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What is Acquigo?
Acquigo is an Algorithmic Cloud for Marketing that empowers users to effectively manage their marketing campaigns. This comprehensive tool facilitates every aspect of campaign management, covering everything from initial planning to execution and response tracking across various channels like email, SMS, and push notifications.
Regarding Acquigo, its sophisticated algorithms automate all facets of the campaign process, including audience targeting, planning, scheduling, execution, and optimization. In addition, it offers pre-packaged marketing campaigns, micro-segmentations, and relationship dashboards that enhance its utility.
Developed by Xerago, a company that has specialized in marketing automation for approximately 15 years, Acquigo represents a significant advancement in the field. Xerago made a notable impact on the Indian market when it introduced marketing automation back in 2005, establishing a strong foundation for future innovations in this area. The evolution of Acquigo showcases how technology can streamline marketing efforts and improve engagement strategies.
What is ABTestly?
ABTestly serves as a powerful A/B testing tool tailored for teams that wish to execute experiments via coding rather than utilizing a graphical interface.
Variations are developed using genuine JavaScript and CSS, allowing for seamless integration into your code repository and subjecting them to the same thorough review process as other code updates. The platform boasts a compact runtime of around 31 KB when gzipped, ensuring that users do not see a flash of the control version by delaying page rendering until the variation is completely applied.
Rather than relying on a single estimated figure, ABTestly diligently monitors assignment, exposure, and conversion as three separate events in a detailed ledger, which improves the transparency of results. It also provides well-defined confidence intervals alongside sample sizes, avoids hasty announcements of winning variations, and detects any discrepancies in sample ratios, notifying users of potential concerns.
With three statistical engines at its disposal, frequentist analysis is accessible for all plans, while sequential and Bayesian methods are exclusive to Pro plans and higher. Furthermore, a speed guardrail feature assesses the 75th percentile Largest Contentful Paint (LCP) in comparison to the control group, ensuring that performance metrics remain optimal.
Clear pricing options are available, starting at $99 monthly for up to 50,000 tracked users, $249 for 200,000 users, and $549 for as many as 500,000 users, all with a 14-day trial included for monthly subscriptions, allowing teams ample opportunity to test the platform's capabilities. This approach not only enhances user experience but also fosters confidence in the results obtained from A/B testing initiatives.
Media
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Integrations Supported
Acoustic Campaign
Adobe Analytics
SAS Marketing Optimization
Salesforce
Unica
Integrations Supported
API Availability
Has API
API Availability
Pricing Information
Pricing not provided
Free Trial Offered?
Pricing Information
$99/month
Free Trial Offered?
Supported Platforms
SaaS
Android
Windows
Mac
Linux
Supported Platforms
SaaS
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Customer Service / Support
Web-Based Support
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Training Options
Documentation Hub
Company Facts
Organization Name
Xerago
Date Founded
2003
Company Location
United States
Company Website
acquigo.com
Company Facts
Organization Name
ABTestly
Date Founded
2025
Company Website
abtestly.com
Categories and Features
AB Testing
Audience Targeting
Campaign Segmentation
Funnel Analysis
Landing Pages / Web Forms
Multivariate Testing
Split Testing
Surveys
Test Scheduling
Visual Editor
Audience Intelligence
AI / Machine Learning
Audience Segmentation
Competitive Intelligence
Data Visualization
Data-Driven Insights
Filters / Search
Social Media Analytics
Campaign Management
Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign
Channel Management
Campaign Management
Channel Analytics
Lead Management
Conversational Marketing
Audience Segmentation
Email Automation
Group Messaging
Lead Distribution
Lead Qualification
Mobile Messaging
Email Marketing
A/B Testing
Auto-Responders
CAN SPAM Compliance
Customer Surveys
Drip Campaigns
Dynamic Content
Event Triggered Email
Image Library
Landing Pages/Web Forms
Mailing List Management
Mobile Optimized Emails
Reporting/Analytics
Template Management
Lead Generation
Contact Discovery
Contact Import/Export
Lead Database Integration
Lead Segmentation
Lead Nurturing
A/B Testing
Campaign Management
Drip Campaigns
Lead Notifications
Lead Segmentation
Performance Metrics
Personalization
Marketing Analytics
A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics
Push Notifications
A/B Testing
Analytics
Campaign Segmentation
Device Targeting
Mobile Notifications
Notification Scheduling
Web Notifications
Categories and Features
AB Testing
Not specified