our services. By integrating insights from various dimensions, GrowByData empowers businesses with the knowledge they need to stay ahead of the competition. Ultimately, we are committed to helping our clients navigate the complexities of eCommerce with confidence and clarity. -
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PulsePoint
PulsePoint
Transforming healthcare marketing with real-time data innovation.PulsePoint stands at the forefront of technological advancement, leveraging real-time data to transform the realm of healthcare marketing and decision-making. By dissecting complex health indicators and integrating digital aspects with physical data, PulsePoint provides a comprehensive view of health consumers. Their innovative systems utilize machine learning and programmatic automation to capitalize on this data, optimizing marketing initiatives, customer insights, predictive analytics, and support for decision-making. This approach enables healthcare marketers to reach the right audiences effectively and at scale, while publishers benefit from increased profitability through data-driven strategies. Consequently, PulsePoint not only reshapes marketing tactics but also contributes to improved outcomes in healthcare, highlighting the vital link between technology and better health services. Ultimately, their commitment to innovation paves the way for a more connected and efficient healthcare environment.