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What is Employee Advocacy by Sprout Social?

Sprout Social’s Employee Advocacy platform enables organizations to amplify their social media presence by empowering employees to share branded content quickly and confidently, all while maintaining compliance with pre-approved messaging. This tool helps companies increase organic reach and brand awareness significantly, saving considerable advertising costs by harnessing earned media value generated through employee networks. Employees can share content effortlessly across major social platforms such as LinkedIn, X (formerly Twitter), Facebook, and Instagram using intuitive desktop and mobile applications. The platform allows organizations to draft message ideas, send targeted communications via newsletters or integrated workspaces like Microsoft Teams and Slack, and enable employees to explore relevant topics in their preferred languages. Gamification features boost engagement by rewarding participation, making advocacy fun and motivating. Employers gain access to detailed analytics that track shares, reach, earned media value, and connections to leads, web traffic, and event sign-ups, proving the ROI of advocacy efforts. Sprout Social supports flexible workflows and multilingual capabilities, accommodating the needs of global organizations. Backed by industry studies, the platform demonstrates how brand consistency through employee advocacy can increase revenue and talent pipeline growth. It is an essential solution for companies looking to turn their workforce into authentic brand ambassadors who can drive marketing impact organically. Overall, Sprout Social’s Employee Advocacy bridges the gap between internal communications and external brand promotion effectively and securely.

What is BizRatings?

Our Business Intelligence (BI) utilizes Customer Satisfaction Surveys (CSAT) to categorize customers into Promoters, Passives, and Detractors. We continuously improve our solution to capture real-time feedback from customers, enhance SEO, and maintain precise Net Promoter Scores (NPS), all aimed at empowering our community to showcase their reputations to a broader audience. A recent study revealed that 27% of individuals encounter negative customer experiences that can disrupt their day, prompting us to reassess our sales approach. Consequently, it is essential for organizations to focus on enhancing customer experience to position themselves as leaders in their respective industries. We are firm believers that the customer experience is a crucial component of building brand trust. Our BI, which focuses on CSAT survey and review conversion, helps transform today’s customers into brand advocates, attracting more potential clients. Moreover, regularly assessing CSAT and NPS not only highlights success in customer experience but also enables businesses to forecast customer loyalty and the quality of their offerings. Ultimately, investing in customer satisfaction can lead to sustainable growth and a stronger market presence.

Media

Media

Integrations Supported

Axis LMS
AuthPoint
DNSWatch
RiteTag
Sprout Social
ThreatSync
Wufoo
Zapier

Integrations Supported

Axis LMS
Autotask PSA
BrightGauge
ConnectWise PSA
Google Business Profile
QuickBooks Online
QuickBooks Online Advanced
Salesforce
Xero

API Availability

API Availability

Pricing Information

$89 per user per month
Billed annually
Free Trial Offered?

Pricing Information

$0 per month
Startups can now start with a freemium!
We offer:
1. Online listing and profile
2. NPS Surveys
3. Review badge for your website
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad

Supported Platforms

SaaS

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Documentation Hub
Online Training

Training Options

Documentation Hub
On-Site Training

Company Facts

Organization Name

Sprout Social

Date Founded

2010

Company Location

United States

Company Website

sproutsocial.com/features/employee-advocacy/

Company Facts

Organization Name

BizRatings.com

Date Founded

2012

Company Location

United States

Company Website

www.bizratings.com

Categories and Features

Brand Advocacy

Not specified

Employee Advocacy

Not specified

Employee Engagement

Benchmarking
Cultural Alignment
Employee Awards
Employee Recognition
Goal Management
Performance Management
Pulse Surveys

Social Networking

Not specified

Categories and Features

Brand Advocacy

Not specified

Review Management

Dashboard
Response Management
Review Request

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