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What is Simple Admation?

Simple Admation is a marketing approval workflow, online proofing and project management platform built by Simple Marketing Solutions (simple.io) for marketing teams, creative agencies and regulated organisations in banking, insurance, health and retail. The problem Admation solves: marketing teams managing high volumes of campaign content typically rely on email chains, shared drives and disconnected review tools. The result is version confusion, missed deadlines, duplicated feedback and approval processes that lack a defensible audit trail — a real compliance risk in regulated industries. Admation manages the complete creative production process from structured brief to final approved asset in a single platform. • Project management: structured brief templates capture requirements before creative work begins. Task scheduling runs against live resource capacity, with campaign calendars, Gantt timelines and dashboards giving managers full visibility across every active project. • Approval workflow: assets route through sequenced, multi-level approval pathways. Stakeholders annotate directly online — print, digital, video and HTML — with all feedback consolidated in one view. Automated reminders keep reviewers accountable. Batch approvals and forwarding tools cut high-volume review cycle costs. • Online proofing: side-by-side revision comparison and consolidated feedback give creative teams a single source of truth across every review cycle. • Compliance: tamper-proof audit trail records every review action and approval decision with timestamps and reviewer attribution — exportable for regulatory submission. Mandatory checklists ensure compliance steps are confirmed before sign-off. • Resource management: live resource planner, time tracking, skill-based scheduling and workload dashboards. Used by Bupa, Bendigo Bank, RACV, HESTA, Hollard, Woolworths, Mondelez, Spotlight and Tourism Australia. Standalone product by Simple Marketing Solutions (simple.io)

What is ATOMIZED?

Atomized is an innovative platform that enables marketers to effectively visualize their campaign staging, planning, and workflows. Specifically designed for marketing teams in brands, agencies, and small businesses, it offers crucial tools for creating visual marketing calendars that bring together teams, content, and various marketing applications within one cohesive interface. Furthermore, Atomized integrates effortlessly with leading digital asset management systems, workflow solutions, social media platforms, email automation tools, and numerous other resources, facilitating a holistic approach to marketing management. This seamless integration not only simplifies efforts but also fosters improved collaboration across all dimensions of a marketing strategy, ultimately driving better results. As a result, users can maximize their productivity and align their marketing initiatives more effectively.

Media

Media

Integrations Supported

AWS Marketplace
Asana
Basecamp
Box
Facebook
Google Drive
Google Workspace
Instagram
Jira Work Management
Mailchimp
Microsoft OneDrive
Microsoft SharePoint
Microsoft Teams
Salesforce
Simple Asset Manager
Simple Retailpath
Slack
WordPress
X (Twitter)

Integrations Supported

AWS Marketplace
Asana
Basecamp
Box
Facebook
Google Drive
Google Workspace
Instagram
Jira Work Management
Mailchimp
Microsoft OneDrive
Microsoft SharePoint
Microsoft Teams
Salesforce
Simple Asset Manager
Simple Retailpath
Slack
WordPress
X (Twitter)

API Availability

Has API

API Availability

Has API

Pricing Information

$50
Free Trial Offered?
Free Version

Pricing Information

$5.00/month/user
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Simple

Date Founded

2007

Company Location

Australia

Company Website

www.simple.io/products/simple-admation

Company Facts

Organization Name

ATOMIZED

Date Founded

2013

Company Location

United States

Company Website

www.atomized.com

Categories and Features

Advertising Agency

Campaign Management
Collaboration
Document Management
File Sharing
Project Management
Task Management
Time Tracking

Creative Management

Billing & Invoicing
Client Management
Collaboration
File Sharing
Project Management
Task Management
Time Tracking

Digital Asset Management

Asset Categorization
Asset Library
Asset Sharing
Brand Control
Customizable Branding
File Conversion
Metadata Management
Mobile App
Reporting/Analytics
Search Within Document
Search/Filter
Version Control
Watermarking
Workflow Management

Marketing Planning

Budgeting & Forecasting
Collaboration
Flowchart
Goal Setting / Tracking
Marketing Calendar
Media Planning
Predictive Analytics
Presentation Tools
Project Tracking
Spend Management

MRM

Activity Planning
Analytics / ROI Tracking
Approval Workflow
Brand Management
Budgeting & Forecasting
Content Management
Digital Asset Management
Expense Management
Marketing Calendar
Strategic Planning

Online Proofing

Audit Trail
Due Date Tracking
File Sharing
Markup Tools
Role-Based Permissions
Status Tracking
Version Control

Project Portfolio Management

Budget Management
Collaboration
Dashboard
Issue Management
Milestone Tracking
Portfolio Management
Project Planning
Requirements Management
Resource Management
Status Tracking
Task Management
Time & Expense Tracking

Resource Management

Capacity Management
Data Visualization
Demand Forecasting
Drag & Drop
Employee Scheduling
Filtered Search
Resource Allocation
Skills Tracking
Utilization Management

Workflow Management

Access Controls/Permissions
Approval Process Control
Business Process Automation
Calendar Management
Compliance Tracking
Configurable Workflow
Customizable Dashboard
Document Management
Forms Management
Graphical Workflow Editor
Mobile Access
No-Code
Task Management
Third Party Integrations
Workflow Configuration

Categories and Features

Brand Management

Approval Process Control
Artwork Management
Asset Management
Change Management
Fulfillment Distribution
Project Management

Campaign Management

Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign

Content Management

Audio Content
Customizable Templates
Document Indexing
E-forms
Full Text Search
Image Editor
SEO Management
Text Editor
Version Control
Video Content
Website Management

Content Marketing

Audience Targeting
Brand Management
Campaign Management
Categorization / Grouping
Conversion Tracking
Distribution Management
Editorial Calendar
Multi-Channel Publishing
Publish Scheduling
SEO Management
Social Media Management
Video Management

Digital Asset Management

Asset Categorization
Asset Library
Asset Sharing
Brand Control
Customizable Branding
File Conversion
Metadata Management
Mobile App
Reporting/Analytics
Search Within Document
Search/Filter
Version Control
Watermarking
Workflow Management

Marketing Planning

Budgeting & Forecasting
Collaboration
Flowchart
Goal Setting / Tracking
Marketing Calendar
Media Planning
Predictive Analytics
Presentation Tools
Project Tracking
Spend Management

Resource Management

Capacity Management
Data Visualization
Demand Forecasting
Drag & Drop
Employee Scheduling
Filtered Search
Resource Allocation
Skills Tracking
Utilization Management

Social Media Management

Automated Publishing
Brand Tracking
Content Management
Customer Engagement
Multi-Account Management
Multi-User Collaboration
Post Scheduling
Reporting/Analytics
Social Media Monitoring

Social Media Marketing

Analytics
Automated Publishing
Contact Management
Content Management
Conversion Tracking
Customer Targeting
Keyword Filtering
Multi-Account Management
Post Scheduling

Video

Analytics
Brand Overlay
Bulk Uploading
Closed Captions
Mobile Screen Support
Privacy Options
Social Sharing
Video Looping
Video Streaming

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