What is Optacy?
Optacy (formerly CCPA Toll Free) is a turnkey, lightweight privacy compliance platform designed primarily for businesses needing fast regulatory fulfillment across CCPA/CPRA, GDPR, and emerging US state privacy laws and other global privacy laws. We offer an out-of-the-box intake infrastructure featuring a shared toll-free hotline (1-866-I-OPT-OUT), dedicated toll-free numbers, interactive webforms, and an AI conversational agent that transcribes and classifies voice requests automatically. Centralized within a single dashboard, the platform tracks incoming Data Subject Access Requests (DSARs), manages compliance countdown deadlines, and maintains a complete, automated audit trail for legal verification.
Beyond basic intake, Optacy provides geo-targeted cookie consent banners with automatic script blocking, full IAB TCF framework integration, and automated web scanning to identify active tracking scripts. The software supports multi-brand management and offers developer tools—including APIs, webhooks, and direct Slack integrations—to automate backend deletion workflows and sync data across internal systems.
Its flexible pricing structure ranges from a $59/month SMB package for basic hotline and webform intake up to custom enterprise tiers that include integrations, SSO, and high-volume request handling. By bundling phone intake, web forms, tracking, and cookie management into one low-maintenance software suite, Optacy acts as a cost-effective alternative to heavy enterprise consent tools. Companies frequently adopt it to instantly satisfy legal mandates—such as California’s explicit statutory requirement for a toll-free phone number—without needing to spend time or developer resources building internal privacy intake workflows from scratch.
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Optacy Categories and Features
Data Privacy Management Software
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Optacy Customer Reviews
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Would you Recommend to Others?1 2 3 4 5 6 7 8 9 10
Easy to get a toll-free number for CCPA
Date: Nov 10 2021SummaryI signed up, and got a toll-free number. Then I chatted with support and got an answer immediately that confirmed how to comply with CCPA.
PositiveI signed up and got a toll-free number that I added to my privacy policy. It was very easy to use with clear steps to install it and good support.
NegativeNothing really. It's legitimate service with people that answer on chat.
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Would you Recommend to Others?1 2 3 4 5 6 7 8 9 10
Addresses a real need with ease.
Date: Nov 26 2019SummaryI'd say it's a no brainer if you don't already have a call center. You need to comply with the law, and this solution checks the box for a very fair price.
PositiveSelf-service signup, no pressured sales, and support by knowledgable people when I wanted it. The CCPATollFree.com team definitely went the extra mile in helping me get set up, including an integration with my customer ticketing system (Jira).
NegativeSome additional features would be ideal. For example, all back-end dashboard users currently have the ability to invite new users. It would be nice to limit that to admins only.
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