What is feedoptimise?

Feedoptimise is a product feed management and optimization platform built for online retailers and agencies that need full control over how their product data appears across marketing channels.

The platform imports your catalog from sources such as Shopify, Magento, WooCommerce and Salesforce, or directly from a website crawl, then lets you shape that data and publish it to over 3500 channels worldwide, including Google Shopping, Microsoft Shopping, Meta catalogs, TikTok, Amazon, eBay, affiliate networks and comparison shopping engines. You can start from hundreds of ready-made channel templates or define your own feed specification in any format, and deliver it through HTTPS, FTP, SFTP, API and other methods.

What sets Feedoptimise apart is the optimization layer that sits between your store and each channel. Rule-based modifiers and generative AI let you rewrite titles and descriptions, map products to a channel's category taxonomy, fill in missing attributes and extract details such as color from images. A flexible filtration system removes products that do not meet a channel's requirements, and an item-centric reporting engine tracks performance at the product level so you can apply dynamic labels and refine your rules based on real results. Built-in A/B testing helps you confirm which titles and attributes actually sell.

The platform scales from small stores to enterprises handling millions of items across hundreds of feeds and multiple countries. You can manage everything yourself through a clean visual interface, or hand day-to-day operation to the Feedoptimise team, who set up rules and automation, monitor your feeds and support new requirements as they come up. It works with any shopping cart, whether commercial, open source or custom built, and supports any shopping or affiliate channel.

Feedoptimise has been trusted by hundreds of retailers and agencies since 2011 and offers a 7 day free trial.

Pricing

Price Starts At:
$59 per month
Price Overview:
Transparent pay-per-use pricing that scales with your catalog: a fixed account retainer plus a per-tier charge for each source and feed. Plans start at $59 per month (up to 1000 items) and scale to millions, with the same full feature set on every tier. No contract, unlimited seats, and a fully featured 7-day free trial with no credit card required.
Free Trial Offered?:
Yes

Integrations

Offers API?:
Yes, feedoptimise provides an API
All feedoptimise Integrations
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Screenshots and Video

Play Video Feedoptimise Dashboard Feedoptimise Sources Screen Feedoptimise Feeds Screen

Company Facts

Company Name:
Feedoptimise
Date Founded:
2011
Company Location:
United Kingdom
Company Website:
www.feedoptimise.com
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Product Details

Deployment
SaaS
Training Options
Documentation Hub
Online Training
Webinars
Video Library
Support
Standard Support
Web-Based Support

Product Details

Target Company Sizes
Individual
1-10
11-50
51-200
201-500
501-1000
1001-5000
5001-10000
10001+
Target Organization Types
Mid Size Business
Small Business
Enterprise
Freelance
Nonprofit
Government
Startup
Supported Languages
English

feedoptimise Categories and Features

Product Data Management Software

Bill of Material Management
Document Management
Formula Management
Product Analytics
Product Lifecycle Management
Testing Management
Version Control

Multi-Channel eCommerce Software

Catalog Management
Channel Management
Data Synchronization
Email Marketing
Inventory Management
Marketplace Integration
Mobile Commerce
Order Management
Promotions Management
Returns Management
SEO Management
Shopping Cart
Social Commerce

Catalog Management Software

Catalog Creation
Content Library
Content Management
Cross Selling Functionality
Custom Product Attributes
Customizable Catalogs
Desktop Publishing
Pricing Management
Product Comparison
Search

AI Content Generators

More feedoptimise Categories

feedoptimise Customer Reviews

Write a Review
  • Reviewer Name: Izabela K.
    Position: Business owner
    Has used product for: 1-2 Years
    Uses the product: Daily
    Org Size (# of Employees): 1 - 25
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Best Product Feed Management Software

    Date: Jun 05 2026
    Summary

    The best product feed management software I've used. It combines polished design, deep functionality and powerful AI optimization in one place. I also appreciate the pricing model, which scales with parent level product count and only bills for actual usage, so costs stay tied to what you really need. I use it daily and it has become essential to my workflow. Highly recommended to anyone serious about feed management.

    Positive

    Beautifully designed platform with a huge breadth of capabilities. There are lots of tools for optimizing your feed, and the AI features are the standout for me. You can connect to any model, OpenAI, Anthropic, Gemini and others, and run optimizations at scale automatically. The pricing is fair too, as it is the only platform I know of that charges based on parent level product count and works on a pay per use basis, so you only pay for what you actually use. It has genuinely changed how I manage my feeds day to day.

    Negative

    None that I can think of. After daily use I have not come across anything I would change or any feature I felt was missing.

    Read More...
  • Reviewer Name: Gregory T.
    Position: Lead Product Analysts
    Has used product for: 2+ Years
    Uses the product: Weekly
    Org Size (# of Employees): 5,000 - 9,999
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    The best Feed Management and Optimization platform in the market

    Updated: Jun 10 2026
    Summary

    After a poor experience with a previous provider, I conducted thorough research into several feed management platforms before deciding to move to Feed Optimise. Among the options evaluated, Feed Optimise offered the best balance of cost and functionality. My experience over the past three years has been very positive, and I would confidently recommend the platform to others looking to save both time and money.

    Positive

    - Transparent Pricing
    One of the standout features is the pricing transparency. Costs are clear from day one, and the platform includes a built-in calculator that updates in real time. This makes it easy to understand the financial impact of adding new data sources, feeds, or features such as reporting.

    - Excellent Onboarding Support
    The Feed Optimise team provided free support during the migration process, which made the transition seamless and significantly reduced the workload on our side.

    - Responsive Support Team
    Their team is consistently responsive and helpful. Queries are handled quickly, which is critical when managing complex feed setups.

    - Extensive Template Library
    The platform currently supports over 100 feed templates across shopping channels, affiliate networks, social media platforms, OpenAI integrations, and more continuing to expand over time.

    - Powerful Data Optimisation Tools
    Within the platform, there are 100+ modifiers that allow you to clean, enrich, and optimise your product data to improve feed quality and overall performance.

    - Advanced Data Integration
    Feed Optimise allows you to blend data from multiple sources and connect via API, enabling flexible and scalable feed management.

    Negative

    At present, I have not identified any significant drawbacks. The platform continues to meet our needs effectively, and any questions or issues have been promptly addressed by the support team.

    Read More...
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