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What is Amazon Simple Notification Service (SNS)?

Amazon Simple Notification Service (SNS) serves as an all-encompassing messaging platform tailored for both inter-system and application-to-person (A2P) communications. It enables seamless interaction between different systems through publish/subscribe (pub/sub) techniques, fostering communication among independent microservices as well as direct engagement with users via channels such as SMS, mobile push notifications, and email. The pub/sub features designed for system-to-system communication provide topics that enable high-throughput, push-based messaging for numerous recipients. By utilizing Amazon SNS topics, publishers can efficiently send messages to a diverse range of subscriber systems or customer endpoints, including Amazon SQS queues, AWS Lambda functions, and HTTP/S, which supports effective parallel processing. Additionally, the A2P messaging functionality empowers you to connect with users on a broad scale, offering the flexibility to either use a pub/sub model or send direct-publish messages via a single API call. This versatility not only enhances the communication process across various platforms but also streamlines the integration of messaging capabilities into your applications.

What is Amazon Pinpoint?

Amazon Pinpoint is a flexible and scalable platform designed to facilitate both outbound and inbound marketing communications. It allows companies to connect with their customers through multiple channels such as email, SMS, push notifications, and voice calls. The service is easy to set up, making it accessible for users while catering to various marketing communication requirements. You can effectively segment your audience for targeted campaigns and customize your messaging to provide the most pertinent content. In addition, Amazon Pinpoint offers valuable delivery and campaign metrics that empower you to assess the success of your outreach efforts. With its global scalability, it can manage billions of messages daily across multiple channels, ensuring that it evolves with your business's growth. Initiating the use of Amazon Pinpoint is as simple as a few clicks. Whether you are a marketer or a developer, this platform is versatile enough to support a wide range of applications, including marketing, mass messaging, and transactional communications. Marketers can visually create, manage, and execute campaigns through an intuitive console, while developers can leverage the Amazon Pinpoint APIs for sending messages, scheduling campaigns, or monitoring activities on both web and mobile platforms, thus elevating their overall marketing approaches. Moreover, the platform’s flexibility guarantees its continued relevance in the rapidly changing digital marketing environment, making it a preferred choice for many businesses. Its combined features and functionalities offer a comprehensive solution for effective communication strategies.

Media

Media

Integrations Supported

AWS App Mesh
AWS Lambda
Amazon Web Services (AWS)
AWS Command Line Interface (CLI)
AWS IoT SiteWise
AWS Step Functions
Amazon EC2
Amazon Lookout for Metrics
Amazon Transcribe
Centreon
DisruptOps
Martini
Ndustrial Contxt
NetApp StorageGRID
New Relic
ORCODA Workforce Logistics System (OWLS)
PubSub+ Platform
Salesforce Data Cloud
SecureMFA

Integrations Supported

AWS App Mesh
AWS Lambda
Amazon Web Services (AWS)
AWS Command Line Interface (CLI)
AWS IoT SiteWise
AWS Step Functions
Amazon EC2
Amazon Lookout for Metrics
Amazon Transcribe
Centreon
DisruptOps
Martini
Ndustrial Contxt
NetApp StorageGRID
New Relic
ORCODA Workforce Logistics System (OWLS)
PubSub+ Platform
Salesforce Data Cloud
SecureMFA

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Amazon

Date Founded

1994

Company Location

United States

Company Website

aws.amazon.com/sns/

Company Facts

Organization Name

Amazon

Date Founded

1994

Company Location

United States

Company Website

aws.amazon.com/pinpoint/

Categories and Features

IT Alerting

Alert Noise Reduction
Alert Routing
Dynamic Notifications
Enriched Incident Context
Escalation Policies
Incident History Audit
Multi-User Alerting
Multiple Alert Types
On-Call Management
Rich HTML Email Notifications

Push Notifications

A/B Testing
Analytics
Campaign Segmentation
Contextual Targeting
Device Targeting
Expiry Notifications
Geo Targeting
Mobile Notifications
Notification Scheduling
Visual Notifications
Web Notifications

Categories and Features

Email Marketing

A/B Testing
Artificial Intelligence
Auto-Responders
CAN SPAM Compliance
Customer Surveys
Drip Campaigns
Dynamic Content
Event Triggered Email
Image Library
Landing Pages/Web Forms
Mailing List Management
Mobile Optimized Emails
Reporting/Analytics
Subscriber Management
Template Management
WYSIWYG Email Editor

Marketing Analytics

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics

Marketing Automation

A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking

Mobile App Analytics

A/B Testing
Channel Attribution
Cohort Analysis
Funnel Analysis
In-App Events Tracking
Push Notifications
Retention Tracking
Revenue Tracking
Uninstall Tracking

Personalization

A/B Testing
Abandoned Cart Saver
Account Based Marketing
Behavioral Targeting
Campaign Segmentation
Content Analytics
Contextual Targeting
Customer Profiles
Experience Management
Recommendation Engine
Website Personalization

SMS Marketing

2-Way Messaging
Artificial Intelligence
Contact Management
MMS
Mass Texting
Message Personalization
Mobile Coupons
Mobile Keywords
Polls / Voting
Reporting/Analytics
Scheduled Messaging
Shortcodes
Text-to-Win

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