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What is NOVACRM?

NOVACRM is an innovative platform designed to enhance and streamline the operations of real estate businesses. It offers robust email marketing capabilities, allowing users to craft customized campaigns utilizing professional templates and comprehensive analytics to monitor engagement metrics like opens and clicks. Additionally, the platform features social media management tools that enable users to schedule posts, analyze performance, and manage campaigns across various channels from a single, user-friendly dashboard. Its AI-powered outbound calling capabilities facilitate lead generation, help qualify potential clients, schedule appointments, and reactivate inactive leads, thereby enhancing client engagement and driving growth. Furthermore, with compatibility for over 100 different tools and services, NOVACRM stands out as a versatile and all-encompassing solution for professionals in the real estate sector, making it an essential resource for maximizing operational efficiency.

Pricing

Price Starts At:
$79/Month
Free Version:
Free Version available.
Free Trial Offered?:
Yes

Screenshots and Video

Company Facts

Company Name:
NOVACRM
Date Founded:
2023
Company Location:
Richmond Hill, ON Canada
Company Website:
novacrm.ca
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Product Details

Deployment
SaaS
Windows
Mac
Linux
iPhone
iPad
Android
Chromebook
Training Options
Documentation Hub
Online Training
Webinars
On-Site Training
Video Library
Support
Standard Support
24 Hour Support
Web-Based Support

Product Details

Target Company Sizes
Individual
1-10
11-50
51-200
201-500
501-1000
1001-5000
5001-10000
10001+
Target Organization Types
Mid Size Business
Small Business
Enterprise
Freelance
Nonprofit
Government
Startup
Supported Languages
English

NOVACRM Categories and Features

Real Estate CRM Software

Campaign Management
Client / Property Matching
Contact Management
Dashboard
Email Marketing
Interaction Tracking
Lead Management
Property Alerts
Referral Tracking
Segmentation

More NOVACRM Categories

  • Reviewer Name: Imran B.
    Position: Marketing
    Has used product for: 6-12 Months
    Uses the product: Daily
    Org Size (# of Employees): 26 - 99
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    An all-in-one application for real estate agents

    Date: Feb 10 2025
    Summary

    After using NOVACRM for three months, it has changed how we handle our real estate business. While it took about two weeks to learn the basics, the time saved is worth it.

    Positive

    NOVACRM is a very useful tool for real estate professionals. The Social Media Management tool lets you plan and schedule all your posts ahead of time. The heart of the system is Nova Central, an all-in-one module packed with useful tools. Here you'll find smart automation, AVON AI to help with tasks, lead distribution to your team, and ready-to-use templates. The People feature makes adding and managing leads easy

    Negative

    The system has many features to learn at first. There are several menus and tools to figure out.

    Read More...
  • Reviewer Name: Key C.
    Position: Contact Support Specialist
    Has used product for: Less than 6 months
    Uses the product: Daily
    Org Size (# of Employees): 500 - 999
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    NovaCRM Review: A Seamless Experience for Every User

    Date: Jun 08 2025
    Summary

    NovaCRM offers a well-rounded experience, particularly for real estate professionals and businesses seeking an intuitive CRM solution.

    Positive

    NovaCRM stands out for its intuitive design and effortless navigation, making it an excellent choice for users of all experience levels. With a clean and user-friendly interface, tasks such as lead management, email marketing, and social media integration become seamless.

    Negative

    NovaCRM occasionally experiences slow loading times, but its overall functionality remains strong.

    Read More...
  • Reviewer Name: Jade V.
    Position: Broker
    Has used product for: 6-12 Months
    Uses the product: Daily
    Org Size (# of Employees): 1 - 25
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    NOVACRM - user-friendly platform

    Date: Jun 10 2025
    Summary

    NOVACRM is a type of platform that allows me to do almost everything, from importing leads, contacting them via call or text and a creative flyers

    Positive

    NOVACRM is the kind of platform that allows me to streamline my business easier. Its literally an all in one platform.

    Negative

    As of the moment i don't see anything to dislike about NOVACRM

    Read More...
  • Reviewer Name: A Verified Reviewer
    Position: Social Media Executive
    Has used product for: 6-12 Months
    Uses the product: Daily
    Org Size (# of Employees): 26 - 99
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Game Changer for Real Estate Pros

    Date: May 30 2025
    Summary

    Nova CRM makes the work easier and more efficient. It is a must-have tool for all the real estate pros looking to work smarter.

    Positive

    NOVA CRM is an amazing platform for all real estate professionals. It is user-friendly and helps to streamline the workflow with its tools like email marketing, social media scheduling, lead management, and many more.

    Negative

    I have found no drawbacks so far, it is simple and effective.

    Read More...
  • Reviewer Name: Vijay K.
    Position: Team Leader
    Has used product for: 6-12 Months
    Uses the product: Daily
    Org Size (# of Employees): 26 - 99
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    A Powerful CRM under one roof with all latest features including AI integration

    Date: Jan 23 2025
    Summary

    This CRM is one of the best, offering exceptional accuracy and advanced AI features that enhance decision-making and customer insights. While it may have a learning curve and could be more complex for smaller teams, its comprehensive tools make it a powerful choice for businesses looking to optimize their customer relationships and drive growth.

    Positive

    This CRM brings all the latest features into one seamless platform, making customer relationship management easier and more efficient. With advanced tools for sales, marketing, and analytics, it streamlines operations and boosts productivity. The intuitive interface ensures quick adoption and smooth user experience. AI integration makes it more productive and powerful CRM.

    Negative

    Customization options might be limited for highly specialized workflows, and some users may find the pricing a bit on the higher.

    Read More...
  • Reviewer Name: Avinash G.
    Position: AI Engineer
    Has used product for: Less than 6 months
    Uses the product: Daily
    Org Size (# of Employees): 26 - 99
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    NOVACRM: A Comprehensive CRM Solution for Real Estate Professionals

    Date: Apr 24 2025
    Summary

    What I love most about NOVACRM is how it brings everything I need into one platform. From lead tracking to email and SMS campaigns, social media scheduling, and task reminders — it really simplifies my day-to-day work. The user interface is super intuitive, so I didn’t need much time to get used to it. I also appreciate the pre-designed marketing templates and automation features — they’ve saved me a ton of time and made my outreach much more consistent and professional.

    Positive

    NOVACRM is helping me stay organized and on top of my real estate leads without needing multiple tools. Before, I was juggling spreadsheets, email platforms, and separate scheduling tools — it was messy and time-consuming. Now, everything’s in one place: I can manage contacts, automate follow-ups, send marketing emails, schedule social media posts, and track tasks. It’s saved me hours each week and helped me close deals faster because I’m more consistent with my communication and follow-ups.

    Negative

    While it’s a powerful tool, there are a few areas that could be improved. I wish there were more customization options when it comes to reporting and workflows. Some advanced features like automation take a bit of trial

    Read More...
  • Reviewer Name: Urvashi J.
    Position: HR Manager
    Has used product for: 6-12 Months
    Uses the product: Daily
    Org Size (# of Employees): 100 - 499
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Fantastic CRM with Great Features

    Date: Feb 13 2025
    Summary

    I’ve had a great experience using NOVACRM. The platform is user-friendly, efficient, and packed with features that make workflow management seamless. From automation to reporting, everything is well-structured and easy to navigate. The support team is also responsive and helpful. No cons as of now—truly a great tool for businesses looking to streamline their operations!

    Positive

    NOVACRM has been a game-changer for our business! The platform is user-friendly, highly customizable, and packed with powerful automation features that streamline our workflow. The seamless integration with other tools makes data management effortless. The support team is also responsive and always ready to help. Highly recommended for businesses looking to optimize their CRM processes

    Negative

    I absolutely love using NOVACRM! It has been a great tool with excellent features and smooth functionality. No cons as of now

    Read More...
  • Reviewer Name: Mohd Adnan K.
    Position: Director
    Has used product for: Less than 6 months
    Uses the product: Daily
    Org Size (# of Employees): 100 - 499
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    User Friendly CRM

    Date: Feb 10 2025
    Summary

    Highly recommended for realtors. Its extremely easy to use, social media management is one of the features that has made my life very easy.

    Positive

    NOVACRM is for real estate professionals, from lead management and lead generation. It has everything a real estate agent needs, from automation to multiple integrations.

    Negative

    Most of the features are easy to understand, while certain advanced features might take sometime to work through, but with demo, support videos and more, its not exactly a con

    Read More...
  • Reviewer Name: Earnest Patrick M.
    Position: Video Editor
    Has used product for: 6-12 Months
    Uses the product: Daily
    Org Size (# of Employees): 1 - 25
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    NovaCRM, life-changing tool

    Date: May 30 2025
    Summary

    My overall experience with NovaCRM is great, I will recommend this to my friends who are also business owners.

    Positive

    There are lots of features I can use to really improve my business and streamline my processes plus its easy to use

    Negative

    Sometimes you get overwhelm it the amount of features but it still a good thing because you will learn it as time goes by

    Read More...
  • Reviewer Name: Grace N.
    Position: Broker
    Has used product for: 6-12 Months
    Uses the product: Weekly
    Org Size (# of Employees): 26 - 99
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Best CRM solution for real estate!

    Date: Jun 09 2025
    Summary

    My overall experience with NOVACRM is excellent. It makes managing client relationships and sales pipelines seamless, thanks to its intuitive design and powerful features. I can say NOVA is reliable, and the support team is always helpful and responsive.

    Positive

    I like NOVACRM’s clean and intuitive interface, customizable workflows, and time-saving automation. It's exactly what I needed!

    Negative

    There isn’t much to dislike about NOVACRM as it offered a solid mix of functionality, ease of use, and responsive support.

    Read More...
  • Reviewer Name: A Verified Reviewer
    Position: Realtor
    Has used product for: Free Trial
    Uses the product: Daily
    Org Size (# of Employees): 1 - 25
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    My favourite CRM

    Date: May 30 2025
    Summary

    It helped me keep all my leads in one place, sorted my social media management and email marketing issues, which is essential to streamline my work. Nova has changed my perception on CRMs

    Positive

    It has multiple features from Batch text, Email Marketing, Social Media Management, Lead Generation, automation and more, It is easy to use, I use it almost daily for social media and you can integrate it as well

    Negative

    Nothing as of yet on CRM, certain features are advanced but once you get a hang of it, it gets really easy

    Read More...
  • Reviewer Name: A Verified Reviewer
    Position: Dev
    Has used product for: Free Trial
    Uses the product: Daily
    Org Size (# of Employees): 1 - 25
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Best CRM

    Updated: Apr 24 2025
    Summary

    User-Friendly Interface
    Automation Features
    Mobile Accessibility
    Scalable for Growth
    Strong Reporting Capabilities

    Positive

    We've been using NOVACRM for the past few months, and overall, it's proven to be a solid solution for managing customer relationships and streamlining our sales pipeline. The user interface is clean and intuitive, making it easy for new team members to get onboard quickly without extensive training.

    Negative

    Limited Advanced Customization
    Ongoing product development

    Read More...
  • Reviewer Name: A Verified Reviewer
    Position: Graphic Designer
    Has used product for: 6-12 Months
    Uses the product: Daily
    Org Size (# of Employees): 100 - 499
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Effortless CRM Experience with NOVACRM

    Updated: May 27 2025
    Summary

    I’ve been using NovaCRM for the past few months, and it has completely transformed how our real estate team works! The interface is user-friendly, and the dashboard makes it super easy to track leads, manage contacts, and automate tasks.

    I particularly like the seamless integration with email marketing tools, which has saved us a ton of time in campaigns. The support team is also quick to respond, which is a big plus.

    Overall, NovaCRM is an excellent choice for real estate teams looking to streamline their workflow and boost productivity. Highly recommend!

    Positive

    NovaCRM has a clean, user-friendly interface, making it easy to manage leads, contacts, and tasks. It offers seamless integration with email marketing tools and other platforms, helping streamline processes and improve team collaboration. The customer support is prompt and helpful, ensuring smooth onboarding and continued assistance.

    Negative

    There are no major cons. I'm just waiting for more new features.

    Read More...
  • Reviewer Name: Imran B.
    Position: Real Estate Agent
    Has used product for: 6-12 Months
    Uses the product: Daily
    Org Size (# of Employees): 1 - 25
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Excellent CRM for Real Estate Lead Management

    Date: Apr 24 2025
    Summary

    NOVACRM is more than just a CRM, to be honest. I loved features like Batch Texting, NOVA AI, and AI calling. The support team deserves appreciation for their quick support and guidance when I was just onboarded. NOVACRM has made many tasks like social media management very easy for me.

    Positive

    I think I've found the ideal CRM for lead management. NOVACRM has all the great features like Batch Texting and Automation which make my lead management work easier.

    Negative

    There are no major cons. I'm just waiting for more new features.

    Read More...
  • Reviewer Name: Debargha G.
    Position: Support Head
    Has used product for: Free Trial
    Uses the product: Daily
    Org Size (# of Employees): 26 - 99
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Fantastic Product!

    Date: Jan 21 2025
    Summary

    Everything under one tree, simple and smart. Many features like smart list, batch texts, email templates, social media creatives are unique. IDX should be added, discussed with the customer support team, and they have informed me that it will be available at the earliest.

    Positive

    Everything under one tree, simple and smart. Many features like smart list, batch texts, email templates, social media creatives are unique.

    Negative

    IDX should be added, discussed with the customer support team, and they have informed me that it will be available at the earliest.

    Read More...
  • Reviewer Name: A Verified Reviewer
    Position: User
    Has used product for: Less than 6 months
    Uses the product: Daily
    Org Size (# of Employees): 1 - 25
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    NOVACRM

    Date: Apr 24 2025
    Summary

    I’ve been using NOVACRM for a while now, and I have to say—it’s truly an all-in-one platform that makes my work so much easier. Everything I need is in one place, from managing contacts to automating follow-ups. It’s incredibly user-friendly and efficient, and it’s helped me generate more leads consistently. I really appreciate how it streamlines the entire process and keeps me organized. Highly recommend it to anyone looking to grow their business!

    Positive

    NOVACRM is extremely user-friendly, making it easy to navigate and manage leads efficiently. The intuitive interface and all-in-one features save me time and help boost productivity.

    Negative

    Honestly, I haven’t found any cons so far. NOVACRM has met all my expectations and works flawlessly.

    Read More...
  • Reviewer Name: Alin S.
    Position: Realtor
    Has used product for: Less than 6 months
    Uses the product: Daily
    Org Size (# of Employees): 1 - 25
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    NOVACRM

    Updated: Jan 28 2025
    Summary

    Overall, one of the best CRMs.

    Positive

    It is very easy to use and has all the different integrations and services under one CRM which makes it best to use! Also, one of the most affordable CRM platforms across North America.

    Negative

    There are isn't any cons as such but it would be great if the AI would be available for use as soon as possible! Waiting for a long time.

    Read More...
  • Reviewer Name: Meghna B.
    Position: Social Media Manager
    Has used product for: 6-12 Months
    Uses the product: Weekly
    Org Size (# of Employees): 26 - 99
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Most easy to use

    Date: May 30 2025
    Summary

    Overall its a great platform. Very very wholesome, its makes the job many times simpler and super easy to navigate.

    Positive

    Its a great platform. The best part about it being how seamless it is to navigate through and that its got all the required features in one place.

    Negative

    The interface can be a bit underwhelming. It can be more vibrant in overall appearance.

    Read More...
  • Reviewer Name: A Verified Reviewer
    Position: Advisor
    Has used product for: Less than 6 months
    Uses the product: Daily
    Org Size (# of Employees): 26 - 99
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    It’s an all-in-one customer relationship management tool designed to streamline sales, improve team collaboration, and keep everything organized.

    Date: May 28 2025
    Summary

    I’ve been using NOVACRM for a few months now and wanted to share my experience. It’s user-friendly, efficient, and helps me manage my contacts and sales pipeline much better. The mobile app and automation features have improved my productivity.

    Positive

    Very easy to use and doesn’t require much time to learn.
    Automates routine tasks like follow-up emails and appointment scheduling.
    Great Customer Support
    The mobile app keeps me connected, even when I’m on the move.

    Negative

    I’m pretty satisfied with NOVACRM. There have been a few minor glitches, but the team works quickly to resolve them.

    Read More...
  • Reviewer Name: Riyansh T.
    Position: Realtor
    Has used product for: Less than 6 months
    Uses the product: Daily
    Org Size (# of Employees): 1 - 25
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Amazing Platform for real estate agents

    Date: Jan 21 2025
    Summary

    Overall its a phenomenal application.
    It is a completely real estate-focused platform unlike other CRMs in the market.

    Positive

    NOVACRM is an extremely user-friendly application. I particularly appreciate its user interface, which allows me to manage and create personalized campaigns for each type of lead with ease.
    One of the most significant problems that NOVA solved was the hassle of creating social media creatives and writing captions, as NOVA is providing everything with just a click.

    Negative

    Basic features are pretty user friendly, but it might take some time to get hold of advance functionality like automation.

    Read More...
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