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What is Adobe Marketing Cloud?

Adobe Marketing Cloud provides a wide range of digital marketing tools designed to help businesses create, manage, and improve personalized customer experiences on multiple platforms. This comprehensive suite includes features for analytics, advertising, content management, email outreach, audience segmentation, and campaign automation, all intended to work together for successful marketing strategies. By leveraging its robust analytics capabilities, Adobe Marketing Cloud empowers marketers to uncover important insights about customer behaviors, which supports timely and informed decision-making. Furthermore, its functionalities allow for targeted audience engagement and personalized content delivery, enabling brands to craft meaningful and consistent experiences across web, mobile, social media, and other digital avenues. The platform also offers AI-powered insights and automation, helping businesses streamline their marketing processes while enhancing engagement, nurturing customer loyalty, and driving higher conversion rates. In essence, Adobe Marketing Cloud serves as an essential asset for any company aiming to boost its marketing prowess in the highly competitive digital landscape. In summary, utilizing these tools not only enhances marketing effectiveness but also fosters a deeper connection with customers.

What is 51Degrees?

Are you searching for an easier method to elevate your websites, applications, and marketing efforts? Your search ends here. Our all-encompassing suite of real-time data solutions equips you to turn missed opportunities into satisfied customers. Utilize state-of-the-art features such as sophisticated device detection and geolocation to gain a comprehensive insight into your online audience. Modern consumers desire instant access to pertinent content, no matter what device they are utilizing. With our solutions, you can develop personalized, seamless, and responsive digital experiences that meet their expectations. Remove the frustrating obstacles that might be hindering your business’s growth, and witness how engaged visitors consistently transform into loyal customers. Our Pipeline API platform provides you with unmatched access to the fastest and most accurate real-time data services, supported by our trusted data partners. You will benefit from having multiple real-time data sources merged into a single rapid request, and enjoy fully customizable options via an intuitive interface, facilitating smooth transitions between cloud and on-premise services. This flexibility allows you to modify your strategies quickly, ensuring your business stays agile and competitive in an ever-evolving digital environment. With our innovative tools, you can confidently navigate the complexities of digital marketing and drive sustainable growth for your business.

Media

Media

Integrations Supported

Adobe Analytics
Adobe Campaign
Adobe Experience Agent Orchestrator
Adobe Experience Cloud
Adobe Marketo Measure
Adobe Real-Time CDP
Google PageSpeed Insights
Marketo

Integrations Supported

Adobe Analytics
Adobe Campaign
Adobe Experience Agent Orchestrator
Adobe Experience Cloud
Adobe Marketo Measure
Adobe Real-Time CDP
Google PageSpeed Insights
Marketo

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

$299 per month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Adobe

Date Founded

1982

Company Location

United States

Company Website

business.adobe.com/products/marketing-cloud/main.html

Company Facts

Organization Name

51Degrees

Date Founded

2009

Company Location

United Kingdom

Company Website

51degrees.com

Categories and Features

Email Marketing

A/B Testing
Artificial Intelligence
Auto-Responders
CAN SPAM Compliance
Customer Surveys
Drip Campaigns
Dynamic Content
Event Triggered Email
Image Library
Landing Pages/Web Forms
Mailing List Management
Mobile Optimized Emails
Reporting/Analytics
Subscriber Management
Template Management
WYSIWYG Email Editor

Marketing Automation

A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking

Personalization

A/B Testing
Abandoned Cart Saver
Account Based Marketing
Behavioral Targeting
Campaign Segmentation
Content Analytics
Contextual Targeting
Customer Profiles
Experience Management
Recommendation Engine
Website Personalization

Categories and Features

Personalization

A/B Testing
Abandoned Cart Saver
Account Based Marketing
Behavioral Targeting
Campaign Segmentation
Content Analytics
Contextual Targeting
Customer Profiles
Experience Management
Recommendation Engine
Website Personalization

Website Optimization Tools

Competitor Analysis
Content Management
Keyword Research Tools
Link Management
Performance Metrics
Problem Area Alerts

Popular Alternatives

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