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Established in 2011 as a pioneer among mobile measurement partners, Kochava now facilitates campaign tracking across all devices, channels, and audience segments. Leverage advanced multi-touch attribution, innovative marketing mix modeling, and continuous incremental measurement techniques to cultivate growth strategies that are both data-driven and respectful of privacy. Gain insights into which cross-channel methods effectively enhance customer acquisition and retention. The platform boasts essential features such as comprehensive app attribution and analytics, cost and return on investment assessments, deep linking capabilities, marketing data management, ETL support, ad fraud detection, and a suite of strategic services. Kochava’s extensive library of software development kits (SDKs) ensures seamless measurement support across mobile applications, connected TVs, websites, and various other devices. With integrated solutions, clients can effortlessly activate and evaluate their campaigns on platforms like Google Ads, Meta, Apple Search Ads, X, Snap, Roku, LG Ads, Amazon Ads, NBCUniversal, TikTok for Business, Yahoo, and a multitude of additional ad networks, CTV platforms, and major publishers. Adopt a privacy-centric measurement approach with comprehensive support for Apple’s SKAdNetwork on iOS, Google’s Privacy Sandbox on Android, and a forward-thinking marketing mix modeling platform that safeguards your measurement capabilities for the future. This commitment to privacy not only enhances data integrity but also builds trust with users, ensuring sustainable growth in an ever-evolving digital landscape.

Marketing strategies that rely on data are often founded on a Customer Data Platform, which aids marketers in refining their understanding of consumer purchasing behaviors. By harnessing and utilizing first-party data, you can enhance clarity and insight throughout your marketing and advertising processes. Developing distinct user personas can be achieved by analyzing demographics, online behavior, and purchase history, which can then be further enriched with supplementary data layers. To drive revenue or design focused marketing campaigns, it's essential to manage digital assets across your own platforms and those of your collaborators. Integrating data from various sources, whether online or offline and from first-party, second-party, or third-party origins, allows for a comprehensive perspective that can inform effective digital strategies. This consolidated data view empowers marketers to employ either pre-existing or tailored Machine Learning models to craft specialized segments, audience groups, predictive analytics, and heuristic approaches. Ultimately, embracing data-driven methodologies can significantly enhance marketing effectiveness and foster deeper customer relationships.

Asana empowers teams to manage their workflows efficiently, ranging from everyday tasks to overarching strategic projects. By utilizing Asana, teams experience enhanced confidence, increased speed, and improved productivity, regardless of their geographical locations or the number of departments involved. Over 119,000 paying customers, along with millions of free users in 190 countries, depend on Asana to oversee everything from corporate objectives to digital transformations, product launches, and marketing efforts. Rather than relying on fragmented spreadsheets and emails, it is essential to enable teams to work collaboratively and communicate seamlessly in a unified platform. Asana facilitates this by allowing various teams and departments involved in a project to share context and delegate responsibilities through tasks, link related work, exchange files, receive immediate updates, and establish efficient cross-departmental workflows. Furthermore, Asana simplifies the tracking of project statuses, offering a clear perspective on progress towards objectives. Users can generate reports on project advancements in just minutes, providing transparency for both teams and stakeholders. Experience the benefits of streamlined work management by joining millions of users and starting with a free trial to maximize your team's potential.

Our customizable, event-driven loyalty platform simplifies the process of launching or enhancing your digital loyalty initiatives. With our reactor engine, you can tailor the rules of your loyalty program to swiftly respond to customer actions and achieve desired outcomes. Customers will conveniently receive their rewards directly on their mobile devices through our white label loyalty app. If you already have an existing app or website, our SDK solution facilitates seamless integration of loyalty features into your current setup. Users can easily redeem reward codes via the app, and push notifications enable direct communication with customers. Additionally, you can create multi-step achievements and challenges to boost engagement levels. The app is also adaptable, allowing you to include personalized content such as menus or table reservations. The entire loyalty application can be fully aligned with your brand's identity. Our flexible API-first approach ensures we can offer a comprehensive loyalty solution or simply a robust engine tailored to your needs. Contact us today to explore how we can help elevate your loyalty program!

FireDrum Email Marketing is a flexible, cloud-driven solution designed for businesses to effectively handle their email marketing efforts, offering features like self-service campaign development, professional management services, customizable white label solutions, A/B testing for campaigns, automation capabilities, contact organization, engagement resources, and additional functionalities. This platform empowers companies to enhance their marketing strategies and improve customer interaction through comprehensive tools.

1PointMail is a cloud-driven email marketing platform that enhances users' return on investment (ROI) in their marketing endeavors. This versatile tool empowers users to fine-tune their marketing campaigns, handle subscriber lists, and monitor campaign outcomes in real time. Additionally, it significantly boosts the deliverability of emails. With 1PointMail, users can upload contact lists, design newsletter templates, and dispatch targeted communications to their audience. Furthermore, it offers the capability to establish sub-accounts and assign specific permissions to those accounts, making it an efficient choice for collaborative marketing efforts. Ultimately, 1PointMail provides a comprehensive solution for businesses looking to enhance their email marketing strategies.

User.com serves as a comprehensive software solution for marketing automation, enabling effective communication with customers while managing relationships efficiently. This all-in-one platform is equipped with a wide array of features, offering powerful tools that cater to sales, marketing, and support needs. Various communication options—including email marketing, mobile push notifications, SMS messaging, and call center integration—ensure a seamless experience for every visitor. Additionally, you can track and analyze all your data in one centralized location, with the ability to customize the display to focus on the key metrics that matter most, facilitating prompt and informed decision-making. By consolidating these functionalities, User.com enhances your capability to engage with customers across multiple channels effectively. Are you prepared to experience these benefits firsthand? Sign up today for a free trial at User.com!

MarketWide stands as DSI's innovative database marketing solution tailored for businesses and marketing firms alike. For those who manage customer or lead databases and aim to engage directly with their clientele, MarketWide facilitates the strategic formulation and implementation of complex direct marketing campaigns. Our advantage in the market stems from our low overhead, which allows us to provide this sophisticated and efficient software at a more competitive price than our less effective rivals. Look forward to the thrilling enhancements planned for MarketWide 5.3, designed to simplify and automate the essential tasks involved in directing marketing efforts. Users will have the capability to create and store specific criteria and segments in a library for future reference, promoting better organization. MarketWide also supports the development and implementation of extensive direct marketing initiatives, whether via email, direct mail, or telemarketing channels. Its strong data mining features enable users to collect critical business insights that can sharpen their marketing approaches. With a focus on an intuitive user experience, MarketWide empowers companies to adeptly navigate the intricacies of their marketing endeavors, ensuring success in an increasingly competitive landscape. This robust platform not only enhances efficiency but also encourages creativity in how businesses connect with their customers.

CrossEngage empowers businesses to forge enduring and meaningful relationships with their customers. Through its innovative Customer Data and Prediction Platform, brands can efficiently pinpoint, prioritize, and engage their target customer segments. By utilizing artificial intelligence and a predictive customer relationship management system, this software as a service (SaaS) solution assesses the financial implications and urgency of connecting with customers. As a result, businesses can deliver more tailored and impactful customer experiences, ultimately boosting customer lifetime value and return on investment, while fostering loyalty and satisfaction among their clientele.

HCL Unica is a powerful, AI-enhanced marketing platform designed to meet all the requirements of enterprise-level marketing. It enables marketers to plan, execute campaigns, and personalize interactions in real-time, all while benefiting from sophisticated automation capabilities. The platform accommodates a wide variety of channels, such as email, SMS, WhatsApp, social media, direct mail, kiosks, and ATMs. Unica also boasts remarkable scalability and adaptability, allowing it to be deployed either in the cloud or on-premises, and it seamlessly integrates with pre-existing marketing technologies. With its extensive suite of features, Unica delivers superior solutions for managing campaigns, orchestrating customer journeys, segmenting audiences, and providing omnichannel personalization, which collectively facilitates hyper-personalized and data-driven marketing efforts at scale. Moreover, the platform's user-friendly interface ensures that marketers can easily navigate its capabilities and harness its full potential for their campaigns.

AppForma simplifies the process of launching, organizing, and improving social media and email marketing initiatives tailored for small business entrepreneurs. This all-encompassing platform offers a diverse marketing approach that includes elements such as text, visuals, messaging, promotions, contests, and loyalty programs. Founded in 2013, Algomizer (TASE: ALMO) is a technology company committed to providing innovative online marketing solutions. Our skilled team, composed of developers, analysts, and marketing professionals, develops state-of-the-art algorithmic tools specifically designed for digital advertisers and publishers. The organization is divided into three sectors that create and market a wide array of inventive software solutions focused on automating, enhancing, and monetizing online marketing campaigns across leading platforms like Google, Facebook, Yahoo, and Twitter. By utilizing our automated solutions, advertisers and publishers can considerably boost their earnings from online marketing efforts and websites. Through the application of cutting-edge technology, we enable our clients to fully realize their marketing capabilities in a competitive online environment, ensuring they stay ahead in their respective industries. In this ever-evolving digital world, staying adaptable and innovative is key to achieving sustainable growth.

ProCampaign is a robust Customer Engagement platform designed for global enterprises, enabling them to handle over 100 million customer profiles across more than 50 nations. This solution facilitates campaign management, customer lifecycle management, and CRM tailored for B2C and digital commerce sectors. The SaaS platform effectively consolidates customer profiles and enriches them with every interaction. With ProCampaign, users can oversee various facets of the customer lifecycle, transforming potential leads into dedicated clients. Additionally, ProCampaign offers a diverse array of integrated features and open interfaces that simplify the integration process with other systems, ensuring a seamless experience for businesses. This versatility makes ProCampaign an invaluable asset for companies looking to enhance their customer engagement strategies.

The comprehensive Unify mortgage platform equips you with everything necessary to expand your business effectively. Designed specifically for mortgage professionals, Unify supplies essential software that enables growth and success in the industry. You can oversee vital customer relationships, automate marketing efforts, and track leads seamlessly, all within a single user-friendly interface tailored for mortgage experts. With features like Mortgage Inquiry Alerts, you are notified when your contacts apply for loans with competitors, giving you an opportunity to engage with them and retain their business. The convenient Unify mobile application allows for easy management of contacts and leads, along with setting reminders and accessing important loan information. It also empowers you to create marketing materials, such as flyers and videos, to enhance your outreach. Everything you require for effective customer relationship management is conveniently available at your fingertips. Building a successful mortgage CRM business takes considerable time and effort, which is often challenging for busy mortgage professionals. Unify was specifically designed to support professionals like you in attracting new leads while maintaining strong client relationships, ensuring your business continues to thrive. By utilizing Unify, you can streamline your processes and focus more on what truly matters—serving your clients.

Create digital marketing campaigns in a matter of minutes with TargetEveryone, a flexible cloud-based solution suitable for businesses of any size. This groundbreaking platform empowers companies and marketers to design effective campaigns with ease by adhering to five simple steps: first, collect and centralize customer data; second, segment customers based on their preferences and previous interactions; third, craft campaigns using a user-friendly drag-and-drop interface; fourth, distribute the campaigns across multiple channels without hassle; and finally, analyze campaign success with essential performance metrics. Furthermore, businesses and marketers can begin using TargetEveryone free of charge, making it a viable choice for everyone. This accessible approach ensures that even those with minimal experience can produce outstanding results in the realm of digital marketing. With TargetEveryone, the barriers to effective marketing are lowered, allowing creativity and strategy to flourish.

Marketing Optimizer is an all-in-one marketing automation platform crafted to improve the productivity of sales teams in acquiring leads and closing deals. It provides an extensive range of functionalities geared towards enhancing sales performance, including A/B testing, call tracking, lead management, campaign oversight, and email marketing tools. Furthermore, the platform integrates effortlessly with leading software for website testing, web analytics, and landing page optimization, allowing users to fully capitalize on their marketing strategies. This holistic strategy not only streamlines marketing efforts but also empowers organizations to refine their sales methodologies, making it an essential resource for businesses aiming for growth. Ultimately, Marketing Optimizer stands out as a vital asset in the competitive landscape of sales and marketing.

Implement marketing strategies across various channels such as SMS, MMS, email, app notifications, social media, voice communication, APIs, files, and traditional offline methods. Enhance the effectiveness of campaigns through A/B testing and multi-variate analyses, along with the collection of real-time feedback. Create detailed customer profiles by merging data from both online and offline sources. Apply adaptive personalization techniques that align with changing customer behaviors. Deliver tailored offers and propositions effortlessly. Set up and scale interactive campaigns—whether they are triggered by specific events or standalone—to engage customers throughout their journey, ultimately increasing their lifetime value. Provide your marketing team with intuitive drag-and-drop tools and journey builders for streamlined campaign management. Quickly experiment, learn, and adjust strategies independently, without relying on external agencies. Monitor key marketing metrics using real-time dashboards and easily accessible reports. Use our Reports Wizard to create and distribute personalized reports with minimal hassle. Effectively create, analyze, and segment target audiences, converting data insights into impactful marketing strategies that truly connect with your customers. This comprehensive strategy not only ensures efficiency in your marketing efforts but also maximizes their overall impact on your business objectives. By continuously refining your approach, you can stay ahead of market trends and customer expectations.

Zoho Campaigns serves as an email marketing automation platform, catering to businesses of all sizes and is part of the broader suite offered by Zoho. This tool empowers users to design, distribute, and analyze email campaigns, while also facilitating collaboration on reports with team members and managing contacts from anywhere. With the convenience of a mobile application, Zoho Campaigns streamlines the email marketing process, making it more effective and accessible. Incorporating Zoho Campaigns into your business strategy enables you to actively engage with your audience, foster enduring relationships with your contacts, and strengthen your brand's presence in the market. The platform also features a forever-free plan, allowing you to send up to 6000 emails each month to a maximum of 2000 contacts, while additional pricing tiers include Standard, Professional, and Pay-as-you-go options, which can be billed monthly or annually. Among the various functionalities offered are contact management, topic management, A/B testing, automation features, eCommerce email marketing capabilities, and integration with over 50 in-house and third-party applications, all designed to facilitate smooth and effective email marketing for your brand. This comprehensive suite of tools ensures that businesses can tailor their marketing efforts to meet specific objectives and audiences.

The Agile Marketing Platform tailored for Financial Services Our services empower Financial Institutions to enhance customer connections, boost wallet share, and foster loyalty. We facilitate the seamless execution of personalized campaigns across multiple channels, all at scale. Prisma Campaigns serves as a smart omnichannel orchestrator, suitable for online banking, mobile banking, email, SMS, and various other platforms. By leveraging customer data, it enables Financial Institutions to launch targeted and personalized campaigns that resonate at every phase of the customer journey. Transform insights into action Strategically manage segmented real-time campaigns for optimal impact. Tailored 1-to-1 messaging Elevate conversion rates by providing messages that are both personal and contextually relevant. Comprehensive platform solution Manage all your communication channels—mobile, web, and email—conveniently from a single interface. Effortless integration process With our user-friendly SDK, you can be operational in just six weeks, ensuring a swift transition. #StayRelevant

Adobe Campaign enables you to tap into a wealth of customer data to craft, oversee, and execute captivating campaigns that connect with audiences across a range of platforms, including email, mobile, and traditional channels. By improving the effectiveness and reach of your marketing initiatives—from identifying target groups to developing tailored messages and ensuring timely delivery—you can significantly enhance your results. Nevertheless, leveraging multiple marketing channels can either amplify or detract from your efforts; without effective integration, you risk creating confusion and noise instead of clarity. On the other hand, when these channels are synchronized, they deliver a unified and rewarding experience for customers engaging with your brand. In the current competitive landscape, providing a compelling brand experience is vital, as customers are quick to identify when a business genuinely meets their needs rather than offering generic solutions. Furthermore, it's imperative to consistently communicate this understanding of your audience across both online and offline platforms to leave a lasting impression. A well-integrated approach to your marketing strategies not only reinforces customer relationships but also builds lasting loyalty, making it essential for long-term success. Ultimately, prioritizing this cohesion will position your brand favorably in the minds of consumers, ensuring they feel valued and understood.

Brevo, previously known as Sendinblue, is a versatile platform designed to foster customer relationships through various channels such as Email, SMS, and Chat. It provides an all-encompassing toolkit aimed at transforming casual visitors into loyal customers. With its visually appealing email campaigns, you can effectively engage your audience directly in their inboxes. The platform enables businesses to enhance their connections by streamlining marketing campaigns, along with sending transactional emails and SMS notifications. What sets Brevo apart is its exceptional team dedicated to customer satisfaction, paired with pricing that is sure to please. Additionally, the platform combines a wide range of services into one seamless and user-friendly solution that simplifies the process of reaching out to customers. Enjoy the experience of Happy Sending with Brevo!

Infor Omni-channel Campaign Management serves as a cohesive marketing database solution tailored for the strategic planning, execution, and evaluation of permission-based marketing campaigns across multiple channels. It enhances customer interaction and builds loyalty through a versatile, user-friendly platform that allows responses from any device while providing real-time insights. By crafting detailed queries and segmentation strategies based on demographic and transactional data, as well as campaign histories and model scores, you can target your audience with greater accuracy and present the most enticing offers. The solution employs advanced data mining methodologies, utilizing profiles, influences, trends, Bayes probabilities, and cluster analysis to create scoring metrics that inform decision-making. Additionally, the analytics are delivered through an intuitive interface featuring drill-down capabilities, facilitating comprehensive data exploration within an OLAP reporting framework, which enables users to effortlessly derive valuable insights. This thorough approach not only optimizes campaign management but also significantly boosts overall marketing performance, ensuring that every initiative is informed by thorough analysis. With continuous improvements and updates, the platform remains agile and responsive to evolving market demands.

The Altcraft Platform serves as an omnichannel Customer Data Platform (CDP) that can be deployed either as private cloud software or on-premises. Opting for on-premise installation enables businesses to customize the software according to their specific requirements, while the cloud version provides tiered pricing based on customer profiles. **FEATURES** - Gather comprehensive customer profiles that include a complete history of interactions. - Support for multiple resource subscriptions, which encompass location and device data, as well as integration with CRM and SQL systems. - Deliver 360-degree analytics on customer profiles. **Automate Marketing Workflows** - Manage customer journeys effectively with tools for A/B/n testing. - Personalize content for targeted campaigns. - Utilize both static and dynamic segmentation for better audience targeting. - Track web and messaging events and enable transactional messaging. - Benefit from an intuitive email builder that makes creating emails easy and efficient. **Engage Through Digital Channels** - Communicate with customers through various messengers and SMS marketing. - Utilize rich mobile notifications and web push messages. - Leverage banners, social media, and other custom channels for promotion. - Create and manage forms for data collection. **Real-Time Analytics** - Set pixel goals for tracking conversions. - Conduct cohort analysis to understand customer behavior over time. - Generate audience growth reports to measure engagement. - Visualize interactive conversion funnels for a clearer understanding of user journeys. - Compile summary reports to evaluate performance effectively. With its comprehensive suite of tools and features, the Altcraft Platform equips businesses with everything they need to enhance customer relationships and optimize marketing efforts.

Marketo Engage, part of the Adobe Experience Cloud, offers a robust solution for lead management specifically designed for B2B marketers who seek to improve customer experiences by engaging throughout the complex buying journey. This platform skillfully integrates both demand generation and account-based marketing approaches, bridging the gap between marketing and sales to foster personalized interactions, enhance content, and evaluate business results across all channels, from initial acquisition to customer advocacy. By leveraging a wealth of behavioral insights, built-in intelligence, and sophisticated journey flows, users can pinpoint, engage, and accelerate their most promising leads in collaboration with their sales teams. Moreover, features such as predictive content, A/B testing, and tailored personalization are available to guarantee that every experience is relevant and consistent. Engage with your prospects and customers through a variety of channels, such as email, display ads, mobile platforms, social media, search engines, and even offline avenues, to create timely and compelling interactions. Finally, utilizing these resources enables you to gather valuable insights, validate your strategies, and optimize the effectiveness of your marketing initiatives, promoting a cycle of continuous growth and enhancement. This holistic approach not only enriches the customer journey but also empowers marketers to make data-driven decisions that lead to sustained success.

The Comarch Campaign Management system was developed to facilitate the creation of impactful marketing campaigns. It enhances the efficiency of campaign planning, simplifies management of marketing operations, and automates activities across various channels. Users can monitor and assess the effectiveness of their campaigns in real time, which is crucial for making timely adjustments. Designed with user-friendliness in mind, our software boosts the productivity of marketing resources significantly. Additionally, it features a robust open architecture that enables seamless integration with numerous data sources. Marketers can leverage Comarch Campaign Management to automate their campaigns based on previous interactions, ensuring a more personalized approach. Furthermore, the platform includes an intuitive drag-and-drop visual designer, empowering marketers to easily craft comprehensive cross-channel campaigns tailored to their audience. This versatility makes it an essential tool for modern marketing teams.

WebEngage stands out as a premier marketing automation platform designed specifically for businesses-to-consumer (B2C) companies, enabling them to enhance user retention and boost their revenue streams. This cloud-based solution is user-friendly and facilitates seamless management of communication across various channels. Companies can engage their customers through SMS, email, mobile push notifications, web push notifications, on-site alerts, or in-app messaging. Additionally, WebEngage supports cross-device tracking, real-time segmentation, and advanced data personalization. With its innovative Journey Designer, businesses can efficiently craft intricate lifecycle campaigns tailored to their audiences. Overall, WebEngage empowers B2C companies to optimize their marketing efforts and achieve greater customer engagement.

Sugar Market is transforming how mid-sized marketing teams connect with their audiences and evaluate their performance throughout the customer journey. By boosting website traffic, teams can gain valuable insights into user engagement with their online content, thereby improving overall visibility. Generate leads efficiently by crafting conversion-centric landing pages, emails, and forms with intuitive drag-and-drop functionalities. Furthermore, you can effectively qualify these leads using sophisticated nurture campaigns and comprehensive lead scoring mechanisms. Leverage your marketing automation platform to facilitate smooth collaboration with sales teams by routing only the most promising leads. With Sugar Market, identifying successful strategies and pinpointing areas for enhancement becomes straightforward, enabling you to fine-tune campaigns and consistently achieve remarkable outcomes. This platform serves as a holistic marketing automation solution designed specifically to address your requirements. Featuring an expertly assembled suite of tools that includes intuitive campaign creation, powerful automation features, and insightful reporting capabilities, Sugar Market focuses on what matters most to marketers, allowing them to concentrate on fostering growth and increasing engagement. Moreover, its user-centric approach ensures that marketing efforts are both effective and efficient, paving the way for future innovations.

SproutLoud stands out as a distinguished channel marketing automation platform that has earned numerous accolades. Renowned among leading brands, it assists businesses that operate via channel partners in executing highly localized automated campaigns. The platform offers features such as asset production, centralized planning for campaigns, and smart management of funds. Additionally, it delivers valuable analytics and insights to enhance marketing efforts. With these capabilities, SproutLoud empowers companies to optimize their channel marketing strategies effectively.

An all-encompassing and groundbreaking solution that seamlessly automates your B2B prospecting efforts. All in One With everything necessary to effortlessly convert potential leads into qualified prospects, Magileads provides a robust technological infrastructure that empowers business teams to swiftly and simply execute customer and partner acquisition and retention initiatives. This automated prospecting platform includes: - Access to a vibrant database filled with contacts from both France and abroad. - An omnichannel approach to prospecting through various mediums such as email, LinkedIn, SMS, and VMS. - Real-time analysis of prospect engagement and responses for effective lead scoring. - Comprehensive reporting on socio-professional statistics. - Campaign management handled by a dedicated project manager from Magileads. Furthermore, it centralizes and manages all of your employees' email and LinkedIn accounts for enhanced efficiency. With personalized onboarding, you will benefit from: - The development of your B2B prospecting targets. - Expert copywriting and scripting for your campaign sequences. - A direct conversational model to interact with your prospects via email and LinkedIn accounts. - The management of all campaigns by your team through a unified solution. Additionally, a committed project manager will guide you through a preparatory meeting to discuss your go-to-market strategy, objectives, and framework plan, along with the creation of tailored prospect lists to ensure targeted outreach. This comprehensive approach not only streamlines your prospecting process but also maximizes your chances of success in converting leads.

Elevate your customers to passionate advocates using Campaign Monitor by Marigold, a powerful email marketing and automation tool aimed at producing real business results. With its intuitive drag-and-drop email builder and a vast collection of beautifully designed, professional templates, creating successful email campaigns is simple and straightforward. The platform also boasts a comprehensive suite of features that allow you to craft personalized customer journeys, create smart segments, and nurture unique relationships with each subscriber, ensuring meaningful engagement. By harnessing these tools, companies can markedly improve their marketing strategies and cultivate deeper relationships with their audience. Ultimately, this leads to increased customer loyalty and enhanced brand advocacy, setting businesses on a path to greater success.

Zoho Marketing Plus is an integrated marketing platform that enables teams to work together efficiently and launch campaigns through various channels, including email, social media, and SMS. Additionally, it provides tools for surveying customers and hosting online events. Teams can accurately assess the return on investment for their marketing initiatives using a comprehensive dashboard, while also managing their budgets and tracking expenses all from a single location. By utilizing Zoho Marketing Plus, you can streamline your marketing processes and enhance the overall experience your customers have with your brand, ultimately leading to improved engagement and satisfaction.

PlugCMO employs AI-powered insights that function much like an elite campaign optimization team, tirelessly overseeing your marketing activities around the clock. By tapping into the vast capabilities of AI, you can secure unmatched returns on your advertising expenditures. With PlugCMO, you have the ability to launch multiple creatives at once, enabling the system to quickly recognize and elevate the most effective ones. This platform efficiently identifies winning campaigns, target demographics, and creative approaches in a fraction of the usual time, ensuring prompt scaling. If you're worried about unproductive campaigns depleting your budget, PlugCMO serves as a protective measure against financial waste, working around the clock to swiftly eliminate initiatives that are not performing well. It devises optimal structures for your advertising tasks and adapts continuously in real-time as new data emerges. The system enhances raw input data with industry-specific features, while employing multi-armed bandit models to provide useful recommendations. Promising a guaranteed minimum increase of 20% in digital marketing ROI, PlugCMO does not require any extra engineering resources for its robust implementation. This cutting-edge tool is crafted to effectively optimize your marketing strategies, ensuring you get the most out of every dollar spent. With its user-friendly interface, PlugCMO also makes it easy for marketers of all levels to utilize its advanced features.

Revolutionize your customer interactions with Engagement Cloud, a platform that empowers your team to harness valuable customer insights and data for creating customized omnichannel marketing strategies. This innovative solution seamlessly integrates with your existing eCommerce and business frameworks, offering a comprehensive marketing approach that yields significant results. Previously known as dotmailer, dotdigital functions as a cloud-based email marketing automation service tailored for small to medium-sized enterprises (SMBs) as well as larger B2B, B2C, and eCommerce entities. Its user-friendly yet powerful features allow businesses of all sizes to easily craft, implement, and track personalized, optimized, and targeted email campaigns. Among the standout features of dotdigital are multichannel marketing capabilities, efficient lead nurturing processes, optimization of email dispatch times, automated responses, and thorough campaign management, guaranteeing that every marketing initiative is both tactical and effective. This robust toolkit not only enhances customer engagement but also elevates the overall marketing strategy, enabling businesses to connect with their audience in more meaningful ways than ever before. By leveraging these advanced tools, organizations can truly maximize their marketing potential.

Sarbacane email software enables users to design campaigns, distribute them, and track performance metrics such as open and click rates. With nearly two decades of expertise in email marketing and web promotion, Sarbacane provides tools for email and SMS automation, performance tracking, and landing page creation. Additionally, it features an EmailBuilder, comprehensive contact management capabilities, and a conversational marketing tool called Sarbacane chat to streamline all communication efforts. This makes Sarbacane a versatile choice for businesses looking to enhance their marketing strategies.

BenchmarkONE, which was previously known as Hatchbuck, is dedicated to maximizing the value of every relationship and ensuring that you seize every opportunity. This all-in-one sales and marketing platform is tailored for small businesses, integrating customer relationship management (CRM), email marketing, and marketing automation functionalities. With BenchmarkONE, businesses that are on the rise can seamlessly monitor prospects and clients, automate their follow-up processes, and evaluate the effectiveness of their marketing campaigns, ultimately driving growth and success. By streamlining these essential tasks, it empowers entrepreneurs to focus on what really matters—building meaningful connections and expanding their reach.

TractionNext is a cutting-edge marketing platform designed to enable marketers to create engaging brand experiences for their target audience. By simplifying the process of executing marketing campaigns, it fosters user interactions, increases conversion rates, and strengthens connections across multiple platforms. Moreover, TractionNext offers seamless integration with leading applications and services, including Facebook, Salesforce, Shopier, and PieSync, which significantly enhances its capabilities and outreach. This all-encompassing strategy empowers businesses to effectively connect with their customers while fine-tuning their marketing initiatives, ultimately driving better results and promoting growth. With its user-friendly interface and robust features, TractionNext stands out as a vital tool in the marketing landscape.

Loopify simplifies marketing automation to the extent that even your supervisor can navigate it effortlessly. With its user-friendly drag-and-drop features, individuals of any skill level can design campaigns that captivate both current and prospective customers. You have the ability to segment your audience effectively, ensuring a cohesive experience across various channels. Additionally, you can customize, merge, and schedule communications through emails, SMS promotions, landing pages, pop-ups, and forms. For organizations with multiple branches, franchises, or retail locations, Loopify serves as the perfect solution. It allows for resource sharing—such as templates, campaigns, and images—enabling cost reductions while still preserving full control over your brand identity. This makes it an invaluable tool for enhancing operational efficiency while fostering brand consistency.

Email marketing solutions crafted by a prestigious agency can enhance your business communications for both B2B and B2C audiences. Enabler provides robust enterprise software alongside tailored email template designs and comprehensive campaign management services to elevate your operations. Among its key functionalities are audience segmentation, automated trigger campaigns, personalized messaging, detailed campaign reporting, advanced analytics, and lead scoring capabilities. Enabler has collaborated with esteemed brands like Ralph Lauren, Hiscox, and RSA to deliver a thorough GDPR-compliant email solution that effectively boosts customer retention and maximizes return on investment. Additionally, Enabler is equipped to assist you with not only sophisticated email software but also strategic guidance and creative template design to meet your unique marketing needs. With these offerings, your business can achieve enhanced engagement and improved marketing outcomes.

We redefine the concept of CRM by focusing on Conversation Software instead. Bonzo allows business owners to foster meaningful interactions at scale through user-friendly automation and authentic engagement. With ease, you can set up automated workflow campaigns that utilize five different communication channels: SMS, email, video, calls, and voicemails. By employing custom data fields, you can connect with your audience in a way that reflects their individual identities and specific needs. Our mobile app, Bonzo Go, facilitates seamless communication and interaction with your prospects. You can also utilize our proven, pre-made campaign templates to spark inbound conversations effectively. Starting is a breeze; within minutes, you can send bulk texts, emails, and voicemails to your entire contact list with just a few clicks. Managing your contacts and conversations becomes a straightforward task, allowing you to set reminders for follow-ups, dispatch important documents, or simply check in with potential clients. Furthermore, leads can be assigned to team members in a round-robin method, enabling you to track the status of each lead and ensure that no opportunities slip through the cracks. Overall, our platform is thoughtfully crafted to optimize your communication strategies and enhance your outreach capabilities, ensuring you can engage your audience more effectively than ever before.

Salesforce Marketing Cloud Account Engagement, formerly known as Pardot, emerges as the leading choice for boosting B2B marketing automation, removing the need for complex IT or development assistance. This platform is specifically designed to equip users with the means to generate premium leads and maintain a consistent stream of opportunities, which ultimately contributes to increased profitability. Its all-encompassing interface is filled with functionalities such as Analytics, ROI Tracking, Campaign Segmentation, Channel Management, Drip Campaigns, Landing Pages, Web Forms, Lead Management, Nurturing and Scoring, Multivariate Testing, Search and Social Marketing, along with Website Visitor Tracking. By utilizing this tool, organizations can build lasting connections with their customers through scalable and tailored outreach, while promoting synergy with sales and customer service teams. Users can effortlessly design dynamic, personalized emails and landing pages with just a few clicks, eliminating the need for coding and significantly simplifying the process. Furthermore, sales representatives have full visibility into prospect engagement, allowing for a smooth transfer of leads that optimizes conversion rates. This comprehensive approach not only enhances marketing effectiveness but also ensures that businesses stay competitive in a rapidly evolving digital landscape.

Experiture streamlines the creation of customer experiences by facilitating the provision of truly customized omnichannel communications across a range of platforms, including email, web, mobile, and social media. By developing a unified strategy, Experiture improves the customer journey through targeted, timely, and trigger-based messages delivered via Email, SMS, Direct Mail, and Social, along with Geo-location and push notifications, all managed from a single, integrated platform. Our deep expertise in creating and executing successful omnichannel marketing approaches has positively impacted various industries, such as Healthcare, Finance, Gaming, and Automotive, among others. This comprehensive approach guarantees that every interaction is specifically designed to cater to the distinct needs of each customer segment, ensuring a more effective engagement overall. Ultimately, Experiture empowers businesses to forge stronger connections with their audience, fostering loyalty and satisfaction.

rgOne, developed by Redpoint Global, is an all-encompassing solution that offers a unified platform for connecting customer data and executing marketing strategies with ease. This integration allows your customers to experience real-time, deeply personalized interactions, meeting their expectations seamlessly. By collecting comprehensive insights about every customer, you can create a precise and current Golden Record. This enables you to design customized offers, communications, and actions that resonate with each customer's unique situation and timing. Maintain a consistent and tailored experience across all touchpoints with your clientele. Our flexible cloud framework and open garden approach place you in control of the entire process. This implementation not only aligns with your organizational goals but also meets your security needs effectively. Shift from generalized marketing tactics to personalized, one-on-one engagement strategies in real-time. With rgOne's outstanding capabilities in customer data management, automated machine learning, and intelligent orchestration, you can fully leverage your marketing initiatives to foster meaningful engagement. Consequently, your business can strengthen its customer relationships, leading to improved overall performance and success. In addition, by using rgOne, you can stay ahead of the competition in a rapidly evolving market landscape.

Leverage the Revotas marketing automation platform to seamlessly manage campaigns that react to consumer behaviors in real-time. This cutting-edge tool enables you to implement highly efficient marketing strategies across a multitude of channels, such as mobile, email, social media, and paid advertising. By tapping into the functionalities of Revotas, you can transform the customer journey and achieve unprecedented levels of personalization. Utilizing insights derived from consumer behavior analytics, you have the opportunity to enhance customer experiences and significantly increase conversion rates. Prioritize identifying your most valuable subscribers and active consumers, which will allow you to send personalized messages that maximize their lifetime value. Adopt a consumer-focused, data-driven approach that automates communication personalization for each user, promoting greater engagement and loyalty to your brand. Additionally, by forecasting purchasing tendencies and integrating AI-driven solutions, you can make real-time adjustments to your marketing strategies, ensuring they remain relevant to individual consumer preferences and actions. This comprehensive approach not only optimizes your marketing workflows but also strengthens the bonds with your target audience, ultimately driving long-term success. Engaging with your customers in this manner will pave the way for sustained brand advocacy and deeper market penetration.

A staggering 90% of individuals shopping online do not finalize their purchases, with 75% of those abandoning their carts never returning to complete the transaction. CartStack offers a powerful solution to this issue with its innovative cart abandonment and customer recovery software, designed to significantly enhance conversion rates. By implementing targeted recovery strategies like personalized browse abandonment and cart abandonment emails, businesses can effectively re-engage lost visitors, leading to the recovery of approximately 20% of previously lost sales. Additionally, on-site conversion tools that leverage exit intent technology and real-time form field tracking can display tailored messages, capture potential leads, and further improve conversion rates. Setting up CartStack is a quick process that can be completed in just a few minutes, as recovery campaigns are readily available for immediate use. Take advantage of a 14-day free trial today to start reclaiming your first $1,000 in lost sales and watch your business thrive!

AiTrillion serves as a comprehensive automated marketing solution designed to equip eCommerce merchants with essential tools to boost their sales. This innovative platform features distinctive functionalities along with integrated analytics to enhance performance. The primary objective behind AiTrillion's establishment was to create an eCommerce environment for online sellers, enabling them to engage more effectively with customers and shape their brand and customer interactions to drive sales growth. With AiTrillion, all of your subscribers, potential customers, and loyal patrons are gathered in one centralized location. The platform showcases a customer timeline, which tracks individuals from their initial visit up to their first purchase. By employing various strategies such as retargeting, retention efforts, and promotional activities, businesses can effectively influence customer behavior and maximize their revenue potential. This holistic approach not only fosters customer loyalty but also encourages repeat purchases, ultimately contributing to long-term success.

Blueshift enables brands to connect with customers on an individual basis by transforming data and intelligence into simple, actionable insights that span all channels. Our comprehensive platform merges a customer data system, AI-driven decision-making, and a multi-channel marketing center, providing brands with the essential tools to create personalized and immediate experiences at every stage of the customer journey. By leveraging this integrated approach, brands can enhance engagement and foster deeper relationships with their audience.

Scaleo is an emerging affiliate marketing platform designed specifically for iGaming operators, affiliate networks, and media buying teams. It consolidates all your performance metrics and partnership channels into one cohesive dashboard, facilitating in-depth analysis and enabling data-driven strategies to enhance return on investment. This integration allows users to streamline their operations and optimize their marketing efforts more effectively.

You won’t incur any costs until you attract a customer who is eager to make a purchase at your store, or even better, one who has already made a transaction. This innovative approach is known as Results-Delivered Pricing™, which offers a risk-free strategy for showcasing your services and driving effortless foot traffic® to your business. Sign up for Hownd to craft your initial offer, with enticing discounts like 20% off a one-hour massage, 30% off large pizzas, or 25% off laser tag sessions. You have the flexibility to set discount parameters, ensuring that your promotions remain profitable. Hownd efficiently generates and disseminates promotional offers that align with your specifications. To fully leverage its capabilities, it’s essential to utilize Hownd to its maximum potential. Don’t miss out—register today and unlock the incredible possibilities that Hownd can provide for your business. Embrace this opportunity to elevate your marketing strategy and watch your customer base grow.

ADA equips you with the tools necessary to manage all aspects of your marketing campaigns, providing fully optimized content for mobile devices, cross-channel distribution, and in-depth performance metrics, all powered by AI solutions that enhance the functionality of both platforms and marketers alike. In the current digital age, where smartphones and tablets are the primary access points for consumers to interact with brands, it becomes essential to craft marketing strategies that resonate with users through their preferred mobile devices. This approach requires the development of engaging, customized content backed by comprehensive data insights. Serving as a Mobile Marketing platform, ADA is designed to support marketers in their everyday tasks. It acts as a comprehensive solution, combining the most popular tools for campaign management, enabling personalized user interactions, and assessing the effectiveness of investments. By leveraging ADA, marketers can streamline their operations, boost their effectiveness, and thrive in the competitive landscape of mobile marketing. Ultimately, ADA not only simplifies marketing efforts but also empowers brands to forge stronger connections with their audience.

Integrate your data effectively, categorize your audience, deliver smooth experiences, and easily monitor your performance. The use of no-code integrations enables you to consolidate data from various sectors like finance, marketing, sales, support, and product into a unified customer profile. This consolidation highlights the actions that hold the greatest significance for your business. Audience segmentation is an invaluable strategy that empowers you to reach targeted groups based on a mix of demographic, firmographic, behavioral, and transactional data. Crafting the right message for the appropriate individual at the ideal moment is crucial. Delivering hyper-personalized omnichannel experiences that resonate with your audience throughout the entire customer journey offers a unique opportunity for engagement. Intelligent automation can create interactions that feel genuinely human, enhancing the overall experience. Data should simplify decision-making rather than complicate it. With the aid of visual analytics and insightful reports, your entire team can engage in data-driven decisions, while tailored dashboards ensure you remain focused on your objectives. Ultimately, embracing a data-centric approach is essential for fostering growth and enhancing customer relationships.

Elevate your sales and marketing results with Marketing 360, a highly regarded platform tailored for small to medium-sized businesses. This innovative solution combines powerful digital marketing software with customized marketing services, driving sustainable growth for SMBs. Its key offerings include an advanced marketing CRM, UXi Rainmaker Websites, Natural Listing Ads, Top Placement Ads, Social Targeting Ads, and On-Demand Marketing Services, among various others. Furthermore, Marketing 360 provides in-depth analytics tools that enable businesses to monitor their performance and refine their strategies for greater effectiveness. By leveraging this comprehensive platform, companies can gain a significant competitive edge in their respective markets.