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What is Edge by Ascential?

Discover the hidden opportunities within digital commerce to secure a competitive advantage. Our knowledge in market analysis and predictive insights formulates powerful retail approaches. By streamlining the intricacies of online shelf management, we enable brands to boost their profit margins and stimulate sales growth. In addition, we deliver comprehensive online performance metrics, encompassing sales data and market share evaluations. Over 600 prominent brands and retailers depend on our data-driven solutions for enhancing their ecommerce strategies, optimization initiatives, and performance assessments. We take pride in providing trustworthy and all-encompassing data insights that our partners can rely on. With a global reach, we are equipped to meet your requirements regardless of your location. Stay at the forefront of retail trends and make well-informed decisions with our targeted primary research and intelligence data. Our innovative SaaS digital distribution platform is specifically designed to assist your vital decision-making processes through our Retail Insights Reports, ensuring your successful navigation of the ecommerce arena. Furthermore, our commitment to excellence guarantees that you receive the most up-to-date information and tools necessary for thriving in a competitive market.

What is EYE2?

Analyze how your brand stacks up against competitors on retail shelves, paying special attention to top-performing subcategories, brands, and customer demographics. Seek opportunities to expand your shelf presence while consistently measuring this against established objectives. Obtain shelf images that highlight your brands in various customer locations to assess visibility. Vigilantly monitor your SKUs' availability across multiple sales platforms, identifying products that often run low on stock and customers lacking adequate inventory. Track stock levels by subcategory, brand, SKU, and customer to uncover valuable insights. Evaluate your pricing shares for both well-performing and underperforming SKUs in the marketplace. Compare your prices to the market average, set clear targets, and analyze monthly trends to stay competitive. Identify pricing inconsistencies at different customer sites and take necessary actions to align with your pricing strategies. Additionally, keep an eye on your inventory's freshness in the market, addressing any issues that may pop up at customer locations. Recognizing patterns in freshness challenges within your supply chain can help prevent overstock situations. By implementing these strategies, you can significantly boost your brand's performance while improving inventory management practices, leading to better customer satisfaction and increased sales.

Media

Media

Integrations Supported

Additional information not provided

Integrations Supported

Additional information not provided

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

24 Hour Support

Customer Service / Support

Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training

Training Options

Documentation Hub
Online Training
On-Site Training

Company Facts

Organization Name

Ascential

Date Founded

2014

Company Location

United Kingdom

Company Website

www.ascentialedge.com

Company Facts

Organization Name

eQuality

Date Founded

2015

Company Location

Lebanon

Company Website

www.e-qualitygroup.com/fmcg-product-eye2.html

Categories and Features

Pricing Optimization

Forecasting
Pricing Analytics

Retail Analytics

Not specified

Retail Intelligence

Not specified

Categories and Features

CPG

Not specified

Retail Analytics

Not specified

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