Top PROS Smart CPQ Alternatives

Zomentum is a specialized sales acceleration platform tailored specifically for IT partners, integrating pipeline management, proposal and quote generation, sales automation, and comprehensive reporting and analytics to facilitate seamless sales for managed service providers (MSPs). With Zomentum, users can produce documents 70% faster, boost deal values by up to 600%, and enhance conversion rates significantly. Currently, thousands of MSPs leverage Zomentum to enhance their revenue streams, shorten sales cycles, and streamline the purchasing experience. Our platform has helped customers generate nearly $100 million in total revenues. We are dedicated to cultivating a reliable network of IT partners, fundamentally transforming the IT procurement process for small and medium-sized enterprises globally, ultimately driving efficiency and growth in the sector.

Configure One Cloud, a product of Revalize, enhances sales cycles, simplifies business operations, and boosts efficiency through its premier CPQ solution. Leveraging over two decades of experience in the manufacturing sector, it facilitates the development of custom product configurations, instantaneous pricing calculations, seamless production data integration, and secure order placements, all integrated within a single platform. Elevate your manufacturing and sales processes with Configure One Cloud's sophisticated CPQ system, designed specifically for intricate product configurations and adaptable to global markets. As a proud member of Revalize, a frontrunner in CPQ, PLM, and design solutions, it offers a more streamlined journey from concept to revenue. Supporting over 15,000 clients worldwide, Revalize empowers businesses to effectively design, model, develop, and market an astounding $100 billion in products each year. Join a growing community of manufacturing pioneers who are adopting Configure One Cloud as a fundamental element of their digital transformation initiatives. With Revalize, no matter where your business journey begins, the potential for improved outcomes is always within reach. Discover the transformative power of Configure One Cloud today and revolutionize the way you operate.

Remove the limitations tied to configuration and quoting to ensure a consistently quick and flexible experience in both CPQ and self-service quoting. This improvement allows your sales force to boost their revenue potential while alleviating the demands placed on your IT department. By utilizing Logik.io, you benefit from a unified, centralized engine that oversees your solution configurations, allowing for the creation of remarkable selling experiences across various channels from a single build. No longer will your team be burdened by the complexities of managing product rules and recommendations. Say farewell to the challenges posed by custom development and scripting; instead, embrace a solution that simplifies the oversight of product and sales logic, decreases maintenance expenses, and scales seamlessly, all while providing the exceptional selling experiences that both sellers and customers expect. This shift not only simplifies operations but also empowers your teams to concentrate on what truly counts: boosting sales and improving customer satisfaction. Additionally, a more streamlined process fosters collaboration across departments, ultimately enhancing overall business efficiency.

eRep CPQ (Configure Price Quote) software enables manufacturers and distributors to streamline intricate quote-to-order workflows through a contemporary cloud-based platform. With eRep, sales teams can generate precise quotes swiftly and enhance their selling strategies, ultimately driving growth by expediting the onboarding process for sales representatives, improving customer interactions, and providing better business insights. Functioning as a standalone connector between your ERP and CRM systems, eRep is versatile and doesn’t require a specific ERP or CRM to utilize its CPQ features effectively. This tool supports the management of your sales pipeline through guided selling techniques and facilitates multi-channel sales, making it beneficial for independent representatives who assist in onboarding new team members more efficiently. Beyond conventional CPQ functionalities, eRep also offers selection software and the capability to generate product-specific documents, including technical drawings, which makes it particularly advantageous for manufacturers looking to optimize their sales processes. In addition, eRep's advanced features empower businesses to adapt to changing market demands with agility and precision.

The Experlogix CPQ solution empowers sales teams to generate precise quotes for configurable products and services. By utilizing a logic-driven rules engine, Experlogix CPQ allows product and engineering teams to manage options, combinations of features, pricing, and discounts effectively. Additionally, it streamlines processes like discount approvals, which facilitates faster sales for representatives and ensures that quotes are consistently accurate. This efficiency not only boosts sales productivity but also enhances customer satisfaction by providing reliable pricing information.

SAP CPQ, which was formerly known as CallidusCloud CPQ, significantly improves the customer experience by providing sales teams and their partners with tools to handle complex product configurations, optimize pricing strategies, and develop attractive proposals. This robust platform ensures that customers receive the most appropriate products at competitive prices and times, ultimately speeding up sales across diverse channels through its compatibility with any CRM or ERP system. By empowering sales representatives to facilitate transactions effortlessly across various platforms, the solution minimizes the risk of ordering errors, enables real-time proposal generation, and customizes pricing based on individual customer needs and channels. Such integration promotes intelligent and efficient sales workflows that accelerate quote production, simplify approval processes, shorten sales cycles, and allow personnel to focus on boosting sales. Moreover, it enhances business intelligence to seize sales opportunities, improve cross-selling and upselling initiatives, and refine pricing strategies while maintaining profit margins. In conclusion, the adoption of SAP CPQ can transform a sales environment into a more productive space, ultimately fostering growth and improving customer satisfaction. This transformation not only benefits the sales team but also strengthens the overall brand loyalty among customers.

We help businesses like yours in the B2B sector refine their pricing approaches and boost sales to achieve sustainable and profitable outcomes while unlocking your vast commercial potential. Our methodology leverages a blend of our talented professionals, streamlined processes, and cutting-edge technology. Explore our exceptional solutions crafted to maximize the commercial viability of your products, endorsed by top firms worldwide. Vendavo Pricepoint is a standout cloud-based dynamic price management tool that aggregates all necessary pricing data into a single, protected platform. This software empowers pricing teams to develop and manage their pricing strategies through tailored rules and calculations. Its versatile pricing system can effortlessly adapt across different products, regions, countries, channels, and customer segments, ensuring that pricing is both precise and relevant in every context. Furthermore, by utilizing our innovative offerings, businesses can secure a competitive advantage in their respective industries, paving the way for future growth and success. This commitment to excellence enables companies to thrive even in challenging market landscapes.

Accelerate the process of configuring precise and efficient deals, regardless of your business's complexity, by equipping your sales team with the tools to generate accurate quotes and reduce selling time. With Conga CPQ, sellers can enhance their ability to finalize more agreements and improve their success rates. It facilitates the creation of intricate products and services, delivering precise quotes while ensuring access to the latest pricing and product data. This seamless and error-free process is bound to impress your clientele. Notably, 82% of B2B decision-makers feel that sales representatives often lack adequate preparation. By implementing Conga CPQ, you can replicate the successful strategies of your top-performing sales reps throughout your organization, offering essential pricing guidance, facilitating guided selling, and ensuring margin protection. This comprehensive approach not only boosts efficiency but also fosters a more confident sales environment.

To minimize mistakes while setting up intricate products, consider developing dynamic product bundles. For streamlining condition-based pricing, establish pricing rules alongside discount schedules. Additionally, you have the option to impose special terms for your customers and facilitate their approvals. Utilize customizable templates to generate PDF quotes efficiently. Finalize agreements, engage in negotiations, and automate the process of recurring quotes. Every pricing and configuration rule remains transparent, enabling you to understand precisely how prices are derived. You will also benefit from the automatic configuration of bundles and quotes. Furthermore, you can manage the conditional addition or removal of products at the quote level, extending this capability beyond just bundles for greater flexibility. This comprehensive approach not only enhances accuracy but also improves customer satisfaction.

CPQ software, which stands for Configure, Price, Quote, plays an essential role in bridging the gap between customers and the manufacturing process. Its key features encompass product configuration, price determination, and quote generation. Designed with a strong emphasis on addressing customer needs, this software ensures that it suggests the most relevant products for different situations. A collection of predefined rules ensures that configurations remain accurate, allowing for a seamless progression to subsequent stages. By employing a modular variant system, it enables the innovative combination of standardized function modules to create custom product variations that align with client requirements. The product configurator within a CPQ system efficiently converts customer specifications into suitable products and features. Moreover, rule-driven workflows reduce the necessity for extensive internal discussions and approvals. Consequently, this leads to a remarkable 28% acceleration in the sales cycle, thereby improving sales efficiency while refining pricing strategies, which opens more avenues for cross-selling and upselling, ultimately increasing both sales and profit margins. Harnessing this technology not only simplifies the sales process but also cultivates stronger client relationships through tailored offerings, enhancing overall customer satisfaction and loyalty.

Revalize offers tailored software solutions aimed at enhancing growth for manufacturers, their distribution partners, and end customers. For many years, those in the manufacturing and distribution sectors dealing with products such as pumps, motors, compressors, blowers, valves, and actuators have relied on the FPX Intelliquip Selling Cloud along with our specialized Selector and Configure-Price-Quote (SCPQ) tools to efficiently and profitably choose, configure, price, and sell their intricate engineered goods throughout various sales and distribution networks. By implementing an automated, permission-based approval system, the collaborative selling approach enables rapid generation of comprehensive and precise quotation packages. Our Industry Vertical Solutions are backed by over thirty years of expertise and are designed to support leading brands in the market, ensuring that they remain competitive and responsive to customer needs. This commitment to industry knowledge and innovation positions Revalize as a trusted partner for businesses striving to refine their sales processes and improve customer satisfaction.

Transform your clients' shopping experience by providing an interactive and visually appealing selection process that captures their attention and keeps them engaged. This strategy not only gives your sales channels a significant competitive advantage but also facilitates a more rapid conversion journey. Implementing such a method will allow for more effective product sales, minimizing costly errors and redundancies, which can significantly shorten the sales cycle. By streamlining your fulfillment process across the organization, you can generate heightened interest, leading to an increase in potential leads and a higher volume of quotes through an intuitive quoting system. Meeting customer demands with quicker quote-to-delivery times will enhance your win rates while decreasing dependence on internal resources. Additionally, you can automatically create accurate proposals along with necessary fulfillment documents, which will accelerate the launch of new products by quickly adapting to market trends. Ultimately, this all-encompassing strategy will not only improve customer satisfaction but also foster sustained business growth and innovation, allowing you to stay ahead in a competitive landscape.

Model N provides an all-encompassing platform designed to help organizations boost their revenue while updating their workflows in Sales, Marketing, Channels, Finance, and Legal. By leveraging Model N’s revenue management capabilities, companies can shift from fragmented, tactical practices to unified, comprehensive revenue processes driven by automation and insightful analytics. The Revenue Cloud seamlessly integrates front-office and back-office operations, establishing a unified system of record for all revenue-related tasks. This innovative platform allows clients to easily configure and quote complex products, quickly execute intricate contracts, and access precise, real-time data on channels, thereby enhancing transparency and understanding within their networks. Moreover, it simplifies the administration of incentive programs, which effectively helps in avoiding overpayments. Additionally, Model N’s Rebate Management feature boosts channel engagement, ultimately leading to better revenue optimization. By adopting this integrated approach, organizations can significantly improve their efficiency and effectiveness in generating revenue, paving the way for sustainable growth and success. Overall, Model N stands out as a transformative solution in the realm of revenue management.

IBM Sterling CPQ transforms and optimizes the configuration, pricing, and quoting processes for complex products and services, making them more efficient. This innovative platform improves the purchasing experience for customers by enabling transactions across all preferred sales channels. With its user-friendly interface, IBM Sterling CPQ aids eCommerce shoppers, sales agents, call center representatives, and partners in selecting the right products while ensuring accurate pricing. It also enables businesses to provide the outstanding buying experiences that today’s consumers demand, which in turn enhances sales efficiency. The CPQ system automates the online sales process, guaranteeing the correct configuration of solution bundles and uncovering opportunities for cross-selling and up-selling, which significantly boosts customer satisfaction and lightens the workload for call centers. Moreover, by consolidating pricing operations, CPQ removes manual pricing tasks, ensures consistency in pricing, and automates necessary price adjustments, thus allowing business users to handle price changes more effectively. In addition, the implementation of IBM Sterling CPQ can lead to increased revenue by streamlining the sales cycle and enhancing overall productivity. Overall, IBM Sterling CPQ not only simplifies the sales journey but also builds stronger customer relationships through its intuitive features.

Pricefx offers a comprehensive suite of pricing management and CPQ solutions tailored for modern business needs. Operating as a cloud-based platform, it delivers swift data insights, enabling your organization to adapt to market changes and capitalize on lucrative growth prospects. With a focus on sustaining a competitive advantage, their products are designed to meet both your current demands and long-term goals. Equip your sales team to respond promptly to inquiries, provide quotes with greater accuracy and confidence, and ultimately close more deals. Featuring an impeccable Configure-Price-Quote capability along with advanced pricing simulations and calculations, your sales personnel can achieve unmatched response times for pricing queries and quote creation. Moreover, augment your sales process with a flexible quote configurator and accurate price calculations to ensure flawless answers to all pricing-related questions. This enhanced efficiency not only elevates productivity levels but also fosters stronger customer trust in your pricing strategies, paving the way for enduring client relationships. In an increasingly competitive landscape, leveraging such tools can significantly differentiate your business from others.

When embarking on the journey of automating proposals and utilizing quoting software, you might find yourself spending countless hours learning the ropes or needing to hire an IT consultant with advanced qualifications in APIs. However, iQuoteXpress (IQX) simplifies this process by efficiently providing a tailored, integrated sales proposal and quoting solution. This user-friendly system allows for easy configuration, pricing, and quoting. It is vital that your sales proposals mirror your brand values, and IQX's customizable templates guarantee that every quote maintains a consistent appearance. Additionally, we will design a personalized dashboard for your quoting system and populate it with your products, services, pricing structures, as well as customer and account details. Effective analytics play a crucial role in enhancing sales capabilities; thus, we will implement comprehensive back-end tracking tools that give you full visibility and help ensure that no proposal or potential business opportunity slips through the cracks. With this solution, you can focus more on closing deals rather than getting bogged down by administrative tasks.

For individuals seeking an economical and easy-to-use CPQ solution, CIS Configurator stands out as a top option. This tool is designed to streamline the quoting process, significantly improving the productivity of sales teams by allowing them to quickly configure, price, and quote complex products, which in turn facilitates faster deal closures. As a web-based platform, CIS Configurator boasts a rule-driven configurator, robust pricing management features, smooth integration with various ERP and CRM systems, a centralized repository for all quotes, and improved visibility into the sales pipeline. Its user-friendly interface, combined with its powerful functionalities, makes CIS Configurator a catalyst for transforming how companies handle their sales processes. Furthermore, businesses leveraging this tool can expect not only efficiency gains but also a more organized approach to managing customer interactions and sales strategies.

DealHub's highly acclaimed platform for Configure-Price-Quote (CPQ), Contract Lifecycle Management (CLM), and remote selling empowers sales teams to engage in meaningful conversations with potential buyers throughout their purchasing journey. Users of DealHub gain access to immediate insights into buyer behaviors and sales analytics, which accelerates their revenue generation and provides a competitive edge in the market. The features available on the DealHub platform include Guided Selling Playbooks, Subscription Management, Digital DealRooms, Dynamic Content Generation, real-time analytics on buyer intentions, and E-signature capabilities. Additionally, DealHub seamlessly integrates with major CRM systems such as Microsoft Dynamics, Salesforce, and Freshsales, enhancing its utility and effectiveness. This integration not only streamlines processes but also ensures that sales teams can operate more efficiently, enhancing their overall performance and client interactions.

Presenting a cutting-edge software solution tailored for managing proposals, contracts, and quotes that simplifies your sales operations. Our state-of-the-art online quoting platform acts as the essential resource for automating documentation, boosting your CRM functionalities, and providing all the tools you need to transform potential leads into devoted clients. There’s no longer a need to switch between various programs like word processors, CPQ systems, eSignature platforms, and follow-up email services. With Quote Roller, you can easily create sales documents, leverage dynamic quoting options, secure electronic signatures, and enhance your sales processes all at once. Witness a significant 35% boost in your team's efficiency. By eliminating the repetitive elements tied to sales quotes and replacing outdated PDF proposals, Quote Roller empowers your sales representatives to close deals more promptly. You stand to save precious time—at least an hour for each document and several hours on every transaction. The automated manager review feature streamlines approvals, and the locked content ensures adherence to marketing, accounting, and legal requirements. Now, you can depend on consistently professional sales quotes and business proposals, guaranteeing a flawless experience for both your team and your clients. Additionally, this solution fosters collaboration among team members, allowing for quicker adjustments and updates as needed.

Speed up your quoting process, optimize pricing strategies, and close more deals with Salesforce CPQ. Tailored for the top CRM platform, Salesforce CPQ provides organizations with vital resources to simplify their sales processes from quoting through to cash flow management. This all-encompassing tool is offered in three unique editions, one of which features full Quote-to-Cash functionality that also supports billing and collections. By utilizing Salesforce CPQ, businesses can significantly boost their sales productivity and enhance revenue management practices. Ultimately, this innovative solution empowers companies to navigate the complexities of sales with greater ease and efficiency.

GleanQuote's CPQ engine simplifies the creation of complex quotes, enabling you to craft customized solutions for clients in mere minutes. It enhances the organization of sales and product knowledge into a cohesive method that drives your team toward the best outcomes for customers. Your team can create effective proposals effortlessly, utilizing a vast selection of fully customizable templates that showcase your services. Moreover, by integrating guiding frameworks and analytical tools into your sales processes, your team can stay focused and aligned with their goals, which boosts overall productivity. With these capabilities, GleanQuote not only speeds up the quoting process but also cultivates a more strategic environment for sales, ensuring your team is equipped to succeed. This comprehensive approach empowers your business to respond rapidly to client needs while maintaining a high standard of service.

The most pressing challenge we face today is effectively managing our time, a situation where Hive CPQ can provide significant assistance. Our Configure Price Quote (CPQ) solution empowers customers to effortlessly create intricate products, receive tailored quotes almost instantaneously, and conveniently order products and spare parts directly from the production line. With our product configurator, both sales and back-office teams gain a comprehensive view of the entire workflow, enabling them to allocate more time to crucial activities such as nurturing customer relationships. By streamlining the quoting process, businesses can redirect their focus toward increasing sales and enhancing overall productivity. Ultimately, this leads to greater efficiency and improved customer satisfaction.

Transform your customer engagement with Cincom CPQ, an advanced configure price quote solution designed specifically for manufacturers and businesses that manage complex products and services. This adaptable tool is available in both cloud and on-premise versions, equipped with features focused on enhancing the B2B customer experience, enabling digital transformation, increasing sales effectiveness, simplifying product configuration, and improving sales proposals, among various other advantages. By utilizing Cincom CPQ, organizations have the opportunity to not just meet but surpass customer expectations, which in turn fosters growth and success in a competitive market landscape. Moreover, its comprehensive capabilities ensure that companies can streamline their sales processes efficiently while maintaining high-quality service standards.

The seProposals pricing tool streamlines the process of generating quotes for your sales team. Only authorized users can adjust pricing, which helps prevent unauthorized discounts and pricing errors. Essential resources such as cover letters, case studies, and images are readily available in the asset library, ensuring that even new sales representatives have access to the latest approved materials for their proposals. Furthermore, seProposals offers seamless integration with leading CRM systems, maximizing the effectiveness of your CRM while increasing sales productivity and reducing the chances of errors from repeated data entry. We customize our templates to reflect your brand's identity and design standards, guaranteeing that every proposal upholds your corporate image, no matter who creates it. Consequently, your proposals not only appear polished and professional but also help conserve important sales time by removing the need for formatting tasks. This efficient approach allows your team to dedicate more time to closing deals, ultimately driving greater success for your organization. In this way, seProposals not only enhances the proposal process but also contributes to an overall increase in sales effectiveness.

Quoter serves as a comprehensive online quoting platform designed to enable sales teams to swiftly and efficiently generate quotes. By optimizing the sales proposal and quotation processes, Quoter not only conserves valuable time but also enhances overall control, ultimately empowering sales teams to secure additional deals while lightening their workload. With features such as reusable templates for proposals and quotes, tracking for both quotes and emails, seamless online approval and payment systems, as well as integrations with CRM and accounting software, Quoter significantly simplifies the quotation process. This innovative platform facilitates the rapid creation of quotes, clears obstacles, and accelerates payment collection, making it ideal for technology service providers. Its user-friendly interface, combined with automated workflows and flexible pricing plans that support unlimited users, allows teams to produce an unprecedented volume of quotations. Within a matter of clicks, you can generate professional and precise quotes while being able to monitor when your proposals are accessed. Additionally, Quoter supports smooth integration with PSA, CRM, and distributor systems, maximizing efficiency and encouraging more individuals to engage in the quoting process. As a result, Quoter not only enhances productivity but also fosters growth in sales opportunities.

Incorporate QuoteWerks, a powerful software solution for sales quoting and proposals, into your CPQ and Quote-To-Cash sales workflow. To streamline the creation of sales quotes and proposals, QuoteWerks stands out as a top-tier Configure-Price-Quote (CPQ) tool that enables organizations to enhance their sales processes, leading to quicker and more efficient transactions. This versatile platform provides smooth integrations with PSA/CRM systems, connects with QuickBooks and Sage 50, facilitates credit card payment processing, and includes features for approval and peer review, along with quote labor management, Word-based proposal generation, and an insightful dashboard for performance tracking. Additionally, QuoteWerks is designed to adapt to the unique needs of your business, ensuring a tailored approach to sales efficiency.

Mercura delivers an AI-driven configure-price-quote (CPQ) platform that is uniquely designed to address the intricate challenges faced by the manufacturing sector, enabling companies to refine their sales operations through the automation of crucial workflows. The platform boasts a robust configuration engine, dynamic product modeling, complex pricing algorithms, and impressive 2D/3D visualizations, including augmented reality, which collectively foster immersive and interactive customer experiences. Moreover, it supports the automatic creation of quotes and relevant documents, seamlessly integrates with existing CRM and ERP systems, and provides advanced analytics to monitor demand trends, configuration usage, and regional preferences. By implementing Mercura, manufacturers can significantly minimize inaccuracies in the quote-to-order process, accelerate sales cycles, increase conversion rates, enhance average selling prices, and dramatically cut down on product returns—potentially by up to 80%—while also boosting operational efficiency. In addition, its modular components, such as ESG insights and real-time sales analytics, empower strategic decision-making, allowing businesses to maintain agility in a rapidly evolving market landscape. Ultimately, Mercura's platform not only optimizes the sales process but also equips manufacturers to more effectively address customer requirements and swiftly adapt to shifting market conditions, ensuring they remain competitive. This comprehensive approach positions manufacturers for sustained growth and resilience in an ever-changing business environment.

COVALYZE revolutionizes your entire strategic procurement process by covering all aspects from demand management to the assessment of RfPs. By leveraging COVALYZE, you gain access to an exceptional category dataset that meticulously organizes all technical business specifications. This integration of complex business details with supplier pricing allows you to discover new insights into your category data, helping you pinpoint which business characteristics affect pricing, strategies to reduce article variations, and much more. Don't let this opportunity pass you by—book your free demo session now! COVALYZE is an invaluable resource for OEMs and large manufacturers striving to lower costs linked to sourced components and services while enhancing their market responsiveness. Additionally, COVALYZE centralizes vital information for your negotiations, showcasing component feature prices, identifying items that are overpriced, and highlighting suppliers with high prices, among other key insights. This thorough approach guarantees that you have all the essential data readily available to make well-informed decisions, ultimately leading to a more streamlined procurement process. Embracing COVALYZE could be the next strategic step for your organization.

Axonom's Powertrak CPQ Software Suite is an innovative cloud-based platform that is optimized for mobile use, designed to simplify and improve the processes of sales quoting, pricing, and product configuration. By facilitating quicker access to product and pricing information, Powertrak enables sales teams and channel partners to accelerate lead conversion. Additionally, Powertrak offers seamless integration with widely used business applications including Microsoft Dynamics 365, Salesforce, Oracle, NetSuite, and Macola Software, enhancing its utility across various business environments. This level of integration ensures that users can effectively leverage their existing tools while benefiting from Powertrak's capabilities.

Bit2win CPQ offers a powerful platform that empowers sales teams, partners, and customers to efficiently configure complex products and services, produce accurate quotes, and create smart deals using up-to-date product and pricing information. Tailored for organizations undergoing digital transformation and seeking to automate their sales and quoting processes, Bit2win supports the sales of both tangible goods and subscription services, accommodating various pricing models such as recurring, usage-based, and bundled offerings, making it one of the top choices for pricing solutions currently available. This all-encompassing sales cloud suite covers every facet of the multichannel sales process, ranging from price setup to market-entry strategies. Additionally, the Bit2win suite distinguishes itself as a cutting-edge omni-channel solution, optimizing business workflows, pinpointing and managing sales opportunities, and ensuring accurate product configuration at the correct price in real-time. By streamlining and speeding up the sales process, it boosts operational productivity and reduces errors, resulting in quicker time-to-market and a competitive advantage while enhancing customer engagement and loyalty. Ultimately, Bit2win CPQ transcends being merely a tool; it acts as a strategic ally in revolutionizing your sales methods and propelling growth, positioning your business for future success. Furthermore, its adaptability and user-friendly interface encourage teams to embrace the platform, ensuring that all stakeholders benefit from its capabilities.