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What is Gruuv Interactive?

Video content is everywhere, and it’s evident that video advertising is on track to become just as prevalent. Nevertheless, there is currently a lack of infrastructure to distribute video ads effectively across different screens, devices, and platforms. This market need led to the establishment of Gruuv. Our groundbreaking technology platform equips Advertisers, Publishers, and Platforms with the tools to easily create and disseminate interactive video ads designed for a multiscreen experience. Founded by passionate professionals in mobile video advertising who have been pushing for progress in this area since the beginning, Gruuv allows businesses to produce impactful mobile and video ads at much lower costs. Creating captivating video formats can be done in just a few minutes, and all ads are fully responsive for various contexts, including In Stream, Interstitial, Native, and HTML5. With our intuitive drag-and-drop video ad builder, users can design impressive and effective creative and ad tags without requiring any coding or graphic design expertise. This ease of use opens the door for everyone to engage in the rapidly changing world of digital advertising, ensuring that no one is left behind in this dynamic environment. The future of video advertising is bright, and Gruuv is committed to leading the way.

What is Aniview?

Established in 2013, the company is dedicated to revolutionizing video advertising through cutting-edge technology. Aniview's solutions cater to esteemed publishers, networks, advertisers, and various stakeholders worldwide, facilitating over 10 billion impressions each month. The Aniview Video Ad Server stands out as an unprecedented innovation, enabling users to manage and deploy video advertisements across diverse formats and tags. With a user-friendly JavaScript tag, Aniview's robust server simplifies the process of showcasing video ads, supporting formats like VPAID, VAST, and IMA, among others. This versatility ensures that video ads can be displayed seamlessly on any device, regardless of format. As a premier video ad marketplace, it aims to enhance fill rates, boost CPMs, elevate the viewer experience, and extend reach by collaborating with leading advertisers. Furthermore, Aniview's Video Ad Marketplace empowers distinguished publishers to effectively monetize their inventory, optimize revenue streams, utilize a comprehensive suite of industry-leading tools, and benefit from a single, real-time dashboard. By leveraging this innovative platform, publishers can achieve greater visibility and efficiency in their advertising efforts.

Media

Media

Integrations Supported

Additional information not provided

Integrations Supported

Additional information not provided

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Gruuv Interactive

Date Founded

2015

Company Location

United States

Company Website

www.gruuvinteractive.com

Company Facts

Organization Name

Aniview

Date Founded

2013

Company Location

Israel

Company Website

www.aniview.com

Categories and Features

Video Advertising

Ad Optimization
Collaboration Tools
Creative Asset Management
Demand-Side Platform (DSP)
Design Ads
Display Advertising
In-App Video
Media Buying
Reporting / Analytics
Social Advertising
Supply-Side Platform (SSP)
Video Monetization

Categories and Features

Ad Server

A/B Testing
Ad Inventory Management
Ad Optimization
Banner Management
Conversion Tracking
Mobile Ad Serving
Native Ad Serving
Newsletter / Email Ad Serving
Referrals / Affiliates
Rich Media Ad Serving
Video Ad Serving

Video Advertising

Ad Optimization
Collaboration Tools
Creative Asset Management
Demand-Side Platform (DSP)
Design Ads
Display Advertising
In-App Video
Media Buying
Reporting / Analytics
Social Advertising
Supply-Side Platform (SSP)
Video Monetization

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