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What is Fliphound?

Are you looking to attract new customers, boost your business's profile, set yourself apart from competitors, or engage with local clients? When analyzed on a cost-per-impression basis, outdoor advertising offers a more budget-friendly option than traditional methods like radio, television, or print, allowing you to reach your intended audience at critical moments. Fliphound emerges as the first automated online platform dedicated to billboard advertising, making it easier than ever to manage every element of your campaign, from ad design and payment processing to performance tracking. This user-friendly service is available 24/7 throughout the year, positioning Fliphound as your essential partner in online marketing. It meets the needs of a wide array of advertisers, agencies, and digital marketers who wish to integrate Out-of-Home (OOH) advertising into their existing strategies alongside other online media channels, such as digital and social platforms. By streamlining the billboard advertising process, Fliphound attracts advertisers with varying budgets and ensures a hassle-free experience. With its emphasis on convenience and ease of access, it is increasingly clear why businesses are turning to Fliphound for their advertising solutions, thereby reshaping the landscape of outdoor marketing. The platform not only simplifies the ad buying journey but also empowers users to achieve their marketing goals efficiently and effectively.

What is Basis DSP?

Basis DSP is unique as the only demand-side platform that combines search, social media, and direct site advertising within a single interface. It provides access to an extensive programmatic ecosystem teeming with varied inventory, specifically targeted audiences, and rich data sets, enabling users to seamlessly plan, purchase, and manage their advertising campaigns. The platform’s compatibility with multiple search, social, and advertisement server tools allows media professionals to devise and implement their digital media strategies with enhanced efficiency. In addition, the platform's billing automation feature simplifies the reconciliation of delivery metrics and streamlines the creation and processing of invoices. Users benefit from the capability to plan, negotiate, and oversee custom private marketplace (PMP) deals with several leading publishers directly from the Basis interface. The presence of a sophisticated artificial intelligence engine within Basis improves campaign performance by offering options for algorithm-based or machine learning optimizations that aid in automated data analysis. Moreover, Basis provides connectivity to top industry exchanges and access to a diverse array of over 25,000 audience segments, derived from more than 30 data sources, which ensures flexible and user-friendly targeting solutions for inventory and data. This all-encompassing approach is designed to help advertisers maximize their effectiveness in digital marketing campaigns, ultimately leading to improved ROI and campaign success. With its innovative features and user-centric design, Basis DSP positions itself as an invaluable tool for today’s marketing professionals.

Media

Media

Integrations Supported

Adloox
Clearboard
Eyeota
Peer39
Proximic by Comscore

Integrations Supported

Adloox
Clearboard
Eyeota
Peer39
Proximic by Comscore

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Fliphound

Company Website

fliphound.com

Company Facts

Organization Name

Basis Technologies

Company Location

United States

Company Website

basis.net/technology/dsp

Categories and Features

Digital Signage

Automatic Player Updates
Content Scheduling
Media Library
Multi-Screen Support
Remote Deployment
Remote Display Management
Visual Editor

Categories and Features

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