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Ratings and Reviews 0 Ratings
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Gimbal functions as a powerful location intelligence platform that enhances applications by integrating the importance of geographic context, thus supporting omnichannel marketing, operational effectiveness, and commerce through a sophisticated geofencing and proximity-aware location system designed with a keen emphasis on user privacy. Its comprehensive SDK, tailored for enterprise applications, efficiently collects and analyzes location data from various active and passive sources while ensuring minimal battery consumption, enabling the detection of location signals even when the app is not in the foreground or is inactive. Moreover, Gimbal offers a cloud-based management interface that allows users to create and manage geofences and points of interest (POIs), providing the flexibility to design custom radial or polygonal geofences or to choose from an extensive library of verified POIs that include millions of locations across diverse industries. The platform's push marketing capabilities are specifically designed to send location-based notifications to app users, thereby enhancing engagement through personalized messages that correspond with particular locations and times, which ultimately boosts user interaction during key moments. By harnessing these diverse features, Gimbal establishes itself as an indispensable resource for businesses aiming to refine their strategies in location-based marketing while also prioritizing user privacy and experience. As a result, it fosters a dynamic environment where businesses can effectively connect with their audience in meaningful ways.
What is Foursquare?
Foursquare powers the most trusted, independent location intelligence platform, helping brands, developers, and analysts harness the value of real-world movement. Marketers use Foursquare Attribution to measure how campaigns across digital, TV, CTV, OOH, and more drive real-world results like store visits and sales. With Foursquare Audience, they can target high-intent consumers based on real-world visitation, and with Foursquare Proximity, they can build precise geofences to activate real-time, location-based campaigns—all through self-serve or managed workflows. Foursquare Studio gives data teams a browser-based platform to join, analyze, and visualize large-scale geospatial datasets through interactive maps and advanced analytics. Developers can integrate rich POI data into apps and experiences using Foursquare Places and Foursquare Places API, accessing over 100 million locations across 200+ countries. And with Foursquare Movement SDK, teams can build smarter, location-aware apps that react in real time to user behavior, powering everything from content personalization to trip planning.
Integrations Supported
Airship
Braze
Salesforce Agentforce Marketing
Yext
mParticle
Alkami Digital Banking Platform
Amazon S3
Aritic Swarm
BattleFin Ensemble
Feedback Link
Integrations Supported
Airship
Braze
Salesforce Agentforce Marketing
Yext
mParticle
Alkami Digital Banking Platform
Amazon S3
Aritic Swarm
BattleFin Ensemble
Feedback Link
API Availability
Has API
API Availability
Has API
Pricing Information
Pricing not provided.
Free Trial Offered?
Free Version
Pricing Information
Free
Free Trial Offered?
Free Version
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Company Facts
Organization Name
Infillion
Date Founded
2008
Company Location
United States
Company Website
infillion.com/software/gimbal/
Company Facts
Organization Name
Foursquare
Date Founded
2009
Company Location
United States
Company Website
foursquare.com
Categories and Features
Location Intelligence
Behavioral Analytics
Data Visualization
Demographic Data
Geocoding
Geofencing
Location Tracking
Predictive Analytics
Trade Area Analysis
Categories and Features
Business Intelligence
Ad Hoc Reports
Benchmarking
Budgeting & Forecasting
Dashboard
Data Analysis
Key Performance Indicators
Natural Language Generation (NLG)
Performance Metrics
Predictive Analytics
Profitability Analysis
Strategic Planning
Trend / Problem Indicators
Visual Analytics
Competitive Intelligence
Alerts/Notifications
Benchmarking
Competing Product Analysis
Keyword Tracking
Social Media Monitoring
Trend Analysis
Website Monitoring
Location Intelligence
Behavioral Analytics
Data Visualization
Demographic Data
Geocoding
Geofencing
Location Tracking
Predictive Analytics
Trade Area Analysis
Location-Based Marketing
Audience Demographics
Beacons (BLE)
Contextual Marketing
Footfall Analytics
Geofencing
Location Intelligence
Marketing Attribution
Marketing Automation
NFC
Personalization
Push Notifications
QR Codes
Reporting / Analytics
Social Marketing
Wi-Fi