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What is Cape.io?

Cape is a cloud-based solution specifically designed for marketing and advertising teams, aimed at simplifying the automation of their campaigns. This innovative platform helps organizations meticulously plan and coordinate their initiatives while overseeing creative assets and production processes, thereby ensuring that all advertising materials receive proper validation before they are launched. Teams are capable of effortlessly tracking their campaigns, expediting approvals, and preparing assets for dissemination across a range of media channels. By merging campaign management and advertising execution within a shared workspace, Cape supports agencies, brands, broadcasters, and media owners in aligning their efforts across diverse channels and stakeholders. Tailored for teams managing high volumes of creative content and campaigns, the platform includes features that promote transparency in workflows, conduct thorough quality checks, and offer real-time updates on delivery progress. Its functionalities also encompass campaign execution, enhancement of creative operations, effective advertising asset management, and the systematic distribution of campaign materials. In essence, Cape not only boosts the efficiency of marketing teams but also equips them with the tools necessary to navigate the complexities of the modern advertising landscape with greater accuracy and effectiveness. Moreover, its collaborative capabilities foster a seamless integration of efforts that can lead to more impactful campaign outcomes.

What is Amobee?

Amobee is an all-encompassing advertising solution that integrates television, connected TV, digital, and social media advertising, enabling marketers to effectively connect with their target audiences across multiple platforms. The platform streamlines workflows related to planning, purchasing, and analysis, resulting in improved performance outcomes for advertisers. With innovative features like TV amplifiers, Amobee allows advertisers to expand their linear TV audience targeting to encompass connected TV, digital, and social media channels, leading to more precise management of campaigns. Additionally, Amobee's 4Screen reports provide an in-depth understanding of consumer behavior throughout the entire marketing funnel, which aids advertisers in crafting data-driven strategies. Moreover, the platform delivers customized solutions for broadcasters, aimed at maximizing revenue across diverse media portfolios through integrated planning, sales, and measurement capabilities. By offering such comprehensive services, Amobee not only boosts the effectiveness of advertising initiatives but also significantly contributes to revenue growth for its clients. This dual focus on efficiency and profitability makes Amobee a vital asset in the ever-evolving landscape of advertising.

Media

Media

Integrations Supported

Amazon Ads
Google Display & Video 360
Meta Ads Manager
Snapchat Ads
TikTok Ads
YouTube Ads

Integrations Supported

MINT

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Documentation Hub

Training Options

Documentation Hub
Online Training

Company Facts

Organization Name

Cape.io

Company Location

United Kingdom

Company Website

www.cape.io

Company Facts

Organization Name

Amobee

Date Founded

2005

Company Location

United States

Company Website

www.amobee.com

Categories and Features

Ad Management

Not specified

Advertising

Not specified

Campaign Management

Not specified

Creative Management

Not specified

CTV & OTT Advertising

Not specified

Video Annotation

Not specified

Categories and Features

CTV & OTT Advertising

Not specified

Media Buying

Not specified

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