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What is GrowthBook?

GrowthBook helps product and engineering teams build smarter, ship safely, and grow at the speed of AI with feature flags, A/B testing, and product analytics in one platform. Teams use GrowthBook to roll out changes, test everything, and learn faster. Because analysis runs in your own data warehouse, results match your company’s definitions of success, and customer data stays under your control. Predictable cost: Per-seat pricing with unlimited flags, experiments, and traffic. One platform: Feature flags, experimentation, and product analytics in one place. Your data, your control: Self-host or use GrowthBook Cloud w. SOC 2 Type II certified. Fits your stack: 24+ SDKs, connections to Snowflake, BigQuery, Redshift, Databricks, and more. AI-ready: Test AI models and prompts against business metrics, and manage experiments from AI coding tools. Start free. Paid plans add advanced statistics, SSO, approval workflows, and dedicated support.

What is ABTestly?

ABTestly serves as a powerful A/B testing tool tailored for teams that wish to execute experiments via coding rather than utilizing a graphical interface. Variations are developed using genuine JavaScript and CSS, allowing for seamless integration into your code repository and subjecting them to the same thorough review process as other code updates. The platform boasts a compact runtime of around 31 KB when gzipped, ensuring that users do not see a flash of the control version by delaying page rendering until the variation is completely applied. Rather than relying on a single estimated figure, ABTestly diligently monitors assignment, exposure, and conversion as three separate events in a detailed ledger, which improves the transparency of results. It also provides well-defined confidence intervals alongside sample sizes, avoids hasty announcements of winning variations, and detects any discrepancies in sample ratios, notifying users of potential concerns. With three statistical engines at its disposal, frequentist analysis is accessible for all plans, while sequential and Bayesian methods are exclusive to Pro plans and higher. Furthermore, a speed guardrail feature assesses the 75th percentile Largest Contentful Paint (LCP) in comparison to the control group, ensuring that performance metrics remain optimal. Clear pricing options are available, starting at $99 monthly for up to 50,000 tracked users, $249 for 200,000 users, and $549 for as many as 500,000 users, all with a 14-day trial included for monthly subscriptions, allowing teams ample opportunity to test the platform's capabilities. This approach not only enhances user experience but also fosters confidence in the results obtained from A/B testing initiatives.

Media

Media

No images available

Integrations Supported

Amplitude
Arize Phoenix
Codex CLI
Cursor
Datadog
Fullstory
Google Analytics
Heap
Java
Jira
Jitsu
Kotlin
Langfuse
MariaDB
Matomo
Slack
Snowplow Analytics
VUE
Vercel
Webflow

Integrations Supported

API Availability

Has API

API Availability

Pricing Information

Free feature flags & testing
$40/month/user for small to mid-sized teams with advanced statistics and analytics.
Custom pricing for enterprise to run experimentation and release features at scale.
Free Version

Pricing Information

$99/month
Free Trial Offered?

Supported Platforms

SaaS
On-Prem

Supported Platforms

SaaS

Customer Service / Support

24 Hour Support
Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Documentation Hub
Online Training

Training Options

Documentation Hub

Company Facts

Organization Name

GrowthBook

Date Founded

2020

Company Location

United States

Company Website

www.growthbook.io

Company Facts

Organization Name

ABTestly

Date Founded

2025

Company Website

abtestly.com

Categories and Features

AB Testing

Audience Targeting
Funnel Analysis
Multivariate Testing
Split Testing
Statistical Relevance Analysis
Test Scheduling
Visual Editor

Feature Management

A/B Testing
Entitlement Management
Feature Alerts
Feature Flag / Toggle
Feature Rollout Management
KPI Monitoring
Kill Switch
Multivariate Testing
Product Experimentation
Whitelist Creation

Product Analytics

Attribution
Automatic Data Capture
Customer Journey Analytics
Data Export
Data History Retention
User Segmentation

Categories and Features

AB Testing

Not specified

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