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What is GoodFit?

GoodFit is an advanced data platform designed to improve go-to-market strategies by providing commercial teams with the necessary tools and insights to effectively identify, prioritize, and engage their ideal customers. The platform facilitates market and account analysis, enhances these accounts with tailored data points, and allows for the assessment or ranking of accounts according to their buying potential, thereby highlighting "high-potential" leads. By harnessing unique market data, proprietary performance metrics, and customizable features, GoodFit enables teams to implement both human-driven and automated go-to-market strategies—ranging from identifying target accounts to launching outreach campaigns—while also reducing customer acquisition costs through data-informed insights. In addition, it presents a unified view that helps revenue and marketing teams grasp their addressable market, strategically prioritize their outreach activities, and craft highly relevant messaging on a broader scale. This holistic methodology not only boosts operational efficiency but also significantly improves engagement with prospective customers, ultimately leading to higher conversion rates. As a result, organizations can expect a more streamlined approach that aligns their efforts with the needs of their target audience.

What is Adapt?

Adapt.io stands out as a comprehensive B2B lead intelligence solution that streamlines the prospecting process and enhances data enrichment for both sales and marketing professionals. With an extensive repository boasting over 250 million contacts and 12 million company profiles, it provides vital contact details such as direct phone numbers and email addresses, facilitating connections with key decision-makers across diverse sectors. The platform is equipped with sophisticated filtering functionalities that allow users to curate highly specific lists based on various parameters, including industry type, job position, geographical location, and company scale. Furthermore, it integrates smoothly with widely-used CRM platforms and features a Chrome extension that offers immediate data access while users navigate LinkedIn or other corporate websites. Adapt.io employs stringent verification measures to maintain data precision, which in turn minimizes bounce rates and boosts the efficiency of marketing campaigns. It serves businesses of all sizes, from emerging startups to established enterprises, enabling them to optimize their lead generation processes and conserve valuable resources. By equipping teams with insightful data, Adapt.io not only enhances outreach strategies but also significantly raises conversion rates, ultimately fostering sustainable growth for organizations. As such, it represents a vital tool for any company looking to refine its approach to B2B engagement effectively.

Media

Media

Integrations Supported

HubSpot CRM
Outreach
Salesforce
Adobe Marketo Engage
Clari
ClickUp
Datamorf
Eloqua
HubSpot Customer Platform
Intercom
LinkedIn
Merge
Microsoft Dynamics 365
Microsoft Excel
Miro
Salesloft
Snowflake
Zoho CRM
Zoom
ZoomInfo

Integrations Supported

HubSpot CRM
Outreach
Salesforce
Adobe Marketo Engage
Clari
ClickUp
Datamorf
Eloqua
HubSpot Customer Platform
Intercom
LinkedIn
Merge
Microsoft Dynamics 365
Microsoft Excel
Miro
Salesloft
Snowflake
Zoho CRM
Zoom
ZoomInfo

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

$49 per month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

GoodFit

Date Founded

2020

Company Location

United Kingdom

Company Website

www.goodfit.io

Company Facts

Organization Name

Adapt.io

Date Founded

2017

Company Location

India

Company Website

www.adapt.io

Categories and Features

Sales Intelligence

CRM Integration
Data Cleaning
Data Enrichment
Data Import/Export
Data Mining
Data Verification
Email Integration
Lead Scoring
List Building
Performance Management
Pipeline Management
Predictive Modeling/Analytics
Prospecting Tools
Reporting/Analytics
Sales Forecasting

Categories and Features

B2B Data

B2B Contact Data
B2B Intent Data
B2B Leads Data
B2B Marketing Data
Business Ownership Data
Company Data
Employee Data
Firmographic Data
Job Posting Data
Salary Data
Technographic Data

Contact Management

Activity Management
Appointment Management
Contact Database
Contact History
Contact Import/Export
Customer Pipeline
Email Marketing
Group Management
Interaction Tracking
Lead Management
Prospecting Tools
Sales Pipeline Management
Search / Filter
Segmentation
Shared Contacts
Social Media Integration

Lead Generation

Contact Discovery
Contact Import/Export
Lead Capture
Lead Database Integration
Lead Nurturing
Lead Scoring
Lead Segmentation
Pipeline Management
Prospecting Tools
Visitor Identification

Sales Intelligence

CRM Integration
Data Cleaning
Data Enrichment
Data Import/Export
Data Mining
Data Verification
Email Integration
Lead Scoring
List Building
Performance Management
Pipeline Management
Predictive Modeling/Analytics
Prospecting Tools
Reporting/Analytics
Sales Forecasting

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