List of the Top 12 Data Preparation Software for Adobe Marketo Engage in 2026

Domo empowers all users to leverage data effectively, enhancing their contributions to the organization. Built on a robust and secure data infrastructure, our cloud-based platform transforms data into visible and actionable insights through intuitive dashboards and applications. By facilitating the optimization of essential business processes swiftly and efficiently, Domo inspires innovative thinking that drives remarkable business outcomes. With the ability to harness data across various departments, organizations can foster a culture of data-driven decision-making that leads to sustained growth and success.

Improvado is an ETL platform designed to automate data pipelines for marketing teams, enabling users without technical expertise to harness the power of data. This tool empowers marketers to make strategic, data-informed decisions by providing a holistic approach to integrating marketing data throughout the organization. It efficiently extracts information from various marketing data sources, standardizes it, and loads it directly into user-friendly marketing dashboards. With more than 200 pre-built connectors available, Improvado ensures a wide array of integrations, and the dedicated team is also willing to develop new connectors upon client request. By utilizing Improvado, marketers can centralize their data, enhance their understanding of performance across different channels, evaluate attribution models, and access precise Return on Marketing Investment (ROMI) metrics. Well-known companies such as Asus, BayCare, and Monster Energy have adopted Improvado to strengthen their marketing efforts. This platform not only simplifies data management but also fosters a culture of data-driven decision-making within organizations.

Rivery's ETL platform streamlines the consolidation, transformation, and management of all internal and external data sources within the cloud for businesses. Notable Features: Pre-built Data Models: Rivery offers a comprehensive collection of pre-configured data models that empower data teams to rapidly establish effective data pipelines. Fully Managed: This platform operates without the need for coding, is auto-scalable, and is designed to be user-friendly, freeing up teams to concentrate on essential tasks instead of backend upkeep. Multiple Environments: Rivery provides the capability for teams to build and replicate tailored environments suited for individual teams or specific projects. Reverse ETL: This feature facilitates the automatic transfer of data from cloud warehouses to various business applications, marketing platforms, customer data platforms, and more, enhancing operational efficiency. Additionally, Rivery's innovative solutions help organizations harness their data more effectively, driving informed decision-making across all departments.

Boomi provides an enterprise-grade iPaaS solution that facilitates the seamless integration of applications, APIs, and data to accelerate digital transformation. The platform allows businesses to automate processes, manage data flows, and orchestrate AI agents at scale. Boomi’s flexible and secure ecosystem is designed to simplify complex integrations, improve operational efficiency, and ensure scalability. Trusted by thousands of global businesses, Boomi combines AI automation with robust API management to deliver powerful, real-time insights and capabilities for enterprises seeking to innovate and streamline their operations. Boomi Agentstudio is a cutting-edge platform that redefines AI agent management, enabling enterprises to efficiently design, deploy, and govern AI agents for various business applications. With a focus on scalability, compliance, and security, it integrates AI agents into business processes to enhance productivity. Boomi’s robust features, including real-time monitoring, governance tools, and an extensive marketplace, allow businesses to easily manage AI initiatives, automate workflows, and unlock significant operational benefits without compromising on ethics or security.

Datameer serves as the essential data solution for examining, preparing, visualizing, and organizing insights from Snowflake. It facilitates everything from analyzing unprocessed datasets to influencing strategic business choices, making it a comprehensive tool for all data-related needs.

The Alteryx AI Platform is set to usher in a revolutionary era of analytics. By leveraging automated data preparation, AI-driven analytics, and accessible machine learning combined with built-in governance, your organization can thrive in a data-centric environment. This marks the beginning of a new chapter in data-driven decision-making for all users, teams, and processes involved. Equip your team with a user-friendly experience that makes it simple for everyone to develop analytical solutions that enhance both productivity and efficiency. Foster a culture of analytics by utilizing a comprehensive cloud analytics platform that enables the transformation of data into actionable insights through self-service data preparation, machine learning, and AI-generated findings. Implementing top-tier security standards and certifications is essential for mitigating risks and safeguarding your data. Furthermore, the use of open API standards facilitates seamless integration with your data sources and applications. This interconnectedness enhances collaboration and drives innovation within your organization.

Fivetran is a market-leading data integration platform that empowers organizations to centralize and automate their data pipelines, making data accessible and actionable for analytics, AI, and business intelligence. It supports over 700 fully managed connectors, enabling effortless data extraction from a wide array of sources including SaaS applications, relational and NoSQL databases, ERPs, and cloud storage. Fivetran’s platform is designed to scale with businesses, offering high throughput and reliability that adapts to growing data volumes and changing infrastructure needs. Trusted by global brands such as Dropbox, JetBlue, Pfizer, and National Australia Bank, it dramatically reduces data ingestion and processing times, allowing faster decision-making and innovation. The solution is built with enterprise-grade security and compliance certifications including SOC 1 & 2, GDPR, HIPAA BAA, ISO 27001, PCI DSS Level 1, and HITRUST, ensuring sensitive data protection. Developers benefit from programmatic pipeline creation using a robust REST API, enabling full extensibility and customization. Fivetran also offers data governance capabilities such as role-based access control, metadata sharing, and native integrations with governance catalogs. The platform seamlessly integrates with transformation tools like dbt Labs, Quickstart models, and Coalesce to prepare analytics-ready data. Its cloud-native architecture ensures reliable, low-latency syncs, and comprehensive support resources help users onboard quickly. By automating data movement, Fivetran enables businesses to focus on deriving insights and driving innovation rather than managing infrastructure.

If you aim to implement a governed delta lake, build a data warehouse, or shift from a traditional database to a modern cloud data infrastructure, Lyftrondata is your ideal solution. The platform allows you to easily create and manage all your data workloads from a single interface, streamlining the automation of both your data pipeline and warehouse. You can quickly analyze your data using ANSI SQL alongside business intelligence and machine learning tools, facilitating the effortless sharing of insights without the necessity for custom coding. This feature not only boosts the productivity of your data teams but also speeds up the process of extracting value from data. By defining, categorizing, and locating all datasets in one centralized hub, you enable smooth sharing with colleagues, eliminating coding complexities and promoting informed, data-driven decision-making. This is especially beneficial for organizations that prefer to store their data once and make it accessible to various stakeholders for ongoing and future utilization. Moreover, you have the ability to define datasets, perform SQL transformations, or transition your existing SQL data processing workflows to any cloud data warehouse that suits your needs, ensuring that your data management approach remains both flexible and scalable. Ultimately, this comprehensive solution empowers organizations to maximize the potential of their data assets while minimizing technical hurdles.

Mozart Data serves as a comprehensive modern data platform designed for the seamless consolidation, organization, and analysis of your data. You can establish a contemporary data stack in just one hour, all without the need for engineering expertise. Begin leveraging your data more effectively and empower your decision-making processes with data-driven insights right away. Experience the transformation of your data management and analysis capabilities today.

Power Query offers an intuitive approach for connecting to, extracting, transforming, and loading data from various origins. Functioning as a powerful engine for data manipulation, it boasts a graphical interface that makes the data retrieval process straightforward, alongside a Power Query Editor for applying any necessary modifications. Its adaptability allows for integration across a wide array of products and services, with the data storage location being dictated by the particular application of Power Query. This tool streamlines the extract, transform, and load (ETL) processes, catering to users' diverse data requirements. With Microsoft's Data Connectivity and Data Preparation technology, accessing and managing data from hundreds of sources is made simple in a user-friendly, no-code framework. Power Query supports a wide range of data sources through built-in connectors, generic interfaces such as REST APIs, ODBC, OLE, DB, and OData, and it even provides a Power Query SDK for developing custom connectors to meet specific needs. This level of flexibility enhances Power Query's value, making it an essential resource for data professionals aiming to optimize their workflows and improve efficiency. As such, it empowers users to focus on deriving insights from their data rather than getting bogged down by the complexities of data handling.

Swiftly organize data to deliver reliable insights throughout the organization. Often, business analysts and data scientists find themselves dedicating excessive time to data cleansing instead of focusing on valuable analysis. Talend Data Preparation is a user-friendly, web-based tool designed to quickly pinpoint inaccuracies and establish reusable rules applicable to extensive datasets. With its straightforward interface and self-service capabilities for data preparation and curation, virtually anyone can conduct data profiling, cleansing, and enrichment in real-time. Users have the ability to share both prepared and curated datasets while also integrating data preparations within various scenarios, whether batch, bulk, or live. Talend empowers you to convert temporary analysis and enrichment tasks into comprehensive, reusable processes. You can leverage diverse data sources, such as Teradata, AWS, Salesforce, and Marketo, to effectively operationalize data preparation while ensuring you always work with the latest datasets. Additionally, Talend Data Preparation enhances your ability to manage data governance effectively, promoting consistency and reliability in your data workflows. By streamlining these processes, organizations can harness the full potential of their data resources.

Enhance data accessibility across multiple platforms and applications, allowing for exploration, preparation, blending, analysis, and the generation of automated insights on demand. Create workflows in just minutes to streamline every aspect of analytics, from the initial data collection to the final visualization of insights, effectively removing the need for shadow analytics. Promote collaboration among all participants on a centralized platform while maintaining thorough auditability and governance of workflows. This all-encompassing platform supports analytics for supply chain, HR, sales, and marketing, integrating seamlessly with tools such as Fivetran, Snowflake, DBT, Workday, Pendo, Marketo, and PowerBI. Utilizing a no-code approach, Savant equips users to connect, transform, and analyze data using familiar functions akin to those in Excel and SQL, ensuring that each step is automatable. By alleviating the challenges associated with manual data management, you can shift your attention toward insightful analysis and strategic decision-making, thereby significantly boosting overall productivity. Ultimately, this empowers organizations to harness their data potential effectively and make informed choices that drive growth and innovation.