What is HCL Unica+?

Unica+ from HCLSoftware is an enterprise marketing automation platform that converts customer signals into personalized next-best actions, guided by AI your team controls. It can be deployed on-premises, in a private cloud, as a hybrid or as SaaS, which lets companies bound by data residency or sovereignty rules personalize using their entire dataset without moving it out. Customer, engagement, transaction and journey data merge through identity resolution into a single lasting profile, and live and large-scale batch processing run side by side. Its MaxAI layer deploys nine specialist agents plus an orchestrator to convert plain-language briefs into audiences, flows and creative, checked against compliance, eligibility and offer rules. Predictive models and embedded decisioning select the offer, channel and timing for each person, across email, SMS, push, web, WhatsApp and contact center, under auditable governance. Built for large regulated B2C and B2B enterprises, not small teams.

Screenshots and Video

Company Facts

Company Name:
HCLSoftware
Date Founded:
2019
Company Location:
India
Company Website:
www.hcl-software.com/unica
Edit This Page

Product Details

Deployment
SaaS
Training Options
Online Training
Video Library
Support
Standard Support
24 Hour Support
Web-Based Support

Product Details

Target Company Sizes
Individual
1-10
11-50
51-200
201-500
501-1000
1001-5000
5001-10000
10001+
Target Organization Types
Mid Size Business
Small Business
Enterprise
Freelance
Nonprofit
Government
Startup
Supported Languages
Chinese (Mandarin)
Chinese (Simplified)
English
French
German
Italian
Japanese
Korean
Portuguese
Russian
Spanish

HCL Unica+ Categories and Features