Top Salesforce Customer 360 Alternatives

A low-code platform designed for business automation enables the streamlining of corporate processes, facilitates the creation of custom CRMs, and accelerates app development by threefold while minimizing the need for extensive programming knowledge. This platform allows for the seamless integration of Business Process Management (BPM) and Robotic Process Automation (RPA) without requiring any coding skills, ultimately enhancing the efficiency of everyday operations. By automating both back-office and front-office functions effortlessly, businesses can achieve significant time savings. Moreover, the low-code platform simplifies the development of business applications, making it quicker and more accessible with reduced coding requirements. Additionally, software robots can effectively work within existing IT frameworks, automating tedious tasks such as data validation, document scanning, and form completion. As a result, RPA not only alleviates the burden of repetitive duties from employees but also boosts overall organizational productivity. This transformative approach to automation empowers businesses to focus on strategic initiatives rather than mundane tasks.

Mapp offers marketers the ability to build tailored customer experiences through its innovative SaaS platform, Mapp Marketing Cloud. Combining AI-powered digital analytics and marketing automation, the platform collects and unifies valuable customer data to deliver detailed insights. With these insights, businesses can trigger personalized campaigns across multiple channels, such as email, SMS, apps, and websites, ensuring a cohesive and engaging customer journey. Mapp's platform not only streamlines data collection but also optimizes campaign delivery, making it easier for marketers to design campaigns that resonate with each individual customer. Its user-friendly interface and powerful automation tools help marketers achieve a higher level of precision in their outreach. Additionally, Mapp's platform is scalable, providing businesses with the flexibility to grow their marketing efforts while maintaining personalized experiences. By using Mapp, companies can boost customer engagement, enhance brand loyalty, and improve overall marketing performance across various digital touchpoints.

Developing thorough customer profiles is essential for improving real-time interactions. By integrating data from diverse channels, businesses can create dynamic customer and account profiles that are easily activated while respecting individual preferences. It is crucial to harmonize and standardize both identifiable and anonymous customer data from all online and offline sources to create actionable B2B and B2C profiles in real-time. Ensuring that enterprise systems and teams utilize consistent data will promote a unified understanding of customers across various devices, ultimately enhancing engagement levels. Leveraging streaming data can provide immediate insights, facilitating quicker market responses. Additionally, streamlining workflows and increasing productivity can be achieved through a user-friendly conversational AI Assistant, which allows for rapid access to product information, problem resolution, or educational opportunities. This approach not only accelerates task completion—be it through data analysis or operational insights—but also cultivates a more efficient business landscape. By adopting these strategies, organizations can significantly improve their agility in meeting customer demands and adapting to market changes, thereby creating a competitive advantage. Ultimately, staying ahead of customer expectations is key to long-term success.

Introducing a cutting-edge analytics platform designed specifically for sectors that prioritize the safeguarding of sensitive data. With Piwik PRO, you can track user engagement even in highly secure settings, all while ensuring compliance with privacy regulations, whether you choose an on-premises installation or a cloud-based solution. It guarantees adherence to global privacy and security standards, simplifying the process of navigating stringent data protection laws. This includes compliance with a variety of regulations from the United States and Europe, such as GDPR and HIPAA, as well as specific legislation from countries like China and Russia. Piwik PRO ensures that you maintain full ownership of your data, as none is sent to external servers or third parties, regardless of whether you utilize the On-Premises or Cloud option. By harnessing the capabilities of the Piwik PRO Analytics Suite, you can integrate data from multiple sources to construct accurate customer profiles and analyze user behavior in remarkable detail. This integration allows for seamless inclusion of first-party data from diverse origins such as web analytics, your organization's CRM, offline datasets (including CSV files), forms, and more. This comprehensive strategy provides a deep understanding of your customers' behavior trends, which is crucial for tailored marketing efforts. Ultimately, Piwik PRO equips you to make well-informed decisions backed by extensive insights into your audience, enhancing your overall strategic approach.

Integrate your data effectively, categorize your audience, deliver smooth experiences, and easily monitor your performance. The use of no-code integrations enables you to consolidate data from various sectors like finance, marketing, sales, support, and product into a unified customer profile. This consolidation highlights the actions that hold the greatest significance for your business. Audience segmentation is an invaluable strategy that empowers you to reach targeted groups based on a mix of demographic, firmographic, behavioral, and transactional data. Crafting the right message for the appropriate individual at the ideal moment is crucial. Delivering hyper-personalized omnichannel experiences that resonate with your audience throughout the entire customer journey offers a unique opportunity for engagement. Intelligent automation can create interactions that feel genuinely human, enhancing the overall experience. Data should simplify decision-making rather than complicate it. With the aid of visual analytics and insightful reports, your entire team can engage in data-driven decisions, while tailored dashboards ensure you remain focused on your objectives. Ultimately, embracing a data-centric approach is essential for fostering growth and enhancing customer relationships.

Converting anonymous website visitors into loyal customers is vital for any business's success. By facilitating seamless interactions, building trust, and offering customized digital experiences, companies can effectively connect with their audience, partners, and clients. To improve B2C engagement, organizations should focus on easily recognizing both new and returning customers, providing them with relevant experiences through SAP Customer Identity and Access Management solutions. A user-friendly registration process can accelerate onboarding, while social login features can enhance personalized interactions. Strengthening omnichannel strategies with essential tools such as single sign-on, SAML 2.0, and Open ID Connect ensures secure data sharing and authentication. Bridging data gaps by creating unified customer profiles enables the delivery of reliable and personalized experiences. Moreover, companies can speed up the launch of new services, streamline identity lifecycle management, and reduce potential risks by utilizing SAP Customer Identity and Access Management solutions designed specifically for B2B settings. By implementing these solutions, organizations not only boost customer satisfaction but also greatly enhance their overall operational effectiveness, paving the way for long-term success in a competitive marketplace.

EPICA has effectively migrated its prediction platform to Microsoft's Azure through a strategic partnership, granting clients and suppliers secure and immediate access to EPICA's robust data science resources. Companies are utilizing the EPICA Platform in conjunction with Sophia® AI to maintain a competitive edge in the marketplace. Our integration process is designed to seamlessly align with your current technological systems, ensuring minimal disruption. By identifying trends, businesses can accurately anticipate their customers' future buying patterns. You can discover the chances of individual shoppers making a purchase or even tailor your audience to assess their likelihood of engaging with certain products. This customized strategy not only enhances customer interactions but also rewards them for sharing their data. Deliver a cohesive and captivating experience across your physical retail space and digital marketing efforts. The foundation for such accurate predictions is rooted in the extensive quality and quantity of data that powers the AI engine's learning framework, which consistently refines its predictive accuracy. Leveraging these insights allows businesses to build deeper connections with their clientele, ultimately driving long-term loyalty and satisfaction. By prioritizing data-driven strategies, organizations can adapt more swiftly to changing consumer behaviors and preferences.

Integrate customer data from multiple sources to establish a cohesive and lasting customer identifier that can be utilized across the organization. Equip interdisciplinary teams with insights generated through machine learning, which supports extensive individualized segmentation efforts. Revamp your marketing strategies and elevate customer interactions by harnessing centralized data that provides valuable insights. Employ behavioral analytics to ensure smooth experiences across various channels, enhancing the overall customer journey. A more transparent view of customer information allows for improved personalization, refining the accuracy of your marketing approach and decision-making processes. Provide your entire organization with thorough access to data, facilitating effective analysis on both individual and collective scales. Utilize predictive modeling techniques to craft personalized content that resonates with established behavioral patterns. Implement persona models that categorize customers into segments based on a wide array of factors, aiding in targeted outreach. Make use of recommendation algorithms to pinpoint the best next actions for customer segments as well as individual clients. By adopting these strategies, businesses can greatly enhance customer engagement and satisfaction levels, ultimately leading to increased loyalty and retention. Continuous improvement in understanding customer needs will drive future success and foster lasting relationships.

Harness the power of your data in real-time with the Experience Platform, which acts as the foundation of Experience Cloud products while integrating both Adobe and non-Adobe data to create detailed customer profiles that update instantaneously. This platform incorporates AI-driven insights, enabling you to provide customized experiences across multiple channels. By consolidating information from various sources, you can develop and enhance dynamic customer profiles that mirror real-time interactions and preferences. Streamline data analysis with standardized XDMs, and uphold data integrity through robust validation techniques. Utilize your real-time customer profiles to launch tailored experiences, and leverage our evolving identity graphs to activate these profiles on various devices and platforms. The Experience Platform also offers a robust suite of application services that empower you to assess customer interactions across channels from a single dashboard. Moreover, you can facilitate instant personalization through real-time customer profiles and design unique journeys that adapt to customer behaviors, ultimately resulting in a more engaging experience. This comprehensive strategy not only boosts customer satisfaction but also leads to improved outcomes for your business, fostering a deeper connection between the brand and its audience. As you explore the capabilities of the Experience Platform, you will find new opportunities for growth and innovation in your customer engagement efforts.

Salesforce Data Cloud acts as a cutting-edge real-time data platform designed to aggregate and manage customer information from various sources within an organization, offering a cohesive and comprehensive view of every client. This innovative platform enables businesses to seamlessly collect, synchronize, and analyze data as it occurs, resulting in an all-encompassing 360-degree customer profile that can be leveraged across multiple Salesforce applications, such as Marketing Cloud, Sales Cloud, and Service Cloud. By integrating information from both digital and traditional channels, including CRM data, transactional documents, and third-party data sources, it paves the way for quicker and more tailored customer interactions. Furthermore, Salesforce Data Cloud boasts advanced AI capabilities and analytical tools that allow companies to gain profound insights into customer behaviors and anticipate future needs. By centralizing and optimizing data for actionable use, it not only improves customer experiences but also enables targeted marketing strategies and fosters effective, data-informed decision-making across various organizational departments. In addition to enhancing data management processes, Salesforce Data Cloud is instrumental in empowering businesses to maintain their competitive edge in an ever-changing market landscape. Ultimately, its comprehensive functionalities ensure that organizations can adapt quickly and efficiently to shifting consumer demands.

Customer Link, developed by PwC, functions as a comprehensive customer data platform that merges your internal data with extensive external data sourced from PwC, offering a well-rounded 360° view of your customers. Elevate the customer experience with insights that surpass those provided by conventional platforms. Maintain a consistent and personalized engagement across multiple channels and devices, ensuring that your customers’ needs are effectively met. Discover a dynamic and thorough customer profile that adapts to changing demands while emphasizing actionable moments through strategic call-to-action prompts. Utilize PwC’s advanced AI and machine learning technologies to build a unified understanding of individuals, households, and key consumer segments. Gain better visibility into your spending patterns, the effectiveness of various channels, and the outcomes of customer interactions, enabling you to spot potential inefficiencies and reveal new opportunities for significant returns. This integrated strategy not only optimizes your resources but also fosters more informed decision-making in your customer engagement initiatives, paving the way for sustained growth and enhanced loyalty. By harnessing these insights, companies can better align their offerings with customer expectations, ultimately leading to improved satisfaction and retention.

Consolidate customer information from a variety of online, offline, and external sources to create a unified and adaptable real-time view of every individual client. The Oracle Unity Customer Data Platform harnesses the power of machine learning to suggest the most impactful next actions within existing business processes. It integrates back-office data with customer relationship management (CRM) information to produce an all-encompassing 360-degree view of each customer. By consistently gathering customer signals and refreshing the profile in real time, Oracle Unity guarantees that you always have the most current insights into your clientele. Streamline and unite all your data sources—whether they stem from online, offline, or first-, second-, and third-party origins—into a seamless and interconnected customer profile. Effectively link distinct identities across various devices, channels, and platforms. Utilize advanced privacy and identity management tools to build a cohesive and easily accessible profile. Additionally, enhance and oversee data quality by consolidating all information, including real-time behavioral signals, in a centralized system, which ensures that your customer insights are not only accurate but also actionable. This holistic strategy empowers businesses to react to customer requirements with unprecedented speed and effectiveness, ultimately leading to improved customer satisfaction and loyalty. By prioritizing real-time updates and data integrity, organizations can stay ahead of market trends and adapt their strategies accordingly.

BlueConic, a top-tier customer data platform worldwide, empowers marketers by extracting first-party data from various disconnected systems and ensuring its accessibility at any time and place for marketing purposes. Over 300 brands, such as Hearst, Moen, T-Mobile, and ING, along with America's Test Kitchen and Franklin Sports, utilize BlueConic's services. This platform enables these brands to consolidate their first-party customer data into ongoing, individual profiles, which can then be employed across their entire marketing landscape. Established in 2010, the company boasts a presence in multiple offices across Europe, further enhancing its global reach and influence. Such capabilities allow businesses to enhance their marketing strategies and improve customer engagement significantly.

Create marketing experiences that truly connect with your audience. Ometria, a cutting-edge customer data and marketing platform specifically designed for the retail sector, utilizes AI-powered insights along with multi-channel marketing strategies. This innovative platform allows marketers to develop tailored journeys for each customer, ensuring a more engaging shopping experience. By integrating data from a variety of customer touchpoints, Ometria builds a detailed profile for every shopper. Its intelligent analytics examine consumer behavior and provide actionable insights that can be easily woven into your marketing strategies. With Ometria, you are equipped to create personalized marketing campaigns across all key channels and interaction opportunities. We recognize the difficulties posed by outdated technology that fails to deliver distinct experiences for every individual customer. Anticipating personal preferences can be challenging, and scaling campaigns to meet those needs can feel overwhelming. Not only does Ometria serve as a replacement for your existing Email Service Provider, but it also significantly boosts your marketing capabilities, allowing you to create memorable customer interactions that leave a lasting impression. Step into the future of marketing with Ometria and revolutionize your approach to engaging with your audience, thereby fostering stronger relationships and driving business growth.

Gain a holistic and shareable understanding of your customers through cutting-edge knowledge graphs, enabling the development of precise and actionable insights centered around their needs. The quality of customer data plays a crucial role in determining the nature of interactions, engagement, and overall experiences. When the data quality is elevated, it leads to a unified and accurate representation of customers, shedding light on their needs and behaviors. Furthermore, dependable data offers a comprehensive view of transaction histories along with vital contextual information, which is essential for providing the personalized experiences that customers seek. By breaking down data silos and barriers, you can link previously difficult-to-access information and spread insights across your organization. Enrich customer profiles with deep context, unveil timely actionable insights, and design compelling experiences. With the Spectrum Context Graph, you are equipped with a fully integrated, precise, and enriched 360-degree view of your customers, which not only drives your business towards success but also guarantees that every decision is backed by thorough data. This method not only improves customer satisfaction but also fosters long-term loyalty and deeper engagement over time, creating a cycle of continuous improvement and innovation in customer relations.

Netcore Customer Engagement and Experience serves as an innovative, comprehensive platform designed to transform growth strategies. This all-encompassing growth solution caters to marketers, product managers, and growth strategists alike. With Raman's groundbreaking predictive intelligence, you can effectively boost conversion rates, enhance customer retention, and drive revenue and profitability. Netcore ensures a premier customer experience tailored for marketing and product professionals at brands that prioritize customer satisfaction. It's an intuitive platform that empowers you to elevate both conversion and retention rates. Additionally, it facilitates the automation of personalized campaigns targeted at specific customer segments. By leveraging machine learning-driven data analysis, Netcore Customer Engagement removes uncertainty from customer interaction strategies. You can consolidate a unified customer profile by integrating diverse data points from all interactions with your brand, spanning both online and offline channels, including your website, mobile applications, and various marketing platforms. This holistic approach not only enhances engagement but also fosters a deeper understanding of customer needs and behaviors.

Easyence stands out as the sole Customer Infrastructure focused on data-driven retail solutions. By joining the ranks of over 240 businesses utilizing the Easyence Customer Data Platform and its associated applications, you can enhance your customer interactions significantly. Easyence effectively gathers various customer events, such as product interactions and store visits, and integrates your current models with intelligent algorithms to boost your business performance. Furthermore, it provides a comprehensive suite of tools designed specifically for your marketing team. Discover the range of our SaaS offerings: * Easyence Data Platform: Seamlessly collect and consolidate customer events from all channels. * Easyence Audience App: Effortlessly create audiences, launch campaigns, and assess performance independently. * Easyence E-Merchandising App: Ensure the right product reaches the right customer at the optimal moment. * Easyence Attribution App: Integrate all customer touchpoints across diverse channels and platforms for a holistic view. * Easyence Insight App: Evaluate and analyze the value generated by omnichannel strategies to gain insights into consumer behavior and preferences. With Easyence, transforming your retail approach into a data-driven powerhouse becomes a reality.

This comprehensive platform integrates marketing, customer service, and digital engagements to create delighted customers. It gathers conversations from a variety of social media platforms and other digital channels, such as email, SMS, and web forms, ensuring fluid communication. Empower your staff to interact with customers, resolve service issues, and deliver outstanding experiences. Encourage teamwork among your creative personnel, agencies, and freelancers to efficiently plan and manage content across all social media platforms. Eliminate the hassle of endless email threads and file exchanges, as DGTL Create brings together all essential tools within one unified interface. It also evaluates, enhances, and archives data from your interconnected accounts, discussions, and creative workflows, providing important insights that improve your understanding of customer interactions. Additionally, you will receive exceptional support and direct access to our product engineering team for any questions or help you may need. This all-encompassing strategy guarantees that your organization not only meets customer needs but consistently surpasses them, leading to stronger customer loyalty and brand reputation. Ultimately, embracing this platform can transform the way you connect with and serve your clients.

Companies have access to crucial data that can help them understand their customers better, yet a significant number find it challenging to extract valuable insights from this information. Moreover, only a small fraction excels at leveraging these insights to create personalized experiences instantly. The elite in customer engagement stand out by seamlessly providing this real-time personalization across multiple channels, customer journeys, and business areas. Aim to join the ranks of these leaders in customer engagement by leveraging your current data, technological resources, and communication strategies to deliver extraordinary experiences with our all-in-one cloud engagement solution, CSG Xponent™. This innovative platform combines a robust customer data system, exceptional customer journey orchestration, and insightful analytics with effective omnichannel communication, all within a unified system. By adopting Xponent, organizations can create personalized, anticipatory, and proactive interactions with their customers, leading to improved business outcomes, faster value realization, and reduced risks. This holistic strategy not only enhances the customer experience but also allows businesses to build stronger connections with their clientele and achieve long-term growth. In a competitive market, the ability to adapt and respond to customer needs in real-time is essential for sustained success.

Blueshift enables brands to connect with customers on an individual basis by transforming data and intelligence into simple, actionable insights that span all channels. Our comprehensive platform merges a customer data system, AI-driven decision-making, and a multi-channel marketing center, providing brands with the essential tools to create personalized and immediate experiences at every stage of the customer journey. By leveraging this integrated approach, brands can enhance engagement and foster deeper relationships with their audience.

rgOne, developed by Redpoint Global, is an all-encompassing solution that offers a unified platform for connecting customer data and executing marketing strategies with ease. This integration allows your customers to experience real-time, deeply personalized interactions, meeting their expectations seamlessly. By collecting comprehensive insights about every customer, you can create a precise and current Golden Record. This enables you to design customized offers, communications, and actions that resonate with each customer's unique situation and timing. Maintain a consistent and tailored experience across all touchpoints with your clientele. Our flexible cloud framework and open garden approach place you in control of the entire process. This implementation not only aligns with your organizational goals but also meets your security needs effectively. Shift from generalized marketing tactics to personalized, one-on-one engagement strategies in real-time. With rgOne's outstanding capabilities in customer data management, automated machine learning, and intelligent orchestration, you can fully leverage your marketing initiatives to foster meaningful engagement. Consequently, your business can strengthen its customer relationships, leading to improved overall performance and success. In addition, by using rgOne, you can stay ahead of the competition in a rapidly evolving market landscape.

Cultivate captivating customer interactions through the power of detailed data analysis. Develop cohesive campaigns that are readily available on a single, user-friendly platform, whether hosted in the cloud or on-site. This advanced communication tool, abundant in data, not only assists you in maintaining compliance but also safeguards your information while customizing your messages to suit individual preferences. Elevate your customer communication strategy and ensure streamlined operations. Our marketing software platform is poised to revolutionize your digital commerce environment by delivering tailored shopping experiences, in-depth analytics, and the wonders of automated marketing solutions. D•engage reimagines player engagement in the betting industry, placing a strong focus on retention and personalization through our consumer data platform. Rather than simply automating marketing communications, allow our Customer Experience Data Platform (CXDP) to help you build genuine connections with customers, no matter how they interact with your brand. By utilizing this robust tool, you can guarantee that each interaction carries significance and resonates with your audience. Through this approach, you will not only enhance customer loyalty but also foster a deeper understanding of their needs and preferences.

The Customer Data and Experience Platform (CDXP) allows businesses to track interactions with customers and prospects across multiple channels such as email, SMS, social media, CRM systems, call centers, mobile apps, and websites. By utilizing the CDXP, organizations can compile vast amounts of customer information and transform it into actionable insights that guide strategic decisions throughout the customer journey. This platform also facilitates the simultaneous evaluation of the effectiveness of different marketing campaigns through data-driven analytical models. In essence, it acts as a robust software solution that allows for the management of a unified customer database that is accessible from any operational system. Information gathered from various touchpoints can be synthesized into a comprehensive 360° customer profile within this persistent database. The development of this profile entails aggregating data from multiple sources, followed by a thorough cleaning and consolidation process to ensure its accuracy and relevance. Ultimately, the CDXP not only improves customer insights but also substantially streamlines marketing processes, enabling organizations to respond more effectively to customer needs. This capability to adapt enhances the overall customer experience and strengthens brand loyalty over time.

Elevate your business growth and strengthen brand loyalty through Oracle CX Marketing, an all-encompassing set of digital marketing solutions within Oracle Cloud CX tailored for both B2B and B2C marketers. This powerful platform enables users to harness real-time data and customer insights to create customized experiences. By unifying customer interactions, purchases, and demographic data across diverse areas such as marketing, sales, service, and administrative functions, businesses can curate outstanding experiences for each customer. Collect data from various channels, apply intelligence on a large scale, and leverage insights to deliver personalized engagements at pivotal moments. This method empowers marketers to combine their intuition and creativity to craft captivating campaigns and memorable experiences for consumers. Concentrate on high-value clientele, refine lead generation processes, boost customer loyalty and growth, and ensure consistent, tailored communication across all platforms and geographical areas. In doing so, this comprehensive strategy not only enhances brand engagement but also prepares your business for lasting success in an increasingly competitive environment, ultimately ensuring relevance and adaptability in the ever-evolving market landscape.

Plauti is a data management solution that integrates natively with Salesforce, allowing businesses to handle data with precision and confidence. Whether it’s verifying records, eliminating duplicates, or automating assignment, Plauti ensures that your data is always reliable and ready to drive decisions. The platform supports scalable, enterprise-level processes, making it easy to manage large datasets without losing control. With features like no-code customization and powerful data orchestration, Plauti enables businesses to streamline their workflows and maintain data consistency across teams, ultimately enhancing customer engagement and operational efficiency.

By harnessing advanced technologies such as Cloud-Native architecture, AI-driven agents, and Web3, companies are adopting a comprehensive strategy that integrates CRM, CDP, and MA systems to improve their omnichannel engagement with consumers. Through the automation of interactions on platforms like AI Call, WhatsApp Messenger, and EDM, organizations can significantly promote brand development. Additionally, the incorporation of localized systems facilitates the efficient gathering of data from multiple sources. With the power of extensive big data analytics and advanced AI algorithms, brands can create a cohesive identity referred to as One ID. This method not only aids in the formation of intricate customer profiles but also supports the crafting of a well-rounded 360° customer view, allowing businesses to gain deeper insights into their audience. As a result, brands are better equipped to tailor their strategies, ensuring they can effectively address the varied preferences of consumers in a rapidly evolving digital landscape. Ultimately, this evolution in engagement strategies is setting new benchmarks for customer satisfaction and loyalty in the marketplace.

SessionM provides an advanced engagement and loyalty platform that enriches personalized interactions for leading global brands, specifically targeting industries such as Restaurants, Retail, Consumer Goods, and Travel. By crafting a distinctive loyalty experience, companies can motivate valuable customer actions while gaining vital insights into customer behavior and preferences. The platform's flexible capabilities facilitate the creation of customized loyalty initiatives and personalized experiences. Businesses can capture essential moments by swiftly responding to customer cues across multiple channels. Through the integration of machine learning and immediate decision-making processes, SessionM empowers organizations to connect with customers effortlessly, enhancing both interactions and overall engagement. Furthermore, SessionM's technology gathers both real-time and historical first-party data from diverse channels, constructing detailed 360-degree customer profiles that can be utilized across all systems, thereby refining customer relationship management. This functionality not only elevates customer satisfaction but also fosters enduring loyalty and engagement, ultimately contributing to long-term business success. With its innovative approach, SessionM positions businesses to thrive in an increasingly competitive market.

FLYDE is recognized as the leading AI-driven platform that enhances revenue and profitability by simplifying customer data management for various brands and retailers. By consolidating all data sources, it offers an all-encompassing and real-time 360º view of the customer base, resulting in actionable insights that drive business decisions. The platform employs proprietary AI/ML-based predictive models that can remarkably increase customer retention and Customer Lifetime Value (CLTV) by 20%, enhance lead-to-sales conversion rates, and boost profits and Return on Advertising Spend (ROAS) by an astonishing 43%. Among its core features are 360º customer profiles, predictive behavioral modeling, and sophisticated segmentation, all aimed at optimizing each stage of the customer journey. With a robust legacy of over 15 years, FLYDE integrates advanced technology into a unified platform, allowing businesses to seamlessly connect and utilize both online and offline data. This approach not only minimizes churn and improves customer retention but also lays the groundwork for customized marketing strategies. By prioritizing the distinct needs of individual customers, FLYDE enables brands to execute more impactful and relevant marketing campaigns, ultimately fostering deeper customer engagement. As a result, businesses can achieve higher levels of satisfaction and loyalty in their customer relationships.

Activation Studio provides a user-friendly, no-code interface that utilizes a drag-and-drop functionality to enhance workflow productivity and campaign performance within the Salesforce Marketing Cloud environment. This innovative tool seamlessly incorporates Customer Data Platform (CDP) features, enabling effective audience segmentation, tracking of website user intent, and lead scoring. Users benefit from straightforward access to essential data via data designer and integration with data extensions, ensuring an intuitive experience throughout. By leveraging this efficient workflow, marketing teams can dramatically cut down on the time it takes to initiate marketing journeys, often completing tasks in half the usual duration. Additionally, improve your Salesforce Marketing Cloud capabilities with scoring rules, web tracking, and other features—all without any coding requirements. With the no-code add-on, you can truly harness the power of Salesforce Marketing Cloud through a simplified process for audience building and lead scoring. Your data remains securely housed within the Marketing Cloud, and the setup process is quick, taking only 20 minutes, which facilitates prompt deployment and immediate benefits. This groundbreaking solution not only streamlines data management but also empowers users to refine and elevate their marketing strategies to achieve greater effectiveness. With its robust functionality, users can maximize their engagement and drive better results in their marketing efforts.

Proem Sports emerges as an exceptional Customer Data Platform (CDP) tailored specifically for the sports industry. This cutting-edge platform empowers rights holders to unify various fan data sources into a comprehensive system. By leveraging Proem Sports, you can craft detailed individual fan profiles and develop highly targeted segments based on behavioral, transactional, and demographic information. This level of segmentation enables the execution of personalized marketing campaigns that genuinely connect with your fanbase, significantly enhancing engagement and nurturing loyalty. Moreover, our platform not only promotes interaction with the fan community but also supports the monetization of zero-party, first-party, and third-party data, thereby strengthening the bonds with your audience. With Proem Sports, you can: Effortlessly integrate and transform your fan data into actionable strategies. Create engaging experiences that elevate fan interaction. Build a brand identity that resonates with both fans and partners alike. Additionally, our tools facilitate ongoing optimization of your marketing strategies, guaranteeing consistent growth and sustained engagement over the long term. This comprehensive approach fosters an environment where both the organization and the fans can thrive together.