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What is Addrelevance?

Addrelevance significantly boosts retargeting initiatives, achieving improvements exceeding 50% in click-through rates for display ads, effectiveness in branded content, conversion metrics, and the overall success of email or subscription campaigns. This AI-powered data solution excels at forecasting the buying profiles of individual site visitors, which facilitates a customized advertising strategy. By identifying the unique value propositions and calls to action that resonate with each visitor, it provides the most personalized advertisements or content available. Our implementation process is both efficient and user-friendly, allowing us to collect comprehensive behavioral data from each unique visitor to a website. Utilizing our sophisticated algorithm, we evaluate and anticipate the decision-making patterns of every visitor, ensuring that our clients showcase the most relevant ads or content based on these insights. As a sales director in a publishing company, your aim is to maximize digital advertising revenue, while as a skilled marketer, you strive to enhance the efficacy of your retargeting, email, ad, and personalization tactics. Furthermore, as a campaign manager, you are dedicated to sustaining lead generation levels amid budget constraints, which allows for more strategic spending and resource management. Ultimately, the integration of such advanced solutions can revolutionize the way brands connect with their audiences.

What is AdButler?

AdButler helps growth teams stand up profitable ad businesses in weeks, not years. Use one platform to run direct-sold display, retail media placements, video/CTV, DOOH, and newsletter ads—then prove the revenue impact with clear, finance-ready reporting. What sets us apart is speed to value and control. Go live quickly with a brandable self-serve portal for advertisers, robust order and line-item workflows for ad ops, and precise targeting, pacing, and frequency controls. For retailers and marketplaces, we power sponsored placements and on-site display without compromising the shopper experience. For publishers and SaaS platforms, we deliver dependable low-latency ad delivery worldwide so pages stay fast and UX stays clean. Under the hood, AdButler is developer-ready: REST APIs, SDKs, webhooks, and server-to-server options make it simple to integrate billing, identity, first-party data, or your analytics stack. Video is VAST/VPAID compliant; email is first-class; DOOH is unified. Privacy and compliance (GDPR/CCPA) are part of the foundation, not an afterthought. With 25+ years in market, 10,000+ customers, and responsive, human support, we’re a safe bet for revenue leaders who need results now. Pricing starts at $179/month for 1M requests. Request a demo to model your business case and see the roadmap alignment.

Media

Media

Integrations Supported

ActiveCampaign
Android
Apple iOS
DV Publisher Suite
Google Ad Manager
HubSpot CRM
JSON
JW Player
Mailchimp
Microsoft 365
Salesforce
SendGrid
Spotify
Stripe
Twilio
Video.js

Integrations Supported

ActiveCampaign
Android
Apple iOS
DV Publisher Suite
Google Ad Manager
HubSpot CRM
JSON
JW Player
Mailchimp
Microsoft 365
Salesforce
SendGrid
Spotify
Stripe
Twilio
Video.js

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Starts at $179/month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Addrelevance

Date Founded

2018

Company Location

Belgium

Company Website

www.addrelevance.ai

Company Facts

Organization Name

Sparklit Networks

Date Founded

1996

Company Location

United States

Company Website

www.adbutler.com/

Categories and Features

Ad Server

A/B Testing
Ad Inventory Management
Ad Optimization
Banner Management
Conversion Tracking
Mobile Ad Serving
Native Ad Serving
Newsletter / Email Ad Serving
Referrals / Affiliates
Rich Media Ad Serving
Video Ad Serving

Landing Page

A/B Testing
Analytics
Drag & Drop
Form Creation
Real Time Editing
Responsive
SEO Management
Templates

Marketing Automation

A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking

Personalization

A/B Testing
Abandoned Cart Saver
Account Based Marketing
Behavioral Targeting
Campaign Segmentation
Content Analytics
Contextual Targeting
Customer Profiles
Experience Management
Recommendation Engine
Website Personalization

Predictive Analytics

AI / Machine Learning
Benchmarking
Data Blending
Data Mining
Demand Forecasting
For Education
For Healthcare
Modeling & Simulation
Sentiment Analysis

Retargeting

A/B Testing
Audience Targeting
Behavioral Targeting
Conversion Tracking
Geo Targeting
Mobile Retargeting
Personalization
Recommendation Engine
Social Media Retargeting

Website Optimization Tools

Competitor Analysis
Content Management
Keyword Research Tools
Link Management
Performance Metrics
Problem Area Alerts

Categories and Features

Ad Server

A/B Testing
Ad Inventory Management
Ad Optimization
Banner Management
Conversion Tracking
Mobile Ad Serving
Native Ad Serving
Newsletter / Email Ad Serving
Referrals / Affiliates
Rich Media Ad Serving
Video Ad Serving

Marketing Automation

A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking

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