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What is Evocalize?

Advanced digital advertising technology embedded within various platforms equips users with sophisticated marketing tools designed for customer relationship management systems, online portals, marketplaces, and brands with numerous locations, allowing them to convert data into significant revenue opportunities. eMarketer projects that by 2023, the digital advertising sector in the United States will exceed $201 billion, and the technology offered by Evocalize enables businesses to tap into this promising market potential. Merging the intent signals and data collected by your application with the Evocalize platform's intuitive self-service interface empowers users to implement intricate, data-focused advertising campaigns across prominent platforms such as Facebook and Google. This method provides marketing infrastructure as a service, highlighting Evocalize's achievement of delivering over 5 billion impressions, which showcases the dependability and scalability essential for offering exceptional online marketing solutions. Moreover, the embedded platform enhances the speed of going to market with its white-label options designed for seamless integration, while developers can utilize our APIs to craft personalized user interfaces that draw on our strong infrastructure, thereby allowing for a tailored advertising experience that meets diverse requirements. As the digital landscape continues to evolve, the ability to adapt these tools to specific business needs becomes increasingly crucial for success.

What is AdUp?

AdUp Technology, the official brand of Axel Springer Teaser Ad GmbH, is distinguished as a premier platform offering innovative native advertising solutions tailored for both publishers and advertisers alike. We boast a wide variety of advanced advertising formats designed to fulfill the unique demands of marketing professionals. As a fully-owned subsidiary of Axel Springer SE, we present a diverse portfolio that includes everything from performance-oriented campaigns to content-driven and brand marketing strategies. Our dedicated teams, based in Berlin, Hamburg, Leipzig, and Regensburg, work tirelessly to optimize performance for our clients. Advertisements that are seamlessly incorporated into the website’s design are seen as an integral component of the overall user experience. These ads benefit from the credibility provided by the editorial context, leading to remarkable click-through and conversion rates. No matter the device—whether desktop, tablet, or mobile—these advertisements are not only eye-catching but are also thoughtfully integrated into the surrounding content, thereby improving the overall quality of user engagement. This thoughtful integration guarantees that users experience a coherent interface that aligns with their personal interests, further enhancing satisfaction and interaction. Ultimately, AdUp Technology is committed to evolving its offerings to meet the ever-changing landscape of digital advertising.

Media

Media

Integrations Supported

Integrations Supported

Yieldlab

API Availability

API Availability

Has API

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub

Company Facts

Organization Name

Evocalize

Date Founded

2013

Company Location

United States

Company Website

www.evocalize.com

Company Facts

Organization Name

AdUp Technology

Date Founded

2008

Company Location

Germany

Company Website

www.adup-tech.com

Categories and Features

Campaign Management

Channel Management
Contact Database
Event Triggered Actions
Lead Management
Multi-Campaign

Channel Management

Campaign Management
Channel Analytics
Incentive Management
Lead Management
Order Management
Partner Management
Reseller Management

Digital Asset Management

Asset Categorization
Asset Library
Asset Sharing
Customizable Branding
Reporting/Analytics
Search/Filter
Workflow Management

Infrastructure-as-a-Service (IaaS)

Analytics / Reporting
Log Access
Performance Monitoring

Lead Generation

Contact Discovery
Contact Import/Export
Lead Capture
Lead Database Integration
Lead Segmentation
Visitor Identification

Marketing Automation

A/B Testing
Analytics / ROI Tracking
Customizable CTAs
Dynamic Content
Landing Pages / Web Forms
Search Marketing
Social Marketing

Marketing Planning

Budgeting & Forecasting
Media Planning

Marketplace

Catalog Management
Category Management
Order Management
Payment Processing
Promotions Management
Vendor Portal

PPC

A/B Testing
Analytics / ROI Tracking
Bid Management
Budget Management
Campaign Management
Conversion Tracking
Landing Pages / Web Forms

Social Media Marketing

Analytics
Contact Management
Content Management
Conversion Tracking
Customer Targeting
Multi-Account Management

Categories and Features

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