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What is Data Decisions Reach?

Reach, a specialized tool developed by DDG, assists FMOs in effectively connecting with audiences in the senior market. This cutting-edge platform offers same-day service, providing a detailed overview of key descriptor variables to accurately identify the most appropriate audience for products such as Medicare Advantage, Medicare supplements, and final expense insurance. By delivering precise names and addresses of individuals within the targeted demographic to your chosen mail supplier, Reach significantly improves the accuracy of customer acquisition strategies tailored to the specific traits of your county. Employing sophisticated modeling techniques, including a look-alike model, Reach enables the creation of customized audience profiles that refine and enhance your advertising messages. Furthermore, its response model assesses the potential success of campaigns, facilitating a more efficient allocation of direct marketing budgets by concentrating on those individuals who are most likely to convert. In addition to its robust modeling features, Reach prioritizes data security, boasting a SOC 2 Type 2 certification, and expertly manages the entire workflow of modeling, which includes handling deceased records and complying with USPS regulations. Ultimately, Reach not only simplifies the audience targeting process but also amplifies the effectiveness of marketing initiatives aimed at the senior market, ensuring that strategies are both precise and impactful. This comprehensive approach helps organizations navigate the complexities of senior market outreach with confidence and success.

What is D&B Rev.Up ABX?

D&B Rev.Up stands out as the revolutionary RevTech platform that B2B marketers are excited to embrace. Its flagship offering, D&B Rev.Up ABX, equips businesses with the tools needed to enhance revenue through consolidated data, targeted audience outreach, and personalized interactions across multiple channels, while also providing the ability to measure performance effectively. This capability is supported by our advanced Customer Data Platform (CDP), which integrates effortlessly with your current Martech or Salestech solutions, allowing you to circumvent the limitations of yet another technology silo. For instance, Citrix utilizes Dun & Bradstreet to refine the targeting methodologies of its marketing and sales teams, enabling them to engage with the right accounts using tailored messaging, which significantly boosts pipeline expansion and deal values. Likewise, LiveRamp aimed to enhance its reach; through the adoption of Dun & Bradstreet, they have successfully expanded their account landscape and initiated cohesive, targeted campaigns directed at pivotal accounts. By offering your audiences curated and relevant experiences, you can consistently provide value across a variety of platforms, including display advertising, social media, email, and search engines, which ultimately helps in winning their loyalty. With D&B Rev.Up at your disposal, your marketing initiatives will not only achieve effectiveness but will also deeply resonate with the audience you aim to engage. In a competitive landscape, leveraging such innovative solutions can set your business apart and drive sustained growth.

Media

Media

Integrations Supported

Additional information not provided

Integrations Supported

Additional information not provided

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
On-Site Training

Training Options

Documentation Hub

Company Facts

Organization Name

Data Decisions Group

Date Founded

2016

Company Location

United States

Company Website

datadecisionsgroup.com/reach/

Company Facts

Organization Name

Dun & Bradstreet

Date Founded

1841

Company Location

United States

Company Website

www.dnb.com/products/marketing-sales/dnb-rev-up-cloud/rev-up-abx.html

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