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What is Adobe Advertising Cloud?

At the crossroads of programmatic advertising and media, Adobe distinguishes itself with a robust independent advertising platform that effortlessly integrates and automates all facets of media, screens, data, and creativity on a grand scale. This development signals a departure from fragmented media strategies, as automated media procurement through a demand-side platform (DSP) becomes crucial for organizations looking to elevate their digital marketing approaches. A well-chosen DSP can offer the necessary competitive advantage for executing your strategies both efficiently and cost-effectively, while also facilitating accurate result forecasting and creating delightful experiences for your audience. Recognized consistently as a Leader in the field by Forrester, Adobe Advertising Cloud exemplifies a dedication to delivering exceptional service. Discover how we can help you carve out your own path to market leadership. Utilizing a unified demand-side platform enhances the visualization of an omni-channel strategy; with Adobe Advertising Cloud DSP, you can tap into a vast, agnostic inventory of advertisements across multiple media channels, paired with a comprehensive toolkit for ensuring quality and precise measurement. This combination empowers you to reach your advertising objectives more successfully while fostering an environment that encourages collaboration and innovation. Embrace the future of advertising where all components function in unison for optimal effectiveness and influence.

What is Ad Orbit?

An outstanding all-in-one platform that provides a diverse array of integration and configuration options, along with authentic human customer support. Keep track of revenue forecasts, create proposals, manage advertising inventory in real-time, gather electronic signatures, and collect payment details to help your team meet its financial goals. Automated workflows enable IFTTT processing for ad assignments, status updates, client reminders (like content collection alerts), ad delivery, and comprehensive reporting capabilities. Streamline billing and payment management while obtaining insights into revenue projections, account aging, and cost of goods sold via customizable dashboards. Effortlessly connect with ERP and GL systems to enhance functionality. Clients can easily sign contracts digitally, upload advertising materials, approve proofs, process invoices, monitor campaign performance metrics, and generate account statements through a user-friendly online interface. With a focus on seamless integration, Ad Orbit simplifies the connection of your favorite applications. Featuring numerous direct integrations with top media and technology providers, alongside our RESTful API and compatibility with Zapier, you can tailor your workflow to fit your specific needs. Furthermore, the platform empowers users to enhance their productivity by leveraging these efficient connections, ultimately contributing to a smoother operational experience. This approach not only saves time but also ensures that teams can focus on their core objectives without unnecessary distractions.

Media

Media

Integrations Supported

Acxiom Real Identity
Alumio
AppHelp
AppMarket
AppWise
Authorize.Net
Commanders Act
Dropbox
Factori
Instant-Mail
Invoca
Live Commerce
Microsoft Dynamics 365 Business Central
RIVN
Sage Intacct
TCS Intelligent Urban Exchange
TCS MasterCraft DataPlus
TCS MasterCraft TransformPlus
TCS Optumera
Titan

Integrations Supported

Acxiom Real Identity
Alumio
AppHelp
AppMarket
AppWise
Authorize.Net
Commanders Act
Dropbox
Factori
Instant-Mail
Invoca
Live Commerce
Microsoft Dynamics 365 Business Central
RIVN
Sage Intacct
TCS Intelligent Urban Exchange
TCS MasterCraft DataPlus
TCS MasterCraft TransformPlus
TCS Optumera
Titan

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Adobe

Date Founded

1982

Company Location

United States

Company Website

www.adobe.com/advertising/adobe-advertising-cloud.html

Company Facts

Organization Name

Ad Orbit

Date Founded

2011

Company Location

United States

Company Website

www.adorbit.com

Categories and Features

Campaign Management

Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign

Social Media Advertising

Ad Buying
Ad Creation
Bulk Advertising
Campaign Management
Collaboration Tools
Comment / Reply Moderation
Digital Asset Management
Reporting / Analytics
Retargeting
Roles / Permissions

Categories and Features

Campaign Management

Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign

CRM

Calendar/Reminder System
Call Logging
Document Storage
Email Marketing
Internal Chat Integration
Lead Scoring
Marketing Automation Integration
Mobile Access
Quotes / Proposals
Segmentation
Social Media Integration
Task Management
Territory Management

Publishing and Subscriptions

Advertising Management
Books
Campaign Management
Catalogs
Circulation Management
Content Management
Layout & Design
Magazines
Newsletters
Newspapers

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