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What is Clay?

Clay is an AI-powered go-to-market platform designed to help organizations identify potential customers, enrich business data, and automate sales and marketing operations. The software combines a marketplace of more than 200 data providers with AI research agents and configurable workflow automation tools. Its prospecting capabilities enable users to identify companies and contacts based on attributes such as industry, employee count, job title, technology usage, and hiring activity. Waterfall enrichment searches multiple data sources to retrieve contact information, company details, and other business intelligence when individual providers have incomplete records. Claygent, the platform's AI research agent, can investigate websites, analyze company information, and collect custom data points that are not readily available through traditional databases. The platform supports account research, total addressable market identification, lead qualification, territory planning, and account-based marketing workflows. Its automation capabilities allow users to build processes for enriching inbound leads, scoring prospects, assigning sales representatives, and updating CRM records. Signal monitoring tools help teams identify relevant events such as employment changes, company growth, funding activity, and other developments that may indicate sales opportunities. Clay integrates with Salesforce, HubSpot, data warehouses, advertising platforms, and external applications through native integrations, APIs, and webhooks. The platform also provides audience management, outbound sequencing, advertising audience synchronization, and tools for creating personalized sales outreach. Its combination of data infrastructure, AI agents, and workflow orchestration enables revenue teams to manage prospect research, customer data maintenance, and campaign execution within a centralized environment.

What is Aberdeen?

Aberdeen Strategy & Research, part of SWZD, has accumulated over three decades of significant experience in providing independent and trustworthy market analysis that elucidates market trends and informs business strategies. Our dedication to a data-driven, unbiased, and results-focused research approach encourages analytical thinking and supports actionable, evidence-based decisions. Encompassing a broadening range of practice areas, our research delves into critical markets of today while exploring the strategic aspects of business, including sectors such as Technology, Customer Management, and Business Operations. By collecting insights from a diverse group of business leaders across various roles and industries, Aberdeen employs a survey-based methodology that ensures our research is firmly rooted in facts rather than personal biases. Our passionate team of industry analysts and research professionals leverages their vast market knowledge and direct research to create compelling, impartial content that appeals to both technology consumers and organizational decision-makers, ultimately enabling businesses to excel in a competitive environment. This thorough approach not only enhances understanding but also provides companies with the essential insights required to maneuver through the intricacies of the market effectively, ensuring long-term success.

Media

Media

Integrations Supported

Claude
Close
Google
Grok Bot
HubSpot CRM
Hunter
Lima Data
Linear
OpenAI
OutFlo AI
Outreach
Pipedrive
Renidly
Salesforce
SendCopy
SignalHire
Snowflake
Tadata
TrustRadius
ZoomInfo

API Availability

Has API

API Availability

Pricing Information

$185/month
Access 150+ databases of leads and company research - without subscribing to a single external plan. Just pay for what you use with Clay credits. If you already have external plans with a provider, you can still use them on Clay for free!.
Free Version
Free Trial Offered?

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Web-Based Support

Customer Service / Support

24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
On-Site Training

Training Options

Documentation Hub

Company Facts

Organization Name

Clay

Date Founded

2017

Company Location

United States

Company Website

www.clay.com

Company Facts

Organization Name

Aberdeen Strategy & Research

Date Founded

1988

Company Location

United States

Company Website

www.aberdeen.com

Categories and Features

AI Email Writers

Not specified

AI GTM

Not specified

AI Sales Agents

Not specified

AI Sales Tools

Not specified

AI SDR

Not specified

B2B Data

B2B Contact Data
B2B Intent Data
B2B Leads Data
B2B Marketing Data
Business Ownership Data
Company Data
Employee Data
Firmographic Data
Job Posting Data
Salary Data
Technographic Data

Go-To-Market

Not specified

Lead Generation

Contact Discovery
Contact Import/Export
Lead Nurturing
Lead Scoring
Lead Segmentation
Prospecting Tools
Visitor Identification

Sales Prospecting

Not specified

Categories and Features

B2B Data

Not specified

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