List of the Top 9 Public Relations Software in 2025

All activities related to stakeholder engagement can be efficiently overseen from a single platform, with the option to incorporate additional modules that enhance governance, environmental, and social aspects. Borealis' Stakeholder Engagement module equips users with essential tools to develop impactful engagement strategies, foster stronger connections with stakeholders, and align operations with recognized industry standards. By centralizing all stakeholder information, the Stakeholder Engagement module streamlines access and simplifies your workload, allowing for more efficient management. Cultivate stakeholder trust through a validated approach. Plan Link your engagement strategy directly to its execution. Borealis offers a mapping tool that simplifies stakeholder analysis, enabling you to prioritize resource distribution effectively. Engage Enhance communication with stakeholders by making it more relevant and timely. Utilizing AI-driven machine learning, Borealis ensures that records remain organized and continually updated. Measure Demonstrate compliance with constantly changing standards. Borealis facilitates easy tracking of progress, creation of comprehensive reports and documentation, and showcases the tangible effects of your initiatives on stakeholder relationships. In this way, you can not only maintain transparency but also build credibility with your stakeholders.

SeoSamba's Marketing Operating System (MOS) is a cloud-based marketing solution tailored for both small enterprises and larger, multi-location businesses. This comprehensive system encompasses a variety of effective tools designed to establish a robust and straightforward online presence. Users can take advantage of numerous functionalities, including SEO tools, platforms for Google and Facebook reviews, email marketing capabilities, and social media marketing resources, all complemented by a mobile application, VoIP services, call tracking features, and text messaging tools. Additionally, SeoSamba MOS integrates flawlessly with SeoToaster Ultimate CRM, enhancing user experience. It also provides two mobile companion applications, one for social media and another for managing leads and CRM, allowing for business oversight on the go. Moreover, solution providers have the option to private-label the SeoSamba MOS, offering tailored solutions to their clients.

Tractivity emerges as the premier stakeholder relationship management (SRM) software in the UK, integrating all forms of one-on-one interaction and communication within a centralized platform. Widely adopted in both the public and private sectors, Tractivity equips global organizations with the tools necessary to efficiently oversee projects while nurturing trustworthy connections with their communities and stakeholders. Designed to improve operational efficiency and facilitate meaningful stakeholder involvement, Tractivity effectively tackles issues like isolated workflows, inadequate engagement oversight, insecure data management, and disparate information. By providing a robust array of features, Tractivity allows users to craft compelling communications. Additionally, it empowers organizations to carry out effective stakeholder engagement initiatives and consultations from start to finish, utilizing a singular source of reliable information that enhances decision-making processes.

Anewstip is an innovative platform specifically crafted to help entrepreneurs, public relations experts, and marketers forge connections with key figures in the media landscape. Users can tap into the world’s largest database to effortlessly locate relevant media contacts. The Anewstip Search functionality allows for targeted searches based on articles or tweets published by these contacts. With an extensive index boasting over 200 million news articles and 1 billion tweets from more than a million media professionals, Anewstip provides thorough coverage for its users. Anewstip Alerts serves as a valuable tool for monitoring news articles and social media updates from important media influencers related to your brand, competitors, or specific keywords of interest, sending timely notifications directly to your email whenever new relevant content appears. Utilizing Anewstip Search, you can identify ideal media contacts for your marketing strategies and organize them into up-to-date media lists, which can also be easily exported if required. In addition, Anewstip Pitch utilizes the comprehensive contact information from the Anewstip database alongside your media lists to facilitate effective outreach. This suite of features not only makes Anewstip a vital asset for refining your communications strategy but also empowers users to stay ahead in the competitive landscape of media relations. Overall, Anewstip offers a seamless experience for those looking to enhance their visibility and engagement with the media.

The Critical Mention Earned Media Suite provides highly dependable and current media monitoring services across international television, radio, and online news platforms. Additionally, it features comprehensive earned media analytics along with precise and frequently refreshed databases of media contacts and influencers, ensuring users have access to essential information for their campaigns. This suite is designed to enhance strategic communication efforts effectively.

Mediatoolkit is a renowned media intelligence platform that empowers businesses of all sizes to track real-time online discussions across over 100 million sources, including social media, in multiple languages. Users receive notifications via email, Slack, or the Mediatoolkit mobile app whenever their specified query is mentioned online, and they are alerted with a Spike notification if there is a surge in conversation surrounding their query. The platform provides advanced yet user-friendly analytics, allowing users to create customized reports with over 2000 chart combinations that align with their specific business objectives and strategies, leading to entirely unique datasets. This functionality equips users to pinpoint and exploit growth opportunities, oversee brand reputation, collect consumer insights, avert potential crises, and identify key influencers in their industry. Additionally, Mediatoolkit offers features such as Boolean search capabilities, advanced filtering options, custom brand reports, and the ability to export data, enhancing the overall user experience and effectiveness of the tool. Ultimately, Mediatoolkit stands out as a comprehensive solution for anyone looking to harness the power of media intelligence.

IMATAG provides robust protection for your visual content online, including brand and product images, licensed materials, and confidential files. Utilizing its patented Invisible Watermark technology, IMATAG offers two distinct solutions: IMATAG Leaks, which is the pioneering tool for detecting photo or video leaks, and IMATAG MONITOR, known for its reliability in tracking the online usage of your visual assets. The software embeds an imperceptible identifier within each pixel of images and videos, enabling you to identify your content regardless of alterations such as resizing, cropping, or sharing on social media. Additionally, it serves as a means to trace the origin of any leaks, ensuring that your content remains secure. IMATAG supports various formats, including photographs, renders, videos, and PDFs, and is available as a Software as a Service (SaaS) via API or Web UI, or as a traditional on-premise installation. With these features, IMATAG not only safeguards your content but also enhances your ability to monitor its use across different platforms effectively.

The Notified PR platform enhances your communication efforts through features like social listening, media monitoring, a comprehensive media contacts database, GlobeNewswire press release distribution, newsroom publishing, and PR measurement. Designed to streamline your PR workflow, it combines user-friendly tools into a single platform, eliminating the hassle of managing multiple systems and logins. With real-time data and analytics flowing seamlessly, you gain a unified data layer that serves as a single source of truth, enabling you to effectively assess your performance and ROI across both social and earned media. Our cutting-edge technology evolves at the pace of communication, leveraging artificial intelligence (AI) to swiftly deliver actionable insights, empowering you to make better-informed business decisions. Moreover, the integration of GlobeNewswire within the Notified PR platform grants you access to one of the largest newswires globally, allowing you to select from over 1,000 newslines to precisely target your news based on geography, industry, and media type. This ensures that your message reaches the right audience effectively and efficiently.

Pitchbox serves as a dynamic platform designed for influencer outreach and link-building, tailored to meet the needs of brands, in-house marketing teams, and SEO agencies alike. It simplifies the process of connecting with influencers, bloggers, and various other opportunities, allowing users to achieve results in a fraction of the time. With its personalized outreach emails and follow-up strategies, users can significantly boost their response rates. Furthermore, the platform offers advanced SEO integrations and outreach analytics to facilitate informed, data-driven decision-making. Overall, Pitchbox enhances the efficiency of link-building campaigns, ultimately leading to improved search rankings and online visibility. The user-friendly interface ensures that anyone can navigate the platform with ease, making it an invaluable tool for digital marketing professionals.