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What is ExoClick?

Founded in 2006 by Benjamin Fonzé and operating under the EXOGROUP, ExoClick is a trailblazing advertising company based in Barcelona, Spain. The company provides two primary services to advertisers and publishers: an Ad Exchange and an Ad Network. Through its innovative ad exchange, publishers can successfully monetize their traffic not only through ExoClick’s network but also via a multitude of other ad networks and demand-side platforms (DSPs). With the capability to deliver over 8.5 billion geo-targeted ads every day, ExoClick connects to an extensive network of 65,000 web and mobile publisher platforms across the globe. The platform features cutting-edge software that includes more than 20 distinct ad formats, precise targeting options, and advanced behavioral retargeting capabilities, along with comprehensive big data analytics and strategic tools aimed at maximizing return on investment. In addition to real-time data updates occurring every 60 seconds, ExoClick allows for day parting to optimize advertising efforts, while also offering 24/7 customer support. Moreover, the platform's API provides developers with the tools needed to create custom plugins and software enhancements, which streamline automation within the ExoClick ecosystem. This level of adaptability ensures a highly customized advertising experience that meets the individual requirements of clients, ultimately enhancing the effectiveness of their marketing strategies. As a result, ExoClick stands out not only for its technological advancements but also for its commitment to supporting its users through various innovative solutions.

What is Equativ?

Equativ emerges as a leading independent entity in the advertising technology field, delivering a comprehensive suite of solutions designed for both advertisers and publishers. Founded in 2001 and headquartered in Paris, France, with a significant presence in New York, Equativ boasts an all-encompassing platform that includes an ad server, supply-side platform (SSP), and demand-side platform (DSP). This integrated approach enables clients to effectively manage and optimize their digital advertising activities across various channels and formats. In June 2024, a strategic partnership with Sharethrough was established, creating one of the largest independent advertising platforms in the world and greatly enhancing its market influence. Committed to core values of transparency, privacy, and sustainability, Equativ continually pushes the limits of innovation within the digital advertising industry. This dedication not only empowers clients to achieve remarkable outcomes but also ensures that consumer rights are upheld throughout the process. The transformation of Equativ is a testament to its ability to respond proactively to the evolving landscape of the advertising sector, ensuring relevance in a rapidly changing environment. Through its ongoing growth and development, the company aims to lead the charge in shaping the future of advertising technology.

Media

Media

Integrations Supported

ADxAD
Commanders Act
DV Publisher Suite
FuseCommander
Illuma
MINT
Madyourself
ParkAve
Plat
SpyPush
TrustCommander
Voluum

Integrations Supported

ADxAD
Commanders Act
DV Publisher Suite
FuseCommander
Illuma
MINT
Madyourself
ParkAve
Plat
SpyPush
TrustCommander
Voluum

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

ExoClick

Date Founded

2006

Company Location

Spain

Company Website

www.exoclick.com

Company Facts

Organization Name

Equativ

Date Founded

2001

Company Location

France

Company Website

www.equativ.com

Categories and Features

Categories and Features

Ad Server

A/B Testing
Ad Inventory Management
Ad Optimization
Banner Management
Conversion Tracking
Mobile Ad Serving
Native Ad Serving
Newsletter / Email Ad Serving
Referrals / Affiliates
Rich Media Ad Serving
Video Ad Serving

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