Ratings and Reviews 0 Ratings

Total
ease
features
design
support

This software has no reviews. Be the first to write a review.

Write a Review

Ratings and Reviews 0 Ratings

Total
ease
features
design
support

This software has no reviews. Be the first to write a review.

Write a Review

Alternatives to Consider

  • MikMak Reviews & Ratings
    85 Ratings
    Company Website
  • Adzooma Reviews & Ratings
    253 Ratings
    Company Website
  • Vibe Retail Reviews & Ratings
    93 Ratings
    Company Website
  • LS Retail Reviews & Ratings
    212 Ratings
    Company Website
  • Bravo POS for Gun Stores Reviews & Ratings
    76 Ratings
    Company Website
  • ShipHero Reviews & Ratings
    933 Ratings
    Company Website
  • Paladin POS Reviews & Ratings
    28 Ratings
    Company Website
  • BLAZE Reviews & Ratings
    6 Ratings
    Company Website
  • Fraud.net Reviews & Ratings
    56 Ratings
    Company Website
  • RetailEdge Reviews & Ratings
    201 Ratings
    Company Website

What is Criteo?

The landscape of shopping has undergone a profound transformation. Consumers now seamlessly navigate between in-store and online environments, seeking out new products, comparing prices, and making returns with ease; furthermore, they increasingly turn to influencers and experts to assess the attributes and suitability of products for their needs. In this evolving market, Commerce Media has emerged as the fastest-growing advertising channel, ranking as the fourth major wave in Digital Advertising, following display, search, and social media. Criteo, recognized as the leading Commerce Media Company globally, provides a comprehensive array of advertising solutions that link retailers, brands, and publishers to valuable in-market shoppers while also helping consumers find products they will genuinely appreciate. Our Commerce Media Platform encompasses several innovative tools, including C-Growth, a performance marketing solution tailored for direct-to-consumer (DTC) and e-commerce websites; C-Yield, a retail media monetization platform designed for international retailers; C-Max, a retail media demand-side platform (DSP) crafted for brands and agencies; and C-Grid, a supply-side platform (SSP) centered on commerce for media owners, all of which work together to enhance the shopping experience. As we continue to adapt to the changing retail landscape, these tools are essential for driving engagement and improving sales outcomes.

What is Active Agent DSP?

Active Agent operates as a robust omnichannel demand-side platform that delivers innovative marketing technology focused on enabling automated, value-driven, and data-informed media buying. It supports a variety of formats including display, mobile, native, video, digital out-of-home, cinema, digital audio, and both linear and programmatic television. By streamlining the planning, purchasing, and optimization of programmatic advertising across these various channels, Active Agent simplifies the entire process for marketers. The platform emphasizes the importance of data protection by adhering to IAB standards and EU regulations through intuitive campaign setups that guarantee compliance. Moreover, it ensures brand safety with pre-bid integrations that provide automated quality control during media purchases, thereby securing placements that align with the brand’s values. Additionally, Active Agent offers centralized management for all traditional deal types, featuring forecasting, comprehensive reporting, and a wide array of exclusive always-on deals across different channels. As the digital landscape constantly evolves, Active Agent remains dedicated to adapting its offerings to fulfill the changing needs of marketers effectively. This commitment to innovation ensures that clients are always equipped with the best tools at their disposal.

Media

Media

Integrations Supported

Blotout
Blueshift
Channable
Commanders Act
Conversionomics
CorralData
Data Virtuality
Dataslayer
Faraday
Improvado
Invoca
MINT
MSIGHTS
MarfeelPress
Meiro
Sourcetable
TROCCO
TrackAd
iDerive

Integrations Supported

API Availability

API Availability

Pricing Information

$0.01
Free Trial Offered?

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training

Training Options

Documentation Hub

Company Facts

Organization Name

Criteo

Date Founded

2005

Company Location

France, NYC, London, Tokyo, Barcelona

Company Website

www.criteo.com

Company Facts

Organization Name

Virtual Minds

Date Founded

2001

Company Location

Germany

Company Website

virtualminds.com/active-agent/

Categories and Features

Display Advertising

Not specified

Media Buying

Not specified

Performance Marketing

Not specified

Predictive Analytics

AI / Machine Learning
Benchmarking
Data Blending
Data Mining
Demand Forecasting
Sentiment Analysis

Retail Media Networks

Not specified

Retargeting

Not specified

Categories and Features

Media Buying

Not specified

Popular Alternatives

Aroscop Reviews & Ratings

Aroscop

Aroscop Tech

Popular Alternatives

AdLib DSP Reviews & Ratings

AdLib DSP

AdLib Media Group