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What is Google Flow?

Google Flow is an AI creative studio that helps users unlock stronger visual storytelling through Google’s advanced generative models. The platform is designed to support the full creative process, from early ideas and concept development to image generation, video creation, editing, upscaling, and final asset refinement. Google Flow includes models such as Gemini Omni, Gemini Omni Flash, Nano Banana Pro, and Veo 3.1, giving creators access to advanced tools for multimodal generation and editing. Gemini Omni enables users to create and edit videos from real or generated reference inputs while supporting world understanding, multimodality, and conversational creative control. The platform’s creative agent acts as an intelligent collaborator that understands project context, helps users explore ideas, and supports iteration while they stay focused on the work. Google Flow allows users to turn inspiration into images and videos by blending text, image, and video inputs or by building custom tools for specific creative workflows. Its natural language editing features let users make complex adjustments, refine individual assets, and scale changes across a full project. The platform includes tools for animated text, resizing videos into different aspect ratios, layer-based image editing, script writing, cast creation, storyboards, shader effects, mockups, live beat-driven video performance, sketch rendering, character backstory development, glitch effects, image grid workflows, and 360-degree environment capture. Google Flow also includes Flow Sessions, an artist program for selected creatives who experiment with the platform and collaborate with Google on passion projects. Subscription options provide different levels of credits, tool usage, tool creation, video editing, upscaling, image generation limits, agent access, and bundled Google AI benefits.

What is Google AI Ultra?

Google AI Ultra is Google’s flagship premium AI subscription tier that unlocks the company’s most advanced artificial intelligence technologies, highest-capacity Gemini models, enterprise-grade creative systems, developer-focused agentic platforms, and experimental next-generation AI experiences. Positioned as the ultimate AI subscription for creators, developers, researchers, technical professionals, and AI-intensive workflows, Google AI Ultra combines maximum performance limits, exclusive access to emerging AI capabilities, and deep integration across Google’s ecosystem of productivity, research, creativity, cloud storage, and intelligent automation tools. Subscribers receive up to 20x higher Gemini app usage limits compared to Google AI Pro, enabling large-scale multimodal AI workflows including advanced reasoning, long-context interactions, AI-assisted coding, research automation, video generation, creative production, and autonomous task execution. The plan includes first access to experimental technologies such as Deep Think and Gemini Spark, Google’s cloud-based personal AI agent capable of continuously operating in the background to automate workflows, monitor connected services, perform recurring tasks, and orchestrate AI-powered actions across Google Workspace and supported third-party integrations. Google AI Ultra also includes between 10,000 and 25,000 Google Flow Credits that can be used to create cinematic AI-generated videos, immersive visual stories, creative assets, custom AI workflows, and multimodal productions powered by Gemini Omni Flash and advanced AI creative tools. Users gain the highest level of access to Gemini 3 Pro, Deep Search, and advanced agentic capabilities within Google Search, enabling frontier-level reasoning, intelligent information synthesis, deep research workflows, and interactive AI experiences.

Media

Media

Integrations Supported

Gemini Omni
Gemini Omni Flash
Veo
Veo 2
Veo 3
Veo 3.1 Fast
Gemini 2.5 Pro
Gemini 2.5 Pro Deep Think
Gemini 3 Deep Think
Gemini 3.5 Flash
Gemini Agent
Gemini Spark
Google Docs
Google Vids
Imagen 4
Jules
Nano Banana 2
NotebookLM
Project Mariner
YouTube

Integrations Supported

Gemini Omni
Gemini Omni Flash
Veo
Veo 2
Veo 3
Veo 3.1 Fast
Gemini 2.5 Pro
Gemini 2.5 Pro Deep Think
Gemini 3 Deep Think
Gemini 3.5 Flash
Gemini Agent
Gemini Spark
Google Docs
Google Vids
Imagen 4
Jules
Nano Banana 2
NotebookLM
Project Mariner
YouTube

API Availability

Has API

API Availability

Has API

Pricing Information

$19.99/month
Free Trial Offered?
Free Version

Pricing Information

$99.99/month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Google

Date Founded

1998

Company Location

United States

Company Website

labs.google/fx/tools/flow

Company Facts

Organization Name

Google

Date Founded

1998

Company Location

United States

Company Website

gemini.google/subscriptions/

Categories and Features

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