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What is Calltouch?

Bringing all marketing expenses into one unified platform not only streamlines management but also increases oversight and control. This approach allows for accurate tracking of the effectiveness of different advertising channels, campaigns, and keywords. Additionally, it monitors a variety of inquiries, such as phone calls, online submissions, chat interactions, and abandoned shopping carts. The platform includes features for automated scoring and analysis of conversation tones during phone calls. It provides a detailed view of the entire conversion journey, from ad impressions all the way through to sales and return on investment (ROI). With a remarkable 96% accuracy in identifying the sources of phone calls, we offer compensation in the form of extra numbers at no additional cost if more than 4% of calls cannot be traced back to a specific site visitor. Our solutions are tailored to help businesses optimize their marketing expenditures, thereby improving both efficiency and effectiveness. By leveraging our tools, organizations can uncover critical insights that enable them to make informed, data-driven decisions and refine their overall marketing tactics for better results. Ultimately, this leads to a more strategic approach to advertising and a stronger competitive edge in the market.

What is AvidTrak?

AvidTrak is the go-to call tracking solution for advertisers across Search, Display, and Print mediums, designed to address the offline conversion tracking challenges faced by clients. Leveraging our extensive knowledge in PPC and online advertising, we provide a call tracking system that is ideal for industry professionals. With AvidTrak's tracking numbers and software, users can trace phone calls back to various marketing channels, including search, social media, display, and print advertising. By utilizing your own numbers and minutes, our Enterprise Call Tracking feature allows you to significantly reduce call tracking expenses. Additionally, our Dynamic Phone Number Insertion feature enables you to pinpoint which PPC keywords are driving the most phone leads. The Conversion Path Report is another valuable tool that reveals the web pages that resonate most with your audience, leading to increased calls. Furthermore, our system allows you to record calls and access them from any device, ensuring you never miss important insights. Ultimately, AvidTrak equips advertisers with comprehensive tools to optimize their marketing efforts.

Media

Media

Integrations Supported

Bitrix24
CoMagic
Creatio
Criteo
Facebook Ads
FreshOffice
Google Ads
Google Analytics
InSales
Kommo
Meta Ads
Microsoft Dynamics 365
Pipedrive
Stackreaction
SuiteCRM
VK
Workslam
Yandex Metrica
retailCRM

Integrations Supported

API Availability

Has API

API Availability

Pricing Information

₽990 per month

Pricing Information

Free Trial with $20 credit, no credit card required..
Usage fee of $2.00 per Phone Number and 6 cents per local minute and 7 cents per toll free minute. Volume discounts available.
Free Version
Free Trial Offered?

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
Webinars

Training Options

Documentation Hub
Online Training
On-Site Training

Company Facts

Organization Name

Calltouch

Date Founded

2011

Company Location

Russia

Company Website

www.calltouch.ru/

Company Facts

Organization Name

AvidTrak

Date Founded

2009

Company Location

United States

Company Website

avidtrak.com

Categories and Features

Call Tracking

Not specified

Categories and Features

Call Center

Not specified

Call Recording

Not specified

Call Tracking

Call Recording
Call Routing
Caller Identification
Campaign Management
Conversion Tracking
IVR / Voice Recognition
Keyword Tracking

Conversion Tracking

Not specified

Landing Page

A/B Testing
Analytics

Lead Management

Activity Tracking
Campaign Management
Lead Capture
Lead Scoring
Source Tracking

Marketing Analytics

A/B Testing
Campaign Management
Channel Attribution
Dashboard
Performance Metrics
ROI Tracking
Social Media Metrics
Website Analytics

SMS Marketing

2-Way Messaging
Mass Texting
Scheduled Messaging

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